| dc.contributor.advisor | 謝安田 | zh_TW |
| dc.contributor.advisor | XIE,AN-TIAN | en_US |
| dc.contributor.author (Authors) | 呂憲桐 | zh_TW |
| dc.contributor.author (Authors) | LYU,XIAN-TONG | en_US |
| dc.creator (作者) | 呂憲桐 | zh_TW |
| dc.creator (作者) | LYU, XIAN-TONG | en_US |
| dc.date (日期) | 1989 | en_US |
| dc.date.accessioned | 3-May-2016 14:11:18 (UTC+8) | - |
| dc.date.available | 3-May-2016 14:11:18 (UTC+8) | - |
| dc.date.issued (上傳時間) | 3-May-2016 14:11:18 (UTC+8) | - |
| dc.identifier (Other Identifiers) | B2002005239 | en_US |
| dc.identifier.uri (URI) | http://nccur.lib.nccu.edu.tw/handle/140.119/90034 | - |
| dc.description (描述) | 碩士 | zh_TW |
| dc.description (描述) | 國立政治大學 | zh_TW |
| dc.description (描述) | 企業管理學系 | zh_TW |
| dc.description.abstract (摘要) | 本研究以聯合分析及非計量多元尺度法來探討消費者對於國內各品牌錄放影機之印象 | zh_TW |
| dc.source.uri (資料來源) | http://thesis.lib.nccu.edu.tw/record/#B2002005239 | en_US |
| dc.subject (關鍵詞) | 錄放影機 | zh_TW |
| dc.subject (關鍵詞) | 消費 | zh_TW |
| dc.subject (關鍵詞) | 消費者態度 | zh_TW |
| dc.subject (關鍵詞) | 品牌 | zh_TW |
| dc.subject (關鍵詞) | 市場區隔 | zh_TW |
| dc.subject (關鍵詞) | 行銷 | zh_TW |
| dc.subject (關鍵詞) | 行銷策略 | zh_TW |
| dc.title (題名) | 錄放影機消費者態度之衡量 | zh_TW |
| dc.type (資料類型) | thesis | en_US |