| dc.contributor | 企管系 | |
| dc.creator (作者) | 樓永堅 | |
| dc.creator (作者) | Lou, Yung-Chien | |
| dc.creator (作者) | Tseng, Wei-Chih | |
| dc.date (日期) | 2020-10 | |
| dc.date.accessioned | 11-Apr-2022 13:47:34 (UTC+8) | - |
| dc.date.available | 11-Apr-2022 13:47:34 (UTC+8) | - |
| dc.date.issued (上傳時間) | 11-Apr-2022 13:47:34 (UTC+8) | - |
| dc.identifier.uri (URI) | http://nccur.lib.nccu.edu.tw/handle/140.119/139797 | - |
| dc.format.extent | 124 bytes | - |
| dc.format.mimetype | text/html | - |
| dc.relation (關聯) | Advances in Consumer Research, Association for Consumer Research, pp.1218 | |
| dc.title (題名) | Does It Matter Whose Fault It Is? The Moderating Effects of Similarity and Product Substitution on Consumer Boycotts of Parent and Subsidiary Corporations | |
| dc.type (資料類型) | conference | |
