Developing an Evaluation Instrument for e-Commerce Web Sites from the First-Time Buyer’s Viewpoint

題名	Developing an Evaluation Instrument for e-Commerce Web Sites from the First-Time Buyer’s Viewpoint
作者	洪為璽 Hung, Wei-Hsi;McQueen, Robert J
貢獻者	資管系
關鍵詞	e-Commerce ; Web evaluation ; user satisfaction ; transaction activity ; instrument
日期	2004-09
上傳時間	7-Nov-2016 15:17:53 (UTC+8)
摘要	This paper presents the process of developing an evaluation instrument specifically for the evaluation of e-Commerce Web sites from the first-time buyer’s viewpoint. The development process is based on theoretical discussions of the Web evaluation and Web user satisfaction literature. A draft evaluation instrument was developed. To enhance its reliability and validity, several iterative trials on e-Commerce Web sites were conducted. Some modifications were made to the instrument. The final version is capable of evaluating eCommerce Web sites effectively. The instrument provides implications to both Web evaluation practitioners and academics.
關聯	Electronic Journal of Information Systems Evaluation,7(1), 31-42
資料類型	article

dc.contributor	資管系
dc.creator (作者)	洪為璽	zh_TW
dc.creator (作者)	Hung, Wei-Hsi;McQueen, Robert J
dc.date (日期)	2004-09
dc.date.accessioned	7-Nov-2016 15:17:53 (UTC+8)	-
dc.date.available	7-Nov-2016 15:17:53 (UTC+8)	-
dc.date.issued (上傳時間)	7-Nov-2016 15:17:53 (UTC+8)	-
dc.identifier.uri (URI)	http://nccur.lib.nccu.edu.tw/handle/140.119/103454	-
dc.description.abstract (摘要)	This paper presents the process of developing an evaluation instrument specifically for the evaluation of e-Commerce Web sites from the first-time buyer’s viewpoint. The development process is based on theoretical discussions of the Web evaluation and Web user satisfaction literature. A draft evaluation instrument was developed. To enhance its reliability and validity, several iterative trials on e-Commerce Web sites were conducted. Some modifications were made to the instrument. The final version is capable of evaluating eCommerce Web sites effectively. The instrument provides implications to both Web evaluation practitioners and academics.
dc.format.extent	205277 bytes	-
dc.format.mimetype	application/pdf	-
dc.relation (關聯)	Electronic Journal of Information Systems Evaluation,7(1), 31-42
dc.subject (關鍵詞)	e-Commerce ; Web evaluation ; user satisfaction ; transaction activity ; instrument
dc.title (題名)	Developing an Evaluation Instrument for e-Commerce Web Sites from the First-Time Buyer’s Viewpoint
dc.type (資料類型)	article