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題名 How a Man Reshapes the Image of a Country?: Analysis of President Ma’s Image among Shang Hai City from the Soft Power Perspective
作者 詹偉伶
Chan, Doreen
貢獻者 耿曙
Keng, Shu
詹偉伶
Chan, Doreen
關鍵詞 柔性權力
兩岸關係
馬英九
民主化
Soft Power
The Cross-straits Relations
Ma Ying-jeou
Democratization
日期 2009
上傳時間 9-May-2016 15:44:55 (UTC+8)
摘要 
The concept of “soft power” was popularized by Joseph Nye’s works in the 1990s. It is then often referred to the ability of a political body, such as a state, to indirectly influence the behavior or interests of other political bodies through cultural or ideological means. This paper seeks to apply this idea to the study of cross-Strait relations to see whether Taiwan might exert soft power against China. As we know, it is not just Taiwanese that are highly concerned with the 2008 election of Taiwan. We take this election and especially President Ma as an example to see whether Ma can help facilitate the image of Taiwan and democracy among Chinese. After interviews on several dozen Chinese college students, we found that Ma’s image, as the soft power, does make the difference. And if Taiwan can make best use of its soft power, we may not need so much military buildup to defend Taiwan.
參考文獻 English-Language Sources
     Boulding, Kenneth E. 1959. “National Images and International Systems.” Journal of Conflict Resolution 13(2): 120-131.
     Burns, James MacGregor. 1979. Leadership. New York: Grand Rapids.
     Hsu, Fu. 1994. Towards the 21st Century in Taiwan. Taipei: Middle Books.
     Huntington, Samuel P. 1991. The Third Wave: Democratization in the Late 20th Century. Norman, OK: University of Oklahoma Press.
     Jervis, Robert. 1970. The Logic of Images in International Relations. Princeton, NJ: Princeton University Press.
     Keng, Shu, Lu-huei Chen and Kuan-po Huang. 2006. “Sense, Sensitivity, and Sophistication in Shaping the Future of Cross-Strait Relations.” Issues & Studies 42(4): 23-66.
     Larus, Elizabeth Freund. 2006. “Taiwan’s Quest for International Recognition.” Issues & Studies 42(2): 23-52.
     McFarland, Andrew. 1969. Power and Leadership in Pluralist Systems. Stanford, CA: Stanford University Press.
     Mobley, William H. 1999. Culture, Leadership, and Organizational Practices. Greenwich, CT: JAI Press.
     Morgenthau, Hans J. 1985. Politics among Nations: the Struggle for Power and Peace. New York: McGraw-Hill.
     Nye, Joseph S. Jr. 1990. “Soft Power.” Foreign Policy 80: 153-171.
     Nye, Joseph S. Jr. 1990. “The Changing Nature of World Power.” Political Science Quarterly 105(2): 177-192.
     Nye, Joseph S. Jr. 1990. Bound to Lead: The Changing Nature of American Power. New York: Basic Books.
     Nye, Joseph S. Jr. 2002-2003. “Limits of American Power.” Political Science Quarterly 115(4): 545-559.
     Nye, Joseph S. Jr. 2004. Soft Power: The Means to Success in World Politics. New York: Public Affairs.
     Tsai, Chia-hung. 2001. “Why do Taiwanese Vote?” Election Study 8(29): 125-154.
     World Bank. 1993. East Asian Miracle: Economic Growth and Public Policy. Oxford & New York: Oxford University Press.
     
     Chinese-Language Sources
     Cao, Jing-zhu. 2004. “Think about Soft Powers.” Study Monthly [Xuexi Yuekan], No. 9: 1-3.
     Gong, Yu-tao. 2008. “The Man, Ma Ying-jeou.” Encyclopedic Knowledge [Baike Zhishi], No. 9: 18-19.
     Huang, Chuang-xia. 2008. “Understanding Ma Ying-jeou’s Political Personality.” Huicui Quarterly [Baokan Huicui],No. 7: 22-23.
     Jiao, Yang & Zhao Jing. 2008 “Why Can Ma Ying-jeou Get into the Power?” Hui Cui Quarterly [Baokan Huicui],No 5: 13-14.
     Li, Rong-gang and Kun-tian Li. 2008. “Many Aspects of Ma Ying-jeou.” Global People [Huanqui Renwu], No10: 20-23.
     Li, Shuang-wu 2005. “Fighting for Soft Powers – A Battle without Gunpowder.” Li Shuang-wu Times Report [Lishuanwu Shishibaogao] N 4:42-46.
     Nan, Ren-hong. 2008. “Tell Tou a Truth about Ma Ying-jeou.” Ban Yue Reading [Banyeu Xuandou],No9:34-46.
     Shi, Zheng-feng. 2007. “The Ethnic Politics in the Course of Taiwan’s Democratization.” Taiwan Quarterly for Democracy [Taiwan Minzhujikan],4(4):1-26.
     Xing, Xin-yan. 2008. “The Changed and Unchanged Age of Ma Ying-jeou.” China Newsweek [China Xinwenzhoukan], 373(19):64-65.
     You, Qing-xin and Yi-jing Xiao. 2007. “Judge the Future of the Democratic Politics in Taiwan by the New Voter’s Political Attitude.” Taiwan Quarterly for Democracy [Taiwan Minzhujikan],4(3):109-151.
     
     Internet Source
     Executive Yuan. 2008. “Development and Evaluation Commission.” August 19. http://www.rdec.gov.tw/public/Data/881918552071.pdf(October 22, 2008).
     Weber, Max. 1919. “Politics as a Vocation.” http://www.ne.jp/asahi/moriyuki/abukuma/weber/lecture/politics_vocation.html (July 16, 2008).
     
     Newspapers (Printed and online editions)
     Mao, Jian-jun. 2002. The 53rd China National Day Anniversary Reception. Zhu Rongji Discussed the Taiwan Issue Again. China News, 30 September, final edition.
     http://www.cns.hk:89/2002-09-30/26/228578.html.
     Qi, Xiao-jing. 2008. The Director of The Taiwan Affairs Office of China, Chen, Yun-lin Gave a Speech on the Issue of the Resent Cross-Strait Relations . China Taiwan Net, 22 May, final edition. http://big51.chinataiwan.org/wxzl/gtbwx/200805/t20080522_645448.htm.
     Wang, Yi-wei. 2008. What Course Should the Cross-Straits Relations Follow after 5 20? China Times, 17 May, final edition.
     http://opinion.hexun.com/2008-05-17/106046871.html
     Ding Guo. 2008. Ma Ying-jeou: the Person Who Ends the Problems of the Cross-Straits Relations? Financial Times, 25 May, final edition. http://www.ftchinese.com/story.php?storyid=001019583
     Wu Ming. 2002. Chen Shui-bian’s Taiwanese Speech, “The Referendum Changes the Current Situation of Taiwan.”People’s Daily, 04 August, finial edition. http://tw.people.com.cn/BIG5/14812/14874/932693.html.
     Commentator of Xinhua News Agency . 2002. The Dangerous Choosing
      - --Comment about Chen Shui-bian`s Split Speech. People’s Daily, 07 August, finial edition. http://www.people.com.cn/BIG5/paper464/6919/672408.html.
     Wu Jing. 2002. Qian Qi-chen Meets the Whole African Chinese Visiting Party. People’s Daily, 22 August, finial edition. http://www.people.com.cn/BIG5/paper464/7044/682921.html.
     Zhang, Hai-yan. 2006. Ma Ying-jeou Makes Lectures of the Five Wants, Kuomintang’s Solutions of the Cross-Straits Issues, at Harvard. People Daily, 22 March, final edition.
     http://tw.people.com.cn/BIG5/14810/4226043.html.
     China passes the latitude network. 2008. Ma Ying-jeou’s Attitude of the Cross-Relations: Benefits the Taiwanese People. Phoenix News, 24 March, final edition. http://news.ifeng.com/special/tw2008/opinion/200803/0324_2968_457014.shtml
     Commentator of Overseas Chinese Newspaper. 2008. At the Calamitous Earthquake: Ma Ying-jeou Holds the Cross-Straits Relations Tightly. Usqiaobao, 20May, Final Edition, http://www.chinapressusa.com/zhuanlan/2008-05/20/content_108181.htm
描述 碩士
國立政治大學
中國大陸研究英語碩士學程(IMCS)
96925023
資料來源 http://thesis.lib.nccu.edu.tw/record/#G0096925023
資料類型 thesis
dc.contributor.advisor 耿曙zh_TW
dc.contributor.advisor Keng, Shuen_US
dc.contributor.author (Authors) 詹偉伶zh_TW
dc.contributor.author (Authors) Chan, Doreenen_US
dc.creator (作者) 詹偉伶zh_TW
dc.creator (作者) Chan, Doreenen_US
dc.date (日期) 2009en_US
dc.date.accessioned 9-May-2016 15:44:55 (UTC+8)-
dc.date.available 9-May-2016 15:44:55 (UTC+8)-
dc.date.issued (上傳時間) 9-May-2016 15:44:55 (UTC+8)-
dc.identifier (Other Identifiers) G0096925023en_US
dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/95345-
dc.description (描述) 碩士zh_TW
dc.description (描述) 國立政治大學zh_TW
dc.description (描述) 中國大陸研究英語碩士學程(IMCS)zh_TW
dc.description (描述) 96925023zh_TW
dc.description.abstract (摘要) zh_TW
dc.description.abstract (摘要) The concept of “soft power” was popularized by Joseph Nye’s works in the 1990s. It is then often referred to the ability of a political body, such as a state, to indirectly influence the behavior or interests of other political bodies through cultural or ideological means. This paper seeks to apply this idea to the study of cross-Strait relations to see whether Taiwan might exert soft power against China. As we know, it is not just Taiwanese that are highly concerned with the 2008 election of Taiwan. We take this election and especially President Ma as an example to see whether Ma can help facilitate the image of Taiwan and democracy among Chinese. After interviews on several dozen Chinese college students, we found that Ma’s image, as the soft power, does make the difference. And if Taiwan can make best use of its soft power, we may not need so much military buildup to defend Taiwan.en_US
dc.description.tableofcontents CHAPTER 1 Introduction 1
     1.1 Research Background 1
     1.2 Research Purpose 4
     1.3 Research Framework and Process 6
     Fig. 1 The Analytical Framework of the Thesis 6
     1.4 Research Design and Method 8
     1.5 Chapter Summary 10
     CHAPTER 2 Soft Power and Cross-Strait Relations 12
     2.1 What Is Soft Power? 12
     2.2 National Image 16
     2.3 Chapter Summary 22
     CHAPTER 3 Dynamics of Cross-Strait Relations and Taiwan’s China Policy 24
     3.1 Before the 2008 Presidential Election 24
     3.2 After the 2008 Presidential Election 28
     3.3 Chapter Summary 32
     CHAPTER 4 Personal Attractiveness as a Soft Power: 34
     The Case of Ma Ying-jeou 34
     4.1 Leader’s Personal Attractiveness 34
     4.2 Ma’s Charisma as the Leader of Taiwan 37
     4.3 Chapter Summary 49
     CHAPTER 5 Soft Power and Peaceful Cross-Strait Relations 51
     5.1 The Development of Cross-Strait Relations 51
     5.2 The Special Relation between Taiwan and China 53
     5.3 Ma Ying-jeou and The Cross-Strait Relations 56
     5.4 An Overview of the Ma Administration 61
     5.5 Chapter Summary 65
     CHAPTER 6 Soft Power and Image of Democracy in China 68
     6.1 Taiwan’s Democracy 68
     6.2 Democratized China? 72
     6.3 Ma Ying-jeou and Democracy 78
     6.4 Chapter Summary 82
     6.5 Conclusion 83
     References 86
     Appendix 90
     Appendix I List of Ma Ying-jeou’s Political Experiences 90
     Appendix II The vote of Ma Ying-jeou of 2008: 91
     Appendix III Cases of In-depth Interview 92
     Appendix IV Outline of Interviewing Questions 93
     
     Figure Content
     Fig. 1 The Analytical Framework of the Thesis 6
zh_TW
dc.source.uri (資料來源) http://thesis.lib.nccu.edu.tw/record/#G0096925023en_US
dc.subject (關鍵詞) 柔性權力zh_TW
dc.subject (關鍵詞) 兩岸關係zh_TW
dc.subject (關鍵詞) 馬英九zh_TW
dc.subject (關鍵詞) 民主化zh_TW
dc.subject (關鍵詞) Soft Poweren_US
dc.subject (關鍵詞) The Cross-straits Relationsen_US
dc.subject (關鍵詞) Ma Ying-jeouen_US
dc.subject (關鍵詞) Democratizationen_US
dc.title (題名) How a Man Reshapes the Image of a Country?: Analysis of President Ma’s Image among Shang Hai City from the Soft Power Perspectiveen_US
dc.type (資料類型) thesisen_US
dc.relation.reference (參考文獻) English-Language Sources
     Boulding, Kenneth E. 1959. “National Images and International Systems.” Journal of Conflict Resolution 13(2): 120-131.
     Burns, James MacGregor. 1979. Leadership. New York: Grand Rapids.
     Hsu, Fu. 1994. Towards the 21st Century in Taiwan. Taipei: Middle Books.
     Huntington, Samuel P. 1991. The Third Wave: Democratization in the Late 20th Century. Norman, OK: University of Oklahoma Press.
     Jervis, Robert. 1970. The Logic of Images in International Relations. Princeton, NJ: Princeton University Press.
     Keng, Shu, Lu-huei Chen and Kuan-po Huang. 2006. “Sense, Sensitivity, and Sophistication in Shaping the Future of Cross-Strait Relations.” Issues & Studies 42(4): 23-66.
     Larus, Elizabeth Freund. 2006. “Taiwan’s Quest for International Recognition.” Issues & Studies 42(2): 23-52.
     McFarland, Andrew. 1969. Power and Leadership in Pluralist Systems. Stanford, CA: Stanford University Press.
     Mobley, William H. 1999. Culture, Leadership, and Organizational Practices. Greenwich, CT: JAI Press.
     Morgenthau, Hans J. 1985. Politics among Nations: the Struggle for Power and Peace. New York: McGraw-Hill.
     Nye, Joseph S. Jr. 1990. “Soft Power.” Foreign Policy 80: 153-171.
     Nye, Joseph S. Jr. 1990. “The Changing Nature of World Power.” Political Science Quarterly 105(2): 177-192.
     Nye, Joseph S. Jr. 1990. Bound to Lead: The Changing Nature of American Power. New York: Basic Books.
     Nye, Joseph S. Jr. 2002-2003. “Limits of American Power.” Political Science Quarterly 115(4): 545-559.
     Nye, Joseph S. Jr. 2004. Soft Power: The Means to Success in World Politics. New York: Public Affairs.
     Tsai, Chia-hung. 2001. “Why do Taiwanese Vote?” Election Study 8(29): 125-154.
     World Bank. 1993. East Asian Miracle: Economic Growth and Public Policy. Oxford & New York: Oxford University Press.
     
     Chinese-Language Sources
     Cao, Jing-zhu. 2004. “Think about Soft Powers.” Study Monthly [Xuexi Yuekan], No. 9: 1-3.
     Gong, Yu-tao. 2008. “The Man, Ma Ying-jeou.” Encyclopedic Knowledge [Baike Zhishi], No. 9: 18-19.
     Huang, Chuang-xia. 2008. “Understanding Ma Ying-jeou’s Political Personality.” Huicui Quarterly [Baokan Huicui],No. 7: 22-23.
     Jiao, Yang & Zhao Jing. 2008 “Why Can Ma Ying-jeou Get into the Power?” Hui Cui Quarterly [Baokan Huicui],No 5: 13-14.
     Li, Rong-gang and Kun-tian Li. 2008. “Many Aspects of Ma Ying-jeou.” Global People [Huanqui Renwu], No10: 20-23.
     Li, Shuang-wu 2005. “Fighting for Soft Powers – A Battle without Gunpowder.” Li Shuang-wu Times Report [Lishuanwu Shishibaogao] N 4:42-46.
     Nan, Ren-hong. 2008. “Tell Tou a Truth about Ma Ying-jeou.” Ban Yue Reading [Banyeu Xuandou],No9:34-46.
     Shi, Zheng-feng. 2007. “The Ethnic Politics in the Course of Taiwan’s Democratization.” Taiwan Quarterly for Democracy [Taiwan Minzhujikan],4(4):1-26.
     Xing, Xin-yan. 2008. “The Changed and Unchanged Age of Ma Ying-jeou.” China Newsweek [China Xinwenzhoukan], 373(19):64-65.
     You, Qing-xin and Yi-jing Xiao. 2007. “Judge the Future of the Democratic Politics in Taiwan by the New Voter’s Political Attitude.” Taiwan Quarterly for Democracy [Taiwan Minzhujikan],4(3):109-151.
     
     Internet Source
     Executive Yuan. 2008. “Development and Evaluation Commission.” August 19. http://www.rdec.gov.tw/public/Data/881918552071.pdf(October 22, 2008).
     Weber, Max. 1919. “Politics as a Vocation.” http://www.ne.jp/asahi/moriyuki/abukuma/weber/lecture/politics_vocation.html (July 16, 2008).
     
     Newspapers (Printed and online editions)
     Mao, Jian-jun. 2002. The 53rd China National Day Anniversary Reception. Zhu Rongji Discussed the Taiwan Issue Again. China News, 30 September, final edition.
     http://www.cns.hk:89/2002-09-30/26/228578.html.
     Qi, Xiao-jing. 2008. The Director of The Taiwan Affairs Office of China, Chen, Yun-lin Gave a Speech on the Issue of the Resent Cross-Strait Relations . China Taiwan Net, 22 May, final edition. http://big51.chinataiwan.org/wxzl/gtbwx/200805/t20080522_645448.htm.
     Wang, Yi-wei. 2008. What Course Should the Cross-Straits Relations Follow after 5 20? China Times, 17 May, final edition.
     http://opinion.hexun.com/2008-05-17/106046871.html
     Ding Guo. 2008. Ma Ying-jeou: the Person Who Ends the Problems of the Cross-Straits Relations? Financial Times, 25 May, final edition. http://www.ftchinese.com/story.php?storyid=001019583
     Wu Ming. 2002. Chen Shui-bian’s Taiwanese Speech, “The Referendum Changes the Current Situation of Taiwan.”People’s Daily, 04 August, finial edition. http://tw.people.com.cn/BIG5/14812/14874/932693.html.
     Commentator of Xinhua News Agency . 2002. The Dangerous Choosing
      - --Comment about Chen Shui-bian`s Split Speech. People’s Daily, 07 August, finial edition. http://www.people.com.cn/BIG5/paper464/6919/672408.html.
     Wu Jing. 2002. Qian Qi-chen Meets the Whole African Chinese Visiting Party. People’s Daily, 22 August, finial edition. http://www.people.com.cn/BIG5/paper464/7044/682921.html.
     Zhang, Hai-yan. 2006. Ma Ying-jeou Makes Lectures of the Five Wants, Kuomintang’s Solutions of the Cross-Straits Issues, at Harvard. People Daily, 22 March, final edition.
     http://tw.people.com.cn/BIG5/14810/4226043.html.
     China passes the latitude network. 2008. Ma Ying-jeou’s Attitude of the Cross-Relations: Benefits the Taiwanese People. Phoenix News, 24 March, final edition. http://news.ifeng.com/special/tw2008/opinion/200803/0324_2968_457014.shtml
     Commentator of Overseas Chinese Newspaper. 2008. At the Calamitous Earthquake: Ma Ying-jeou Holds the Cross-Straits Relations Tightly. Usqiaobao, 20May, Final Edition, http://www.chinapressusa.com/zhuanlan/2008-05/20/content_108181.htm
zh_TW