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題名 台灣反韓情緒與韓流狂熱：台灣韓流迷研究
Living among Enthusiasm and Antagonism: A Study of Korean Wave Fans in Taiwan
作者 劉莞青
Liu, Josephine K.
貢獻者 柯裕棻
Ko,Yu Fen
劉莞青
Liu, Josephine K.
關鍵詞 韓流
反韓
集體意識
國族主義
迷
Korean Wave
Anti-Korean
Collective Memory
Nationalism
Fan
日期 2015
上傳時間 20-Sep-2016 11:38:10 (UTC+8)
摘要 台灣與韓國過去曾多年在經濟產業與運動競賽交手，也因雙方在各層面的競合關係，導致大多數的台灣民眾對韓國觀感較差，然而此一情況在近二十年來因為韓國流行文化「韓流」進入台灣以後有所改變。
在台灣，韓流帶來的熱潮無所不在，從網上論壇的討論到電視螢幕上的瘋狂播放可見一斑。然而對於大多數以女性為主的韓流迷族群，在韓流熱潮中卻被媒體描述為瘋狂、失去理智的受害者，在日常生活中也必須面對來自他者的敵意。為進一步探討此一現象，本研究將著眼於研究女性韓流迷在日常生活中面對反韓情緒的經驗，了解她們的應對策略。
透過與12位女性韓流迷訪談，本研究發現：首先，即使女性韓流迷透過參與、消費韓流文化學習到相當可觀與韓國有關的知識，但卻難以將此一知識與反韓他者分享；再者，即便雙方並無直接交戰或其他歷史上敵對的背景，台灣的反韓情緒主要來自於媒體不斷操作的結果，形成代代相傳的集體意識；最後，對於反韓群眾而言，反韓情緒就像是一種「微型國族主義」，即使雙方無真正交戰敵對關係，卻能供給台灣反韓群眾抒發與韓國競爭所帶來的焦慮一處出口。
Taiwan and South Korea have a long-time history competing with each other in sports and industries. Due to these competitions, most Taiwanese people dislike South Korea. However, in the two recent decades, the Korean Wave has gradually become globally recognized and has won a place in the Taiwanese market.
In Taiwan, the hype of the Korean Wave can be seen from music programs on TV to the discussion forums on the Internet. Korean Wave fans, most of whom are female, have been portrayed in a maniacal and negative way in the meddled coverage by Taiwanese media. These fans not only need to endure discrimination by the media, but also in their daily interactions with other people who hold anti-Korean attitudes. This study intends to discuss how Korean Wave fans confront anti-Korean attitudes in their daily experiences.
Through the interviews of twelve female fans, the study has found, first, that even though these fans learned valuable knowledge about South Korea during their participation in the Korean Wave, that great amount of knowledge is difficult to share or persuade the anti-Korean people who confront them.
Second, the nationalistic antagonism towards South Korea has surged in Taiwan for decades, yet, there is no specific historic reason for Taiwanese people to be hostile towards South Korea. Under this circumstance, the nationalistic antagonism toward South Korea in Taiwan still existed as a kind of collective memory from generation to generation thanks to the news media. For those anti-Korean Taiwanese, the nationalistic antagonism may serve as a kind of petty nationalism that expresses their anxiety in facing and competing with South Korea.
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描述 碩士
國立政治大學
國際傳播英語碩士學位學程(IMICS)
101461007
資料來源 http://thesis.lib.nccu.edu.tw/record/#G0101461007
資料類型 thesis
dc.contributor.advisor 柯裕棻zh_TW
dc.contributor.advisor Ko,Yu Fenen_US
dc.contributor.author (Authors) 劉莞青zh_TW
dc.contributor.author (Authors) Liu, Josephine K.en_US
dc.creator (作者) 劉莞青zh_TW
dc.creator (作者) Liu, Josephine K.en_US
dc.date (日期) 2015en_US
dc.date.accessioned 20-Sep-2016 11:38:10 (UTC+8)-
dc.date.available 20-Sep-2016 11:38:10 (UTC+8)-
dc.date.issued (上傳時間) 20-Sep-2016 11:38:10 (UTC+8)-
dc.identifier (Other Identifiers) G0101461007en_US
dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/102042-
dc.description (描述) 碩士zh_TW
dc.description (描述) 國立政治大學zh_TW
dc.description (描述) 國際傳播英語碩士學位學程(IMICS)zh_TW
dc.description (描述) 101461007zh_TW
dc.description.abstract (摘要) 台灣與韓國過去曾多年在經濟產業與運動競賽交手，也因雙方在各層面的競合關係，導致大多數的台灣民眾對韓國觀感較差，然而此一情況在近二十年來因為韓國流行文化「韓流」進入台灣以後有所改變。
在台灣，韓流帶來的熱潮無所不在，從網上論壇的討論到電視螢幕上的瘋狂播放可見一斑。然而對於大多數以女性為主的韓流迷族群，在韓流熱潮中卻被媒體描述為瘋狂、失去理智的受害者，在日常生活中也必須面對來自他者的敵意。為進一步探討此一現象，本研究將著眼於研究女性韓流迷在日常生活中面對反韓情緒的經驗，了解她們的應對策略。
透過與12位女性韓流迷訪談，本研究發現：首先，即使女性韓流迷透過參與、消費韓流文化學習到相當可觀與韓國有關的知識，但卻難以將此一知識與反韓他者分享；再者，即便雙方並無直接交戰或其他歷史上敵對的背景，台灣的反韓情緒主要來自於媒體不斷操作的結果，形成代代相傳的集體意識；最後，對於反韓群眾而言，反韓情緒就像是一種「微型國族主義」，即使雙方無真正交戰敵對關係，卻能供給台灣反韓群眾抒發與韓國競爭所帶來的焦慮一處出口。		zh_TW
dc.description.abstract (摘要) Taiwan and South Korea have a long-time history competing with each other in sports and industries. Due to these competitions, most Taiwanese people dislike South Korea. However, in the two recent decades, the Korean Wave has gradually become globally recognized and has won a place in the Taiwanese market.
In Taiwan, the hype of the Korean Wave can be seen from music programs on TV to the discussion forums on the Internet. Korean Wave fans, most of whom are female, have been portrayed in a maniacal and negative way in the meddled coverage by Taiwanese media. These fans not only need to endure discrimination by the media, but also in their daily interactions with other people who hold anti-Korean attitudes. This study intends to discuss how Korean Wave fans confront anti-Korean attitudes in their daily experiences.
Through the interviews of twelve female fans, the study has found, first, that even though these fans learned valuable knowledge about South Korea during their participation in the Korean Wave, that great amount of knowledge is difficult to share or persuade the anti-Korean people who confront them.
Second, the nationalistic antagonism towards South Korea has surged in Taiwan for decades, yet, there is no specific historic reason for Taiwanese people to be hostile towards South Korea. Under this circumstance, the nationalistic antagonism toward South Korea in Taiwan still existed as a kind of collective memory from generation to generation thanks to the news media. For those anti-Korean Taiwanese, the nationalistic antagonism may serve as a kind of petty nationalism that expresses their anxiety in facing and competing with South Korea.		en_US
dc.description.tableofcontents Acknowledgements 5
Abstract 6
Chinese Abstract 8
1. Introduction 9
1.1 Research Background 9
1.2 Past Research on Korean Wave Fans 12
2. Literature Review 16
2.1 An Overview of Korean Wave 16
2.2 East Asian Popular Culture 20
2.3 Seeking East Asia in Korean Wave 25
2.4 Cultural Hybridization and Korean Wave 26
2.5 Taiwan-South Korea Relations 32
2.6 The Overwhelming Korean Wave in Taiwan 33
2.7 Taiwanese Nationalistic Antagonism towards South Korea 35
2.8 Cultural Hybridization as Resolution 39
3. Research Method 41
3.1 Participants 41
3.2 Interviews 43
4. Living between Enthusiasm and Antagonism 46
4.1 Alternation of East Asian Popular Cultures in Taiwan 46
4.2 Understanding South Korea Better 52
4.3 Confrontations in Family: Father, Male Family Members and Elders 63
4.4 Peer Group Pressure 67
4.5 Strategies for Confrontation 68
5. Media Discourses of Antagonism and Fan-girls of Korean Wave 72
5.1 Why Do They Always Want to Win 72
5.2 The Biggest Enemy 76
5.3 A Fan or not a Fan 80
5.4 A Completed Story on the Taiwanese News Media 82
5.5 The Bipolarizing Atmosphere: Love it or Hate it 84
6. Conclusion 87
6.1 The Difficulties of Communication 87
6.2 Petty Nationalism 90
6.3 Limitations: Male Consumers of Korean Wave 92
References 94
Appendix 106		zh_TW
dc.format.extent 1635712 bytes-
dc.format.mimetype application/pdf-
dc.source.uri (資料來源) http://thesis.lib.nccu.edu.tw/record/#G0101461007en_US
dc.subject (關鍵詞) 韓流zh_TW
dc.subject (關鍵詞) 反韓zh_TW
dc.subject (關鍵詞) 集體意識zh_TW
dc.subject (關鍵詞) 國族主義zh_TW
dc.subject (關鍵詞) 迷zh_TW
dc.subject (關鍵詞) Korean Waveen_US
dc.subject (關鍵詞) Anti-Koreanen_US
dc.subject (關鍵詞) Collective Memoryen_US
dc.subject (關鍵詞) Nationalismen_US
dc.subject (關鍵詞) Fanen_US
dc.title (題名) 台灣反韓情緒與韓流狂熱：台灣韓流迷研究zh_TW
dc.title (題名) Living among Enthusiasm and Antagonism: A Study of Korean Wave Fans in Taiwanen_US
dc.type (資料類型) thesisen_US
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