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題名 我國電視戲劇節目製播過程中的影響因素分析
作者 王韻儀
貢獻者 彭芸
王韻儀
日期 1986
上傳時間 5-May-2016 15:34:42 (UTC+8)
參考文獻 參考書目
英文部分:
Abrams, Philip, "The Nature of Radio & Television", in Alam Casty et al. (eds) Mass Media & Mass Man, New York: Winston Inc., 1983, pp90-91
Cantor, Murie G., The Hollywood TV Producer, New York: Basic Books, 1971, pp91-113
-------------------- Prime-Time Television: Content & Control, Beverly Hills: Sage, 1980, pp23-115
Comstick, George, "A Social Scientist`s View of Daytime Serial Drama", in Mary Cassata et al. (eds) Life On Day Time Television: Tuning-In American Serial Drama; New Jersey: Ablex Publishing, 1983, ppvviii
Davison, W. Phillips et al.(eds) Mass Media: System & Effects, New York: Praeger Publishers, 1982(2d.ed),pp31.
DeFleur, Melvin L., Ball-Rakeach, Sandre, Theories of Mass Communication, New-York: Longman, 1975, ppl62-181
Elliott, Philip, "In A Television Production-A Case Study", in Jeremy Tunstall (ed) Media Sociology, Urbana: University of Illinois Press, l970,pp22l-238
------------------ The Making of A Television Series: A Case Study In The Sociology of Culture, New York: Hastings House,1972, pp22-44
------------------ "Media Organizations And Occupationa: An Overview" in James Curran et al.(eds) Mass Communication And Society, London: Edward Arnold, 1977, ppl43-169
Emery, F.C., Trist, E,L., "The Casual Texture Of Organizational Environments", Human Relations, Vol.18,1965, pp21-31
Fisher, Micheal G., "A Survey Of Selected TV Station Program Managers: Their Backgorunds & Perceptions Of Role", in M.A. Thesis, Temple University, 1978, pp110
Gans, H.J. "The Creator-Audience Relationship In The Mass Midia: An Analysis Of Movie Making" in B. Rosenberg et al. (eds) Mass Culture: The Popular Arts In America, New York: Free Press, 1957, pp315-324
-------------- Popular Culture And High Culture, New York: Basic Books, 1974, pp17-52
Glynn, Eugene David, "Television & The American Character: A Psychiatrist Looks at Television" in Alan Casty et al. (eds) Hass Media & Mass Man, New York: Winston Inc., 1983, pp84-89
Head, Sydney W., "Programming Practics & People" in Susan T. Eastman et al.(eds) Broadcast Programming, California: Wadsworth Publication, 1981,pp28
Hirsh, Paul M., "Occupational, Organizational, And Institutional Models In Mass Media Research: Toward An Intergrated Framework``, in Paul M, Hirsh et al.(eds) Strategies For
Communication Research, Bverly Hills: Sage, 1977,pp13-41
Holt, Darrel "Program Cyitism", in Arnold M. Barban et al.(eds) Radio And Television Programming, Ohio: Grid Publishing,1983, pp308-331
Lasswell, Harold, "The Structure And Function Of Communication In Society" In Wilbur Schramm et al.(eds) The Process And Effects Of Mass Communication, Urbana:University of Illinois Press, 1948, pp84
Lewine, Robert F., "Primetime Programming", in Lewis Klein et al. (eds) Broadcast Programming, California: Wadsworth Publication, 1981, pp186
Lewis, David, "Programmer`s Choice: 8 Factors In Program Decision-Making" Journal Of Broadcasting, Vol.l4, 1970, pp77-82
McQuail, Denis, Mass Communication Theory: An Introduction, Urbana: Sage, 1983, pp31
Murdock, Graham, Golding, Peter, "Capitalism, Communication & Class Relations" in James Curran et al.(eds) Mass Communication And Society, London: Edward Arnold,1977, ppl3-40
Owen, Bruce M., Beebe, Jack H., Television Economics, London: Lexington Books, 1974, pp6-12
Pekurny, Robert, "Coping With Television Production", in James S. Ettema et al.(eds) Individuals In Mass Media Organizations: Creativity & Constraint, Beverly Hills: Sage, 1982,pp131
---------------------- TV Entertainment Program Work Environments", Unpublished,1980, pp16-33
Perrow, C., "A Framework For The Comparative Analysis Of Organizations", American Sociological Rivew, Vol.24,1967,pp194-208
Peterson, R.A., Berger D.G., "Entrepreneurship In Organizations: Evicence From The Popular Music Industry", Administrative Science Quarterly, Vol.l6, 1971, pp97-106
Ravage, J.W., "Not In The Quality Business---A Case Study Of Contemporary Television Production``, in Journal Of Broadcasting,vol.21, 1977, pp47
Schramm, Wilbur, Television In The Lives Of Our Children, Standford University Press, 1961, pp11-13
Skornia, Harry J., Television & Society, New York: NcGraw Hill,1965, ppl43-226
Tunstall, J., Journalists At Work, 1971, pp260
White, David Manning, "The Gatekeeper", Journalism Quarterly,Vol.27, 1949, pp383-390
Virts, Paul H., "Television Entertainment Gatekeeping: A Study Of Local Television Program Directors` Decision-Making" in ph.D.Diss., University Of Iowa, 1979, pp7

中文部分:
中華民國電視年鑑，中華民國電視學會，民65.
中華民國電視年鑑，中華民國電視學會，民67.
中華民國電視年鑑，中華民國電視學會，民73.
台視廿年，台視公司，民71.
台灣地區家用電器普及狀況調查研究報告，台灣電力公司，民74.，pp131-135
石永貴，報業競爭與報業前途，報學，第四卷四期，民59.，pp52
朱白水，怎樣編寫電視劇，台視文化公司，民73.，pp30-40
林安吉，電視的影響，報學，第四卷七期，民60.，pp47
徐鉅昌，電視原理與實務，記者公會，民71.，pp56-72
翁淑綠，SPSS使用手冊，五南出版社，民74.，pp381
陳本苞，電視發展史，自由中國出版社，民57.，pp9-25,83
陳世敏，大眾傳播與社會變遷，三民書局，民72.，pp183-202
黃光國，社會及行為科學研究法，東華社會科學叢書，民70.，pp0833
黃俊英，從研究發展看電視事業的經營，中國論壇，第十三卷九期，民71.，pp28-32
萬道清，電視節目製作與導播，大林出版社，民66.，pp 154-158
錢震，競爭與進步，報學，第四卷三期，民58.，pp2
曠湘霞，成人觀看電視與公共事務參與關聯性研究，國科會，政大新研所，民72.，pp46
描述 碩士
國立政治大學
新聞學系
資料來源 http://thesis.lib.nccu.edu.tw/record/#B2002006710
資料類型 thesis
dc.contributor.advisor 彭芸zh_TW
dc.contributor.author (Authors) 王韻儀zh_TW
dc.creator (作者) 王韻儀zh_TW
dc.date (日期) 1986en_US
dc.date.accessioned 5-May-2016 15:34:42 (UTC+8)-
dc.date.available 5-May-2016 15:34:42 (UTC+8)-
dc.date.issued (上傳時間) 5-May-2016 15:34:42 (UTC+8)-
dc.identifier (Other Identifiers) B2002006710en_US
dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/91559-
dc.description (描述) 碩士zh_TW
dc.description (描述) 國立政治大學zh_TW
dc.description (描述) 新聞學系zh_TW
dc.description.tableofcontents 目錄
第一章 緒論………1
第一節 研究動機及目的………1
第二節 研究背景………5
摘要………11
第二章 研究理論架構………12
第一節 理論基礎………12
第二節 文獻探討………19
摘要………26
第三章 研究方法………27
第一節 研究定義………27
第二節 研究對象………28
第三節 研究問題………30
第四節 訪查過程………32
第五節 資料處理………33
摘要………35
第四章 研究結果………36
第一節 基本資料………36
第二節 戲劇節目製作過程中的主要影響因素………42
第三節 主要影響因素和人口變項學的關聯性研究………48
第四節 不同型態的戲劇節目其影響因素之差異………57
第五節 國內三家電視台製播節目影響因素之異同………60
第六節 電視從業人員面臨影響因素異同之比較………63
第七節 節目製播過程中的主要影響因素和收視率的關聯性研究………66
第五章 結論………69
第一節 研究發現概述………69
第二節 檢討與建議………74
參考書目………76
附錄(一) 本研究範圍內三台製播國語連續劇之名稱………80
附錄(二) 研究問卷………83
附錄(三) 因素相關矩陣………85

表次索引
表1-1 民國七十一年至七十三年三台晚間播出戲劇及綜藝節目之比例………6
表3-1 三台製播八點檔國語連續劇之數量表………28
表3-2 三台製播節目主要工作人員分佈情形圖表………29
表3-3 研究問卷設計題項分類表………31
表4-1 受訪電視節目從業人員職務分佈表………36
表4-2 受訪電視節目從業人員性別分佈表………37
表4-3 受訪電視節目從業人員年齡分佈表………37
表4-4 受訪電視節目從業人員教育程度分佈表………38
表4-5 受訪電視節目從業人員接受相關教育比例表………38
表4-6 受訪電視節目從業人員製播節目年資比例表………39
表4-7 受訪電視節目從業人員製播節目類型比例表………40
表4-8 受訪電視節目從業人員收入情形分佈表………41
表4-9 因素負荷表………43
表4-10 是否接受專業訓練在影響因素上之差異比較表………48
表4-11 電視專職或兼職人員在影響因素上之差異比較表………50
表4-12 電視台職員和非電視台職員在影響因素上之差異比較表………52
表4-13 年齡、教育程度、年資、收入和影響因素之關聯性比較………56
表4-14 不同型態的戲劇節目其影響因素之差異分析表………58
表4-15 國內三家電視台製播節目影響因素之異同分析表………61
表4-16 電視從業人員面臨影響因素異同之比較表………64
表4-17 影響因素和節目收視率關聯性比較表………66
表4-18 影響因素預測收視率的迴規模型………67		zh_TW
dc.source.uri (資料來源) http://thesis.lib.nccu.edu.tw/record/#B2002006710en_US
dc.title (題名) 我國電視戲劇節目製播過程中的影響因素分析zh_TW
dc.type (資料類型) thesisen_US
dc.relation.reference (參考文獻) 參考書目
英文部分:
Abrams, Philip, "The Nature of Radio & Television", in Alam Casty et al. (eds) Mass Media & Mass Man, New York: Winston Inc., 1983, pp90-91
Cantor, Murie G., The Hollywood TV Producer, New York: Basic Books, 1971, pp91-113
-------------------- Prime-Time Television: Content & Control, Beverly Hills: Sage, 1980, pp23-115
Comstick, George, "A Social Scientist`s View of Daytime Serial Drama", in Mary Cassata et al. (eds) Life On Day Time Television: Tuning-In American Serial Drama; New Jersey: Ablex Publishing, 1983, ppvviii
Davison, W. Phillips et al.(eds) Mass Media: System & Effects, New York: Praeger Publishers, 1982(2d.ed),pp31.
DeFleur, Melvin L., Ball-Rakeach, Sandre, Theories of Mass Communication, New-York: Longman, 1975, ppl62-181
Elliott, Philip, "In A Television Production-A Case Study", in Jeremy Tunstall (ed) Media Sociology, Urbana: University of Illinois Press, l970,pp22l-238
------------------ The Making of A Television Series: A Case Study In The Sociology of Culture, New York: Hastings House,1972, pp22-44
------------------ "Media Organizations And Occupationa: An Overview" in James Curran et al.(eds) Mass Communication And Society, London: Edward Arnold, 1977, ppl43-169
Emery, F.C., Trist, E,L., "The Casual Texture Of Organizational Environments", Human Relations, Vol.18,1965, pp21-31
Fisher, Micheal G., "A Survey Of Selected TV Station Program Managers: Their Backgorunds & Perceptions Of Role", in M.A. Thesis, Temple University, 1978, pp110
Gans, H.J. "The Creator-Audience Relationship In The Mass Midia: An Analysis Of Movie Making" in B. Rosenberg et al. (eds) Mass Culture: The Popular Arts In America, New York: Free Press, 1957, pp315-324
-------------- Popular Culture And High Culture, New York: Basic Books, 1974, pp17-52
Glynn, Eugene David, "Television & The American Character: A Psychiatrist Looks at Television" in Alan Casty et al. (eds) Hass Media & Mass Man, New York: Winston Inc., 1983, pp84-89
Head, Sydney W., "Programming Practics & People" in Susan T. Eastman et al.(eds) Broadcast Programming, California: Wadsworth Publication, 1981,pp28
Hirsh, Paul M., "Occupational, Organizational, And Institutional Models In Mass Media Research: Toward An Intergrated Framework``, in Paul M, Hirsh et al.(eds) Strategies For
Communication Research, Bverly Hills: Sage, 1977,pp13-41
Holt, Darrel "Program Cyitism", in Arnold M. Barban et al.(eds) Radio And Television Programming, Ohio: Grid Publishing,1983, pp308-331
Lasswell, Harold, "The Structure And Function Of Communication In Society" In Wilbur Schramm et al.(eds) The Process And Effects Of Mass Communication, Urbana:University of Illinois Press, 1948, pp84
Lewine, Robert F., "Primetime Programming", in Lewis Klein et al. (eds) Broadcast Programming, California: Wadsworth Publication, 1981, pp186
Lewis, David, "Programmer`s Choice: 8 Factors In Program Decision-Making" Journal Of Broadcasting, Vol.l4, 1970, pp77-82
McQuail, Denis, Mass Communication Theory: An Introduction, Urbana: Sage, 1983, pp31
Murdock, Graham, Golding, Peter, "Capitalism, Communication & Class Relations" in James Curran et al.(eds) Mass Communication And Society, London: Edward Arnold,1977, ppl3-40
Owen, Bruce M., Beebe, Jack H., Television Economics, London: Lexington Books, 1974, pp6-12
Pekurny, Robert, "Coping With Television Production", in James S. Ettema et al.(eds) Individuals In Mass Media Organizations: Creativity & Constraint, Beverly Hills: Sage, 1982,pp131
---------------------- TV Entertainment Program Work Environments", Unpublished,1980, pp16-33
Perrow, C., "A Framework For The Comparative Analysis Of Organizations", American Sociological Rivew, Vol.24,1967,pp194-208
Peterson, R.A., Berger D.G., "Entrepreneurship In Organizations: Evicence From The Popular Music Industry", Administrative Science Quarterly, Vol.l6, 1971, pp97-106
Ravage, J.W., "Not In The Quality Business---A Case Study Of Contemporary Television Production``, in Journal Of Broadcasting,vol.21, 1977, pp47
Schramm, Wilbur, Television In The Lives Of Our Children, Standford University Press, 1961, pp11-13
Skornia, Harry J., Television & Society, New York: NcGraw Hill,1965, ppl43-226
Tunstall, J., Journalists At Work, 1971, pp260
White, David Manning, "The Gatekeeper", Journalism Quarterly,Vol.27, 1949, pp383-390
Virts, Paul H., "Television Entertainment Gatekeeping: A Study Of Local Television Program Directors` Decision-Making" in ph.D.Diss., University Of Iowa, 1979, pp7

中文部分:
中華民國電視年鑑，中華民國電視學會，民65.
中華民國電視年鑑，中華民國電視學會，民67.
中華民國電視年鑑，中華民國電視學會，民73.
台視廿年，台視公司，民71.
台灣地區家用電器普及狀況調查研究報告，台灣電力公司，民74.，pp131-135
石永貴，報業競爭與報業前途，報學，第四卷四期，民59.，pp52
朱白水，怎樣編寫電視劇，台視文化公司，民73.，pp30-40
林安吉，電視的影響，報學，第四卷七期，民60.，pp47
徐鉅昌，電視原理與實務，記者公會，民71.，pp56-72
翁淑綠，SPSS使用手冊，五南出版社，民74.，pp381
陳本苞，電視發展史，自由中國出版社，民57.，pp9-25,83
陳世敏，大眾傳播與社會變遷，三民書局，民72.，pp183-202
黃光國，社會及行為科學研究法，東華社會科學叢書，民70.，pp0833
黃俊英，從研究發展看電視事業的經營，中國論壇，第十三卷九期，民71.，pp28-32
萬道清，電視節目製作與導播，大林出版社，民66.，pp 154-158
錢震，競爭與進步，報學，第四卷三期，民58.，pp2
曠湘霞，成人觀看電視與公共事務參與關聯性研究，國科會，政大新研所，民72.，pp46		zh_TW