| dc.contributor.advisor | 尙孝純 | zh_TW |
| dc.contributor.advisor | Shang, Shari | en_US |
| dc.contributor.author (Authors) | 林進瑋 | zh_TW |
| dc.contributor.author (Authors) | Lin, Chin-Wei | en_US |
| dc.creator (作者) | 林進瑋 | zh_TW |
| dc.creator (作者) | Lin, Chin-Wei | en_US |
| dc.date (日期) | 2017 | en_US |
| dc.date.accessioned | 10-Aug-2017 09:52:58 (UTC+8) | - |
| dc.date.available | 10-Aug-2017 09:52:58 (UTC+8) | - |
| dc.date.issued (上傳時間) | 10-Aug-2017 09:52:58 (UTC+8) | - |
| dc.identifier (Other Identifiers) | G0104933006 | en_US |
| dc.identifier.uri (URI) | http://nccur.lib.nccu.edu.tw/handle/140.119/111765 | - |
| dc.description (描述) | 碩士 | zh_TW |
| dc.description (描述) | 國立政治大學 | zh_TW |
| dc.description (描述) | 國際經營管理英語碩士學位學程(IMBA) | zh_TW |
| dc.description (描述) | 104933006 | zh_TW |
| dc.description.abstract (摘要) | Driving safety is the major issue not only for the drivers, but also for the government. The happening rate of traffic accidents is the critical benchmark of traffic improvement for the Ministry of Communications. Even the government officials constantly urge the drivers not to drunk driving, or over speed driving, the happening rate still cannot be decreased largely. Most of accidents are made by the careless or ignorant driving habits.With the evolution of driving safety technology, the driving assistance system helps drivers to avoid the collision and lower the happening rate of accidents. Among these driving safety technologies, collision detection system is well-known one. It can detect not only any object around the vehicle, but also notify the drivers to stop passively or stop the vehicle actively. One major function of the collision detection system is used to eliminate the blind spots for the drivers. Some blind spots are generated by the rigid structure of vehicle which is designed to protect the inside passengers and not allowed to change. Fortunately, with the evolution of Augmented Reality and the lower manufacturing cost of video equipment, Driving Lens is targeted to eliminate the blind spots for the drivers. Currently, there are still some limitations about the existing products such as the around view monitor or rear view monitor. In order to improve the driving safety and enhance the driving experience, Driving Lens will offer different customized solutions for the driver such as 180 degree front view without the blind spots behind the pillars, and these solutions won’t be limited by the specific auto brand or vehicle model. | en_US |
| dc.description.tableofcontents | 1. Introduction 12. Market Opportunity 42.1 Limitations 42.2 Opportunities 63. Driving Lens 103.1 Invisible Pillars 103.2 Invisible Hood 113.3 Transparent Front View 113.4 Content Creation 124. Marketing Strategy 134.1 Consumer 134.2 Cost 144.3 Convenience 154.4 Communication 165 Operations 185.1 Statistics 185.2 Structure 205.3 Operational Process 245.4 Pricing Process 266 SWOT Analysis 276.2 Strengths 276.3 Weaknesses 276.4 Opportunities 286.5 Threats 297. Porter’s Five Force Analysis 307.1 Threat of New Entrants 307.2 Threat of Substitute Products 317.3 Bargaining Power of Customers 317.4 Bargaining Power of Suppliers 327.5 Industry Rivalry 328. Business Partners 348.1 IC Supplier 348.2 Display Supplier 348.3 Camera Supplier 348.4 Vehicle Dealers 359. Project Timeline 3610. Financials 3810.1 Fixed Cost 3810.2 Variable Cost 3910.3 Cash Flow Statement 4010.4 Pro-forma Income Statement 4111. Risk Analysis 4312. Future Road Map 4412.1 Enter Domestic Market 4412.2 Develop Foreign Market 4512.3 Expand Business Globally 4613. Conclusion 4814. Reference 50 | zh_TW |
| dc.format.extent | 1224778 bytes | - |
| dc.format.mimetype | application/pdf | - |
| dc.source.uri (資料來源) | http://thesis.lib.nccu.edu.tw/record/#G0104933006 | en_US |
| dc.subject (關鍵詞) | 駕駛輔助系統 | zh_TW |
| dc.subject (關鍵詞) | 擴增實境 | zh_TW |
| dc.subject (關鍵詞) | 盲點 | zh_TW |
| dc.subject (關鍵詞) | 事故 | zh_TW |
| dc.subject (關鍵詞) | Driving assistance system | en_US |
| dc.subject (關鍵詞) | Augmented Reality | en_US |
| dc.subject (關鍵詞) | Blind spot | en_US |
| dc.subject (關鍵詞) | Accident | en_US |
| dc.title (題名) | 透視駕駛 - 通過擴增實境技術來消除盲點 | zh_TW |
| dc.title (題名) | Driving lens – eliminate blind spot by augmented reality | en_US |
| dc.type (資料類型) | thesis | en_US |
| dc.relation.reference (參考文獻) | 1. Ministry of Interior road crash statistics. Retrieved fromhttp://www.moi.gov.tw/files/news_file/week10016.doc2. Blind Spots behind the pillar. Retrieved from http://www.drivingtesttips.biz/driving-test-tutorials/a-pillar-blind-spots.html3. Around View Monitor. Retrieved from https://www.youtube.com/watch?v=kSkc9Wt35Vc4. Jaguar Land Rover’s “Transparent pillar” technology. Retrieved from http://www.evo.co.uk/jaguar/14825/jaguar-land-rover-develops-invisible-pillars-and-ghost-vehicle-technology5. Land Rover’s “Transparent Hood” Technology. Retrieved from http://www.damngeeky.com/2012/10/30/6751/a-plus-pillar-concept-gives-eyes-to-a-drivers-blind-spot.html6. Samsung’s “Transparent Truck” Technology. Retrieved from https://www.linkedin.com/pulse/heres-what-you-need-know-samsungs-transparent-truck-tech-booky7. Ministry of Transportation and Communication road crash statistics. Retrieved from http://stat.motc.gov.tw/mocdb/stmain.jsp?sys=1008. Top 10 best-selling vehicles in 2016. Retrieved from http://news.u-car.com.tw/article/332069. Ministry of Finance Business Income statistics. Retrieved from https://www.ntbsa.gov.tw/etwmain/download?sid=13abfb223cc000009298cf0c2e05771d | zh_TW |
