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題名 試以二手模型市場討論日本的循環經濟及對台灣的啟示
The Second-Hand Economy of Japan and Its Implication to Taiwan: The Case of Hobby Industries
作者 黃藹甯
Huang, Ai-Ning
貢獻者 湯京平
Tang, Ching-Ping
黃藹甯
Huang, Ai-Ning
關鍵詞 二手
回收
循環經濟
次文化
模型
手辦
Second-hand
Recycle
Circular Economy
Subculture
Figure
Hobby
日期 2022
上傳時間 2-Dec-2022 15:18:44 (UTC+8)
摘要 在大量生產和消費的時代,處理舊物品成為一個重要問題。用過的物品可以作為二手產品出售,回收並轉化為另一件物品,或作為廢物丟棄。
二手轉售和回收作為處理普通人擁有的二手物品的環保方式,回收利用既依賴於一般人,也依賴於政府的努力。在回收過程中,甚至需要企業的技術。但如果只是轉售,任何普通人都可以通過互聯網,寄售店和跳蚤市場轉售他們的二手物品,這將簡單許多。
作者將以動漫模型(手辦、公仔)作為研究對象,不僅是因為它日本玩具市場規模中最暢銷的品類之一,還因為模型主要由塑膠材料與少量金屬製成,在環境中不易分解。此外,日本的模型發展了一個獨特的產業鏈,包括多家專賣連鎖店和著名的秋葉原地區。本文將探討日本孕育出獨特二手模型產業鏈的背景成因,輔以台灣的初級模型市場與二手模型交易狀況做為比較。並試圖探討文化價值是否能影響人們在回收與珍藏或再販售之間的行為。
In an era of mass production and consumption, disposal of used items becomes an important issue. Used items can be sold as used products, recycled and turned into another item, or discarded as waste.
Second-hand resale and recycling as an eco-friendly way to dispose of second-hand items own by ordinary people. Recycling relies on both ordinary people and government efforts. In the recycling process, even the technology of the enterprise is required. But if it was just resale, it would be much simpler for any ordinary person to resell used items through the internet, consignment stores and flea markets.
The author will take animation figures (character models, dolls) as the research object, not only because it is one of the best-selling categories in the Japanese toy market, but also because the models are mainly made of plastic materials and a small amount of metal, which is not easy to decompose in the environment. In addition, the Japanese model developed a unique industry chain, including several specialty chains and the famous Akihabara area. This article will discuss the background and reasons behind Japan`s unique second-hand figure industry chain, as a comparison of Taiwan`s primary figure market and second-hand figure market. And try to explore whether cultural values can influence people`s behavior between recycling, collecting or reselling.
參考文獻 Castellani, V., Sala, S., & Mirabella, N. (2015). Beyond the Throwaway Society: A Life Cycle-Based Assessment of the Environmental Benefit of Reuse. Integrated Environmental Assessment and Management, 11(3), 373–382.
Thomas, V. M. (2003). Demand and Dematerialization Impacts of Second-Hand Markets: Reuse or More Use? Journal of Industrial Ecology, 7(2), 65–78. http://mitpress.mit.edu/jie

Fortuna, L. M., & Diyamandoglu, V. (2017). Disposal and acquisition trends in second-hand products. Journal of Cleaner Production, 142, 2454–2462. https://www.elsevier.com/locate/jclepro

Appelgren, S., & Bohlin, A. (2015). Growing in Motion: The Circulation of Used Things on Second‐hand Markets. Culture Unbound, 7, 143–168.

Kazuka Nambu (2006.3). A Survey of Second-hand Goods for Trade of circular Resource (Translated). The Bulletin of the Faculty of Commerce, Meiji University 88(4). 503-513.

(n.d.). (2015). The “Otaku” Market That Is Attracting Attention in Cool Japan: Not Just Anime and Manga! Magazines Featuring Figures, Games, and Idols. Management & information systems / ym consulting co., ltd. training and membership division. Monthly Market Report Otaku,21(77), 16–18.

(n.d.) (2011). Awareness Survey on Second-Hand Goods Economic Monthly Report. Economic Monthly Report, 676(7–8), 1–12. Gifu : juroku research institute.
Pan, S. (2003). Qualitative Research : Theory and Application. Psychology. ISBN: 9789577025654

Chin, T.Y. (2016). A Study on "Visit Japan Campaign (VJC)" Strategy of Abenomics, Master`s Thesis of Tamkang University Master`s Program of Asian Studies

Yen, H.P. (2016). New form of Cultural Tourism: Study of Japanese Anime Pilgrimage from Fandom. Master Thesis of National Chengchi University, Program in Japan Studies

Zoltan Kenessey (2012). The Primary, Secondary, Tertiary, and Quaternary Sectors of the Economy. The Review of Income and Wealth. https://onlinelibrary.wiley.com/doi/abs/10.1111/j.1475-4991.1987.tb00680.x

(n.d.). (2015). The “Otaku” Market That Is Attracting Attention in Cool Japan: Not Just Anime and Manga! Magazines Featuring Figures, Games, and Idols. (Translated) Management & information systems / ym consulting co., ltd. training and membership division. Monthly Market Report Otaku,21(77), 16–18.
南部 和香.(2011).アジアにおける中古品貿易に関するパネルデータ分析青山社会情報研究 = Aoyama journal of social informatics 3: p.23-33相模原 : 青山学院大学社会情報学会

(n.d.). (2009, December) 「中古品抜きでは語れない、温室効果ガス25%削減 (中古品大解明! --知らずに使っている売買のカラクリ) 」『週刊東洋経済 (6237) 』pp. 56-5.東京 : 東洋経済新報社

小島 道一(2007)「国際資源循環と中古品貿易--耐久消費財を中心に (特集 国際サイクルの実態と制度設計) 」『環境と公害36(4) )』 pp.17-23. 東京 : 岩波書店

島谷 光弘. (Ed.). (2021). HOBBY JAPAN雜誌全刊專題:美少女模型35年史. ホビージャパンMOOK.
黒田誠(2014) 『存在・現象・人格アニメ、ゲーム、フィギュアと人格同一性) 』牧歌舎

(n.d.) (2021).The size of the domestic toy market in fiscal 2020 is 826.8 billion yen, 101.5% of the previous year`s level, and the market is doing well despite the corona crisis and declining birth rate (Translated). https://www.toys.or.jp/toukei_siryou_data.html

(n.d.) (n.d.) The official website of Kaohsiung animation flea market. http://krtcacf.com/krtcacf/our-activities/%e5%8b%95%e6%bc%ab%e4%ba%8c%e6%89%8b%e5%b8%82%e9%9b%86/

(n.d.) (n.d.) Yahoo Chiebukuro https://detail.chiebukuro.yahoo.co.jp/qa/question_detail/q10186835680

(n.d.) (n.d.) [Question] Are Japanese second-hand anime products very conscientious? (Translated) https://pttcomic.com/c_chat/M.1627108443.A.1A6.html

(n.d.) (n.d.) In 2020, Taiwan will become the world`s top five majors. The golden country`s "annual spending of 56 billion"... The class to bankruptcy calls for the establishment of the gachapon (capsule game) law. (Translated). ETtodayGame Cloud | ETtodayNews Cloud https://game.ettoday.net/article/2099352.htm

(n.d.).(2018.April). 「データ アイ 拡大する中古品消費市場」
『マンスリー・レビュー 』pp.10-11 日本総合研究所調査部 企画・編集 [東京] : 三井住友銀行

(n.d.). (2020, February)「中古売上ランキング2020BEST 部門別 その1 ブランド・宝飾品 古着 家具・家電」.リサイクル通信
https://www.recycle-tsushin.com/news/detail_4368.php

(n.d.). (2015). Average annual income ranking 2014 by age (Translated). Doda Career. https://doda.jp/guide/heikin/2014/age/

(n.d.). (n.d.). Oversized Garbage Reception Center. http://sodai.tokyokankyo.or.jp/Sodai/V2ItemList/13116/0/

(n.d.). (n.d.). FAQ page, Department of Environmental Protection, Taipei City Government.
https://www.dep.gov.taipei/News_Content.aspx?n=ACEFA960B5A4ACD7&sms=87415A8B9CE81B16&s=402ACF2A9AD6B8EB

(n.d.)., (2021) Available for Christmas and New Years EPD and eight platforms "recycling packaging for online shopping" for recycling and exchange for gifts. (Translated). Information and Environment Center https://e-info.org.tw/node/232784

(n.d.). (n.d.). Paradise on Earth for Anime Games - Akihabara. (2013). Taipei Economic Quarterly, 16.

(n.d.). (n.d.). Google Map, search with the keyword “figure store.” https://maps.google.com

(n.d.). (n.d.). What is DMO?(Translated). Japan Tourism Agency https://www.mlit.go.jp/kankocho/page04_000048.html

(n.d.). (2021). The size of the domestic toy market in fiscal 2020 is 826.8 billion yen, 101.5% of the previous year`s level, and the market is doing well despite the corona crisis and declining birth rate. The Japan Toy Association. (Translated) https://www.toys.or.jp/toukei_siryou_data.html

(n.d.). (2019, July). 「平成 30 年度 リユース市場規模調査 報告書」. 環境省環境再生・資源循環局総務課リサイクル推進室https://www.env.go.jp/recycle/H30_reuse_research_report_all.pdf

(n.d.). (2021, October). 「 プラモデル フィギュアの市場は拡大も「アニメ」などは縮小 コロナ禍のオタク市場調査」コネムラメグミ,ITmedia.. ITmedia ビジネスオンライン. https://www.itmedia.co.jp/business/articles/2110/26/news103.html

阿部裕華 (2019, September). 「 約1,400億円の規模を誇るフィギュア・プラモデル市場。ホビーメーカーの老舗 コトブキヤ国内外での戦い方」 AMP Media.
https://ampmedia.jp/2019/09/07/kotobukiya/

(n.d.). JNTO Japan National Tourism Organization https://www.jnto.go.jp/jpn/statistics/index.html

(n.d.). (2019) [Attack on Titan 10th Anniversary] Build a bronze statue in Mr. Hajime Isayama`s hometown and make it a place where fans can gather! (Translated) CAMPFIRE. https://camp-fire.jp/projects/view/175580

(n.d) (n.d) Lashinbang online flea market https://auctions.yahoo.co.jp/seller/tsuuhan_lashinbang
描述 碩士
國立政治大學
亞太研究英語碩士學位學程(IMAS)
105926003
資料來源 http://thesis.lib.nccu.edu.tw/record/#G0105926003
資料類型 thesis
dc.contributor.advisor 湯京平zh_TW
dc.contributor.advisor Tang, Ching-Pingen_US
dc.contributor.author (Authors) 黃藹甯zh_TW
dc.contributor.author (Authors) Huang, Ai-Ningen_US
dc.creator (作者) 黃藹甯zh_TW
dc.creator (作者) Huang, Ai-Ningen_US
dc.date (日期) 2022en_US
dc.date.accessioned 2-Dec-2022 15:18:44 (UTC+8)-
dc.date.available 2-Dec-2022 15:18:44 (UTC+8)-
dc.date.issued (上傳時間) 2-Dec-2022 15:18:44 (UTC+8)-
dc.identifier (Other Identifiers) G0105926003en_US
dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/142633-
dc.description (描述) 碩士zh_TW
dc.description (描述) 國立政治大學zh_TW
dc.description (描述) 亞太研究英語碩士學位學程(IMAS)zh_TW
dc.description (描述) 105926003zh_TW
dc.description.abstract (摘要) 在大量生產和消費的時代,處理舊物品成為一個重要問題。用過的物品可以作為二手產品出售,回收並轉化為另一件物品,或作為廢物丟棄。
二手轉售和回收作為處理普通人擁有的二手物品的環保方式,回收利用既依賴於一般人,也依賴於政府的努力。在回收過程中,甚至需要企業的技術。但如果只是轉售,任何普通人都可以通過互聯網,寄售店和跳蚤市場轉售他們的二手物品,這將簡單許多。
作者將以動漫模型(手辦、公仔)作為研究對象,不僅是因為它日本玩具市場規模中最暢銷的品類之一,還因為模型主要由塑膠材料與少量金屬製成,在環境中不易分解。此外,日本的模型發展了一個獨特的產業鏈,包括多家專賣連鎖店和著名的秋葉原地區。本文將探討日本孕育出獨特二手模型產業鏈的背景成因,輔以台灣的初級模型市場與二手模型交易狀況做為比較。並試圖探討文化價值是否能影響人們在回收與珍藏或再販售之間的行為。
zh_TW
dc.description.abstract (摘要) In an era of mass production and consumption, disposal of used items becomes an important issue. Used items can be sold as used products, recycled and turned into another item, or discarded as waste.
Second-hand resale and recycling as an eco-friendly way to dispose of second-hand items own by ordinary people. Recycling relies on both ordinary people and government efforts. In the recycling process, even the technology of the enterprise is required. But if it was just resale, it would be much simpler for any ordinary person to resell used items through the internet, consignment stores and flea markets.
The author will take animation figures (character models, dolls) as the research object, not only because it is one of the best-selling categories in the Japanese toy market, but also because the models are mainly made of plastic materials and a small amount of metal, which is not easy to decompose in the environment. In addition, the Japanese model developed a unique industry chain, including several specialty chains and the famous Akihabara area. This article will discuss the background and reasons behind Japan`s unique second-hand figure industry chain, as a comparison of Taiwan`s primary figure market and second-hand figure market. And try to explore whether cultural values can influence people`s behavior between recycling, collecting or reselling.
en_US
dc.description.tableofcontents Chapter 1. Introduction 9
1-1. Background and Purpose of the Research 9
1-2. Explanation of terms and preliminary topic investigation 11
1-3. Research objectives and research questions 14
Chapter 2. Literature Review 17
2-1. Second-hand goods and environmental theory 17
2-2. Second-hand trade research in Japan 20
2-3. Animation goods and Otaku economy research 21
Chapter3. Research method and theoretical framework 24
3-1. Research method and process 24
3-2. Interview research question and question design 27
3-3. Brief introduction of interviewees and their roles in the industry sector 29
Chapter 4. Research Findings 32
4-1. Sales channels of second-hand figures in Japan 32
4-2. The turning over of second-hand figures 36
4-3. The demand and special characteristics of second-hand figures 39
4-4. Environmental awareness of the Second-hand figure sales 41
4-5. Akihabara as a subculture distribution center and the next possible
Akihabara in Taiwan 44
4-6. Industrial impact regarding COVID-19 the travel restrictions, and
linkages between second-hand hobbies and tourism 46
Chapter 5. Conclusion 52
5-1. Comparison with the second-hand hobby industry in Taiwan and Japan 52
5-2. Research limitations and directions for future research 57

Reference 60

Appendix 67
a. Research interview 67
b. Consent for participant in research interview 89
zh_TW
dc.format.extent 3063088 bytes-
dc.format.mimetype application/pdf-
dc.source.uri (資料來源) http://thesis.lib.nccu.edu.tw/record/#G0105926003en_US
dc.subject (關鍵詞) 二手zh_TW
dc.subject (關鍵詞) 回收zh_TW
dc.subject (關鍵詞) 循環經濟zh_TW
dc.subject (關鍵詞) 次文化zh_TW
dc.subject (關鍵詞) 模型zh_TW
dc.subject (關鍵詞) 手辦zh_TW
dc.subject (關鍵詞) Second-handen_US
dc.subject (關鍵詞) Recycleen_US
dc.subject (關鍵詞) Circular Economyen_US
dc.subject (關鍵詞) Subcultureen_US
dc.subject (關鍵詞) Figureen_US
dc.subject (關鍵詞) Hobbyen_US
dc.title (題名) 試以二手模型市場討論日本的循環經濟及對台灣的啟示zh_TW
dc.title (題名) The Second-Hand Economy of Japan and Its Implication to Taiwan: The Case of Hobby Industriesen_US
dc.type (資料類型) thesisen_US
dc.relation.reference (參考文獻) Castellani, V., Sala, S., & Mirabella, N. (2015). Beyond the Throwaway Society: A Life Cycle-Based Assessment of the Environmental Benefit of Reuse. Integrated Environmental Assessment and Management, 11(3), 373–382.
Thomas, V. M. (2003). Demand and Dematerialization Impacts of Second-Hand Markets: Reuse or More Use? Journal of Industrial Ecology, 7(2), 65–78. http://mitpress.mit.edu/jie

Fortuna, L. M., & Diyamandoglu, V. (2017). Disposal and acquisition trends in second-hand products. Journal of Cleaner Production, 142, 2454–2462. https://www.elsevier.com/locate/jclepro

Appelgren, S., & Bohlin, A. (2015). Growing in Motion: The Circulation of Used Things on Second‐hand Markets. Culture Unbound, 7, 143–168.

Kazuka Nambu (2006.3). A Survey of Second-hand Goods for Trade of circular Resource (Translated). The Bulletin of the Faculty of Commerce, Meiji University 88(4). 503-513.

(n.d.). (2015). The “Otaku” Market That Is Attracting Attention in Cool Japan: Not Just Anime and Manga! Magazines Featuring Figures, Games, and Idols. Management & information systems / ym consulting co., ltd. training and membership division. Monthly Market Report Otaku,21(77), 16–18.

(n.d.) (2011). Awareness Survey on Second-Hand Goods Economic Monthly Report. Economic Monthly Report, 676(7–8), 1–12. Gifu : juroku research institute.
Pan, S. (2003). Qualitative Research : Theory and Application. Psychology. ISBN: 9789577025654

Chin, T.Y. (2016). A Study on "Visit Japan Campaign (VJC)" Strategy of Abenomics, Master`s Thesis of Tamkang University Master`s Program of Asian Studies

Yen, H.P. (2016). New form of Cultural Tourism: Study of Japanese Anime Pilgrimage from Fandom. Master Thesis of National Chengchi University, Program in Japan Studies

Zoltan Kenessey (2012). The Primary, Secondary, Tertiary, and Quaternary Sectors of the Economy. The Review of Income and Wealth. https://onlinelibrary.wiley.com/doi/abs/10.1111/j.1475-4991.1987.tb00680.x

(n.d.). (2015). The “Otaku” Market That Is Attracting Attention in Cool Japan: Not Just Anime and Manga! Magazines Featuring Figures, Games, and Idols. (Translated) Management & information systems / ym consulting co., ltd. training and membership division. Monthly Market Report Otaku,21(77), 16–18.
南部 和香.(2011).アジアにおける中古品貿易に関するパネルデータ分析青山社会情報研究 = Aoyama journal of social informatics 3: p.23-33相模原 : 青山学院大学社会情報学会

(n.d.). (2009, December) 「中古品抜きでは語れない、温室効果ガス25%削減 (中古品大解明! --知らずに使っている売買のカラクリ) 」『週刊東洋経済 (6237) 』pp. 56-5.東京 : 東洋経済新報社

小島 道一(2007)「国際資源循環と中古品貿易--耐久消費財を中心に (特集 国際サイクルの実態と制度設計) 」『環境と公害36(4) )』 pp.17-23. 東京 : 岩波書店

島谷 光弘. (Ed.). (2021). HOBBY JAPAN雜誌全刊專題:美少女模型35年史. ホビージャパンMOOK.
黒田誠(2014) 『存在・現象・人格アニメ、ゲーム、フィギュアと人格同一性) 』牧歌舎

(n.d.) (2021).The size of the domestic toy market in fiscal 2020 is 826.8 billion yen, 101.5% of the previous year`s level, and the market is doing well despite the corona crisis and declining birth rate (Translated). https://www.toys.or.jp/toukei_siryou_data.html

(n.d.) (n.d.) The official website of Kaohsiung animation flea market. http://krtcacf.com/krtcacf/our-activities/%e5%8b%95%e6%bc%ab%e4%ba%8c%e6%89%8b%e5%b8%82%e9%9b%86/

(n.d.) (n.d.) Yahoo Chiebukuro https://detail.chiebukuro.yahoo.co.jp/qa/question_detail/q10186835680

(n.d.) (n.d.) [Question] Are Japanese second-hand anime products very conscientious? (Translated) https://pttcomic.com/c_chat/M.1627108443.A.1A6.html

(n.d.) (n.d.) In 2020, Taiwan will become the world`s top five majors. The golden country`s "annual spending of 56 billion"... The class to bankruptcy calls for the establishment of the gachapon (capsule game) law. (Translated). ETtodayGame Cloud | ETtodayNews Cloud https://game.ettoday.net/article/2099352.htm

(n.d.).(2018.April). 「データ アイ 拡大する中古品消費市場」
『マンスリー・レビュー 』pp.10-11 日本総合研究所調査部 企画・編集 [東京] : 三井住友銀行

(n.d.). (2020, February)「中古売上ランキング2020BEST 部門別 その1 ブランド・宝飾品 古着 家具・家電」.リサイクル通信
https://www.recycle-tsushin.com/news/detail_4368.php

(n.d.). (2015). Average annual income ranking 2014 by age (Translated). Doda Career. https://doda.jp/guide/heikin/2014/age/

(n.d.). (n.d.). Oversized Garbage Reception Center. http://sodai.tokyokankyo.or.jp/Sodai/V2ItemList/13116/0/

(n.d.). (n.d.). FAQ page, Department of Environmental Protection, Taipei City Government.
https://www.dep.gov.taipei/News_Content.aspx?n=ACEFA960B5A4ACD7&sms=87415A8B9CE81B16&s=402ACF2A9AD6B8EB

(n.d.)., (2021) Available for Christmas and New Years EPD and eight platforms "recycling packaging for online shopping" for recycling and exchange for gifts. (Translated). Information and Environment Center https://e-info.org.tw/node/232784

(n.d.). (n.d.). Paradise on Earth for Anime Games - Akihabara. (2013). Taipei Economic Quarterly, 16.

(n.d.). (n.d.). Google Map, search with the keyword “figure store.” https://maps.google.com

(n.d.). (n.d.). What is DMO?(Translated). Japan Tourism Agency https://www.mlit.go.jp/kankocho/page04_000048.html

(n.d.). (2021). The size of the domestic toy market in fiscal 2020 is 826.8 billion yen, 101.5% of the previous year`s level, and the market is doing well despite the corona crisis and declining birth rate. The Japan Toy Association. (Translated) https://www.toys.or.jp/toukei_siryou_data.html

(n.d.). (2019, July). 「平成 30 年度 リユース市場規模調査 報告書」. 環境省環境再生・資源循環局総務課リサイクル推進室https://www.env.go.jp/recycle/H30_reuse_research_report_all.pdf

(n.d.). (2021, October). 「 プラモデル フィギュアの市場は拡大も「アニメ」などは縮小 コロナ禍のオタク市場調査」コネムラメグミ,ITmedia.. ITmedia ビジネスオンライン. https://www.itmedia.co.jp/business/articles/2110/26/news103.html

阿部裕華 (2019, September). 「 約1,400億円の規模を誇るフィギュア・プラモデル市場。ホビーメーカーの老舗 コトブキヤ国内外での戦い方」 AMP Media.
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dc.identifier.doi (DOI) 10.6814/NCCU202201690en_US