1. NCCU Academic Hub
  2. 學術產出
  3. 商學院
  4. 學位論文
  5. Item

學術產出-學位論文

文章檢視/開啟

書目匯出

Google ScholarTM

政大圖書館

引文資訊

TAIR相關學術產出

題名 硬體科技公司轉型發展雲端事業的經營策略個案研究-以Dell Technologies Inc.為例
The Strategies for a Hardware Technology Company to Develop the Cloud Business – A Case Study of Dell Technologies Inc.
作者 李采薇
Lee, Tsai-Wei (Vicky Lee)
貢獻者 吳文傑
Wu, Jack
李采薇
Lee, Tsai-Wei (Vicky Lee)
關鍵詞 雲端運算
雲端服務
公用雲端
商業成長策略
Cloud computing
Cloud services
Public cloud
Business growth strategy
日期 2022
上傳時間 1-七月-2022 16:17:23 (UTC+8)
摘要 During the past two decades, we have seen many IT companies making business transformations to survive in this dynamic technology environment. Dell Technologies Inc. is one of the companies that transited itself from a PC maker to a cloud-focused IT solutions provider. Cloud computing has become a mainstream technology and the fastest-growing business in the global IT industry for the next five to ten years. This research paper is based on Dell Technologies Inc.`s point of view to analyze the cloud market and the competitors to develop the strategies through several strategic frameworks for Dell, a new player in the cloud market, to expand its cloud business.
參考文獻 Hill, C. W. l., Schilling, M. A., & Jones, G. R. (2017). Strategic Management: An Integrated Approach: Theory & Cases (12th ed.). Cengage Learning.\nSpooner, J. G. (2004, December 8). IBM Sells PC Group to Lenovo. CNET. https://www.cnet.com/tech/computing/ibm-sells-pc-group-to-lenovo/\nSherman, A., & Kolodny, L. (2018, October 28). IBM to Acquire Red Hat in Deal Valued at $34 Billion. CNBC. https://www.cnbc.com/2018/10/28/ibm-to-acquire-red-hat-in-deal-valued-at-34-billion.html\nTanner, P. (2015, November 4). Why Did Hewlett-Packard Split Its Business? Yahoo Finance. https://finance.yahoo.com/news/why-did-hewlett-packard-split-203842648.html\nEdwards, J. (2021, August 26). Why Dell Stock Doesn’t Exist. Investopedia. https://www.investopedia.com/articles/markets/110915/dell-stock-doesnt-exist-here-why.asp\nIDC. (2021, September 14). IDC Forecasts Worldwide “Whole Cloud” Spending to Reach $1.3 Trillion by 2025. IDC. https://www.idc.com/getdoc.jsp?containerId=prUS48208321\nPorter, M. E. (2022). How Competitive Forces Shape Strategy. Harvard Business Review, March-April 1979. https://hbr.org/1979/03/how-competitive-forces-shape-strategy\nPorter, M. E. The Competitive Advantage: Creating and Sustaining Superior Performance. NY: Free Press, 1985. (Republished with a new introduction, 1998.)\nSchooley, S. (2022, April 15). SWOT Analysis: What It Is and When to Use It. Business News Daily. https://www.businessnewsdaily.com/4245-swot-analysis.html\nCuofano, G. (2022, May 3). What Is The TOWS Matrix And How To Use It. FourWeekMBA. https://fourweekmba.com/tows-matrix/\nGarfinkel, S. (2011, October 3). The Cloud Imperative. MIT Technology Review. https://www.technologyreview.com/2011/10/03/190237/the-cloud-imperative/\nMichael. (2018). 急速興起！和我們密切相關的「雲端」到底是什麼. 遠見雜誌. https://www.gvm.com.tw/article/54824\nRichter, F. (2022, February 8). Amazon Leads $180-Billion Cloud Market. Statista. https://www.statista.com/chart/18819/worldwide-market-share-of-leading-cloud-infrastructure-service-providers/\nFinal Version of NIST Cloud Computing Definition Published. (2011, October 25). National Institute of Standards and Technology, U.S. Department of Commerce. https://www.nist.gov/news-events/news/2011/10/final-version-nist-cloud-computing-definition-published\nIDC. (2021, September 9). Worldwide Server Market Revenue Declined 2.5% Year Over Year in the Second Quarter of 2021, IDC. https://www.idc.com/getdoc.jsp?containerId=prUS48221821\nResearch and markets. (2021, September 9). Global Server Market Size, Share & Trends Analysis Report by Product (Rack, Open Compute Project), by Enterprise Size (Large, Medium), by Channel (Reseller, Direct), by Vertical, by Region, and Segment Forecasts, 2021-2028. Research and Markets. https://www.researchandmarkets.com/reports/5415510/global-server-market-size-share-and-trends\nEnterprise Server Market – Growth Trends, COVID-19 Impact, and, Forecasts (2022 - 2027). (n.d.). Mordor Intelligence. https://www.mordorintelligence.com/industry-reports/enterprise-servers-market\nWhat Is a Data Center? (2022). CISCO Company Website. https://www.cisco.com/c/en/us/solutions/data-center-virtualization/what-is-a-data-center.html\nHardy, S. (2021, November 24). Almost Half of Worldwide Hyperscale Data Center Capacity Is in the U.S.: Synergy Research. Lightwave. https://www.lightwaveonline.com/business/market-research/article/14214495/almost-half-of-worldwide-hyperscale-data-center-capacity-in-us-synergy-research\nHardy, S. (2022, March 30). Hyperscale Data Center Building Boom to Continue: Synergy Research Group. Lightwave. https://www.lightwaveonline.com/business/market-research/article/14270157/hyperscale-data-center-building-boom-to-continue-synergy-research-group\nHyperscale Datacenter Market - Growth Trends, COVID-19 Impact, and, Forecasts (2022 - 2027). (2022). Mordor Intelligence. https://www.mordorintelligence.com/industry-reports/hyperscale-datacenter-market\nIBM. (2019, June 19). Virtualization. IBM. https://www.ibm.com/cloud/learn/virtualization-a-complete-guide\nVailshery, L. S. (2022, February 23). Virtualization Software Market Size Forecast Comparison Worldwide from 2019 to 2026 (in Billion U.S. Dollars). Statista. https://www.statista.com/statistics/1139362/virtualization-software-market-forecast/\nVirtualization Software Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027). (2022). Mordor Intelligence. https://www.mordorintelligence.com/industry-reports/virtualization-software-market\nIDC Forecasts Worldwide “Whole Cloud” Spending to Reach $1.3 Trillion by 2025. (2021, September 16). IDC. https://www.idc.com/getdoc.jsp?containerId=prUS48208321\nIDC：全球公有雲IT基礎架構市場在 2020年第三季保持強勁增長. (2021, January 19). IDC. https://www.idc.com/getdoc.jsp?containerId=prAP47333321\nGigler, B. (2021). Public Cloud Revenue Worldwide from 2012 to 2026, by Segment. Research Gate. https://www.researchgate.net/figure/Public-cloud-revenue-worldwide-from-2012-to-2026-by-segment-in-billion-US-dollars_fig3_336813645\nDaphne, L. (2021, March 11). IBM Says the Single-Vendor Approach to Cloud Computing Is Dead. ZDNET. https://www.zdnet.com/article/single-vendor-approach-to-cloud-computing-is-dead-says-ibm/\nGupta, A. (2021, September 30). The Future Of Cloud Computing: Top 10 Trends. Digital First Magazine. https://www.digitalfirstmagazine.com/the-future-of-cloud-computing-top-10-trends/\nIkink, R. (2021, March 4). 25 Cloud Trends for 2021 and Beyond. Accenture. https://www.accenture.com/nl-en/blogs/insights/cloud-trends#trend-16\nThe Future of Cloud Computing: Top 10 Trends CIOs Should Know. (2021, August 19). Rapyder. https://www.rapyder.com/blogs/future-cloud-computing-top-10-trends-cios-know/\nIDC: Global Cloud Spending to Surpass $1 Trillion in 2024. (2020, October 16). CIOTechOutlook. https://www.ciotechoutlook.com/news/idc-global-cloud-spending-to-surpass-1-trillion-in-2024-nid-6067-cid-10.html\nAmazon.Com Inc. (2022). CNN Business. https://money.cnn.com/quote/profile/profile.html?symb=AMZN\nMiller, R. (2016, July 2). How AWS Came to Be. TechCrunch. https://techcrunch.com/2016/07/02/andy-jassys-brief-history-of-the-genesis-of-aws/\nPreimesberger, C. (2019, August 13). AWS vs Azure. EWEEK. https://www.eweek.com/cloud/at-a-high-level-in-the-cloud-aws-vs-azure/\nOverview of Amazon Web Services. (2022). AWS. https://docs.aws.amazon.com/whitepapers/latest/aws-overview/introduction.html\nAmazon.Com Announces Fourth Quarter Results. (2022, March 2). Amazon. https://s2.q4cdn.com/299287126/files/doc_financials/2021/q4/business_and_financial_update.pdf\nNovet, J. (2022, March 2). AWS Growth Accelerates in Quarter Marred by Outages. CNBC. https://www.cnbc.com/2022/02/03/amazon-web-services-earnings-q4-2021.html\nAWS Global Infrastructure. (2022). AWS. https://aws.amazon.com/about-aws/global-infrastructure/?nc1=h_ls\nHow AWS Pricing Works - AWS Whitepaper. (2022). AWS. https://docs.aws.amazon.com/whitepapers/latest/how-aws-pricing-works/how-aws-pricing-works.pdf\nAWS Free Tier. (2022). AWS. https://aws.amazon.com/free/?all-free-tier.sort-by=item.additionalFields.SortRank&all-free-tier.sort-order=asc&awsf.Free%20Tier%20Types=*all&awsf.Free%20Tier%20Categories=*all\nAWS Certification. (2022). AWS. https://aws.amazon.com/certification/?nc1=h_ls\nAmazon 2021 Annual Report. (2022). Amazon. https://s2.q4cdn.com/299287126/files/doc_financials/2022/ar/Amazon-2021-Annual-Report.pdf\nUST and AWS Sign Multi-Year Strategic Collaboration Agreement to Catalyze Enterprise Digital Transformation. (2022, February 23). PR Newswire. https://www.prnewswire.com/news-releases/ust-and-aws-sign-multi-year-strategic-collaboration-agreement-to-catalyze-enterprise-digital-transformation-301488733.html\nPresidio Announces Multi-Year Global Strategic Collaboration Agreement with AWS. (2022, March 22). Business Wire. https://www.businesswire.com/news/home/20220322005279/en/Presidio-Announces-Multi-Year-Global-Strategic-Collaboration-Agreement-with-AWS\nMicrosoft Corporation (MSFT). (2022). Yahoo Finance. https://finance.yahoo.com/quote/MSFT/profile/\nMSV, J. (2020, February 3). A Look Back At Ten Years Of Microsoft Azure. Forbes. https://www.forbes.com/sites/janakirammsv/2020/02/03/a-look-back-at-ten-years-of-microsoft-azure/?sh=2a89ec014929\nMicrosoft 2021 Annual Report. (2020). Microsoft. https://www.microsoft.com/investor/reports/ar21/index.html\nArmstrong, M. (2021, October 27). Microsoft’s Intelligent Cloud Knows No Limits. Statista. https://www.statista.com/chart/26065/microsoft-intelligent-cloud-revenue-profit-quarterly/\nBishop, T. (2022, April 25). Microsoft Earnings Preview: Wall Street Expects 18% Revenue Growth on Continued Cloud Strength. GeekWire. https://www.geekwire.com/2022/microsoft-earnings-preview-wall-street-expects-18-revenue-growth-on-continued-cloud-strength/\nAzure Products. (2022). Azure. https://azure.microsoft.com/en-us/services/\nIlyukha, V. (2020). Choose the Best Cloud Platform: AWS vs Azure vs Google Cloud. Jelvix. https://jelvix.com/blog/aws-vs-google-cloud-vs-azure\nEvans, B. (2018, March 22). Microsoft Unleashes New Cloud Growth Via Go-To-Market Program Including Customers As Partners. Forbes. https://www.forbes.com/sites/bobevans1/2018/01/22/microsoft-unleashes-new-cloud-growth-via-go-to-market-program-including-customers-as-partners/?sh=2fc4087c15c4\nGoodison, D. (2021, April 13). 6 Big Things To Know About Microsoft’s Azure Cloud Strategy. CRN. https://www.crn.com/slide-shows/cloud/6-big-things-to-know-about-microsoft-s-azure-cloud-strategy/6\nList of Mergers and Acquisitions by Microsoft. (2022). Wikipedia. https://en.wikipedia.org/wiki/List_of_mergers_and_acquisitions_by_Microsofth-via-go-to-market-program-including-customers-as-partners/?sh=2fc4087c15c4\nAlphabet Inc. (GOOG). (2021). Yahoo Finance. https://finance.yahoo.com/quote/goog/profile/\nSharma, R. (2021, December 5). Why Google Became Alphabet. Investopedia. https://www.investopedia.com/articles/investing/081115/why-google-became-alphabet.asp\nGoogle Cloud Platform: A Cheat Sheet. (2021, February 20). TechRepublic. https://www.techrepublic.com/article/google-cloud-platform-the-smart-persons-guide/\nAlphabet Inc. 2021 Form 10K. (2022). Alphabet Inc. https://abc.xyz/investor/static/pdf/20220202_alphabet_10K.pdf?cache=fc81690\nJohnson, J. (2022, February 7). Global Google Cloud Revenues from 2017 to 2021. Statista. https://www.statista.com/statistics/478176/google-public-cloud-revenue/\nGoogle Cloud. (2022). Google Cloud. https://cloud.google.com/\nElias, J. (2021, February 13). Google Cloud CEO Thomas Kurian Is Taking a Page from the Enterprise Sales Handbook against Amazon and Microsoft. CNBC. https://www.cnbc.com/2020/02/13/google-cloud-ceo-thomas-kurian-targeting-five-industries-c-suite.html\nGallo, C. (2020). Google Cloud Uses This 3-Step Marketing Strategy to Sell Complex Products. Inc. https://www.inc.com/carmine-gallo/google-cloud-marketing-strategy-sell-complex-products.html\nGoodison, D. (2020, April 7). How Thomas Kurian’s ‘Quite Simple’ Strategy Is Transforming Google Cloud. CRN. https://www.crn.com/news/cloud/how-thomas-kurian-s-quite-simple-strategy-is-transforming-google-cloud?itc=refresh\nGillin, P. (2021, October 11). After Fits and Starts, Google’s Cloud Strategy Is Finally Finding Its Footing. Silicon Angle. https://siliconangle.com/2021/10/11/fits-starts-googles-cloud-strategy-finally-finding-footing/\nDell. (2022). Wikipedia. https://en.wikipedia.org/wiki/Dell\nHill, C. W. l., Schilling, melissa A. , & Jones, G. R. (2017). Strategic Management - An Integrated Approach (12th ed.). Cengage Learning.\nChen, P. (2020, September 7). 押注AI！昔日最大電腦零售商戴爾，歷經三段轉折能重返榮耀嗎？. Business Next. https://www.bnext.com.tw/article/59145/michael-dell-technologies\nChen, C. (2021, November 3). 戴爾跟VMware宣布2日正式分拆完成！為何投資人樂見他們分家？. Business Next. https://www.bnext.com.tw/article/62319/dell-spin-off-vmware\nDell Technologies (DELL). (2022). Forbes. https://www.forbes.com/companies/dell-technologies/?sh=213ff4ff94f2\nAlsop, T. (2022, March 30). Dell Technologies Net Revenue Worldwide from 1996 to 2022. Statista. https://www.statista.com/statistics/264911/dells-net-revenue-since-1996/\nDell Technologies Q4 FY22 Performance Review. (2022, February 24). Dell Technologies. https://investors.delltechnologies.com/static-files/6370aa87-cf36-4975-a0df-444b78e70c00\nAlsop, T. (2022, May 6). Dell Technologies Revenue Worldwide from 2015 to 2022, by Segment. Statista. https://www.statista.com/statistics/992556/dell-revenue-by-segment/\nMaurer, M. (2022, March 7). Here’s How Dell Pared Its Debt. The Wall Street Journal. https://www.wsj.com/articles/heres-how-dell-pared-its-debt-11646649000\nFritts, H. (2022, February 7). Dell Technologies Expands APEX As-a-Service Portfolio. Storage Review. https://www.storagereview.com/news/dell-technologies-expands-apex-as-a-service-portfolio\nBarbaschow, A. (2021, May 5). Dell Technologies Unveils Apex As-a-Service Portfolio as New Business Model Flagship. ZDNET. https://www.zdnet.com/article/dell-technologies-unveils-apex-as-a-service-portfolio-as-new-business-model-flagship/\nDell Technologies Collaborates with Equinix to Deliver APEX As-a-Service Experience. (2021, May 5). Dell Technologies. https://www.dell.com/en-us/dt/corporate/newsroom/announcements/detailpage.press-releases~usa~2021~05~20210505-equinix-dell-technologies-collaborates-with-equinix-to-deliver-apex-as-a-service-experience.htm#/filter-on/Country:en-us\nAPEX. (2022). Dell Technologies. https://www.dell.com/en-us/dt/apex/index.htm\nHaranas, M. (2021, May 5). Dell Apex: The New Way Channel Partners Will Make Money. CRN. https://www.crn.com/news/data-center/dell-apex-the-new-way-channel-partners-will-make-money\nDignan, L. (2021, May 5). Dell Technologies Hones Focus on Infrastructure, PCs, Hardware as a Service. ZDNET. https://www.zdnet.com/article/dell-hones-focus-on-infrastructure-pcs-hardware-as-a-service/\nVellante, D. (2019, November 18). Analysis: Dell Transformation Goes Full Steam Ahead but Big Challenges Remain. Silicon Angle. https://siliconangle.com/2019/11/18/analysis-dell-transformation-goes-full-steam-ahead-big-challenges-remain/\nBrowne, R. (2022, March 15). Microsoft Dives into Web3 with Investment in Ethereum Co-Founder’s Start-up ConsenSys. CNBC. https://www.cnbc.com/2022/03/15/consensys-doubles-valuation-to-7-billion-with-microsoft-backing.html\nMcbride, J. (2017, January 7). Co-Opetition in the Cloud Computing Industry. Silo.Tips. https://silo.tips/download/abs-final-report-co-opetition-in-the-cloud-computing-industry#\nWhy the Open Source Cloud Is Important. (2016, Spring 6). THE LINUX FOUNDATION. https://www.linuxfoundation.org/blog/why-the-open-source-cloud-is-important/\nDell Technologies Inc. 2022 Form 10-K. (2022, March 24). Dell Technologies. https://investors.delltechnologies.com/sec-filings/sec-filing/10-k/0001571996-22-000009\nBritt, H. (2020, August 6). How the Dell Supply Chain Stays Competitive with Tech Giants. Thomas Publishing Company. https://www.thomasnet.com/insights/dell-supply-chain/\nMojir, N., & Rangan, K. (2021). Dell Technologies: Bringing the Cloud to the Ground. Harvard Business Publishing, 9-521–036, 23. https://hbsp.harvard.edu/product/521036-PDF-ENG\nMicrosoft Patents – Key Insights and Statistics. (2022, May 10). Insights. https://insights.greyb.com/microsoft-patents/\nAmazon Patents – Key Insights and Stats. (2022, May 4). Insights. https://insights.greyb.com/amazon-patents/
描述 碩士
國立政治大學
國際經營管理英語碩士學位學程(IMBA)
109933008
資料來源 http://thesis.lib.nccu.edu.tw/record/#G0109933008
資料類型 thesis
dc.contributor.advisor 吳文傑zh_TW
dc.contributor.advisor Wu, Jacken_US
dc.contributor.author (作者) 李采薇zh_TW
dc.contributor.author (作者) Lee, Tsai-Wei (Vicky Lee)en_US
dc.creator (作者) 李采薇zh_TW
dc.creator (作者) Lee, Tsai-Wei (Vicky Lee)en_US
dc.date (日期) 2022en_US
dc.date.accessioned 1-七月-2022 16:17:23 (UTC+8)-
dc.date.available 1-七月-2022 16:17:23 (UTC+8)-
dc.date.issued (上傳時間) 1-七月-2022 16:17:23 (UTC+8)-
dc.identifier (其他 識別碼) G0109933008en_US
dc.identifier.uri (URI) https://ah.lib.nccu.edu.tw/item?item_id=159976-
dc.description (描述) 碩士zh_TW
dc.description (描述) 國立政治大學zh_TW
dc.description (描述) 國際經營管理英語碩士學位學程(IMBA)zh_TW
dc.description (描述) 109933008zh_TW
dc.description.abstract (摘要) During the past two decades, we have seen many IT companies making business transformations to survive in this dynamic technology environment. Dell Technologies Inc. is one of the companies that transited itself from a PC maker to a cloud-focused IT solutions provider. Cloud computing has become a mainstream technology and the fastest-growing business in the global IT industry for the next five to ten years. This research paper is based on Dell Technologies Inc.`s point of view to analyze the cloud market and the competitors to develop the strategies through several strategic frameworks for Dell, a new player in the cloud market, to expand its cloud business.en_US
dc.description.tableofcontents 1. Introduction 1\n1.1. Research Background 1\n1.2. Research Motivation 2\n1.3. Research Purpose and Questions 4\n1.4. Research Method 5\n1.5. Research Structure 5\n2. The Analysis of Cloud Industry 8\n2.1. The Emergence of Cloud Computing 8\n2.2. The Server Market Analysis 10\n2.3. The Data Center Market Analysis 12\n2.4. The Virtualization Software Market Analysis 14\n2.5. The Cloud Services Market Analysis 15\n2.6. The Future Trends of Cloud Computing 20\n3. The Analysis of Competitors 24\n3.1. Amazon AWS 24\n3.1.1. The Origin of Amazon`s Cloud Business and Financial Status 24\n3.1.2. AWS`s Product & Services and Target Market 26\n3.1.3. AWS`s Pricing, Marketing, and Business Growth Strategies 27\n3.2. Microsoft Azure 29\n3.2.1. The Origin of Microsoft`s Cloud Business and Financial Status 29\n3.2.2. Azure`s Products & Services and Target Market 32\n3.2.3. Azure`s Pricing, Marketing, and Business Growth Strategies 33\n3.3. Google Cloud Platform (GCP) 34\n3.3.1. The Origin of Google`s Cloud Business and Financial Status 34\n3.3.2. GCP`s Products & Services and Target Market 36\n3.3.3. GCP`s Pricing, Marketing, and Business Growth Strategies 37\n3.4. The Summary of Business Growth Strategies of Competitors 38\n4. The Analysis of Case Study Company – Dell Technologies Inc 40\n4.1. Dell’s Business Development 40\n4.1.1. Business Transformation 40\n4.2. The Current Status of Dell’s Cloud Business 42\n4.2.1. Dell`s Financial Status 42\n4.2.2. Dell`s APEX Products & Services and Target Market 45\n4.2.3. Dell`s APEX Pricing, Marketing, Business Strategies, and Challenges 47\n4.3. Dell’s External Environment Analysis 49\n4.3.1. Porter`s Five Forces Analysis 50\n4.4. Dell`s Internal Environment Analysis 53\n4.4.1. Porter`s Value Chain Analysis 53\n4.5. Dell`s Competitive Environment Analysis 57\n4.5.1. SWOT Analysis 57\n4.6. The Potential Business Growth Strategies for Dell 58\n4.6.1. TOWS Analysis 59\n5. Conclusion and Recommendation 65\n5.1. Conclusion 65\n5.2. Recommendation for Future Work 71\nReference 72\nAppendix 79zh_TW
dc.format.extent 6900116 bytes-
dc.format.mimetype application/pdf-
dc.source.uri (資料來源) http://thesis.lib.nccu.edu.tw/record/#G0109933008en_US
dc.subject (關鍵詞) 雲端運算zh_TW
dc.subject (關鍵詞) 雲端服務zh_TW
dc.subject (關鍵詞) 公用雲端zh_TW
dc.subject (關鍵詞) 商業成長策略zh_TW
dc.subject (關鍵詞) Cloud computingen_US
dc.subject (關鍵詞) Cloud servicesen_US
dc.subject (關鍵詞) Public clouden_US
dc.subject (關鍵詞) Business growth strategyen_US
dc.title (題名) 硬體科技公司轉型發展雲端事業的經營策略個案研究-以Dell Technologies Inc.為例zh_TW
dc.title (題名) The Strategies for a Hardware Technology Company to Develop the Cloud Business – A Case Study of Dell Technologies Inc.en_US
dc.type (資料類型) thesisen_US
dc.relation.reference (參考文獻) Hill, C. W. l., Schilling, M. A., & Jones, G. R. (2017). Strategic Management: An Integrated Approach: Theory & Cases (12th ed.). Cengage Learning.\nSpooner, J. G. (2004, December 8). IBM Sells PC Group to Lenovo. CNET. https://www.cnet.com/tech/computing/ibm-sells-pc-group-to-lenovo/\nSherman, A., & Kolodny, L. (2018, October 28). IBM to Acquire Red Hat in Deal Valued at $34 Billion. CNBC. https://www.cnbc.com/2018/10/28/ibm-to-acquire-red-hat-in-deal-valued-at-34-billion.html\nTanner, P. (2015, November 4). Why Did Hewlett-Packard Split Its Business? Yahoo Finance. https://finance.yahoo.com/news/why-did-hewlett-packard-split-203842648.html\nEdwards, J. (2021, August 26). Why Dell Stock Doesn’t Exist. Investopedia. https://www.investopedia.com/articles/markets/110915/dell-stock-doesnt-exist-here-why.asp\nIDC. (2021, September 14). IDC Forecasts Worldwide “Whole Cloud” Spending to Reach $1.3 Trillion by 2025. IDC. https://www.idc.com/getdoc.jsp?containerId=prUS48208321\nPorter, M. E. (2022). How Competitive Forces Shape Strategy. Harvard Business Review, March-April 1979. https://hbr.org/1979/03/how-competitive-forces-shape-strategy\nPorter, M. E. The Competitive Advantage: Creating and Sustaining Superior Performance. NY: Free Press, 1985. (Republished with a new introduction, 1998.)\nSchooley, S. (2022, April 15). SWOT Analysis: What It Is and When to Use It. Business News Daily. https://www.businessnewsdaily.com/4245-swot-analysis.html\nCuofano, G. (2022, May 3). What Is The TOWS Matrix And How To Use It. FourWeekMBA. https://fourweekmba.com/tows-matrix/\nGarfinkel, S. (2011, October 3). The Cloud Imperative. MIT Technology Review. https://www.technologyreview.com/2011/10/03/190237/the-cloud-imperative/\nMichael. (2018). 急速興起！和我們密切相關的「雲端」到底是什麼. 遠見雜誌. https://www.gvm.com.tw/article/54824\nRichter, F. (2022, February 8). Amazon Leads $180-Billion Cloud Market. Statista. https://www.statista.com/chart/18819/worldwide-market-share-of-leading-cloud-infrastructure-service-providers/\nFinal Version of NIST Cloud Computing Definition Published. (2011, October 25). National Institute of Standards and Technology, U.S. Department of Commerce. https://www.nist.gov/news-events/news/2011/10/final-version-nist-cloud-computing-definition-published\nIDC. (2021, September 9). Worldwide Server Market Revenue Declined 2.5% Year Over Year in the Second Quarter of 2021, IDC. https://www.idc.com/getdoc.jsp?containerId=prUS48221821\nResearch and markets. (2021, September 9). Global Server Market Size, Share & Trends Analysis Report by Product (Rack, Open Compute Project), by Enterprise Size (Large, Medium), by Channel (Reseller, Direct), by Vertical, by Region, and Segment Forecasts, 2021-2028. Research and Markets. https://www.researchandmarkets.com/reports/5415510/global-server-market-size-share-and-trends\nEnterprise Server Market – Growth Trends, COVID-19 Impact, and, Forecasts (2022 - 2027). (n.d.). Mordor Intelligence. https://www.mordorintelligence.com/industry-reports/enterprise-servers-market\nWhat Is a Data Center? (2022). CISCO Company Website. https://www.cisco.com/c/en/us/solutions/data-center-virtualization/what-is-a-data-center.html\nHardy, S. (2021, November 24). Almost Half of Worldwide Hyperscale Data Center Capacity Is in the U.S.: Synergy Research. Lightwave. https://www.lightwaveonline.com/business/market-research/article/14214495/almost-half-of-worldwide-hyperscale-data-center-capacity-in-us-synergy-research\nHardy, S. (2022, March 30). Hyperscale Data Center Building Boom to Continue: Synergy Research Group. Lightwave. https://www.lightwaveonline.com/business/market-research/article/14270157/hyperscale-data-center-building-boom-to-continue-synergy-research-group\nHyperscale Datacenter Market - Growth Trends, COVID-19 Impact, and, Forecasts (2022 - 2027). (2022). Mordor Intelligence. https://www.mordorintelligence.com/industry-reports/hyperscale-datacenter-market\nIBM. (2019, June 19). Virtualization. IBM. https://www.ibm.com/cloud/learn/virtualization-a-complete-guide\nVailshery, L. S. (2022, February 23). Virtualization Software Market Size Forecast Comparison Worldwide from 2019 to 2026 (in Billion U.S. Dollars). Statista. https://www.statista.com/statistics/1139362/virtualization-software-market-forecast/\nVirtualization Software Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027). (2022). Mordor Intelligence. https://www.mordorintelligence.com/industry-reports/virtualization-software-market\nIDC Forecasts Worldwide “Whole Cloud” Spending to Reach $1.3 Trillion by 2025. (2021, September 16). IDC. https://www.idc.com/getdoc.jsp?containerId=prUS48208321\nIDC：全球公有雲IT基礎架構市場在 2020年第三季保持強勁增長. (2021, January 19). IDC. https://www.idc.com/getdoc.jsp?containerId=prAP47333321\nGigler, B. (2021). Public Cloud Revenue Worldwide from 2012 to 2026, by Segment. Research Gate. https://www.researchgate.net/figure/Public-cloud-revenue-worldwide-from-2012-to-2026-by-segment-in-billion-US-dollars_fig3_336813645\nDaphne, L. (2021, March 11). IBM Says the Single-Vendor Approach to Cloud Computing Is Dead. ZDNET. https://www.zdnet.com/article/single-vendor-approach-to-cloud-computing-is-dead-says-ibm/\nGupta, A. (2021, September 30). The Future Of Cloud Computing: Top 10 Trends. Digital First Magazine. https://www.digitalfirstmagazine.com/the-future-of-cloud-computing-top-10-trends/\nIkink, R. (2021, March 4). 25 Cloud Trends for 2021 and Beyond. Accenture. https://www.accenture.com/nl-en/blogs/insights/cloud-trends#trend-16\nThe Future of Cloud Computing: Top 10 Trends CIOs Should Know. (2021, August 19). Rapyder. https://www.rapyder.com/blogs/future-cloud-computing-top-10-trends-cios-know/\nIDC: Global Cloud Spending to Surpass $1 Trillion in 2024. (2020, October 16). CIOTechOutlook. https://www.ciotechoutlook.com/news/idc-global-cloud-spending-to-surpass-1-trillion-in-2024-nid-6067-cid-10.html\nAmazon.Com Inc. (2022). CNN Business. https://money.cnn.com/quote/profile/profile.html?symb=AMZN\nMiller, R. (2016, July 2). How AWS Came to Be. TechCrunch. https://techcrunch.com/2016/07/02/andy-jassys-brief-history-of-the-genesis-of-aws/\nPreimesberger, C. (2019, August 13). AWS vs Azure. EWEEK. https://www.eweek.com/cloud/at-a-high-level-in-the-cloud-aws-vs-azure/\nOverview of Amazon Web Services. (2022). AWS. https://docs.aws.amazon.com/whitepapers/latest/aws-overview/introduction.html\nAmazon.Com Announces Fourth Quarter Results. (2022, March 2). Amazon. https://s2.q4cdn.com/299287126/files/doc_financials/2021/q4/business_and_financial_update.pdf\nNovet, J. (2022, March 2). AWS Growth Accelerates in Quarter Marred by Outages. CNBC. https://www.cnbc.com/2022/02/03/amazon-web-services-earnings-q4-2021.html\nAWS Global Infrastructure. (2022). AWS. https://aws.amazon.com/about-aws/global-infrastructure/?nc1=h_ls\nHow AWS Pricing Works - AWS Whitepaper. (2022). AWS. https://docs.aws.amazon.com/whitepapers/latest/how-aws-pricing-works/how-aws-pricing-works.pdf\nAWS Free Tier. (2022). AWS. https://aws.amazon.com/free/?all-free-tier.sort-by=item.additionalFields.SortRank&all-free-tier.sort-order=asc&awsf.Free%20Tier%20Types=*all&awsf.Free%20Tier%20Categories=*all\nAWS Certification. (2022). AWS. https://aws.amazon.com/certification/?nc1=h_ls\nAmazon 2021 Annual Report. (2022). Amazon. https://s2.q4cdn.com/299287126/files/doc_financials/2022/ar/Amazon-2021-Annual-Report.pdf\nUST and AWS Sign Multi-Year Strategic Collaboration Agreement to Catalyze Enterprise Digital Transformation. (2022, February 23). PR Newswire. https://www.prnewswire.com/news-releases/ust-and-aws-sign-multi-year-strategic-collaboration-agreement-to-catalyze-enterprise-digital-transformation-301488733.html\nPresidio Announces Multi-Year Global Strategic Collaboration Agreement with AWS. (2022, March 22). Business Wire. https://www.businesswire.com/news/home/20220322005279/en/Presidio-Announces-Multi-Year-Global-Strategic-Collaboration-Agreement-with-AWS\nMicrosoft Corporation (MSFT). (2022). Yahoo Finance. https://finance.yahoo.com/quote/MSFT/profile/\nMSV, J. (2020, February 3). A Look Back At Ten Years Of Microsoft Azure. Forbes. https://www.forbes.com/sites/janakirammsv/2020/02/03/a-look-back-at-ten-years-of-microsoft-azure/?sh=2a89ec014929\nMicrosoft 2021 Annual Report. (2020). Microsoft. https://www.microsoft.com/investor/reports/ar21/index.html\nArmstrong, M. (2021, October 27). Microsoft’s Intelligent Cloud Knows No Limits. Statista. https://www.statista.com/chart/26065/microsoft-intelligent-cloud-revenue-profit-quarterly/\nBishop, T. (2022, April 25). Microsoft Earnings Preview: Wall Street Expects 18% Revenue Growth on Continued Cloud Strength. GeekWire. https://www.geekwire.com/2022/microsoft-earnings-preview-wall-street-expects-18-revenue-growth-on-continued-cloud-strength/\nAzure Products. (2022). Azure. https://azure.microsoft.com/en-us/services/\nIlyukha, V. (2020). Choose the Best Cloud Platform: AWS vs Azure vs Google Cloud. Jelvix. https://jelvix.com/blog/aws-vs-google-cloud-vs-azure\nEvans, B. (2018, March 22). Microsoft Unleashes New Cloud Growth Via Go-To-Market Program Including Customers As Partners. Forbes. https://www.forbes.com/sites/bobevans1/2018/01/22/microsoft-unleashes-new-cloud-growth-via-go-to-market-program-including-customers-as-partners/?sh=2fc4087c15c4\nGoodison, D. (2021, April 13). 6 Big Things To Know About Microsoft’s Azure Cloud Strategy. CRN. https://www.crn.com/slide-shows/cloud/6-big-things-to-know-about-microsoft-s-azure-cloud-strategy/6\nList of Mergers and Acquisitions by Microsoft. (2022). Wikipedia. https://en.wikipedia.org/wiki/List_of_mergers_and_acquisitions_by_Microsofth-via-go-to-market-program-including-customers-as-partners/?sh=2fc4087c15c4\nAlphabet Inc. (GOOG). (2021). Yahoo Finance. https://finance.yahoo.com/quote/goog/profile/\nSharma, R. (2021, December 5). Why Google Became Alphabet. Investopedia. https://www.investopedia.com/articles/investing/081115/why-google-became-alphabet.asp\nGoogle Cloud Platform: A Cheat Sheet. (2021, February 20). TechRepublic. https://www.techrepublic.com/article/google-cloud-platform-the-smart-persons-guide/\nAlphabet Inc. 2021 Form 10K. (2022). Alphabet Inc. https://abc.xyz/investor/static/pdf/20220202_alphabet_10K.pdf?cache=fc81690\nJohnson, J. (2022, February 7). Global Google Cloud Revenues from 2017 to 2021. Statista. https://www.statista.com/statistics/478176/google-public-cloud-revenue/\nGoogle Cloud. (2022). Google Cloud. https://cloud.google.com/\nElias, J. (2021, February 13). Google Cloud CEO Thomas Kurian Is Taking a Page from the Enterprise Sales Handbook against Amazon and Microsoft. CNBC. https://www.cnbc.com/2020/02/13/google-cloud-ceo-thomas-kurian-targeting-five-industries-c-suite.html\nGallo, C. (2020). Google Cloud Uses This 3-Step Marketing Strategy to Sell Complex Products. Inc. https://www.inc.com/carmine-gallo/google-cloud-marketing-strategy-sell-complex-products.html\nGoodison, D. (2020, April 7). How Thomas Kurian’s ‘Quite Simple’ Strategy Is Transforming Google Cloud. CRN. https://www.crn.com/news/cloud/how-thomas-kurian-s-quite-simple-strategy-is-transforming-google-cloud?itc=refresh\nGillin, P. (2021, October 11). After Fits and Starts, Google’s Cloud Strategy Is Finally Finding Its Footing. Silicon Angle. https://siliconangle.com/2021/10/11/fits-starts-googles-cloud-strategy-finally-finding-footing/\nDell. (2022). Wikipedia. https://en.wikipedia.org/wiki/Dell\nHill, C. W. l., Schilling, melissa A. , & Jones, G. R. (2017). Strategic Management - An Integrated Approach (12th ed.). Cengage Learning.\nChen, P. (2020, September 7). 押注AI！昔日最大電腦零售商戴爾，歷經三段轉折能重返榮耀嗎？. Business Next. https://www.bnext.com.tw/article/59145/michael-dell-technologies\nChen, C. (2021, November 3). 戴爾跟VMware宣布2日正式分拆完成！為何投資人樂見他們分家？. Business Next. https://www.bnext.com.tw/article/62319/dell-spin-off-vmware\nDell Technologies (DELL). (2022). Forbes. https://www.forbes.com/companies/dell-technologies/?sh=213ff4ff94f2\nAlsop, T. (2022, March 30). Dell Technologies Net Revenue Worldwide from 1996 to 2022. Statista. https://www.statista.com/statistics/264911/dells-net-revenue-since-1996/\nDell Technologies Q4 FY22 Performance Review. (2022, February 24). Dell Technologies. https://investors.delltechnologies.com/static-files/6370aa87-cf36-4975-a0df-444b78e70c00\nAlsop, T. (2022, May 6). Dell Technologies Revenue Worldwide from 2015 to 2022, by Segment. Statista. https://www.statista.com/statistics/992556/dell-revenue-by-segment/\nMaurer, M. (2022, March 7). Here’s How Dell Pared Its Debt. The Wall Street Journal. https://www.wsj.com/articles/heres-how-dell-pared-its-debt-11646649000\nFritts, H. (2022, February 7). Dell Technologies Expands APEX As-a-Service Portfolio. Storage Review. https://www.storagereview.com/news/dell-technologies-expands-apex-as-a-service-portfolio\nBarbaschow, A. (2021, May 5). Dell Technologies Unveils Apex As-a-Service Portfolio as New Business Model Flagship. ZDNET. https://www.zdnet.com/article/dell-technologies-unveils-apex-as-a-service-portfolio-as-new-business-model-flagship/\nDell Technologies Collaborates with Equinix to Deliver APEX As-a-Service Experience. (2021, May 5). Dell Technologies. https://www.dell.com/en-us/dt/corporate/newsroom/announcements/detailpage.press-releases~usa~2021~05~20210505-equinix-dell-technologies-collaborates-with-equinix-to-deliver-apex-as-a-service-experience.htm#/filter-on/Country:en-us\nAPEX. (2022). Dell Technologies. https://www.dell.com/en-us/dt/apex/index.htm\nHaranas, M. (2021, May 5). Dell Apex: The New Way Channel Partners Will Make Money. CRN. https://www.crn.com/news/data-center/dell-apex-the-new-way-channel-partners-will-make-money\nDignan, L. (2021, May 5). Dell Technologies Hones Focus on Infrastructure, PCs, Hardware as a Service. ZDNET. https://www.zdnet.com/article/dell-hones-focus-on-infrastructure-pcs-hardware-as-a-service/\nVellante, D. (2019, November 18). Analysis: Dell Transformation Goes Full Steam Ahead but Big Challenges Remain. Silicon Angle. https://siliconangle.com/2019/11/18/analysis-dell-transformation-goes-full-steam-ahead-big-challenges-remain/\nBrowne, R. (2022, March 15). Microsoft Dives into Web3 with Investment in Ethereum Co-Founder’s Start-up ConsenSys. CNBC. https://www.cnbc.com/2022/03/15/consensys-doubles-valuation-to-7-billion-with-microsoft-backing.html\nMcbride, J. (2017, January 7). Co-Opetition in the Cloud Computing Industry. Silo.Tips. https://silo.tips/download/abs-final-report-co-opetition-in-the-cloud-computing-industry#\nWhy the Open Source Cloud Is Important. (2016, Spring 6). THE LINUX FOUNDATION. https://www.linuxfoundation.org/blog/why-the-open-source-cloud-is-important/\nDell Technologies Inc. 2022 Form 10-K. (2022, March 24). Dell Technologies. https://investors.delltechnologies.com/sec-filings/sec-filing/10-k/0001571996-22-000009\nBritt, H. (2020, August 6). How the Dell Supply Chain Stays Competitive with Tech Giants. Thomas Publishing Company. https://www.thomasnet.com/insights/dell-supply-chain/\nMojir, N., & Rangan, K. (2021). Dell Technologies: Bringing the Cloud to the Ground. Harvard Business Publishing, 9-521–036, 23. https://hbsp.harvard.edu/product/521036-PDF-ENG\nMicrosoft Patents – Key Insights and Statistics. (2022, May 10). Insights. https://insights.greyb.com/microsoft-patents/\nAmazon Patents – Key Insights and Stats. (2022, May 4). Insights. https://insights.greyb.com/amazon-patents/zh_TW
dc.identifier.doi (DOI) 10.6814/NCCU202200682en_US