dc.contributor.advisor | 吳文傑 | zh_TW |
dc.contributor.advisor | Wu, Jack | en_US |
dc.contributor.author (Authors) | 陳慈旻 | zh_TW |
dc.contributor.author (Authors) | Chen, Tzu-Min | en_US |
dc.creator (作者) | 陳慈旻 | zh_TW |
dc.creator (作者) | Chen, Tzu-Min | en_US |
dc.date (日期) | 2021 | en_US |
dc.date.accessioned | 2-Mar-2021 14:27:01 (UTC+8) | - |
dc.date.available | 2-Mar-2021 14:27:01 (UTC+8) | - |
dc.date.issued (上傳時間) | 2-Mar-2021 14:27:01 (UTC+8) | - |
dc.identifier (Other Identifiers) | G0107933027 | en_US |
dc.identifier.uri (URI) | http://nccur.lib.nccu.edu.tw/handle/140.119/134060 | - |
dc.description (描述) | 碩士 | zh_TW |
dc.description (描述) | 國立政治大學 | zh_TW |
dc.description (描述) | 國際經營管理英語碩士學位學程(IMBA) | zh_TW |
dc.description (描述) | 107933027 | zh_TW |
dc.description.abstract (摘要) | This dissertation follows a case-study design, with the in-depth SWOT and Porter’s six force analyses of the paintball supply change in international cooperation dynamics under the impact of COVID-19 and the formulation of transformational strategies that adapt the company’s operation to fit today’s business environment for superior efficiency and long-term profitability.The unexpected outbreak of COVID-19 disturbed the global political, social, economic, and financial structures that had a significant influence on the Fortune 1000 companies to every small and medium-sized company. Inevitably, X company, a global paintball equipment manufacturer, is confronting the stark reality that the business is in a staggering situation. The disruption of routine business operations has pointed out the vulnerable resilience of the paintball supply chain. On the verge of collapse, we required an imperative solution.Change is the only thing constant. The uncertain future and the unpredictable relation with COVDI-19 make business transformation even crucial. By seizing the opportunity to turn the crisis into a defining moment in the fight against the global economic change, this case study aims to be the valuable guidance for multinational companies in any future black swan events. | en_US |
dc.description.tableofcontents | TABLE OF CONTENTS1. Introduction 11.1. Research Background 11.2. Research Motivation 11.3. Research Problem 21.4. Research Purpose 21.5. Research Framework 32. Paintball Industry Overview 42.1. Definition of Paintball Industry 42.2. Global Paintball Market 42.3. Paintball Industry Life Cycle 73. X Company Overview 93.1. Introduction 93.1.1. Company Summary 93.1.2. Sales Volume and Revenue 103.1.3. Sales Market 113.2. Supply Chain Flow 133.3. Value Chain Analysis 143.3.1. Primary Activities 14Inbound Logistics 14Operations 15Outbound Logistics 15Marketing and Sales 16Service 163.3.2. Support Activities 16Firm Infrastructure 16Human Resource Management 16Technology Development 17Procurement Process 174. Impact of COVID-19 194.1. Disruption of Paintball Supply Chain 194.1.1. Timeline of Affected Events in 2020 194.1.2. Effect of Demand Uncertainty 204.1.3. Bullwhip Effect 214.2. Negative Market Growth 214.2.1. Effect of Social Distance Policy on Physical Activity 214.2.2. Unusual Decline Market Stage 214.2.3. Shrinking of Average Income 224.3. Financial Flow Collapse 224.3.1. Sharp Downturn of Account Receivable Turnover Rate 224.3.2. Global Currency Volatility 234.4. Human Resource Challenges 245. Competitive Advantage Analysis of X company 255.1. Business Canvas 255.2. SWOT Analysis of X company 255.2.1. Strengths 265.2.2. Weaknesses 275.2.3. Opportunities 275.2.4. Threats 285.3. Porter’s Six Forces Analysis 285.3.1. Rivalry Among Established Companies 295.3.2. Potential of New Entrants into Industry 305.3.3. Bargaining Power of Suppliers 315.3.4. Bargaining Power of Customers 315.3.5. Threat of Substitute Products 325.3.6. Power of Complement Providers 326. Future Development of X company 336.1. Enterprise Transformation 336.1.1. Strategic Planning Framework 336.2. Timeframe 356.2.1. 2020 Second Half 366.2.2. 2021 First Half 386.2.3. 2021 Second Half 396.2.4. 2022 First Half 406.3. Benefit and Risk of Enterprise Transformation 416.3.1. Benefit 416.3.2. Risk 436.4. Financial Evaluation 446.4.1. E-commerce Development Expense 456.4.2. ERP Development Expenses 456.4.3. Facility Upgrade Program 466.4.4. Employee Training Expenses 477. Conclusion 488. Reference 49 | zh_TW |
dc.source.uri (資料來源) | http://thesis.lib.nccu.edu.tw/record/#G0107933027 | en_US |
dc.subject (關鍵詞) | 漆彈 | zh_TW |
dc.subject (關鍵詞) | 供應鏈 | zh_TW |
dc.subject (關鍵詞) | 策略 | zh_TW |
dc.subject (關鍵詞) | 全球經濟 | zh_TW |
dc.subject (關鍵詞) | 製造業 | zh_TW |
dc.subject (關鍵詞) | Paintball | en_US |
dc.subject (關鍵詞) | supply chain | en_US |
dc.subject (關鍵詞) | strategy | en_US |
dc.subject (關鍵詞) | global economy | en_US |
dc.subject (關鍵詞) | manufacturing | en_US |
dc.title (題名) | 新冠肺炎對漆彈產業的影響及未來發展:以X公司為例 | zh_TW |
dc.title (題名) | The impact of COVID-19 pandemic on the future development of paintball industry: A case study of X company | en_US |
dc.type (資料類型) | thesis | en_US |
dc.relation.reference (參考文獻) | Paintball Equipment Market Forecast, Trend Analysis & Competition Tracking – Global Market Insights 2018 to 2028 [online]. Available at: https://www.factmr.com/report/2096/paintball-equipment-market [Accessed September 2020].Paintball Equipment Market 2020 Global Industry Growth, Historical Analysis, Size, Trends, Emerging Factors, Demands, Key Players, Market Demand, Technology Progress, Emerging Technologies and Potential of Industry till 2025 [online]. Available at: https://www.wfxg.com/story/42331571/paintball-equipment-market-2020-global-industry-growth-historical-analysis-size-trends-emerging-factors-demands-key-players-market-demand-technology [Accessed September 2020].The Complete History of Paintball [online]. Available at: https://www.paintballaward.com/history-paintball/ [Accessed September 2020].Numbers of Participants in Paintball in the United States from 2006 to 2017 (in millions) * [online]. Available at: https://www.statista.com/statistics/191920/participants-in-paintball-in-the-us-since-2006/ [Accessed September 2020].Paintball Fields in the US Market Size 2005-2025 [online]. Available at: https://www.ibisworld.com/industry-statistics/market-size/paintball-fields-united-states/ [Accessed September 2020].Hill, C., Schilling, M. and Jones, G., Strategic Management. 12th ed. Cengage Learning.Gary Dessler., Human Resource Management. 15th ed. Pearson.ERP: Justifying the Cost [online]. Available at: http://cdn2.hubspot.net/hub/240423/file-55474983-pdf/ERPJustifyingCost.part.pdf [Accessed November 2020].Association for Talent Development (ATD) Releases 2016 State of the industry Report [online]. Available at: https://www.td.org/insights/atd-releases-2016-state-of-the-industry-report [Accessed November 2020]. | zh_TW |
dc.identifier.doi (DOI) | 10.6814/NCCU202100262 | en_US |