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題名 台灣電信網路產業新創公司創新能力與創新策略關係之研究
A Research of Innovation Capabilities and Innovation Strategies of Taiwanese Start-up Companies Telecommunications and Internet Industry
作者 張玄志
Chang, Hsun Chih
貢獻者 郭更生
Kuo, Geng Sheng
張玄志
Chang, Hsun Chih
日期 2002
上傳時間 10-May-2016 15:48:44 (UTC+8)
摘要 　　This research is to discuss about the relationship among innovation capabilities and the choice of innovation strategies of Taiwanese start-up companies. After 5 cases study, 5 important propositions are offered as follows: 1. The decision-making principle shifts from market capability to technological capability; 2. Core technology is accepted to acquire externally, but market capability is not; 3. Taiwanese start-up companies prefer corporate investors rather than venture capitals. It is reversal in the United States; 4. Few Taiwanese start-up companies adopt offensive innovation strategy but defensive or dependent strategy initially; and 5. Pure strategy rarely exists. Start-up companies would adopt a mixed strategy rather than a pure strategy. As a conclusion, market capability is what a start-up company will follows to choose an innovation strategy, and most of Taiwanese Telecommunications Internet start-up companies adopt mixed innovation strategy such as defensive-creative and dependent-creative strategy. Investors and entrepreneurs can refer to these conclusions for further investments or innovations. This research is to discuss about the relationship among innovation capabilities and the choice of innovation strategies of Taiwanese start-up companies. After 5 cases study, 5 important propositions are offered as follows: 1. The decision-making principle shifts from market capability to technological capability; 2. Core technology is accepted to acquire externally, but market capability is not; 3. Taiwanese start-up companies prefer corporate investors rather than venture capitals. It is reversal in the United States; 4. Few Taiwanese start-up companies adopt offensive innovation strategy but defensive or dependent strategy initially; and 5. Pure strategy rarely exists. Start-up companies would adopt a mixed strategy rather than a pure strategy. As a conclusion, market capability is what a start-up company will follows to choose an innovation strategy, and most of Taiwanese Telecommunications Internet start-up companies adopt mixed innovation strategy such as defensive-creative and dependent-creative strategy. Investors and entrepreneurs can refer to these conclusions for further investments or innovations.
參考文獻 References of Strategies and Measurements:
1. Allan Afuah. Innovation Management: Strategies, Implementation, and Profits. New York: Oxford UP, 1998.
2. Bob Johnstone. We Were Burning (74分42秒). 譚天 譯. 台北, 藍鯨, 2000年.
3. Cooper, R.G. and Kleinschmidt, E.J. Benchmarking the Firm’s Critical Success Factors in New Product Development. J. of Product Innovation Management, p374-391, 1995.
4. Christopher Freeman and Luc Soete. The Economics of Industrial Innovation. Cambridge, MA: MIT Press, 1997.
5. Dorothy Leonard-Barton. Wellsprings of Knowledge-Building and Sustaining the Sources of Innovation (知識創新之權-智價企業的經營). 王美音 譯. 台北: 遠流, 1998年.
6. Gary Hamel. Leading the Revolution (啟動革命). 李田樹, 李芳齡 譯. 台北: 天下文化, 2000年12月.
7. F. Peter Boer. The Valuation of Technology: Business and Financial Issues in R&D. New York: John Wiley & Sons, Inc., 1999.
8. Foster R. Innovation: The Attacker’s Advantage. New York: Summit Books, 1986.
9. Rothwell, R. and Dodgeson, D. The Handbook of Industrial Innovation. Cheltenham, Elgar, 1994.
10. Song, X.M. and Parry, M.E. A Cross-National Comparative Study of New Product Development Processes: Japan and the U.S. J. of Marketing, 61, p1-18, 1997.
11. Souder, W.E. and Jenssen, S.A. Management Practices Influencing New Products Success and Failure in the United States and Scandinavia: A Cross-Cultural Comparative. J. of Product Innovation Management, 16, p183-203, 1999.
12. 司徒達賢 策略管理新論：觀念架構與分析方法。台北市：智勝文化，2001年。
13. 吳思華 策略九說：策略思考的本質。第三版，台北市：臉譜出版：城邦文化發行，2000年。
14. 林良陽 衡量研發機構智慧資本之研究--以工研院光電所為例。台北：國立政治大學，碩士論文，2001年。
15. 林明杰，彭凌峰 不同情境下創新專案關鍵成功因素間關係之研究。台北：管理學報 第17卷第四期，2000年12月。
16. 賴士葆 創新應重視商業導向。技術尖兵 第49期，1999年1月。
References of Industry:
1. How LAN Switches Work. Cisco Systems Technical Documents, ID 10607, March 2002.
2. Anthony Chen. Business Plan for New SBU development: Analysis of optical communications industry. Taipei: Mitronics Co. Ltd., 2002.
3. Driek Desmet, Tracy Francis, Alice Hu, Timothy M. Koller, and George A. Riedel. Valuing Dot-Coms. The Mckinsey Quarterly, 2000 Vo1.
4. 陳鴻仁. 三種DWDM濾波技術之前景分析─TFF，FBG及AWG優劣勢即進入障礙說分明。台北：新通訊元件雜誌，No4, 2001 6.
5. 王崗嶸. OADM的發展趨勢. 台北：新通訊元件雜誌，No8, 2001 10.
Internet Information Sources:
1. Altigen Communications official website: www.altigen.com
2. Broptics Communications official website: www.broptics.com
3. Lantech Advance official website: www.lantech.com.tw
4. Web-com Allied Technology official website: www.web-com.com.tw
5. Sun-net official website: www.sun.net.tw
6. Yahoo! Finance: finance.yahoo.com
描述 碩士
國立政治大學
企業管理學系
89355052
資料來源 http://thesis.lib.nccu.edu.tw/record/#A2010000500
資料類型 thesis
dc.contributor.advisor 郭更生zh_TW
dc.contributor.advisor Kuo, Geng Shengen_US
dc.contributor.author (Authors) 張玄志zh_TW
dc.contributor.author (Authors) Chang, Hsun Chihen_US
dc.creator (作者) 張玄志zh_TW
dc.creator (作者) Chang, Hsun Chihen_US
dc.date (日期) 2002en_US
dc.date.accessioned 10-May-2016 15:48:44 (UTC+8)-
dc.date.available 10-May-2016 15:48:44 (UTC+8)-
dc.date.issued (上傳時間) 10-May-2016 15:48:44 (UTC+8)-
dc.identifier (Other Identifiers) A2010000500en_US
dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/95873-
dc.description (描述) 碩士zh_TW
dc.description (描述) 國立政治大學zh_TW
dc.description (描述) 企業管理學系zh_TW
dc.description (描述) 89355052zh_TW
dc.description.abstract (摘要) 　　This research is to discuss about the relationship among innovation capabilities and the choice of innovation strategies of Taiwanese start-up companies. After 5 cases study, 5 important propositions are offered as follows: 1. The decision-making principle shifts from market capability to technological capability; 2. Core technology is accepted to acquire externally, but market capability is not; 3. Taiwanese start-up companies prefer corporate investors rather than venture capitals. It is reversal in the United States; 4. Few Taiwanese start-up companies adopt offensive innovation strategy but defensive or dependent strategy initially; and 5. Pure strategy rarely exists. Start-up companies would adopt a mixed strategy rather than a pure strategy. As a conclusion, market capability is what a start-up company will follows to choose an innovation strategy, and most of Taiwanese Telecommunications Internet start-up companies adopt mixed innovation strategy such as defensive-creative and dependent-creative strategy. Investors and entrepreneurs can refer to these conclusions for further investments or innovations. This research is to discuss about the relationship among innovation capabilities and the choice of innovation strategies of Taiwanese start-up companies. After 5 cases study, 5 important propositions are offered as follows: 1. The decision-making principle shifts from market capability to technological capability; 2. Core technology is accepted to acquire externally, but market capability is not; 3. Taiwanese start-up companies prefer corporate investors rather than venture capitals. It is reversal in the United States; 4. Few Taiwanese start-up companies adopt offensive innovation strategy but defensive or dependent strategy initially; and 5. Pure strategy rarely exists. Start-up companies would adopt a mixed strategy rather than a pure strategy. As a conclusion, market capability is what a start-up company will follows to choose an innovation strategy, and most of Taiwanese Telecommunications Internet start-up companies adopt mixed innovation strategy such as defensive-creative and dependent-creative strategy. Investors and entrepreneurs can refer to these conclusions for further investments or innovations.en_US
dc.description.tableofcontents To Thank
Abstract
Table of Contents
List of Tables
Index of Figures
Chapter 1 Introduction-----1
　　1.1 Research background-----1
　　1.2 Motivation-----3
　　1.3 Objectives-----4
Chapter 2 Literatures Survey-----5
　　2.1 Innovation Models-----6
　　2.2 Innovation Strategies-----13
　　2.3 Key Success Factors of Innovations-----17
　　2.4 Technological Knowledge and Market Knowledge-----19
　　2.5 Conclusions-----22
Chapter 3 Research Design-----27
　　3.1 Research Architecture-----27
　　3.2 Research Scope-----28
　　3.3 Research Method-----32
　　3.4 Research Limits-----34
Chapter 4 Cases Study-----37
　　4.1 Broptics Communications Corporation-----38
　　4.2 Lantech Advance Corporation-----45
　　4.3 Web-com Allied Technologies-----51
　　4.4 Sun-net Corporation-----57
　　4.5 Altigen Communications: An American Case-----62
　　4.6 Summary-----68
Chapter 5 Propositions-----71
Chapter 6 Conclusions and Recommendations-----79
　　6.1 Conclusions-----79
　　6.2 Recommendations-----81

List of Tables
Table 2.1 Innovation Models-----12
Table 2.2 Foster`s Innovation Strategies-----16
Table 2.3 Measurements of Technological Knowledge-----20
Table 2.4 Innovation Strategies of Start-up Companies-----24
Table 2.5 Valuation Criteria-----24
Table 2.6 Relationships among Strategy, Type, and Required Knowledge-----25
Table 4.1a Technological Capability of Broptics Communications-----41
Table 4.1b Market Capability of Broptics Communications-----42
Table 4.2a Technological Capability of Lantech-----47
Table 4.2b Market Capability of Lantech-----48
Table 4.3a Technological Capability of Web-com Allied Technology-----54
Table 4.3b Market Capability of Web-com Allied Technology-----55
Table 4.4a Technological Capability of Sun-net-----59
Table 4.4b Market Capability of Sun-net-----60
Table 4.5a Technological Capability of Altigen Communications-----66
Table 4.5b Market Capability ofAltigen Communications-----66
Table 4.6 Basic Facts of The Five Companies-----68
Table 4.7 Companies’Strategies-----70

Index of Figures
Figure 2.1 S Curve-----10
Figure 2.2 Innovation Types-----22
Figure 3.1 Research Architecture-----27
Figure 3.2 OSI Network 7 Layers-----29
Figure 3.3 Telecommunications Industrial Architecture-----30
Figure 3.4 Analytical Progresses-----32
Figure 3.5 Strategy Classifications-----33
Figure 6.1 Conceptual Structure of Decision-making process-----80		zh_TW
dc.source.uri (資料來源) http://thesis.lib.nccu.edu.tw/record/#A2010000500en_US
dc.title (題名) 台灣電信網路產業新創公司創新能力與創新策略關係之研究zh_TW
dc.title (題名) A Research of Innovation Capabilities and Innovation Strategies of Taiwanese Start-up Companies Telecommunications and Internet Industryen_US
dc.type (資料類型) thesisen_US
dc.relation.reference (參考文獻) References of Strategies and Measurements:
1. Allan Afuah. Innovation Management: Strategies, Implementation, and Profits. New York: Oxford UP, 1998.
2. Bob Johnstone. We Were Burning (74分42秒). 譚天 譯. 台北, 藍鯨, 2000年.
3. Cooper, R.G. and Kleinschmidt, E.J. Benchmarking the Firm’s Critical Success Factors in New Product Development. J. of Product Innovation Management, p374-391, 1995.
4. Christopher Freeman and Luc Soete. The Economics of Industrial Innovation. Cambridge, MA: MIT Press, 1997.
5. Dorothy Leonard-Barton. Wellsprings of Knowledge-Building and Sustaining the Sources of Innovation (知識創新之權-智價企業的經營). 王美音 譯. 台北: 遠流, 1998年.
6. Gary Hamel. Leading the Revolution (啟動革命). 李田樹, 李芳齡 譯. 台北: 天下文化, 2000年12月.
7. F. Peter Boer. The Valuation of Technology: Business and Financial Issues in R&D. New York: John Wiley & Sons, Inc., 1999.
8. Foster R. Innovation: The Attacker’s Advantage. New York: Summit Books, 1986.
9. Rothwell, R. and Dodgeson, D. The Handbook of Industrial Innovation. Cheltenham, Elgar, 1994.
10. Song, X.M. and Parry, M.E. A Cross-National Comparative Study of New Product Development Processes: Japan and the U.S. J. of Marketing, 61, p1-18, 1997.
11. Souder, W.E. and Jenssen, S.A. Management Practices Influencing New Products Success and Failure in the United States and Scandinavia: A Cross-Cultural Comparative. J. of Product Innovation Management, 16, p183-203, 1999.
12. 司徒達賢 策略管理新論：觀念架構與分析方法。台北市：智勝文化，2001年。
13. 吳思華 策略九說：策略思考的本質。第三版，台北市：臉譜出版：城邦文化發行，2000年。
14. 林良陽 衡量研發機構智慧資本之研究--以工研院光電所為例。台北：國立政治大學，碩士論文，2001年。
15. 林明杰，彭凌峰 不同情境下創新專案關鍵成功因素間關係之研究。台北：管理學報 第17卷第四期，2000年12月。
16. 賴士葆 創新應重視商業導向。技術尖兵 第49期，1999年1月。
References of Industry:
1. How LAN Switches Work. Cisco Systems Technical Documents, ID 10607, March 2002.
2. Anthony Chen. Business Plan for New SBU development: Analysis of optical communications industry. Taipei: Mitronics Co. Ltd., 2002.
3. Driek Desmet, Tracy Francis, Alice Hu, Timothy M. Koller, and George A. Riedel. Valuing Dot-Coms. The Mckinsey Quarterly, 2000 Vo1.
4. 陳鴻仁. 三種DWDM濾波技術之前景分析─TFF，FBG及AWG優劣勢即進入障礙說分明。台北：新通訊元件雜誌，No4, 2001 6.
5. 王崗嶸. OADM的發展趨勢. 台北：新通訊元件雜誌，No8, 2001 10.
Internet Information Sources:
1. Altigen Communications official website: www.altigen.com
2. Broptics Communications official website: www.broptics.com
3. Lantech Advance official website: www.lantech.com.tw
4. Web-com Allied Technology official website: www.web-com.com.tw
5. Sun-net official website: www.sun.net.tw
6. Yahoo! Finance: finance.yahoo.com		zh_TW