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題名 授信策略、程序與績效關係之?究 : 台灣區銀行業之實證研究 作者 邱欽堂 貢獻者 劉水深<br>賴士葆<br>林烱垚
邱欽堂日期 1993 上傳時間 10-May-2016 18:52:08 (UTC+8) 摘要 授信為商業銀行之核心業務，授信策略之執行攸關其績效之良窳，商 參考文獻 參考書目一、中文部分．王弓，陳錦村，商業銀行形象定位與經營績效之互動研究，服務產業經營管理與發展策略研討會，民國八十一年三月一日。．司徒達賢，「簡介企業政策」管理政策與個案集第一輯，台北:政治大學企業管理研究所出版，民國六十六年。．江建良，新商業銀行經營策略，台北華泰書局，民國七十九年三月。．李金泉， SAS / PC使用入門與應用統計實務，台北: 松崗電腦圖書公司，民國八十一年一月出版。．周逸衡，服務行銷之問題與對策，政治大學六十過年校慶，策略管理學術研討會，未出版論文，民國七十六年七月。．林建煌，策略組群、組織作為與績效關係之研究一飲料業實證研究，台北:政治大學企業管理研究所未出版博士論文，民國七十八年六月。．林震岩，「終端使用者應用」管理策略之研究，台北:政治大學企業管理研究所未出版博士論文，民國八十年一月。．林清山，多變項分析統計法，台北:東華書局，民國六十九年。．吳思華，產業特質與企業經營策略關係之研究，台北，政治大學企業管理研究所未出版博士論文，民國七十三年六月。．陳正男，顧客行為特性、行銷策略與績效關係之研究，台北，政治大學企業管理研究所未出版博士論文，民國七十四年六月。．陳定國、黃俊英主編，企業研究應用技術大全(二冊) ，台北: 大世紀出版，民國六十八年。．陳晏如，銀行業服務品質之實證研究，台北: 政治大學企業管理研究所未出版碩士論文，民國七十七年六月。．陳怡全，銀行管理品質之量化，基層金融，第二十六期，基層金融出版社，民國八十一年三月。．黃俊英，多變量分析，台北:中國經濟企業研究所，民國七十七年一月三版。．黃俊英，行銷研究一一管理與技術，台北:華泰書局，民國七十年二月增訂版。．黃松共，事業策略、行銷作為與績效關係之研究一一以台灣西藥業實證研究，台北: 政治大學企業管理研究所未出版博士論文，民國七十八年元月。．湯明哲，美國銀行業之發展趨勢與問題:中華民國之借鏡，中央銀行季刊，第十二卷，第三期，中央銀行經濟研究處編印，民國七十九年九月。．施鷹艷，美國金融創新之研究一一兼論美國經驗對我國金融自由化之啟示，基層金融出版社，民國七十七年十一月。．楊雅惠，銀行業管制與營運行為之分析，基層金融第二十二期，基層金融出版社，民國八十年三月。．楊子江，財務金融業的策略選擇，服務產業經營管理與發展策略研討會，民國八十一年三月一日。．楊國樞，文崇一、吳聰賢、李亦園，社會科學研究方法，台北:東華書局，民國七十八年十月。．葉國興，銀行對企業授信規範，財團法人金融人員訓練中心，民國七十三年六月。．蔡敦浩，行銷理論的典範迷失對理論發展的涵義，中華民國市場拓展學會七十五年年會論文集，民國七十六年元月。．賴士葆，研究發展、行銷、製造三部門互動與新產品發展績效相關之研究，台北:華泰書局，民國七十九年六月。．謝森中，未來我國金融業面臨的挑戰，台北市銀月刊，第二十二卷，第八期，民國八十年八月二十五日。．嚴雋寶，台灣地區銀行發展四十年，台北:中華徵信所，民國八十年五月。二、英文部份．Aaker, D.A. & R. 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國立政治大學
企業管理學系資料來源 http://thesis.lib.nccu.edu.tw/record/#G91NCCW0202012 資料類型 thesis dc.contributor.advisor 劉水深<br>賴士葆<br>林烱垚 zh_TW dc.contributor.author (Authors) 邱欽堂 zh_TW dc.creator (作者) 邱欽堂 zh_TW dc.date (日期) 1993 en_US dc.date.accessioned 10-May-2016 18:52:08 (UTC+8) - dc.date.available 10-May-2016 18:52:08 (UTC+8) - dc.date.issued (上傳時間) 10-May-2016 18:52:08 (UTC+8) - dc.identifier (Other Identifiers) G91NCCW0202012 en_US dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/96255 - dc.description (描述) 博士 zh_TW dc.description (描述) 國立政治大學 zh_TW dc.description (描述) 企業管理學系 zh_TW dc.description.abstract (摘要) 授信為商業銀行之核心業務，授信策略之執行攸關其績效之良窳，商 zh_TW dc.description.tableofcontents 論文提要．．．．．．．．．．壹序言．．．．．．．．．．參目錄．．．．．．．．．．陸圖目次．．．．．．．．．．I表目次．．．．．．．．．．II附表目次．．．．．．．．．．IV第一章緒論．．．．．．．．．．1第一節研究動機與目的．．．．．．．．．．1第二節研究流程．．．．．．．．．．5第三節研究限制．．．．．．．．．．7第二章文獻探討．．．．．．．．．．12第一節授信策略之意義．．．．．．．．．．12第二節有關Miles & Snow策略類型研究之文獻探討．．．．．．．．．．16第三節授信管理程序之探討．．．．．．．．．．30第四節授信績效之文獻探討．．．．．．．．．．40第三章研究設計．．．．．．．．．．51第一節本研究之理論架構．．．．．．．．．．51第二節研究變項與其操作性定義．．．．．．．．．．53第三節研究對象與抽樣設計．．．．．．．．．．57第四節研究假設．．．．．．．．．．58第五節變項衡量與問卷設計．．．．．．．．．．64第六節資料分析方法．．．．．．．．．．69第七節問卷回收分析．．．．．．．．．．71第八節信度與效度檢定．．．．．．．．．．73第四章授信策略之衡量及授信略與績效之關係．．．．．．．．．．78第一節授信策略之衡量．．．．．．．．．．78第二節授信策略與績效之關係．．．．．．．．．．80第三節授信策略與授信管理程序關係．．．．．．．．．．86第五章授信策略、授信管理程序與績效之關係．．．．．．．．．．93第一節授信策略、徵信過程與績效之關係．．．．．．．．．．93第二節授信策略、決策自主性與績效之關係．．．．．．．．．．103第三節授信策略、價格水準與績效之關係．．．．．．．．．．107第四節授信策略、管理程序與績效關係之彙總．．．．．．．．．．109第五節統計分析方法之探討．．．．．．．．．．114第六章結論與建議．．．．．．．．．．115第一節研究結論．．．．．．．．．．115第二節本研究之涵義與貢獻．．．．．．．．．．120第三節後續研究建議．．．．．．．．．．127參考書目．．．．．．．．．．131附錄一:個案研究．．．．．．．．．．143附錄二:問卷．．．．．．．．．．152附錄三:專家座談會名單．．．．．．．．．．160附表．．．．．．．．．．173作者簡歷．．．．．．．．．．188 zh_TW dc.source.uri (資料來源) http://thesis.lib.nccu.edu.tw/record/#G91NCCW0202012 en_US dc.title (題名) 授信策略、程序與績效關係之?究 : 台灣區銀行業之實證研究 zh_TW dc.type (資料類型) thesis en_US dc.relation.reference (參考文獻) 參考書目一、中文部分．王弓，陳錦村，商業銀行形象定位與經營績效之互動研究，服務產業經營管理與發展策略研討會，民國八十一年三月一日。．司徒達賢，「簡介企業政策」管理政策與個案集第一輯，台北:政治大學企業管理研究所出版，民國六十六年。．江建良，新商業銀行經營策略，台北華泰書局，民國七十九年三月。．李金泉， SAS / PC使用入門與應用統計實務，台北: 松崗電腦圖書公司，民國八十一年一月出版。．周逸衡，服務行銷之問題與對策，政治大學六十過年校慶，策略管理學術研討會，未出版論文，民國七十六年七月。．林建煌，策略組群、組織作為與績效關係之研究一飲料業實證研究，台北:政治大學企業管理研究所未出版博士論文，民國七十八年六月。．林震岩，「終端使用者應用」管理策略之研究，台北:政治大學企業管理研究所未出版博士論文，民國八十年一月。．林清山，多變項分析統計法，台北:東華書局，民國六十九年。．吳思華，產業特質與企業經營策略關係之研究，台北，政治大學企業管理研究所未出版博士論文，民國七十三年六月。．陳正男，顧客行為特性、行銷策略與績效關係之研究，台北，政治大學企業管理研究所未出版博士論文，民國七十四年六月。．陳定國、黃俊英主編，企業研究應用技術大全(二冊) ，台北: 大世紀出版，民國六十八年。．陳晏如，銀行業服務品質之實證研究，台北: 政治大學企業管理研究所未出版碩士論文，民國七十七年六月。．陳怡全，銀行管理品質之量化，基層金融，第二十六期，基層金融出版社，民國八十一年三月。．黃俊英，多變量分析，台北:中國經濟企業研究所，民國七十七年一月三版。．黃俊英，行銷研究一一管理與技術，台北:華泰書局，民國七十年二月增訂版。．黃松共，事業策略、行銷作為與績效關係之研究一一以台灣西藥業實證研究，台北: 政治大學企業管理研究所未出版博士論文，民國七十八年元月。．湯明哲，美國銀行業之發展趨勢與問題:中華民國之借鏡，中央銀行季刊，第十二卷，第三期，中央銀行經濟研究處編印，民國七十九年九月。．施鷹艷，美國金融創新之研究一一兼論美國經驗對我國金融自由化之啟示，基層金融出版社，民國七十七年十一月。．楊雅惠，銀行業管制與營運行為之分析，基層金融第二十二期，基層金融出版社，民國八十年三月。．楊子江，財務金融業的策略選擇，服務產業經營管理與發展策略研討會，民國八十一年三月一日。．楊國樞，文崇一、吳聰賢、李亦園，社會科學研究方法，台北:東華書局，民國七十八年十月。．葉國興，銀行對企業授信規範，財團法人金融人員訓練中心，民國七十三年六月。．蔡敦浩，行銷理論的典範迷失對理論發展的涵義，中華民國市場拓展學會七十五年年會論文集，民國七十六年元月。．賴士葆，研究發展、行銷、製造三部門互動與新產品發展績效相關之研究，台北:華泰書局，民國七十九年六月。．謝森中，未來我國金融業面臨的挑戰，台北市銀月刊，第二十二卷，第八期，民國八十年八月二十五日。．嚴雋寶，台灣地區銀行發展四十年，台北:中華徵信所，民國八十年五月。二、英文部份．Aaker, D.A. & R. 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