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題名 Personality traits, motivations, and emotional consequences of social media usage
作者 林芝璇
Lin, Jhih-Syuan
Lee, Yen-I
Jin, Yan
Bob, Gilbreath
貢獻者 廣告系
日期 2017
上傳時間 9-Feb-2018 17:31:12 (UTC+8)
摘要 This study explores social media users` personality traits and motivations for the usage of two different social media platforms, Facebook and Pinterest, as well as how the varied uses impact users` negative emotional experiences. The findings suggest that the intensity of social media usage is positively related to negative emotions. For Facebook users, socialization, entertainment, and information seeking motivations significantly influence their platform use intensity and, subsequently, lead to negative emotions. Self-status seeking also has a direct effect on Facebook users` negative emotions. For Pinterest users, socialization is not a significant motivation for usage of that platform. However, entertainment, information seeking, and self-status seeking significantly predict their platform use intensity, which subsequently lead to negative emotions. Similarly, all four motivations for Facebook and Pinterest uses are influenced by users` personality traits: extraversion and openness. Yet, openness has a greater impact on using Pinterest than Facebook in terms of fulfilling socialization needs. Neuroticism has a positive impact on socialization and information seeking motives for use of both platforms, while conscientiousness and agreeableness have a negative influence on fulfilling self-status seeking needs. In addition, agreeable social networking site users are less likely to use Facebook than Pinterest for fulfilling self-status related gratifications, while they are likely to use Pinterest instead of Facebook for entertainment and information needs. Implications of the findings and suggestions for future research are discussed.
關聯 Cyberpsychology, Behavior, and Social Networking, Vol.20, No.10, pp.615-623
資料類型 article
DOI https://doi.org/10.1089/cyber.2017.0043
dc.contributor 廣告系
dc.creator (作者) 林芝璇zh_TW
dc.creator (作者) Lin, Jhih-Syuanen_US
dc.creator (作者) Lee, Yen-Ien_US
dc.creator (作者) Jin, Yanen_US
dc.creator (作者) Bob, Gilbreathen_US
dc.date (日期) 2017
dc.date.accessioned 9-Feb-2018 17:31:12 (UTC+8)-
dc.date.available 9-Feb-2018 17:31:12 (UTC+8)-
dc.date.issued (上傳時間) 9-Feb-2018 17:31:12 (UTC+8)-
dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/115965-
dc.description.abstract (摘要) This study explores social media users` personality traits and motivations for the usage of two different social media platforms, Facebook and Pinterest, as well as how the varied uses impact users` negative emotional experiences. The findings suggest that the intensity of social media usage is positively related to negative emotions. For Facebook users, socialization, entertainment, and information seeking motivations significantly influence their platform use intensity and, subsequently, lead to negative emotions. Self-status seeking also has a direct effect on Facebook users` negative emotions. For Pinterest users, socialization is not a significant motivation for usage of that platform. However, entertainment, information seeking, and self-status seeking significantly predict their platform use intensity, which subsequently lead to negative emotions. Similarly, all four motivations for Facebook and Pinterest uses are influenced by users` personality traits: extraversion and openness. Yet, openness has a greater impact on using Pinterest than Facebook in terms of fulfilling socialization needs. Neuroticism has a positive impact on socialization and information seeking motives for use of both platforms, while conscientiousness and agreeableness have a negative influence on fulfilling self-status seeking needs. In addition, agreeable social networking site users are less likely to use Facebook than Pinterest for fulfilling self-status related gratifications, while they are likely to use Pinterest instead of Facebook for entertainment and information needs. Implications of the findings and suggestions for future research are discussed.en_US
dc.format.extent 103 bytes-
dc.format.mimetype text/html-
dc.relation (關聯) Cyberpsychology, Behavior, and Social Networking, Vol.20, No.10, pp.615-623
dc.title (題名) Personality traits, motivations, and emotional consequences of social media usageen_US
dc.type (資料類型) article
dc.identifier.doi (DOI) 10.1089/cyber.2017.0043
dc.doi.uri (DOI) https://doi.org/10.1089/cyber.2017.0043