| dc.contributor | 資管系 | |
| dc.creator (作者) | 洪為璽 | zh_TW |
| dc.creator (作者) | Hung, Wei-Hsi | en_US |
| dc.creator (作者) | Tsai, Yen-Sheng | en_US |
| dc.date (日期) | 2017-10 | |
| dc.date.accessioned | 9-Jul-2018 14:51:00 (UTC+8) | - |
| dc.date.available | 9-Jul-2018 14:51:00 (UTC+8) | - |
| dc.date.issued (上傳時間) | 9-Jul-2018 14:51:00 (UTC+8) | - |
| dc.identifier.uri (URI) | http://nccur.lib.nccu.edu.tw/handle/140.119/118484 | - |
| dc.description.abstract (摘要) | The physical retail market of the J Company is impacted by up-and-coming virtual market channels, resulting in constantly shrinking business performance. Hence the J Company was compelled to launch an innovative ecosystem IT platform to re-capture market advantages through new technology application and new retail methods. However, the promotion of the new innovative platform was met with expected and unexpected resistance and conflict from within and outside the company. This paper explored ways to prevent and solve the problems confronted during the course of implementation to increase success in promoting the ecosystem platform. | en_US |
| dc.format.extent | 444887 bytes | - |
| dc.format.mimetype | application/pdf | - |
| dc.relation (關聯) | The 17TH International Conference on Electronic Business, INTERNATIONAL CONSORTIUM FOR ELECTRONIC BUSINESS | |
| dc.relation (關聯) | Proceedings of The 17th International Conference on Electronic Business (pp. 29-37). ICEB, Dubai, UAE, December 4-8 | |
| dc.subject (關鍵詞) | up-and-coming; virtual market channels; innovative ecosystem IT platform; market advantages; resistance and conflict. | en_US |
| dc.title (題名) | A Study of Conflict and Resistant Behaviors in the Implementation of the Ecosystem Platform | en_US |
| dc.type (資料類型) | conference | |
