dc.contributor | 傳播學院 | |
dc.creator (作者) | 劉蕙苓 | zh_TW |
dc.date (日期) | 2009 | |
dc.date.accessioned | 23-May-2017 17:17:57 (UTC+8) | - |
dc.date.available | 23-May-2017 17:17:57 (UTC+8) | - |
dc.date.issued (上傳時間) | 23-May-2017 17:17:57 (UTC+8) | - |
dc.identifier.uri (URI) | http://nccur.lib.nccu.edu.tw/handle/140.119/109926 | - |
dc.format.extent | 115 bytes | - |
dc.format.mimetype | text/html | - |
dc.relation (關聯) | [台北市] : 劉蕙苓, 2009[民98] | |
dc.title (題名) | 探索廣告主導向新聞 : 置入性行銷對電視新聞常規與記者專業性的影響 = Exploring advertiser-oriented news : the impact of product placement on TV news routine and professionalism | zh_TW |
dc.type (資料類型) | book/chapter | |