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題名 授信策略、程序與績效關係之?究 : 台灣區銀行業之實證研究
作者 邱欽堂
貢獻者 劉水深<br>賴士葆<br>林烱垚
邱欽堂
日期 1993
上傳時間 10-五月-2016 18:52:08 (UTC+8)
摘要 授信為商業銀行之核心業務,授信策略之執行攸關其績效之良窳,商
參考文獻 參考書目\n一、中文部分\n.王弓,陳錦村,商業銀行形象定位與經營績效之互動研究,服務產業經營管理與發展策略研討會,民國八十一年三月一日。\n.司徒達賢,「簡介企業政策」管理政策與個案集第一輯,台北:政治大學企業管理研究所出版,民國六十六年。\n.江建良,新商業銀行經營策略,台北華泰書局,民國七十九年三月。\n.李金泉, SAS / PC使用入門與應用統計實務,台北: 松崗電腦圖書公司,民國八十一年一月出版。\n.周逸衡,服務行銷之問題與對策,政治大學六十過年校慶,策略管理學術研討會,未出版論文,民國七十六年七月。\n.林建煌,策略組群、組織作為與績效關係之研究一飲料業實證研究,台北:政治大學企業管理研究所未出版博士論文,民國七十八年六月。\n.林震岩,「終端使用者應用」管理策略之研究,台北:政治大學企業管理研究所未出版博士論文,民國八十年一月。\n.林清山,多變項分析統計法,台北:東華書局,民國六十九年。\n.吳思華,產業特質與企業經營策略關係之研究,台北,政治大學企業管理研究所未出版博士論文,民國七十三年六月。\n.陳正男,顧客行為特性、行銷策略與績效關係之研究,台北,政治大學企業管理研究所未出版博士論文,民國七十四年六月。\n.陳定國、黃俊英主編,企業研究應用技術大全(二冊) ,台北: 大世紀出版,民國六十八年。\n.陳晏如,銀行業服務品質之實證研究,台北: 政治大學企業管理研究所未出版碩士論文,民國七十七年六月。\n.陳怡全,銀行管理品質之量化,基層金融,第二十六期,基層金融出版社,民國八十一年三月。\n.黃俊英,多變量分析,台北:中國經濟企業研究所,民國七十七年一月三版。\n.黃俊英,行銷研究一一管理與技術,台北:華泰書局,民國七十年二月增訂版。\n.黃松共,事業策略、行銷作為與績效關係之研究一一以台灣西藥業實證研究,台北: 政治大學企業管理研究所未出版博士論文,民國七十八年元月。\n.湯明哲,美國銀行業之發展趨勢與問題:中華民國之借鏡,中央銀行季刊,第十二卷,第三期,中央銀行經濟研究處編印,民國七十九年九月。\n.施鷹艷,美國金融創新之研究一一兼論美國經驗對我國金融自由化之啟示,基層金融出版社,民國七十七年十一月。\n.楊雅惠,銀行業管制與營運行為之分析,基層金融第二十二期,基層金融出版社,民國八十年三月。\n.楊子江,財務金融業的策略選擇,服務產業經營管理與發展策略研討會,民國八十一年三月一日。\n.楊國樞,文崇一、吳聰賢、李亦園,社會科學研究方法,台北:東華書局,民國七十八年十月。\n.葉國興,銀行對企業授信規範,財團法人金融人員訓練中心,民國七十三年六月。\n.蔡敦浩,行銷理論的典範迷失對理論發展的涵義,中華民國市場拓展學會七十五年年會論文集,民國七十六年元月。\n.賴士葆,研究發展、行銷、製造三部門互動與新產品發展績效相關之研究,台北:華泰書局,民國七十九年六月。\n.謝森中,未來我國金融業面臨的挑戰,台北市銀月刊,第二十二卷,第八期,民國八十年八月二十五日。\n.嚴雋寶,台灣地區銀行發展四十年,台北:中華徵信所,民國八十年五月。\n二、英文部份\n.Aaker, D.A. & R. 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描述 博士
國立政治大學
企業管理學系
資料來源 http://thesis.lib.nccu.edu.tw/record/#G91NCCW0202012
資料類型 thesis
dc.contributor.advisor 劉水深<br>賴士葆<br>林烱垚zh_TW
dc.contributor.author (作者) 邱欽堂zh_TW
dc.creator (作者) 邱欽堂zh_TW
dc.date (日期) 1993en_US
dc.date.accessioned 10-五月-2016 18:52:08 (UTC+8)-
dc.date.available 10-五月-2016 18:52:08 (UTC+8)-
dc.date.issued (上傳時間) 10-五月-2016 18:52:08 (UTC+8)-
dc.identifier (其他 識別碼) G91NCCW0202012en_US
dc.identifier.uri (URI) https://ah.lib.nccu.edu.tw/item?item_id=108449-
dc.description (描述) 博士zh_TW
dc.description (描述) 國立政治大學zh_TW
dc.description (描述) 企業管理學系zh_TW
dc.description.abstract (摘要) 授信為商業銀行之核心業務,授信策略之執行攸關其績效之良窳,商zh_TW
dc.description.tableofcontents 論文提要..........壹\n序言..........參\n目錄..........陸\n圖目次..........I\n表目次..........II\n附表目次..........IV\n第一章緒論..........1\n第一節研究動機與目的..........1\n第二節研究流程..........5\n第三節研究限制..........7\n第二章文獻探討..........12\n第一節授信策略之意義..........12\n第二節有關Miles & Snow策略類型研究之文獻探討..........16\n第三節授信管理程序之探討..........30\n第四節授信績效之文獻探討..........40\n第三章研究設計..........51\n第一節本研究之理論架構..........51\n第二節研究變項與其操作性定義..........53\n第三節研究對象與抽樣設計..........57\n第四節研究假設..........58\n第五節變項衡量與問卷設計..........64\n第六節資料分析方法..........69\n第七節問卷回收分析..........71\n第八節信度與效度檢定..........73\n第四章授信策略之衡量及授信略與績效之關係..........78\n第一節授信策略之衡量..........78\n第二節授信策略與績效之關係..........80\n第三節授信策略與授信管理程序關係..........86\n第五章授信策略、授信管理程序與績效之關係..........93\n第一節授信策略、徵信過程與績效之關係..........93\n第二節授信策略、決策自主性與績效之關係..........103\n第三節授信策略、價格水準與績效之關係..........107\n第四節授信策略、管理程序與績效關係之彙總..........109\n第五節統計分析方法之探討..........114\n第六章結論與建議..........115\n第一節研究結論..........115\n第二節本研究之涵義與貢獻..........120\n第三節後續研究建議..........127\n參考書目..........131\n附錄一:個案研究..........143\n附錄二:問卷..........152\n附錄三:專家座談會名單..........160\n附表..........173\n作者簡歷..........188zh_TW
dc.source.uri (資料來源) http://thesis.lib.nccu.edu.tw/record/#G91NCCW0202012en_US
dc.title (題名) 授信策略、程序與績效關係之?究 : 台灣區銀行業之實證研究zh_TW
dc.type (資料類型) thesisen_US
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