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題名 The impact of e-retailer characteristics on initiating mobile retail services: A modular innovation perspective
作者 莊皓鈞
Chou, Yen-Chun;莊皓鈞;Shao, Benjamin B.
貢獻者 資管系
關鍵詞 E-Commerce; M-Commerce; Mobile retail services; Modular innovation; Multichannel retailing
日期 2016-06
上傳時間 20-Sep-2016 14:17:38 (UTC+8)
摘要 The rise and challenges of m-commerce have led to an urgent need to examine how firms adopt the emerging sales channel. Early studies mainly discussed the differences between e-commerce and m-commerce. Our study shows the modular innovation from e-retailing to m-retailing, which changes the core component of service delivery but keeps the operations intact, provides more opportunities for well-entrenched firms. Using a dataset of e-retailers, we find e-retail characteristics have an impact on firm`s migration to the mobile domain. Firms with online service competencies, economies of scale, and physical outlets are more inclined to exploit opportunities provided by mobile technologies.
關聯 Information & Management, Vol.53, No.4, pp.481-492
資料類型 article
DOI http://dx.doi.org/10.1016/j.im.2015.11.003
dc.contributor 資管系
dc.creator (作者) 莊皓鈞zh_TW
dc.creator (作者) Chou, Yen-Chun;莊皓鈞;Shao, Benjamin B.
dc.date (日期) 2016-06
dc.date.accessioned 20-Sep-2016 14:17:38 (UTC+8)-
dc.date.available 20-Sep-2016 14:17:38 (UTC+8)-
dc.date.issued (上傳時間) 20-Sep-2016 14:17:38 (UTC+8)-
dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/102077-
dc.description.abstract (摘要) The rise and challenges of m-commerce have led to an urgent need to examine how firms adopt the emerging sales channel. Early studies mainly discussed the differences between e-commerce and m-commerce. Our study shows the modular innovation from e-retailing to m-retailing, which changes the core component of service delivery but keeps the operations intact, provides more opportunities for well-entrenched firms. Using a dataset of e-retailers, we find e-retail characteristics have an impact on firm`s migration to the mobile domain. Firms with online service competencies, economies of scale, and physical outlets are more inclined to exploit opportunities provided by mobile technologies.
dc.format.extent 150 bytes-
dc.format.mimetype text/html-
dc.relation (關聯) Information & Management, Vol.53, No.4, pp.481-492
dc.subject (關鍵詞) E-Commerce; M-Commerce; Mobile retail services; Modular innovation; Multichannel retailing
dc.title (題名) The impact of e-retailer characteristics on initiating mobile retail services: A modular innovation perspective
dc.type (資料類型) article
dc.identifier.doi (DOI) 10.1016/j.im.2015.11.003
dc.doi.uri (DOI) http://dx.doi.org/10.1016/j.im.2015.11.003 en_US