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題名 CAFEX: 網上特色咖啡拍賣市場
CAFEX: An Online Specialty Coffee Auction Marketplace作者 張振軒
Santos, Francisco J. Lopez貢獻者 何小台
Ho, Chester
張振軒
Francisco J. Lopez Santos關鍵詞 宏都拉斯
特色咖啡
市場
永續農業
認證咖啡
Honduras
specialty coffee
marketplace
sustainable agriculture
certified coffee日期 2021 上傳時間 2-Sep-2021 16:31:10 (UTC+8) 摘要 This thesis presents a business plan to develop an online specialty coffee auction marketplace that could drastically improve the economic benefit received by coffee producers for their product. Coffee producers have been left at the bottom of the barrel in terms of their compensation for their product compared to the price end consumers pay for it. Being the most important step in the supply chain, CAFEX’s marketplace concept aims to change this by making the coffee market more efficient.By improving the communication between coffee retailers and coffee producers we plan to reduce intermediary costs and turn these into revenues for coffee producers. Furthermore, our auction modality will allow coffee producers to receive higher prices for their coffee. By making buyers compete for this special product, the coffee producers will be able to more completely price discriminate among their buyers. Therefore, by pricing our specialty coffee through auctions we would extract most of the buyer surplus.CAFEX aims to, through its business model and practice, contribute to the UN Sustainable Development Goals of no poverty, zero hunger, climate action, responsible consumption and production, decent work and economic growth. Our business philosophy is guided by market efficiency, socioeconomic development, sustainable agriculture, and access to information. Dreaming of a world where coffee producers have access to better living standards, the ability to innovate upon their product, and cut back on carbon emissions through sustainable agriculture, we present the following business plan. 參考文獻 ReferencesBeneficio Santa Rosa. (2015). Saco de yute [Photograph]. https://images-na.ssl-images-amazon.com/images/I/91CSdOvkSFL._AC_SL1500_.jpgBriggs, B. H. (2021, April 19). Climate change: Future-proofing coffee in a warming world. BBC News. https://www.bbc.com/news/science-environment-56804147Cash against documents - Manage risk in export business. (2017). Credit Management Tools. https://www.creditmanagement-tools.com/cash-against-documents-c8-r830.phpCastellano, N. (2020, July 31). Guía a Las Subastas de Café Verde. Perfect Daily Grind Español. https://perfectdailygrind.com/es/2020/07/31/guia-a-las-subastas-de-cafe-verde/CBI Foreign Affairs. (2020, September 28). Entering the European market for speciality coffee | CBI. Center for Promotion of Imports. https://www.cbi.eu/market-information/coffee/specialty-coffee/market-entryChan, J. (2020, July 7). What Are Commodities And What Are The Top 10 Most Traded Commodities In The World? BILLIONAIRE Singapore | BLLNR. https://www.bllnr.sg/leadership/what-are-commodities-and-what-are-the-top-10-most-traded-commodities-in-the-worldCoffee & Conservation. (2021, March 8). Quick guide to coffee certifications — Coffee & conservation. Coffee Habitat. http://www.coffeehabitat.com/certification-guide/Coffee Association of Canada. (2020). Coffee supply chain [Illustration]. https://www.coffeeassoc.com/supply-chain/Coffee Market Share, Trends & Overview | Industry Analysis Report 2021 to 2026 With COVID Impact - Mordor Intelligence. (2021). Mordor Intelligence. https://www.mordorintelligence.com/industry-reports/coffee-marketCoffee Quality Institute. (2014–2021). Q ARABICA GRADERS [Dataset]. Coffee Quality Institute. https://database.coffeeinstitute.org/users/graders/arabicaCommunicaffe International. (2021, May 17). Taiwan has a fast growing coffee market valued at US$2.76b, per capita consumption hit 200 cups. https://www.comunicaffe.com/taiwan-has-a-fast-growing-coffee-market-valued-at-us2-76b-per-capita-consumption-hit-200-cups/Crahen, A. C. (2016). The coffee belt [Illustration]. https://www.informationisbeautifulawards.com/showcase/2697-the-coffee-beltCup of Excellence. (2020, January 7). Cup of Excellence - Honduras 2016 - 2019. https://cupofexcellence.org/honduras-2019/de Luca, B. (n.d.). Honduran coffee: The COMPLETE guide (+tasting notes). The Coffee Maven. Retrieved July 9, 2021, from https://www.thecoffeemaven.com/world/honduran-coffeeDemographics of Taiwan. (2021, June 21). In Wikipedia. https://en.wikipedia.org/wiki/Demographics_of_Taiwan#Demographic_transition_and_population_agingEvelyn Rivera, E. R. (n.d.). REQUISITOS Y DOCUMENTOS PARA EXPORTAR DESDE HND. Honduras International Commerce. Retrieved July 7, 2021, from http://hondurascommerce.blogspot.com/p/requisitos-y-documentos-para-exportar.htmlExplore economies. (n.d.). World Bank. Retrieved July 7, 2021, from https://www.doingbusiness.org/en/data/exploreeconomies/honduras/starting-a-businessFarrer, J. (2021, March 15). Top 10 coffee producing countries around the world. Farrers Coffee. https://farrerscoffee.co.uk/top-10-coffee-producing-countries-around-the-world/Fulco, M. (2021, May 12). E-Commerce Grows Steadily in Taiwan Amid Pandemic. Taiwan Business TOPICS. https://topics.amcham.com.tw/2021/05/ecommerce-grows-steadily-in-taiwan-amid-pandemic/GrainPro bag zipper. (2020). GrainPro. https://www.grainpro.com/grainpro-bag-zipperGuide to porter’s value chain. (2021). Lucidity. https://getlucidity.com/strategy-resources/guide-to-porter-s-value-chain/Haile, M. (2019, November 22). The harvest and Post-Harvest management practicesâ™ impact on coffee quality. IntechOpen. https://www.intechopen.com/books/coffee-production-and-research/the-harvest-and-post-harvest-management-practices-impact-on-coffee-qualityHeifer Internacional. (2018). Análisis de la cadena de valor de café en Honduras. https://www.undp.org/content/dam/honduras/docs/publicaciones/cadena%20valor%20cafe%202018%20HEIFER%20IHCAFE%20PNUD.pdfHernandez, L. H. (n.d.). Framework Detail. S&D Coffee and Tea. Retrieved July 9, 2021, from https://www.sustaincoffee.org/framework-detailHow to price your product: 5 common strategies. (2021, April 7). BDC. https://www.bdc.ca/en/articles-tools/marketing-sales-export/marketing/pricing-5-common-strategiesICE futures coffee: ICE futures futures quotes and market prices. (2021, July). ICE Futures. https://futures.tradingcharts.com/futures/quotes/kc.htmlInmobiliaria.com. (2020). Inmobiliaria.Com. https://honduras.inmobiliaria.com/bodega-en-san-pedro-sula-500m2-2-banos-F2060555Instituto Hondureño de Café. (2000). CONDICIONES SOCIOECONOMICAS PRODUCTORES DE CAFE HONDURAS. IHCAFE.International Coffee Organization. (2021, May–August). World coffee consumption [Dataset]. International Coffee Organization. https://www.ico.org/prices/new-consumption-table.pdfJana, R. J. (n.d.). The ultimate guide to buying specialty coffee beans. JavaPresse Coffee Company. Retrieved July 9, 2021, from https://www.javapresse.com/blogs/buying-coffee/ultimate-guide-buying-specialty-coffee-beansKemp, S. (2021, February 11). Digital in Honduras: All the Statistics You Need in 2021. DataReportal – Global Digital Insights. https://datareportal.com/reports/digital-2021-honduras?rq=hondurasMacDonnell, K. (2021, April 24). The 4 different types of coffee beans: A complete overview. Coffee Affection. https://coffeeaffection.com/different-types-coffee-beans/#:%7E:text=There%20are%20four%20different%20types,run%20into%20the%20other%20two.MENQ. (2013). E-commerce logistic - MENQ LOGISTICS ASIA RHO / MENQ logistics (Taiwan) limited. MENQ LOGISTICS ASIA RHO. http://www.menq.com.tw/prod.asp?id=41Ministry of Health and Welfare. (2020). Handbook of Taiwan’s national health insurance. National Health Insurance Administration. https://ws.nhi.gov.tw/001/Upload/293/RelFile/Ebook/English.pdfMoz. (2021, July 2). SEO: The Free Beginner’s Guide | Search Engine Optimization. https://moz.com/beginners-guide-to-seoNPR. (2013, April 24). How coffee influenced the course of history. https://choice.npr.org/index.html?origin=https://www.npr.org/sections/thesalt/2013/04/24/178625554/how-coffee-influenced-the-course-of-historyOden, G. O. (n.d.). 3 reasons buying cheap coffee is bad for the world. JavaPresse Coffee Company. Retrieved July 9, 2021, from https://www.javapresse.com/blogs/brew-guides/5-reasons-cheap-coffee-bad-for-worldPierrot, J., Giovannucci, D. (2010). Sustainable coffee report: Statistics on the main coffee certifications. Geneva: International Trade Centre.Pranjic, M. (2021, February 11). How much does it cost to build an online marketplace? Paldesk. https://www.paldesk.com/how-much-does-it-cost-to-build-an-online-marketplace/Reinecke, J., Manning, S., & von Hagen, O. (2012). The emergence of a standards market: Multiplicity of sustainability standards in the global coffee industry. Organization Studies, 33(5–6), 791–814. https://doi.org/10.1177/0170840612443629Rhinehart, R. R. (2017, March 17). What is specialty coffee? | specialty coffee association news. SCA News. https://scanews.coffee/2017/03/17/what-is-specialty-coffee/Sarley, J. S. (2020, February 27). Taiwan’s coffee landscape. STiR Coffee and Tea Industry International. https://stir-tea-coffee.com/features/taiwan-coffee-landscape/#:%7E:text=Although%20Taiwan%2Dgrown%20coffee%20is,to%20840%20tons%20in%202016.)Schooley, S. (2019, June 23). SWOT Analysis: What It Is and When to Use It. Business News Daily. https://www.businessnewsdaily.com/4245-swot-analysis.html#:%7E:text=A%20SWOT%20analysis%20is%20a,%2C%20weaknesses%2C%20opportunities%20and%20threats.&text=Use%20your%20SWOT%20analysis%20to,to%20overcome%20weaknesses%20and%20threats.Scribblers Coffee Co. (2017, October 17). The effect of altitude on coffee flavor. https://scribblerscoffee.com/blogs/news/the-effect-of-altitude-on-coffee-flavor#:%7E:text=The%20world’s%20truly%20stunning%20coffees,becomes%20more%20pronounced%20and%20distinctive.Taiwan - economic indicators. (n.d.). Trading Economics. Retrieved July 9, 2021, from https://tradingeconomics.com/taiwan/indicatorsThe history of coffee. (n.d.). National Coffee Association (NCA). Retrieved July 9, 2021, from https://www.ncausa.org/about-coffee/history-of-coffeeThe Jakarta Post. (2020, July 28). Coffee culture on the rise in Taiwan. https://www.thejakartapost.com/life/2020/07/28/coffee-culture-on-the-rise-in-taiwan.htmlUnited Nations. (2013). Traceability Manual: Traceability in the Green Coffee Supply Chain. United Nations Office at Vienna. https://open.unido.org/api/documents/4704636/download/Traceability%20Manual%20-%20Traceability%20in%20the%20Green%20Coffee%20Supply%20ChainWeb developer average salary in Taiwan 2021 - the complete guide. (n.d.). Salary Explorer. Retrieved July 7, 2021, from http://www.salaryexplorer.com/salary-survey.php?loc=212&loctype=1&job=774&jobtype=3Web hosting | GoDaddy SG. (n.d.). GoDaddy. Retrieved July 7, 2021, from https://sg.godaddy.com/hosting/web-hosting?checkAvail=1&tmskey=1dom_03What you should know about freemiums. (2021, April 18). Investopedia. https://www.investopedia.com/terms/f/freemium.aspWhy is Traceability Important to the Global Coffee Market? | Specialty Coffee Association News. (2011, October 16). SCA. https://scanews.coffee/2011/10/16/why-is-traceability-important-to-the-global-coffee-market/Yi Min Shum Xie. (n.d.). Situación digital, internet y redes sociales Honduras 2021. Retrieved July 12, 2021, from https://yiminshum.com/redes-sociales-honduras-2021/ 描述 碩士
國立政治大學
國際經營管理英語碩士學位學程(IMBA)
108933052資料來源 http://thesis.lib.nccu.edu.tw/record/#G0108933052 資料類型 thesis dc.contributor.advisor 何小台 zh_TW dc.contributor.advisor Ho, Chester en_US dc.contributor.author (Authors) 張振軒 zh_TW dc.contributor.author (Authors) Francisco J. Lopez Santos en_US dc.creator (作者) 張振軒 zh_TW dc.creator (作者) Santos, Francisco J. Lopez en_US dc.date (日期) 2021 en_US dc.date.accessioned 2-Sep-2021 16:31:10 (UTC+8) - dc.date.available 2-Sep-2021 16:31:10 (UTC+8) - dc.date.issued (上傳時間) 2-Sep-2021 16:31:10 (UTC+8) - dc.identifier (Other Identifiers) G0108933052 en_US dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/136904 - dc.description (描述) 碩士 zh_TW dc.description (描述) 國立政治大學 zh_TW dc.description (描述) 國際經營管理英語碩士學位學程(IMBA) zh_TW dc.description (描述) 108933052 zh_TW dc.description.abstract (摘要) This thesis presents a business plan to develop an online specialty coffee auction marketplace that could drastically improve the economic benefit received by coffee producers for their product. Coffee producers have been left at the bottom of the barrel in terms of their compensation for their product compared to the price end consumers pay for it. Being the most important step in the supply chain, CAFEX’s marketplace concept aims to change this by making the coffee market more efficient.By improving the communication between coffee retailers and coffee producers we plan to reduce intermediary costs and turn these into revenues for coffee producers. Furthermore, our auction modality will allow coffee producers to receive higher prices for their coffee. By making buyers compete for this special product, the coffee producers will be able to more completely price discriminate among their buyers. Therefore, by pricing our specialty coffee through auctions we would extract most of the buyer surplus.CAFEX aims to, through its business model and practice, contribute to the UN Sustainable Development Goals of no poverty, zero hunger, climate action, responsible consumption and production, decent work and economic growth. Our business philosophy is guided by market efficiency, socioeconomic development, sustainable agriculture, and access to information. Dreaming of a world where coffee producers have access to better living standards, the ability to innovate upon their product, and cut back on carbon emissions through sustainable agriculture, we present the following business plan. en_US dc.description.tableofcontents TABLE OF CONTENTS1. Company Overview 11.1. Purpose 21.2. Name and Logo 31.3. Mission 31.4. Vision 31.5. Objectives 31.5.1. Long-Term Objectives 31.5.2. Short-Term Objectives 41.6. Business Philosophy 41.7. Success Factors 51.7.1. Coffee Market Growth 51.7.2. Quality & Traceability 51.7.3. E-Commerce Growth 61.7.4. Socio-Economic Development 71.7.5. Network Effect 71.7.6. Seasonality 72. The Coffee Industry 82.1. Coffee Varieties 82.2. Issues Facing the Coffee Industry 92.3. Specialty Coffee 112.3.1. Innovation 132.4. The Coffee Supply Chain 153. Coffee Market Analysis 183.1. International Consumption 183.2. International Production 203.2.1. Honduras Coffee 203.3. Taiwan Economy and Demographics 213.3.1. Specialty Coffee in the Taiwanese Marketplace 244. Business Model Analysis 264.1. Customer Segments 274.2. Value Proposition 294.3. Channels 304.4. Customer Relationships 314.5. Revenue Streams 314.6. Key Partners 324.7. Key Activities 344.8. Key Resources 344.9. Cost Structure 355. Marketing Plan and Sales 365.1. Competitor Analysis 365.1.1. Competitors 365.1.2. Michael E. Porter’s Five Forces 375.2. SWOT Analysis 375.2.1. Strengths 385.2.2. Weaknesses 385.2.3. Opportunities 385.2.4. Threats 386. Strategic Framework 396.1. Marketing Mix 396.1.1. Services 396.1.2. Price 396.1.3. Place 406.1.4. Promotion 416.1.5. Competitive Advantage 447. Operational Plan 457.1. Primary Activities 457.1.1. Inbound Logistics 457.1.2. Operations 467.1.3. Outbound Logistics 487.2. Supporting Activities 497.2.1. Licenses and Certifications 497.2.2. Human Resource Management 497.2.3. Customer Service Management 507.2.4. Technology Development 518. Management and Organization 538.1. Company Ownership 539. Financial Plan 569.1. Costs and Expenses 569.1.1. Direct Costs 599.1.2. Indirect Costs 629.2. Sales Forecast 6510. References 6911. Appendix 7411.1. Appendix #1: Key Partner Coffee Producer List w/ Average SCA Score 7411.2. Appendix #2: Payroll Costs 7511.3. Appendix #3: Cup of Excellence Results 2015-2019 7611.4. Appendix #4: CAFEX Platform Concept 77 zh_TW dc.format.extent 3474563 bytes - dc.format.mimetype application/pdf - dc.source.uri (資料來源) http://thesis.lib.nccu.edu.tw/record/#G0108933052 en_US dc.subject (關鍵詞) 宏都拉斯 zh_TW dc.subject (關鍵詞) 特色咖啡 zh_TW dc.subject (關鍵詞) 市場 zh_TW dc.subject (關鍵詞) 永續農業 zh_TW dc.subject (關鍵詞) 認證咖啡 zh_TW dc.subject (關鍵詞) Honduras en_US dc.subject (關鍵詞) specialty coffee en_US dc.subject (關鍵詞) marketplace en_US dc.subject (關鍵詞) sustainable agriculture en_US dc.subject (關鍵詞) certified coffee en_US dc.title (題名) CAFEX: 網上特色咖啡拍賣市場 zh_TW dc.title (題名) CAFEX: An Online Specialty Coffee Auction Marketplace en_US dc.type (資料類型) thesis en_US dc.relation.reference (參考文獻) ReferencesBeneficio Santa Rosa. (2015). Saco de yute [Photograph]. https://images-na.ssl-images-amazon.com/images/I/91CSdOvkSFL._AC_SL1500_.jpgBriggs, B. H. (2021, April 19). Climate change: Future-proofing coffee in a warming world. BBC News. https://www.bbc.com/news/science-environment-56804147Cash against documents - Manage risk in export business. (2017). Credit Management Tools. https://www.creditmanagement-tools.com/cash-against-documents-c8-r830.phpCastellano, N. (2020, July 31). Guía a Las Subastas de Café Verde. Perfect Daily Grind Español. https://perfectdailygrind.com/es/2020/07/31/guia-a-las-subastas-de-cafe-verde/CBI Foreign Affairs. (2020, September 28). Entering the European market for speciality coffee | CBI. Center for Promotion of Imports. https://www.cbi.eu/market-information/coffee/specialty-coffee/market-entryChan, J. (2020, July 7). What Are Commodities And What Are The Top 10 Most Traded Commodities In The World? BILLIONAIRE Singapore | BLLNR. https://www.bllnr.sg/leadership/what-are-commodities-and-what-are-the-top-10-most-traded-commodities-in-the-worldCoffee & Conservation. (2021, March 8). Quick guide to coffee certifications — Coffee & conservation. Coffee Habitat. http://www.coffeehabitat.com/certification-guide/Coffee Association of Canada. (2020). Coffee supply chain [Illustration]. https://www.coffeeassoc.com/supply-chain/Coffee Market Share, Trends & Overview | Industry Analysis Report 2021 to 2026 With COVID Impact - Mordor Intelligence. (2021). Mordor Intelligence. https://www.mordorintelligence.com/industry-reports/coffee-marketCoffee Quality Institute. (2014–2021). Q ARABICA GRADERS [Dataset]. Coffee Quality Institute. https://database.coffeeinstitute.org/users/graders/arabicaCommunicaffe International. (2021, May 17). Taiwan has a fast growing coffee market valued at US$2.76b, per capita consumption hit 200 cups. https://www.comunicaffe.com/taiwan-has-a-fast-growing-coffee-market-valued-at-us2-76b-per-capita-consumption-hit-200-cups/Crahen, A. C. (2016). The coffee belt [Illustration]. https://www.informationisbeautifulawards.com/showcase/2697-the-coffee-beltCup of Excellence. (2020, January 7). Cup of Excellence - Honduras 2016 - 2019. https://cupofexcellence.org/honduras-2019/de Luca, B. (n.d.). Honduran coffee: The COMPLETE guide (+tasting notes). The Coffee Maven. Retrieved July 9, 2021, from https://www.thecoffeemaven.com/world/honduran-coffeeDemographics of Taiwan. (2021, June 21). In Wikipedia. https://en.wikipedia.org/wiki/Demographics_of_Taiwan#Demographic_transition_and_population_agingEvelyn Rivera, E. R. (n.d.). REQUISITOS Y DOCUMENTOS PARA EXPORTAR DESDE HND. Honduras International Commerce. Retrieved July 7, 2021, from http://hondurascommerce.blogspot.com/p/requisitos-y-documentos-para-exportar.htmlExplore economies. (n.d.). World Bank. Retrieved July 7, 2021, from https://www.doingbusiness.org/en/data/exploreeconomies/honduras/starting-a-businessFarrer, J. (2021, March 15). Top 10 coffee producing countries around the world. Farrers Coffee. https://farrerscoffee.co.uk/top-10-coffee-producing-countries-around-the-world/Fulco, M. (2021, May 12). E-Commerce Grows Steadily in Taiwan Amid Pandemic. Taiwan Business TOPICS. https://topics.amcham.com.tw/2021/05/ecommerce-grows-steadily-in-taiwan-amid-pandemic/GrainPro bag zipper. (2020). GrainPro. https://www.grainpro.com/grainpro-bag-zipperGuide to porter’s value chain. (2021). Lucidity. https://getlucidity.com/strategy-resources/guide-to-porter-s-value-chain/Haile, M. (2019, November 22). The harvest and Post-Harvest management practicesâ™ impact on coffee quality. IntechOpen. https://www.intechopen.com/books/coffee-production-and-research/the-harvest-and-post-harvest-management-practices-impact-on-coffee-qualityHeifer Internacional. (2018). Análisis de la cadena de valor de café en Honduras. https://www.undp.org/content/dam/honduras/docs/publicaciones/cadena%20valor%20cafe%202018%20HEIFER%20IHCAFE%20PNUD.pdfHernandez, L. H. (n.d.). Framework Detail. S&D Coffee and Tea. Retrieved July 9, 2021, from https://www.sustaincoffee.org/framework-detailHow to price your product: 5 common strategies. (2021, April 7). BDC. https://www.bdc.ca/en/articles-tools/marketing-sales-export/marketing/pricing-5-common-strategiesICE futures coffee: ICE futures futures quotes and market prices. (2021, July). ICE Futures. https://futures.tradingcharts.com/futures/quotes/kc.htmlInmobiliaria.com. (2020). Inmobiliaria.Com. https://honduras.inmobiliaria.com/bodega-en-san-pedro-sula-500m2-2-banos-F2060555Instituto Hondureño de Café. (2000). CONDICIONES SOCIOECONOMICAS PRODUCTORES DE CAFE HONDURAS. IHCAFE.International Coffee Organization. (2021, May–August). World coffee consumption [Dataset]. International Coffee Organization. https://www.ico.org/prices/new-consumption-table.pdfJana, R. J. (n.d.). The ultimate guide to buying specialty coffee beans. JavaPresse Coffee Company. Retrieved July 9, 2021, from https://www.javapresse.com/blogs/buying-coffee/ultimate-guide-buying-specialty-coffee-beansKemp, S. (2021, February 11). Digital in Honduras: All the Statistics You Need in 2021. DataReportal – Global Digital Insights. https://datareportal.com/reports/digital-2021-honduras?rq=hondurasMacDonnell, K. (2021, April 24). The 4 different types of coffee beans: A complete overview. Coffee Affection. https://coffeeaffection.com/different-types-coffee-beans/#:%7E:text=There%20are%20four%20different%20types,run%20into%20the%20other%20two.MENQ. (2013). E-commerce logistic - MENQ LOGISTICS ASIA RHO / MENQ logistics (Taiwan) limited. MENQ LOGISTICS ASIA RHO. http://www.menq.com.tw/prod.asp?id=41Ministry of Health and Welfare. (2020). Handbook of Taiwan’s national health insurance. National Health Insurance Administration. https://ws.nhi.gov.tw/001/Upload/293/RelFile/Ebook/English.pdfMoz. (2021, July 2). SEO: The Free Beginner’s Guide | Search Engine Optimization. https://moz.com/beginners-guide-to-seoNPR. (2013, April 24). How coffee influenced the course of history. https://choice.npr.org/index.html?origin=https://www.npr.org/sections/thesalt/2013/04/24/178625554/how-coffee-influenced-the-course-of-historyOden, G. O. (n.d.). 3 reasons buying cheap coffee is bad for the world. JavaPresse Coffee Company. Retrieved July 9, 2021, from https://www.javapresse.com/blogs/brew-guides/5-reasons-cheap-coffee-bad-for-worldPierrot, J., Giovannucci, D. (2010). Sustainable coffee report: Statistics on the main coffee certifications. Geneva: International Trade Centre.Pranjic, M. (2021, February 11). How much does it cost to build an online marketplace? Paldesk. https://www.paldesk.com/how-much-does-it-cost-to-build-an-online-marketplace/Reinecke, J., Manning, S., & von Hagen, O. (2012). The emergence of a standards market: Multiplicity of sustainability standards in the global coffee industry. Organization Studies, 33(5–6), 791–814. https://doi.org/10.1177/0170840612443629Rhinehart, R. R. (2017, March 17). What is specialty coffee? | specialty coffee association news. SCA News. https://scanews.coffee/2017/03/17/what-is-specialty-coffee/Sarley, J. S. (2020, February 27). Taiwan’s coffee landscape. STiR Coffee and Tea Industry International. https://stir-tea-coffee.com/features/taiwan-coffee-landscape/#:%7E:text=Although%20Taiwan%2Dgrown%20coffee%20is,to%20840%20tons%20in%202016.)Schooley, S. (2019, June 23). SWOT Analysis: What It Is and When to Use It. Business News Daily. https://www.businessnewsdaily.com/4245-swot-analysis.html#:%7E:text=A%20SWOT%20analysis%20is%20a,%2C%20weaknesses%2C%20opportunities%20and%20threats.&text=Use%20your%20SWOT%20analysis%20to,to%20overcome%20weaknesses%20and%20threats.Scribblers Coffee Co. (2017, October 17). The effect of altitude on coffee flavor. https://scribblerscoffee.com/blogs/news/the-effect-of-altitude-on-coffee-flavor#:%7E:text=The%20world’s%20truly%20stunning%20coffees,becomes%20more%20pronounced%20and%20distinctive.Taiwan - economic indicators. (n.d.). Trading Economics. Retrieved July 9, 2021, from https://tradingeconomics.com/taiwan/indicatorsThe history of coffee. (n.d.). National Coffee Association (NCA). Retrieved July 9, 2021, from https://www.ncausa.org/about-coffee/history-of-coffeeThe Jakarta Post. (2020, July 28). Coffee culture on the rise in Taiwan. https://www.thejakartapost.com/life/2020/07/28/coffee-culture-on-the-rise-in-taiwan.htmlUnited Nations. (2013). Traceability Manual: Traceability in the Green Coffee Supply Chain. United Nations Office at Vienna. https://open.unido.org/api/documents/4704636/download/Traceability%20Manual%20-%20Traceability%20in%20the%20Green%20Coffee%20Supply%20ChainWeb developer average salary in Taiwan 2021 - the complete guide. 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