| dc.contributor.advisor | 吳文傑 | zh_TW |
| dc.contributor.advisor | Wu, Jack | en_US |
| dc.contributor.author (作者) | 許讚起 | zh_TW |
| dc.contributor.author (作者) | Her, Chan-Ki | en_US |
| dc.creator (作者) | 許讚起 | zh_TW |
| dc.creator (作者) | Her, Chan-Ki | en_US |
| dc.date (日期) | 2019 | en_US |
| dc.date.accessioned | 4-三月-2019 20:05:22 (UTC+8) | - |
| dc.date.available | 4-三月-2019 20:05:22 (UTC+8) | - |
| dc.date.issued (上傳時間) | 4-三月-2019 20:05:22 (UTC+8) | - |
| dc.identifier (其他 識別碼) | G0105933037 | en_US |
| dc.identifier.uri (URI) | http://nccur.lib.nccu.edu.tw/handle/140.119/122386 | - |
| dc.description (描述) | 碩士 | zh_TW |
| dc.description (描述) | 國立政治大學 | zh_TW |
| dc.description (描述) | 國際經營管理英語碩士學位學程(IMBA) | zh_TW |
| dc.description (描述) | 105933037 | zh_TW |
| dc.description.abstract (摘要) | Since the introduction of the Ðổi Mới reform policy in 1986, Vietnam has been pursuing economic development policies through the market opening. In particular, Vietnam signed the Bilateral Trade Agreement (BTA) with the United States in 2001, joined the World Trade Organization (WTO) in 2007, and signed a free trade agreement (FTA) with neighboring East Asian countries. In addition, the legal and institutional devices have been developed and developed to supplement the scarce domestic capital. As a result, not only did Vietnam achieve a high annual growth rate of 6.83% per year between 1990 and 2017, but per capita income rose five times during this period.Korea and Vietnam maintain a special and close relationship both historically and economically. The Korean government`s dispatch of the Vietnam War in the 1960s~1970s has contributed greatly to the recovery and growth of the Korean economy. Since the normalization of diplomatic relations between Korea and Vietnam in 1992, Korea`s Foreign Direct Investment (FDI) has increased. As a result, Vietnam has grown into an important trade and investment partner in Korea and is expected to grow into an important cooperation partner in various fields in the future.In the past, Korean companies` entry into the overseas market was centered on the Chinese market. However, recently, China has abolished the exception for foreign companies by raising the corporation tax rate and strengthening the union rights for foreign companies. Therefore, the importance of the Vietnamese market is increasing rapidly to replace China. In this paper, we analyze the business situation of Korean companies in Vietnam through case studies of Korean manufacturing companies and financial companies in Vietnam and draw up management strategies to help Korean companies to present mid to long-term management strategies in the Vietnamese market. | en_US |
| dc.description.tableofcontents | 1. Introduction 11.1. Background and purpose of the study 11.2. Research method and composition 32. Theoretical considerations 52.1. Concept of overseas market entry 52.2. Overseas market entry modes 62.2.1. Export modes 82.2.2. Contractual Entry modes 102.2.3. Foreign direct investment(FDI) 152.3. Motivation of overseas market entry 183. Economic status and FDI trends in Vietnam 223.1. Vietnam’s economic status 223.2. Vietnam’s economic vision and planning 263.3. Foreign Direct Investment in Vietnam 314. The case of Korean companies` entry into Vietnam 404.1. Samsung Electronics 404.1.1. Company Overview 404.1.2. Background of Samsung`s entry into the Vietnam 454.1.3. Samsung`s Management Strategy in Vietnam 494.1.4. Recent Issues and Implications 504.2. Shinhan Financial Group 554.2.1. Company Overview 554.2.2. Background of Shinhan Financial Group`s entry into the Vietnam 624.2.3. Samsung Financial Group`s Management Strategy in Vietnam 654.2.4. Recent Issues and Implications 685. Explore management strategies 745.1. common management strategies 745.1.1. Localization through middle manager development 745.1.2. Merge and acquisition through understanding of law and Institution 765.1.3. Building a business network through strengthening relationships (tình cảm) 785.2. Manufacturing enterprise strategy in Vietnam 795.2.1. Build own R&D system 795.2.2. Establishment of clusters through cooperation of Korea and Vietnam government 815.2.3. Linked production bases to nearby countries from Vietnam 835.3. Financial industry management strategy in Vietnam 845.3.1. Built an integrated credit rating system 845.3.2. Cooperation in the financial public sector and strategic alliances with local banks 855.3.3. Entering into the ASEAN market through ICT (Financial Technology) 865.4. Manufacturing - financial industry and government linkage strategy 876. Result 916.1. Conclusions and summary 916.2. Limitations and future tasks 967. References 97 | zh_TW |
| dc.source.uri (資料來源) | http://thesis.lib.nccu.edu.tw/record/#G0105933037 | en_US |
| dc.subject (關鍵詞) | 越南 | zh_TW |
| dc.subject (關鍵詞) | 海外進入 | zh_TW |
| dc.subject (關鍵詞) | 新韓銀行 | zh_TW |
| dc.subject (關鍵詞) | 三星 | zh_TW |
| dc.subject (關鍵詞) | 管理策略 | zh_TW |
| dc.subject (關鍵詞) | Vietnam | en_US |
| dc.subject (關鍵詞) | Oversea entering | en_US |
| dc.subject (關鍵詞) | Shinhan | en_US |
| dc.subject (關鍵詞) | Samsung | en_US |
| dc.subject (關鍵詞) | Management strategies | en_US |
| dc.title (題名) | 探討在越南的韓國製造和金融公司之管理策略 | zh_TW |
| dc.title (題名) | The study of management strategies through analysis of Korean manufacturing and financial companies in Vietnam | en_US |
| dc.type (資料類型) | thesis | en_US |
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http://m.weekly.cnbnews.com/m/m_article.html?no=123704 | zh_TW |
| dc.identifier.doi (DOI) | 10.6814/THE.NCCU.IMBA.006.2019.F08 | en_US |
