| dc.contributor.advisor | 謝安田 | zh_TW |
| dc.contributor.advisor | XIE, AN-TIAN | en_US |
| dc.contributor.author (Authors) | 劉得鏘 | zh_TW |
| dc.contributor.author (Authors) | LIU, DE-GIANG | en_US |
| dc.creator (作者) | 劉得鏘 | zh_TW |
| dc.creator (作者) | LIU, DE-GIANG | en_US |
| dc.date (日期) | 1984 | en_US |
| dc.date.accessioned | 5-May-2016 15:37:40 (UTC+8) | - |
| dc.date.available | 5-May-2016 15:37:40 (UTC+8) | - |
| dc.date.issued (上傳時間) | 5-May-2016 15:37:40 (UTC+8) | - |
| dc.identifier (Other Identifiers) | B2002006934 | en_US |
| dc.identifier.uri (URI) | http://nccur.lib.nccu.edu.tw/handle/140.119/91621 | - |
| dc.description (描述) | 碩士 | zh_TW |
| dc.description (描述) | 國立政治大學 | zh_TW |
| dc.description (描述) | 企業管理學系 | zh_TW |
| dc.description.abstract (摘要) | 本論文共一冊，約三萬五千字，共分五章，各章內容如下： | zh_TW |
| dc.source.uri (資料來源) | http://thesis.lib.nccu.edu.tw/record/#B2002006934 | en_US |
| dc.subject (關鍵詞) | 軟體 | zh_TW |
| dc.subject (關鍵詞) | 行銷 | zh_TW |
| dc.subject (關鍵詞) | 競爭 | zh_TW |
| dc.subject (關鍵詞) | 策略 | zh_TW |
| dc.subject (關鍵詞) | 行銷策略 | zh_TW |
| dc.subject (關鍵詞) | 競爭策略 | zh_TW |
| dc.title (題名) | 當前國內電腦軟體業之行銷競爭策略 | zh_TW |
| dc.type (資料類型) | thesis | en_US |
