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題名 策略性下的環境企業社會責任與民營化中立性定理
Strategic Environmental Corporate Social Responsibility and Privatization Neutrality Theorem作者 王映婷
Wang, Ying-Ting貢獻者 翁堃嵐
Ueng, Kun-Lan
王映婷
Wang, Ying-Ting關鍵詞 異質混合寡占
部分民營化
民營化中立性定理
社會企業責任
環境企業社會責任
序列性賽局
heterogeneous mixed oligopoly
partial privatization
privatization neutrality theorem
corporate social responsibility
environmental corporate social responsibility
sequential game日期 2020 上傳時間 3-Aug-2020 18:15:33 (UTC+8) 摘要 本文建構一個異質混合的雙占模型，市場中包含一家民營化廠商以及一家民營廠商在該市場進行Cournot數量競爭。兩家廠商皆可以進行策略性地環境企業的社會責任 (Environmental Corporate Social Responsibility, ECSR) 來提高消費者對該企業所生產的產品之願付價格。政府可以透過對兩家廠商每單位的產出水準之補貼政策來矯正市場的扭曲。在這樣的環境下重新探討在最適補貼政策之下社會的福利水準是否會受到民營化程度的影響，也就是民營化中立性定理是否會成立。文中探討兩種階段性的賽局結構，其一為產出決策與ECSR決策同時選擇以及先選擇ECSR決策再選擇產出決策的序列性賽局結構。依據本文的研究結果顯示: 當生產行為不具有外部性時，在最適補貼政策之下，民營化程度的高低並不會影響到社會的福祉，換言之，民營化中立性定理成立；反之，當生產行為具有負的外部性時，民營化程度的高低則會影響到社會的福利水準，也就是說，民營化中立性定理不成立。而上述結果與廠商競爭策略中的ECSR與產出決策為同時決定的賽局結構，抑或是序列性的賽局結構無關。
This paper constructs a heterogeneous and mixed dual-oligopoly model. The model includes a privatized manufacturer and a private manufacturer to conduct a Cournot quantity competition. Both of them can strategically compete in environmental corporate social responsibility (ECSR) to increase consumers` willingness to pay for the products made by the company. The government would correct the distortion by subsidizing the output level of the two manufacturers. Under the circumstance, we can re-examine that whether the social welfare level will be affected by the degree of privatization under the optimal subsidy policy, that is, whether the privatization neutrality theorem will be established. This article discusses two phased game structures. One is the sequential game structure where the output and the ECSR decisions are selected simultaneously, the other is ECSR decision is selected first and then the output decision is selected.According to the research results of this paper, we can find that:(1) Under the optimal subsidy policy, when the act of production does not have negative externality, the degree of privatization will not affect the social welfare. In other words, the privatization neutrality theorem established.(2) Under the optimal subsidy policy, when the act of production has a negative externality, the degree of privatization will affect the social welfare level. That is to say, the privatization neutrality theorem does not established.(3) The above results will be equal whether the ECSR and output decisions were made in the same time or in sequential order.參考文獻 邱俊榮, & 黃鴻. (2006). 公營廠商民營化的最適釋股比例分析. 經濟論文叢刊, 34(2), 245-259.胡憲倫, 許家偉, & 蒲彥穎. (2006). 策略的企業社會責任: 企業永續發展的新課題. 應用倫理研究通訊, 40, 37-50.侯雨君、翁堃嵐與郭虹. (2020). 策略性的環境企業社會責任與民營化中立性定理翁永和, 羅鈺珊, & 劉碧珍. (2003). 市場結構與最適民營化政策. 經濟論文, 31(2), 149-169.翁堃嵐, 林宛儀, & 郭虹瑩. (2014). 混合寡占市場下利潤稅的中立性與最適釋股比例. 應用經濟論叢, (96), 105-126.Alves, C., & Santos-Pinto, L. (2008). A theory of corporate social responsibility in oligopolistic markets. Letöltve: http://citeseerx. ist. psu. edu/viewdoc/down-load.Anderson, S. P., De Palma, A., & Thisse, J. F. (1995). Privatization and efficiency in a differentiated industry. Centre for Economic Policy Research.Becker-Olsen, K. L., & Hill, R. P. (2006). The impact of sponsor fit on brand equity: The case of nonprofit service providers. Journal of service research, 9(1), 73-83.Cremer, H., Marchand, M., & Thisse, J. F. (1989). The public firm as an instrument for regulating an oligopolistic market. Oxford Economic Papers, 283-301.De Fraja, G., & Delbono, F. (1989). Alternative strategies of a public enterprise in oligopoly. Oxford Economic Papers, 41(2), 302-311.Fjell, K., & Heywood, J. S. (2004). Mixed oligopoly, subsidization and the order of firm`s moves: the relevance of privatization. Economics Letters, 83(3), 411-416.Fujiwara, K. (2007). Partial privatization in a differentiated mixed oligopoly. Journal of Economics, 92(1), 51-65.Garella, P. G., & Petrakis, E. (2008). Minimum quality standards and consumers’ information. Economic Theory, 36(2), 283-302.Häckner, J. (1999). A note on price and quantity competition in differentiated oligopolies. Department of economics, Stockholm University.Hirose, K., Lee, S. H., & Matsumura, T. (2017). Environmental corporate social responsibility: A note on the first-mover advantage under price competition. Economics Bulletin, 37(1), 214-221.Kopel, M. (2009). Strategic CSR, spillovers, and first-mover advantage. Available at SSRN 1408632.Matsumura, T. (1998). Partial privatization in mixed duopoly. Journal of Public Economics, 70(3), 473-483.Matsumura, T., & Kanda, O. (2005). Mixed oligopoly at free entry markets. Journal of Economics, 84(1), 27-48.Nie, P. Y., Wang, C., & Meng, Y. (2019). An analysis of environmental corporate social responsibility. Managerial and Decision Economics, 40(4), 384-393.Nishitani, K., Jannah, N., & Kaneko, S. (2017). Does corporate environmental performance enhance financial performance? An empirical study of Indonesian firms. Environmental Development, 23, 10-21.Pal, D., & White, M. D. (1998). Mixed oligopoly, privatization, and strategic trade policy. Southern Economic Journal, 264-281.Robertson, T. S., & Gatignon, H. (1986). Competitive effects on technology diffusion. Journal of Marketing, 50(3), 1-12.Wang, H., Tong, L., Takeuchi, R., & George, G. (2016). Corporate social responsibility: An overview and new research directions thematic issue on corporate social responsibility. Academy of Management Journal, 59(2), 534–544.White, M. D. (1996). Mixed oligopoly, privatization and subsidization. Economics letters, 53(2), 189-195. 描述 碩士
國立政治大學
財政學系
107255023資料來源 http://thesis.lib.nccu.edu.tw/record/#G0107255023 資料類型 thesis dc.contributor.advisor 翁堃嵐 zh_TW dc.contributor.advisor Ueng, Kun-Lan en_US dc.contributor.author (Authors) 王映婷 zh_TW dc.contributor.author (Authors) Wang, Ying-Ting en_US dc.creator (作者) 王映婷 zh_TW dc.creator (作者) Wang, Ying-Ting en_US dc.date (日期) 2020 en_US dc.date.accessioned 3-Aug-2020 18:15:33 (UTC+8) - dc.date.available 3-Aug-2020 18:15:33 (UTC+8) - dc.date.issued (上傳時間) 3-Aug-2020 18:15:33 (UTC+8) - dc.identifier (Other Identifiers) G0107255023 en_US dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/131199 - dc.description (描述) 碩士 zh_TW dc.description (描述) 國立政治大學 zh_TW dc.description (描述) 財政學系 zh_TW dc.description (描述) 107255023 zh_TW dc.description.abstract (摘要) 本文建構一個異質混合的雙占模型，市場中包含一家民營化廠商以及一家民營廠商在該市場進行Cournot數量競爭。兩家廠商皆可以進行策略性地環境企業的社會責任 (Environmental Corporate Social Responsibility, ECSR) 來提高消費者對該企業所生產的產品之願付價格。政府可以透過對兩家廠商每單位的產出水準之補貼政策來矯正市場的扭曲。在這樣的環境下重新探討在最適補貼政策之下社會的福利水準是否會受到民營化程度的影響，也就是民營化中立性定理是否會成立。文中探討兩種階段性的賽局結構，其一為產出決策與ECSR決策同時選擇以及先選擇ECSR決策再選擇產出決策的序列性賽局結構。依據本文的研究結果顯示: 當生產行為不具有外部性時，在最適補貼政策之下，民營化程度的高低並不會影響到社會的福祉，換言之，民營化中立性定理成立；反之，當生產行為具有負的外部性時，民營化程度的高低則會影響到社會的福利水準，也就是說，民營化中立性定理不成立。而上述結果與廠商競爭策略中的ECSR與產出決策為同時決定的賽局結構，抑或是序列性的賽局結構無關。 zh_TW dc.description.abstract (摘要) This paper constructs a heterogeneous and mixed dual-oligopoly model. The model includes a privatized manufacturer and a private manufacturer to conduct a Cournot quantity competition. Both of them can strategically compete in environmental corporate social responsibility (ECSR) to increase consumers` willingness to pay for the products made by the company. The government would correct the distortion by subsidizing the output level of the two manufacturers. Under the circumstance, we can re-examine that whether the social welfare level will be affected by the degree of privatization under the optimal subsidy policy, that is, whether the privatization neutrality theorem will be established. This article discusses two phased game structures. One is the sequential game structure where the output and the ECSR decisions are selected simultaneously, the other is ECSR decision is selected first and then the output decision is selected.According to the research results of this paper, we can find that:(1) Under the optimal subsidy policy, when the act of production does not have negative externality, the degree of privatization will not affect the social welfare. In other words, the privatization neutrality theorem established.(2) Under the optimal subsidy policy, when the act of production has a negative externality, the degree of privatization will affect the social welfare level. That is to say, the privatization neutrality theorem does not established.(3) The above results will be equal whether the ECSR and output decisions were made in the same time or in sequential order. en_US dc.description.tableofcontents 第一章 緒論 11.1研究動機 11.2研究架構 2第二章 文獻回顧 3第三章 基本模型 6第四章 部分民營化下異質混合寡占市場 94.1 CSR異質混合寡占 94.2 ECSR異質混合寡占 15第五章 部分民營化下異質混合寡占市場—廠商序列性決策 195.1 CSR異質混合寡占 195.2 ECSR異質混合寡占 23第六章 結論 27參考文獻 28 zh_TW dc.format.extent 1599713 bytes - dc.format.mimetype application/pdf - dc.source.uri (資料來源) http://thesis.lib.nccu.edu.tw/record/#G0107255023 en_US dc.subject (關鍵詞) 異質混合寡占 zh_TW dc.subject (關鍵詞) 部分民營化 zh_TW dc.subject (關鍵詞) 民營化中立性定理 zh_TW dc.subject (關鍵詞) 社會企業責任 zh_TW dc.subject (關鍵詞) 環境企業社會責任 zh_TW dc.subject (關鍵詞) 序列性賽局 zh_TW dc.subject (關鍵詞) heterogeneous mixed oligopoly en_US dc.subject (關鍵詞) partial privatization en_US dc.subject (關鍵詞) privatization neutrality theorem en_US dc.subject (關鍵詞) corporate social responsibility en_US dc.subject (關鍵詞) environmental corporate social responsibility en_US dc.subject (關鍵詞) sequential game en_US dc.title (題名) 策略性下的環境企業社會責任與民營化中立性定理 zh_TW dc.title (題名) Strategic Environmental Corporate Social Responsibility and Privatization Neutrality Theorem en_US dc.type (資料類型) thesis en_US dc.relation.reference (參考文獻) 邱俊榮, & 黃鴻. (2006). 公營廠商民營化的最適釋股比例分析. 經濟論文叢刊, 34(2), 245-259.胡憲倫, 許家偉, & 蒲彥穎. (2006). 策略的企業社會責任: 企業永續發展的新課題. 應用倫理研究通訊, 40, 37-50.侯雨君、翁堃嵐與郭虹. (2020). 策略性的環境企業社會責任與民營化中立性定理翁永和, 羅鈺珊, & 劉碧珍. (2003). 市場結構與最適民營化政策. 經濟論文, 31(2), 149-169.翁堃嵐, 林宛儀, & 郭虹瑩. (2014). 混合寡占市場下利潤稅的中立性與最適釋股比例. 應用經濟論叢, (96), 105-126.Alves, C., & Santos-Pinto, L. (2008). A theory of corporate social responsibility in oligopolistic markets. Letöltve: http://citeseerx. ist. psu. edu/viewdoc/down-load.Anderson, S. P., De Palma, A., & Thisse, J. F. (1995). Privatization and efficiency in a differentiated industry. Centre for Economic Policy Research.Becker-Olsen, K. L., & Hill, R. P. (2006). The impact of sponsor fit on brand equity: The case of nonprofit service providers. Journal of service research, 9(1), 73-83.Cremer, H., Marchand, M., & Thisse, J. F. (1989). The public firm as an instrument for regulating an oligopolistic market. Oxford Economic Papers, 283-301.De Fraja, G., & Delbono, F. (1989). Alternative strategies of a public enterprise in oligopoly. Oxford Economic Papers, 41(2), 302-311.Fjell, K., & Heywood, J. S. (2004). Mixed oligopoly, subsidization and the order of firm`s moves: the relevance of privatization. Economics Letters, 83(3), 411-416.Fujiwara, K. (2007). Partial privatization in a differentiated mixed oligopoly. Journal of Economics, 92(1), 51-65.Garella, P. G., & Petrakis, E. (2008). Minimum quality standards and consumers’ information. Economic Theory, 36(2), 283-302.Häckner, J. (1999). A note on price and quantity competition in differentiated oligopolies. Department of economics, Stockholm University.Hirose, K., Lee, S. H., & Matsumura, T. (2017). Environmental corporate social responsibility: A note on the first-mover advantage under price competition. Economics Bulletin, 37(1), 214-221.Kopel, M. (2009). Strategic CSR, spillovers, and first-mover advantage. Available at SSRN 1408632.Matsumura, T. (1998). Partial privatization in mixed duopoly. Journal of Public Economics, 70(3), 473-483.Matsumura, T., & Kanda, O. (2005). Mixed oligopoly at free entry markets. Journal of Economics, 84(1), 27-48.Nie, P. Y., Wang, C., & Meng, Y. (2019). An analysis of environmental corporate social responsibility. Managerial and Decision Economics, 40(4), 384-393.Nishitani, K., Jannah, N., & Kaneko, S. (2017). Does corporate environmental performance enhance financial performance? An empirical study of Indonesian firms. Environmental Development, 23, 10-21.Pal, D., & White, M. D. (1998). Mixed oligopoly, privatization, and strategic trade policy. Southern Economic Journal, 264-281.Robertson, T. S., & Gatignon, H. (1986). Competitive effects on technology diffusion. Journal of Marketing, 50(3), 1-12.Wang, H., Tong, L., Takeuchi, R., & George, G. (2016). Corporate social responsibility: An overview and new research directions thematic issue on corporate social responsibility. Academy of Management Journal, 59(2), 534–544.White, M. D. (1996). Mixed oligopoly, privatization and subsidization. Economics letters, 53(2), 189-195. zh_TW dc.identifier.doi (DOI) 10.6814/NCCU202000974 en_US
