| dc.creator (作者) | 蔡珮 | zh_TW |
| dc.creator (作者) | Tsai, Pei | en_US |
| dc.date (日期) | 1996-07 | - |
| dc.date.accessioned | 15-Dec-2017 12:08:47 (UTC+8) | - |
| dc.date.available | 15-Dec-2017 12:08:47 (UTC+8) | - |
| dc.date.issued (上傳時間) | 15-Dec-2017 12:08:47 (UTC+8) | - |
| dc.identifier.uri (URI) | http://nccur.lib.nccu.edu.tw/handle/140.119/115155 | - |
| dc.description.abstract (摘要) | 電子科技一日千里，調查工具因電腦通訊科技發達而日益更新，傳播研究方法也隨之多樣化。本研究即透過電子佈告欄之E-mail系統，以實證方式探究電子郵遞問卷之可行性。研究發現，電子郵遞問卷調查法，在研究同質性小團體時，效果和其他調查研究法不相上下；但研究對象若為匿名，或是以電腦為基礎的新科技使用者，則效果較其他調查研究法來得好。問卷回收率為59.6％，以郵寄問卷一般標準而言，回收率尚可。開放式問題答題狀況佳，有效回收問卷中將近七成回答，且字數超過100字以上者過半。以電子郵遞系統寄發問卷，無論在時間、經費、人員需求等研究作業上均優於傳統郵寄問卷、電話訪問以及造府訪問等調查方法。 | zh_TW |
| dc.description.abstract (摘要) | This paper explored the advantages and disadvantages of using electronic mail as a means for data collection for future survey research. Through a E-mail questionaire survey of 300 NTU computer center BBS users, the response rate of E-mailed questionaires is about 60%. The cost of money, time and personnel for E-mail questionaire is much less than that for traditional data collection methods. The rate of answering open-ended question is very high-70% of the respondents completed an open-ended question. But the speed, stability and compatibility of the network system will seriously affect the response rate of E-mailed questionaires. | en_US |
| dc.format.extent | 175 bytes | - |
| dc.format.mimetype | text/html | - |
| dc.relation (關聯) | 新聞學研究, 53, 251-260 | zh_TW |
| dc.subject (關鍵詞) | 電子佈告欄 ; 電子郵遞系統 ; 電子郵遞問卷調查 | zh_TW |
| dc.subject (關鍵詞) | BBS ; E-mail ; E-mail questionaire | en_US |
| dc.title (題名) | E-MAIL－調查研究的新工具 | zh_TW |
| dc.title (題名) | E-mail: A New Method of Data Collection | en_US |
| dc.type (資料類型) | article | en |
