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題名 Predicting intention to take protective measures during haze:The roles of efficacy, threat, media trust, and affective attitude
作者 林翠絹
Lin, Trisha T.C.
Bautista, John Robert
貢獻者 傳播學院
日期 2016-07
上傳時間 12-Jun-2018 15:34:32 (UTC+8)
摘要 The annual Southeast Asian haze pollution raises public health concerns in this region. Based on a modified Extended Parallel Process Model, this study examines efficacy (self- and response efficacy) and perceived threat (susceptibility and severity) and incorporates new constructs of media trust and affective attitude. Results from a web survey of 410 undergraduate students in Singapore shows that response efficacy to seek haze-related information mediates the association between perceived self-efficacy and intention to take protective measures during haze. Moreover, self-efficacy is negatively associated with affective attitude (e.g., fear and worry) towards haze-related health problems. Next, perceived severity and perceived susceptibility are positively associated with response efficacy and affective attitude. Affective attitude toward haze is a stronger predictor than response efficacy for behavior intention. Finally, trust in new media is positively associated with young Singaporeans’ affective attitude, which positively affects their behavior intention to take protective measures
關聯 Journal of Health Communication, Vol.21, No.7, pp.790-799
資料類型 article
DOI http://dx.doi.org/10.1080/10810730.2016.1157657
dc.contributor 傳播學院zh_TW
dc.creator (作者) 林翠絹zh_TW
dc.creator (作者) Lin, Trisha T.C.en_US
dc.creator (作者) Bautista, John Roberten_US
dc.date (日期) 2016-07
dc.date.accessioned 12-Jun-2018 15:34:32 (UTC+8)-
dc.date.available 12-Jun-2018 15:34:32 (UTC+8)-
dc.date.issued (上傳時間) 12-Jun-2018 15:34:32 (UTC+8)-
dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/117614-
dc.description.abstract (摘要) The annual Southeast Asian haze pollution raises public health concerns in this region. Based on a modified Extended Parallel Process Model, this study examines efficacy (self- and response efficacy) and perceived threat (susceptibility and severity) and incorporates new constructs of media trust and affective attitude. Results from a web survey of 410 undergraduate students in Singapore shows that response efficacy to seek haze-related information mediates the association between perceived self-efficacy and intention to take protective measures during haze. Moreover, self-efficacy is negatively associated with affective attitude (e.g., fear and worry) towards haze-related health problems. Next, perceived severity and perceived susceptibility are positively associated with response efficacy and affective attitude. Affective attitude toward haze is a stronger predictor than response efficacy for behavior intention. Finally, trust in new media is positively associated with young Singaporeans’ affective attitude, which positively affects their behavior intention to take protective measuresen_US
dc.format.extent 608128 bytes-
dc.format.mimetype application/pdf-
dc.relation (關聯) Journal of Health Communication, Vol.21, No.7, pp.790-799zh_TW
dc.title (題名) Predicting intention to take protective measures during haze:The roles of efficacy, threat, media trust, and affective attitudeen_US
dc.type (資料類型) article
dc.identifier.doi (DOI) 10.1080/10810730.2016.1157657
dc.doi.uri (DOI) http://dx.doi.org/10.1080/10810730.2016.1157657