| dc.contributor | 廣告系 | |
| dc.creator (作者) | 張卿卿 | |
| dc.creator (作者) | Chang, Chingching | |
| dc.date (日期) | 2019-05 | |
| dc.date.accessioned | 25-May-2020 10:15:51 (UTC+8) | - |
| dc.date.available | 25-May-2020 10:15:51 (UTC+8) | - |
| dc.date.issued (上傳時間) | 25-May-2020 10:15:51 (UTC+8) | - |
| dc.identifier.uri (URI) | http://nccur.lib.nccu.edu.tw/handle/140.119/129732 | - |
| dc.format.extent | 157 bytes | - |
| dc.format.mimetype | text/html | - |
| dc.relation (關聯) | Advertising Theory 2nd Ed., Routledge, pp.275-292 | |
| dc.title (題名) | Narrative Ads and Narrative Processing | |
| dc.type (資料類型) | 專書篇章 | |
