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題名 社會企業的創業研究：決策模式
The Study of Social Entrepreneurship：The Decisopn Model
作者 陳璟泓
Chen, Ching Hung
貢獻者 蕭武桐
陳璟泓
Chen, Ching Hung
關鍵詞 因果論
效用論
決策模式
社會創業
創業
社會企業
Effectuation
Causation
Decision Model
social enterprise
social entrepreneurship
entrepreneurship
日期 2016
上傳時間 9-Aug-2016 14:31:35 (UTC+8)
摘要 決策是我們日常生活中的一部份，在過去的教導與學習中，我們習慣了以因果論(Causation)為基礎的決策模式，但隨著時代進步與全球化情況下所導致的不確定性增加，以因果論為基礎的決策模式受到了許多人的質疑，因為利用因果論所預測的未來陷入了預測失準的窘境，而社會企業亦招遇到相同的問題，因為以因果論為基礎的決策適用在事件機率分配已知，但選項亦已知穩定環境之下；而應用了貝氏網路來協助預測的因果論決策則是用在事件機率分配已知與但選項未知的風險環境下，而隨著時代科技的進步與全球化的衝擊之下，上開決策模式已經不敷使用，所幸自2001年起出現了一個以Herbert Alexander Simon有限理性理論為基礎的效用論(Effectuation)決策模式。
本研究從近年來興起的社會企業與社會創業定義、衡量標準與遭遇困難開始討論，並透過文獻研究的方式，將其與創業的學科內容進行連結，進而放大決策程序的重要性，之後開始討論我們所熟知的因果論(Causation)決策，進而在探討效用論(Effectuation)決策時進行對比，並利用近年來國際上學術的發現與討論，提出結合因果論與效用論的創業決策模式。
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描述 碩士
國立政治大學
行政管理碩士學程
103921058
資料來源 http://thesis.lib.nccu.edu.tw/record/#G0103921058
資料類型 thesis
dc.contributor.advisor 蕭武桐zh_TW
dc.contributor.author (Authors) 陳璟泓zh_TW
dc.contributor.author (Authors) Chen, Ching Hungen_US
dc.creator (作者) 陳璟泓zh_TW
dc.creator (作者) Chen, Ching Hungen_US
dc.date (日期) 2016en_US
dc.date.accessioned 9-Aug-2016 14:31:35 (UTC+8)-
dc.date.available 9-Aug-2016 14:31:35 (UTC+8)-
dc.date.issued (上傳時間) 9-Aug-2016 14:31:35 (UTC+8)-
dc.identifier (Other Identifiers) G0103921058en_US
dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/99842-
dc.description (描述) 碩士zh_TW
dc.description (描述) 國立政治大學zh_TW
dc.description (描述) 行政管理碩士學程zh_TW
dc.description (描述) 103921058zh_TW
dc.description.abstract (摘要) 決策是我們日常生活中的一部份，在過去的教導與學習中，我們習慣了以因果論(Causation)為基礎的決策模式，但隨著時代進步與全球化情況下所導致的不確定性增加，以因果論為基礎的決策模式受到了許多人的質疑，因為利用因果論所預測的未來陷入了預測失準的窘境，而社會企業亦招遇到相同的問題，因為以因果論為基礎的決策適用在事件機率分配已知，但選項亦已知穩定環境之下；而應用了貝氏網路來協助預測的因果論決策則是用在事件機率分配已知與但選項未知的風險環境下，而隨著時代科技的進步與全球化的衝擊之下，上開決策模式已經不敷使用，所幸自2001年起出現了一個以Herbert Alexander Simon有限理性理論為基礎的效用論(Effectuation)決策模式。
本研究從近年來興起的社會企業與社會創業定義、衡量標準與遭遇困難開始討論，並透過文獻研究的方式，將其與創業的學科內容進行連結，進而放大決策程序的重要性，之後開始討論我們所熟知的因果論(Causation)決策，進而在探討效用論(Effectuation)決策時進行對比，並利用近年來國際上學術的發現與討論，提出結合因果論與效用論的創業決策模式。		zh_TW
dc.description.tableofcontents 第一章、 緒論 1
第一節、 研究背景與動機 1
第二節、 研究目的與問題 5
第三節、 研究方法與研究流程 6
第四節、 名詞解釋與定義 8
第二章、 社會企業的創業與經營 10
第一節、 社會企業與社會創業探討 10
第二節、 創業理論與回顧 29
第三節、 社會企業的創業、經營與管理 43
第三章、 傳統決策：因果論之探討 45
第一節、決策思維：因果論與效用論 45
第二節、因果論、因果推論與因果論決策 48
第三節、因果論決策模式 52
第四章、 新決策模型：效用論與統合模型 58
第一節、效用論的起源 58
第二節、效用論的基礎概念、流程與思想 60
第三節、效用論與因果論之比較 69
第四節、效用論的決策模式 78
第五章、 結論 80
第一節、 效用論與因果論的相關研究與兩者可以結合之因 80
第二節、 因果論與效用論結合的創業及永續發展決策程序 83
第三節、 社會企業創業之決策模式 90
參考文獻 94		zh_TW
dc.format.extent 1534620 bytes-
dc.format.mimetype application/pdf-
dc.source.uri (資料來源) http://thesis.lib.nccu.edu.tw/record/#G0103921058en_US
dc.subject (關鍵詞) 因果論zh_TW
dc.subject (關鍵詞) 效用論zh_TW
dc.subject (關鍵詞) 決策模式zh_TW
dc.subject (關鍵詞) 社會創業zh_TW
dc.subject (關鍵詞) 創業zh_TW
dc.subject (關鍵詞) 社會企業zh_TW
dc.subject (關鍵詞) Effectuationen_US
dc.subject (關鍵詞) Causationen_US
dc.subject (關鍵詞) Decision Modelen_US
dc.subject (關鍵詞) social enterpriseen_US
dc.subject (關鍵詞) social entrepreneurshipen_US
dc.subject (關鍵詞) entrepreneurshipen_US
dc.title (題名) 社會企業的創業研究：決策模式zh_TW
dc.title (題名) The Study of Social Entrepreneurship：The Decisopn Modelen_US
dc.type (資料類型) thesisen_US
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