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題名 大臺北都會區共同工作空間使用者需求特性之研究
A study on the user demand for coworking space in Taipei metropolitan area
作者 曾冠凱
Tseng, Kuan-kai
貢獻者 白仁德
Pai, Jen Te
曾冠凱
Tseng, Kuan-kai
關鍵詞 眾創空間
共同工作空間
創新與創業
使用者需求
個體選擇模型
Mass innovation space
Co-working space
Innovation and entrepreneurship
User demand
Individual selection model
日期 2018
上傳時間 2-Mar-2018 11:53:35 (UTC+8)
摘要 共同工作(co-working)是一種嶄新的工作型態,一群來自於不同領域、不同專業背景的自由工作者(freelancer)、微型創業者,透過資源共享、技術互補並進而產生交流與合作,激發出更多的創意火花,如此創意發想的基地即是所謂的共同工作空間(co-working space)。當前世界各主要國家積極推動民間創新與創業,國內政府單位亦提出「亞洲.矽谷推動方案」以優化國內的創業環境、驅動經濟再發展,因此對於創新資源、基礎創業環境(如:共同工作空間)的研究是非常必要的。
有鑑於國內共同工作空間的發展剛起步,相關研究仍付之闕如,因此本研究試圖以使用者需求面向切入,藉由國內外文獻、案例與創新創業資源的整理,歸納成本考量、資源取得、社群取向、座落區位、管制與管理為影響共同工作空間使用行為的五大面向因素。其次,採用問卷調查與個體選擇模型掌握使用者之使用情形與需求特性,結果發現研究範圍內使用者多為40歲以下的網路應用產業工作者;個體選擇模型方面採用二元羅吉特模型探討影響使用者「每次使用時間長短」、「每月花費租金多寡」的主要因素,結果發現在社經背景因素方面為「年齡」、「職業別」、「就業型態」、「工作月收入」,在主觀因素方面為「環境管制」、「創業支援」、「區位環境」、「地理區位」,在客觀因素方面則為「協助創業輔導與講座」、「協助資金取得」。總體來說,共同工作空間的發展策略短期之內應該建立內部營運指南、外部設址評估指標,中期應與周邊產業、空間聯結形成產業鏈,長期則應借鏡美國「創新城區」經驗,將大臺北都會區打造為宜居宜業之城市。
“Co-working” is a brand new type of working: a group of freelancers or micro-entrepreneurs from different fields or professional backgrounds, through resource sharing、skill complementation, and thus they communicate with each other and facilitate cooperation. Finally, somewhere spark more creative sparks, such a base of creative thinking is the so-called “co-working space”. In present, all the major countries actively promote non-governmental innovation and entrepreneurship, for example, the Taiwan government also proposed "Asia Silicon Valley Promotion Program" to optimize domestic business environment and drive economic re-development. Therefore, study on innovative resources and basic entrepreneurial environment (such as co-working space) is so necessary.
Due to the development of the co-working space just started, related study is deficient. Therefore, this study attempts to address the demand of users. With domestic and foreign research, cases and innovation resources sorting, sum up “cost considerations”, “resource acquisition”, “community orientation”, “location”, “regulation and management” as the five factors that affect the user behavior of the co-working space. Secondly, using questionnaires and individual selection model to analyze the user`s usage and demand characteristics, the results showed that the majority of users within the scope of study are network application workers whose age are almost under 40. In terms of individual selection model, the Binary Logistic is used to explore the major influence factors of the user "per use of time", and "the monthly cost of rent". As a result, we found that "Age", "Occupation", "Employment Type" and "Working Income" are the main social background factors. "Environmental Control", "Entrepreneurship Support", "Locational Environment", "Geographical Location" are the main subjective factors. "Assist in entrepreneurship counseling and lectures", "Assistance in obtaining funds" are the main objective factors. In general, the development strategies of co-working space should set up internal operating guidelines, external site selection indicators in short-term. In the medium-term, co-working space should be linked with the surrounding industries to form the industry chains. Eventually, we would, via the U.S “Innovative City” experience build Taipei Metropolitan into a livable city.
參考文獻 一、專書
中國眾創空間行業發展藍皮書(2016):中國眾創空間的現在與未來。
毛大慶(2016)中國眾創空間的現狀與未來。浙江:浙江人民出版社。
吳明隆(2009)SPSS操作與應用-問卷統計分析實務。臺北:五南圖書出版,第二版。
劉志迎、徐毅、洪進(2015)眾創空間。北京:機械工業出版社。

二、期刊論文
王晶、甄峰(2016)城市眾創空間的特徵機制及其空間規劃應對。規劃師學刊,9(12):5-10。
吳崇旗、鄭恆星、王偉琴,2016,「應用IPA探討自行車騎士對單車旅館之旅遊期望與滿意度」,『運動休閒餐旅研究』,11(1):1-18。
陳德金(2016)眾創空間發展模式比較與推進策略研究。創新創業研究,(5):1-3。
魏帥(2016)政府在推進眾創空間建設發展中的作用探析。管理觀察,(8):13-16。

三、博碩士論文
白詩滎(2013)臺北公共自行車使用行為特性分析與友善環境建構之研究。國立政治大學地政系碩士論文。
唐淑珍,2013,「文化創意產業微型企業之聚落支援平臺研究」,臺北教育大學人文藝術學院碩士論文。
陳怡萱(2013)共同工作空間之經營模式探討。臺北教育大學 社會與區域發展學系專題報告。
鄭吉村(2010)電傳勞動者之人際關係與社會網絡問題探究。中國文化大學勞動研究所碩士論文。

四、其他
國家發展委員會,2016,「亞洲.矽谷推動方案」,行政院第3514次會議,9月8日。
臺中市政府經濟發展局(2015)社會創新培力計畫。臺中:臺中市政府。
臺北市產業發展局(2015)青年創業與發展白皮書。臺北:臺北市政府。
臺北市政府,2017,「Taipei DigiBlock」,臺北數位產業園區現勘記者會簡報資料,2月9日。

五、英文參考文獻
Ben-Akiva, and M., Richards, M., (1976), “Disaggregate Multimodal Model for Work Trips in the Netherlands”, Transport Research Record, 569.
Bruce Katz and Julie Wagner, (2014), “The Rise of Innovation Districts”, Washington, DC: The Brookings Institution.
Bruno Moriset, (2013), “Building new places of the creative economy. The rise of coworking spaces”, 2nd Geography of Innovation International Conference 2014, Utrecht (The Netherlands), January 23 – January 25.
CBRE (2013) The Work Shop: Global Report. London: CBRE
Coleman, C. (1990) Social Network and Social Capital. NY: Sage.
Christopher J. P. Hurry,2012,“The HUB Halifax: A Qualitative Study on Coworking”, A Major Research Project Submitted to St. Mary’s University, Halifax, Nova Scotia in Partial Fulfillment of the Requirements for the Degree of Masters of Business Administration.
Deskmag (2015) The 4th Global Coworking Survey. London: Deskmag Ink.
Feng, Z. (2016) Co-working Space and Collaborative Innovation in Urban China. Paper Presented in 2016 Workshop of Green City and Better Life, Fuzhou University, 0319/2016.
Gupta, A. (2009) The Co-Working Space Concept. CINE Term Prokect.
George, D., & Mallery, P. (2003). SPSS for Windows step by step: A simple guide and reference 11.0 update (4th ed.). Boston: Allyn & Bacon.
Muhrbeck, A., R. Waller and M. Berglund (2011) Co-working: A Creative Workspace. JÖNKÖPING UNIVERSITY.
Merkel, J. (2015). Coworking in the city. Ephemera: Theory & Politics in Organization, 15(1), 121-139.
Tammy Johns and Lynda Gratton., 2013, “Spotlight on The Future of Knowledge Work-The Third Wave Of Virtual Work”, Harvard Business Review, January–February 2013,2-9.
六、網頁參考文獻
中國生產力中心(2014)2013年生產力中心年度報告https://www.cpc.org.tw/ [access 2016.11.15]
共同工作空間操作手冊https://www.facebook.com/coworkingspaceoperationsmanaul/ [access 2016.11.15]
李永展(2013)創意城市新思維:共同工作空間(Coworking space),「全球臺商E焦點」,(229)。[access 2016.03.20]
創立方
http://www.iehnccu.com/ [access 2017.03.20]
詹傑勝(2014)金融海嘯下的職場新鮮人:男女比一比。臺灣教育長期追蹤資料庫後續調查電子報第四期。[access 2016.03.20]
臺灣共同工作空間交流協會(2015)臺灣共同工作空間交流協會概況。http://www.slideshare.net/CoworkingTaiwan/coworking-taiwan [access 2016.11.15]
appWorks 之初創投
http://appworks.tw/ [access 2017.03.20]
Changee (2016)串串改變世界。
http://changee.tw/ [access 2016.11.15].
CBase (2015) CBase Homepage
https://c-base.org/ [access 2016.11.15]
Centre For Social Innovation (2009) Global Industrial Trend and Innovation. http://www.mckinsey.com/business-functions/operations/our-insights/the-future-of-manufacturing [access 2016.11.15]
CLBC Flickr (2016) CLCB大艦Flickr
https://www.flickr.com/photos/clbc/ [access 2016.11.15]
Emergent Research (2016) Coworking Labs Merged With Small Business Labs. http://genylabs.typepad.com/coworking_labs/ [access 2016.11.15]
FabLab USA (2016)US Fablab Network.
http://usfln.org/ [access 2016.11.15]
Future Ward 未來產房
http://futureward.com/zh-hant/ [access 2017.03.20]
IB Times (2015) RBS and RocketSpace to open co-working space in London for high-growth tech startups. http://www.ibtimes.co.uk/rbs-rocketspace-open-co-working-space-london-high-growth-tech-startups-1559235 [access 2016.11.15]
The Economist (2011) Setting the desk jockeys free. http://www.economist.com/node/21542190 [access 2016.11.15]
Yi-Coworking (2016) 一起開工社區
https://www.facebook.com/yigather/ [access 2016.11.15]
描述 碩士
國立政治大學
地政學系碩士在職專班
103923007
資料來源 http://thesis.lib.nccu.edu.tw/record/#G0103923007
資料類型 thesis
dc.contributor.advisor 白仁德zh_TW
dc.contributor.advisor Pai, Jen Teen_US
dc.contributor.author (Authors) 曾冠凱zh_TW
dc.contributor.author (Authors) Tseng, Kuan-kaien_US
dc.creator (作者) 曾冠凱zh_TW
dc.creator (作者) Tseng, Kuan-kaien_US
dc.date (日期) 2018en_US
dc.date.accessioned 2-Mar-2018 11:53:35 (UTC+8)-
dc.date.available 2-Mar-2018 11:53:35 (UTC+8)-
dc.date.issued (上傳時間) 2-Mar-2018 11:53:35 (UTC+8)-
dc.identifier (Other Identifiers) G0103923007en_US
dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/116103-
dc.description (描述) 碩士zh_TW
dc.description (描述) 國立政治大學zh_TW
dc.description (描述) 地政學系碩士在職專班zh_TW
dc.description (描述) 103923007zh_TW
dc.description.abstract (摘要) 共同工作(co-working)是一種嶄新的工作型態,一群來自於不同領域、不同專業背景的自由工作者(freelancer)、微型創業者,透過資源共享、技術互補並進而產生交流與合作,激發出更多的創意火花,如此創意發想的基地即是所謂的共同工作空間(co-working space)。當前世界各主要國家積極推動民間創新與創業,國內政府單位亦提出「亞洲.矽谷推動方案」以優化國內的創業環境、驅動經濟再發展,因此對於創新資源、基礎創業環境(如:共同工作空間)的研究是非常必要的。
有鑑於國內共同工作空間的發展剛起步,相關研究仍付之闕如,因此本研究試圖以使用者需求面向切入,藉由國內外文獻、案例與創新創業資源的整理,歸納成本考量、資源取得、社群取向、座落區位、管制與管理為影響共同工作空間使用行為的五大面向因素。其次,採用問卷調查與個體選擇模型掌握使用者之使用情形與需求特性,結果發現研究範圍內使用者多為40歲以下的網路應用產業工作者;個體選擇模型方面採用二元羅吉特模型探討影響使用者「每次使用時間長短」、「每月花費租金多寡」的主要因素,結果發現在社經背景因素方面為「年齡」、「職業別」、「就業型態」、「工作月收入」,在主觀因素方面為「環境管制」、「創業支援」、「區位環境」、「地理區位」,在客觀因素方面則為「協助創業輔導與講座」、「協助資金取得」。總體來說,共同工作空間的發展策略短期之內應該建立內部營運指南、外部設址評估指標,中期應與周邊產業、空間聯結形成產業鏈,長期則應借鏡美國「創新城區」經驗,將大臺北都會區打造為宜居宜業之城市。
zh_TW
dc.description.abstract (摘要) “Co-working” is a brand new type of working: a group of freelancers or micro-entrepreneurs from different fields or professional backgrounds, through resource sharing、skill complementation, and thus they communicate with each other and facilitate cooperation. Finally, somewhere spark more creative sparks, such a base of creative thinking is the so-called “co-working space”. In present, all the major countries actively promote non-governmental innovation and entrepreneurship, for example, the Taiwan government also proposed "Asia Silicon Valley Promotion Program" to optimize domestic business environment and drive economic re-development. Therefore, study on innovative resources and basic entrepreneurial environment (such as co-working space) is so necessary.
Due to the development of the co-working space just started, related study is deficient. Therefore, this study attempts to address the demand of users. With domestic and foreign research, cases and innovation resources sorting, sum up “cost considerations”, “resource acquisition”, “community orientation”, “location”, “regulation and management” as the five factors that affect the user behavior of the co-working space. Secondly, using questionnaires and individual selection model to analyze the user`s usage and demand characteristics, the results showed that the majority of users within the scope of study are network application workers whose age are almost under 40. In terms of individual selection model, the Binary Logistic is used to explore the major influence factors of the user "per use of time", and "the monthly cost of rent". As a result, we found that "Age", "Occupation", "Employment Type" and "Working Income" are the main social background factors. "Environmental Control", "Entrepreneurship Support", "Locational Environment", "Geographical Location" are the main subjective factors. "Assist in entrepreneurship counseling and lectures", "Assistance in obtaining funds" are the main objective factors. In general, the development strategies of co-working space should set up internal operating guidelines, external site selection indicators in short-term. In the medium-term, co-working space should be linked with the surrounding industries to form the industry chains. Eventually, we would, via the U.S “Innovative City” experience build Taipei Metropolitan into a livable city.
en_US
dc.description.tableofcontents 第一章 緒論 1-1
第一節 研究背景與動機 1-1
第二節 研究目的 1-6
第三節 研究範圍與限制 1-7
第四節 研究方法 1-8
第五節 研究內容與流程 1-10

第二章 文獻回顧 2-1
第一節 共同工作空間之界定 2-1
第二節 國內創新創業資源與國內外共同工作空間之案例探討 2-8
第三節 共同工作空間之相關研究 2-30

第三章 研究設計與調查結果分析 3-1
第一節 研究架構 3-1
第二節 問卷與訪談大綱設計 3-2
第三節 抽樣設計與回收結果 3-6
第四節 樣本背景統計資料說明 3-10
第五節 共同工作空間使用認知與感受分析 3-23

第四章 需求模型實證與發展策略之研擬 4-1
第一節 因子分析-主成份分析 4-1
第二節 共同工作空間使用行為特性-羅吉特模型 4-13
第三節 訪談結果整理與分析 4-25
第四節 共同工作空間發展課題與對策之研擬 4-35

第五章 結論與建議 5-1
第一節 結論 5-1
第二節 研究貢獻與建議 5-5

參考文獻 6-1
附錄一 問卷調查內容 7-1
附錄二 訪談大綱 8-1
附錄三 共同工作空間基本資料(有效問卷) 9-1
附錄四 實證模型內容 10-1
附錄五 經營業者訪談逐字稿 11-1
zh_TW
dc.format.extent 6239700 bytes-
dc.format.mimetype application/pdf-
dc.source.uri (資料來源) http://thesis.lib.nccu.edu.tw/record/#G0103923007en_US
dc.subject (關鍵詞) 眾創空間zh_TW
dc.subject (關鍵詞) 共同工作空間zh_TW
dc.subject (關鍵詞) 創新與創業zh_TW
dc.subject (關鍵詞) 使用者需求zh_TW
dc.subject (關鍵詞) 個體選擇模型zh_TW
dc.subject (關鍵詞) Mass innovation spaceen_US
dc.subject (關鍵詞) Co-working spaceen_US
dc.subject (關鍵詞) Innovation and entrepreneurshipen_US
dc.subject (關鍵詞) User demanden_US
dc.subject (關鍵詞) Individual selection modelen_US
dc.title (題名) 大臺北都會區共同工作空間使用者需求特性之研究zh_TW
dc.title (題名) A study on the user demand for coworking space in Taipei metropolitan areaen_US
dc.type (資料類型) thesisen_US
dc.relation.reference (參考文獻) 一、專書
中國眾創空間行業發展藍皮書(2016):中國眾創空間的現在與未來。
毛大慶(2016)中國眾創空間的現狀與未來。浙江:浙江人民出版社。
吳明隆(2009)SPSS操作與應用-問卷統計分析實務。臺北:五南圖書出版,第二版。
劉志迎、徐毅、洪進(2015)眾創空間。北京:機械工業出版社。

二、期刊論文
王晶、甄峰(2016)城市眾創空間的特徵機制及其空間規劃應對。規劃師學刊,9(12):5-10。
吳崇旗、鄭恆星、王偉琴,2016,「應用IPA探討自行車騎士對單車旅館之旅遊期望與滿意度」,『運動休閒餐旅研究』,11(1):1-18。
陳德金(2016)眾創空間發展模式比較與推進策略研究。創新創業研究,(5):1-3。
魏帥(2016)政府在推進眾創空間建設發展中的作用探析。管理觀察,(8):13-16。

三、博碩士論文
白詩滎(2013)臺北公共自行車使用行為特性分析與友善環境建構之研究。國立政治大學地政系碩士論文。
唐淑珍,2013,「文化創意產業微型企業之聚落支援平臺研究」,臺北教育大學人文藝術學院碩士論文。
陳怡萱(2013)共同工作空間之經營模式探討。臺北教育大學 社會與區域發展學系專題報告。
鄭吉村(2010)電傳勞動者之人際關係與社會網絡問題探究。中國文化大學勞動研究所碩士論文。

四、其他
國家發展委員會,2016,「亞洲.矽谷推動方案」,行政院第3514次會議,9月8日。
臺中市政府經濟發展局(2015)社會創新培力計畫。臺中:臺中市政府。
臺北市產業發展局(2015)青年創業與發展白皮書。臺北:臺北市政府。
臺北市政府,2017,「Taipei DigiBlock」,臺北數位產業園區現勘記者會簡報資料,2月9日。

五、英文參考文獻
Ben-Akiva, and M., Richards, M., (1976), “Disaggregate Multimodal Model for Work Trips in the Netherlands”, Transport Research Record, 569.
Bruce Katz and Julie Wagner, (2014), “The Rise of Innovation Districts”, Washington, DC: The Brookings Institution.
Bruno Moriset, (2013), “Building new places of the creative economy. The rise of coworking spaces”, 2nd Geography of Innovation International Conference 2014, Utrecht (The Netherlands), January 23 – January 25.
CBRE (2013) The Work Shop: Global Report. London: CBRE
Coleman, C. (1990) Social Network and Social Capital. NY: Sage.
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