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題名 應用計畫行為理論探討臺灣公立大學研究人員搜尋學術文獻之意圖與行為
Application of the Theory of Planned Behavior (TPB) to Analyze the Intention and Behavior of Searching Scholarly Literature among Taiwan Academics
作者 黃鳳媚
Wong, Fung-Mei
貢獻者 林巧敏
Lin, Chiao-Min
黃鳳媚
Wong, Fung-Mei
關鍵詞 計畫行為理論
書目資料庫
資訊檢索
檢索行為
研究人員
Theory of Planned Behavior,
Bibliographic databases
Information searching
Searching behavior
Researchers
日期 2023
上傳時間 2-Aug-2023 14:29:28 (UTC+8)
摘要 本研究探討研究人員在資訊檢索中使用書目資料庫的行為。資訊檢索在學術研究中扮演重要角色，瞭解研究人員的檢索行為對於提升資訊檢索效能和資訊服務的品質至關重要。本研究以計劃行為理論（Theory of Planned Behavior）為概念框架，探討影響研究人員意圖和行為的因素，專注於態度、主觀規範和感知行為控制對研究人員檢索行為的影響。
研究採用問卷調查方式收集研究人員對書目資料庫使用行為的數據。通過相關分析和層次回歸模型對數據進行統計分析，以探討變量之間的關係。相關分析結果顯示，檢索意圖和行為有明顯的相關性，而態度、主觀規範和感知行為控制對研究人員的檢索意圖具有不同程度的影響，印證計劃行為理論可以用來解釋研究人員的檢索行為。
由於相關分析中自變量之間的解釋力相互重疊，從而放大了單一自變量的影響力。本研究運用層次回歸模型對數據進行進一步分析，結果顯示，態度和感知行為控制對檢索行為具有顯著影響力，而主觀規範對檢索行為則沒有。此外，在態度和感知行為控制對檢索行為有直接影響的前題下，意圖對行為並沒有明顯的影響。此發現能補充計劃行為理論在研究人類行為的運用。
本研究建議未來研究在資訊檢索行為研究中應結合多種研究方法，包括定量和定性方法，以獲得更全面、具體和可靠的研究結果。此外，未來研究應探索不同族群、文化和語言背景下的檢索行為差異，並考慮新興技術對檢索行為的影響。這將有助於提高資訊檢索效能和資訊服務的品質，同時豐富對檢索行為的理解。
This study investigates the behavior of researchers using bibliographic databases in information searching. Because information searching plays an important role in academic research, understanding researchers` searching behaviors is essential for improving the effectiveness of information searching and the quality of information services. Using the Theory of Planned Behavior as a conceptual framework, this study examines the effects of attitude, subjective norm, and perceived behavioral control on researchers on their intentions and behaviors of using bibliographic databases.
A questionnaire survey was used to collect data on researchers` behavior of using bibliographic databases. The relations between variables were analyzed using correlation analysis and hierarchical regression modeling. The results of the correlation analysis indicated that there was a significant correlation between retrieval intention and behavior, and attitude, subjective norms and perceived behavioral control had different degrees of influence on the researchers` retrieval intention, confirming that the Theory of Planned Behavior can be used to explain the researchers` searching behavior.
Because independent variables overlap with each other in explaining the dependent variable, the explanatory power of the Pearson coefficient is often exaggerated. Therefore, this study further analyzed the data using hierarchical regression modeling. The results indicated that attitude and perceived behavioral control had a significant influence on behavior, but subjective norm did not. In addition, under the condition that attitudes and perceived behavioral control had a direct effect on behavior, behavior was not significantly determined by intention. This finding supplements the application of planned behavior theory to the study of human behavior.
This study suggests that future research should combine multiple research methods, including quantitative and qualitative methods, in the study of information searching behavior in order to obtain more comprehensive, specific, and reliable results. In addition, future studies should explore the differences in searching behavior across ethnic, cultural, and linguistic backgrounds, and also consider the impact of emerging technologies on searching behavior. This will help improve the effectiveness of information searching and the quality of information services, as well as enrich the understanding of information searching behavior.
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描述 碩士
國立政治大學
圖書資訊與檔案學研究所
110155025
資料來源 http://thesis.lib.nccu.edu.tw/record/#G0110155025
資料類型 thesis
dc.contributor.advisor 林巧敏zh_TW
dc.contributor.advisor Lin, Chiao-Minen_US
dc.contributor.author (Authors) 黃鳳媚zh_TW
dc.contributor.author (Authors) Wong, Fung-Meien_US
dc.creator (作者) 黃鳳媚zh_TW
dc.creator (作者) Wong, Fung-Meien_US
dc.date (日期) 2023en_US
dc.date.accessioned 2-Aug-2023 14:29:28 (UTC+8)-
dc.date.available 2-Aug-2023 14:29:28 (UTC+8)-
dc.date.issued (上傳時間) 2-Aug-2023 14:29:28 (UTC+8)-
dc.identifier (Other Identifiers) G0110155025en_US
dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/146680-
dc.description (描述) 碩士zh_TW
dc.description (描述) 國立政治大學zh_TW
dc.description (描述) 圖書資訊與檔案學研究所zh_TW
dc.description (描述) 110155025zh_TW
dc.description.abstract (摘要) 本研究探討研究人員在資訊檢索中使用書目資料庫的行為。資訊檢索在學術研究中扮演重要角色，瞭解研究人員的檢索行為對於提升資訊檢索效能和資訊服務的品質至關重要。本研究以計劃行為理論（Theory of Planned Behavior）為概念框架，探討影響研究人員意圖和行為的因素，專注於態度、主觀規範和感知行為控制對研究人員檢索行為的影響。
研究採用問卷調查方式收集研究人員對書目資料庫使用行為的數據。通過相關分析和層次回歸模型對數據進行統計分析，以探討變量之間的關係。相關分析結果顯示，檢索意圖和行為有明顯的相關性，而態度、主觀規範和感知行為控制對研究人員的檢索意圖具有不同程度的影響，印證計劃行為理論可以用來解釋研究人員的檢索行為。
由於相關分析中自變量之間的解釋力相互重疊，從而放大了單一自變量的影響力。本研究運用層次回歸模型對數據進行進一步分析，結果顯示，態度和感知行為控制對檢索行為具有顯著影響力，而主觀規範對檢索行為則沒有。此外，在態度和感知行為控制對檢索行為有直接影響的前題下，意圖對行為並沒有明顯的影響。此發現能補充計劃行為理論在研究人類行為的運用。
本研究建議未來研究在資訊檢索行為研究中應結合多種研究方法，包括定量和定性方法，以獲得更全面、具體和可靠的研究結果。此外，未來研究應探索不同族群、文化和語言背景下的檢索行為差異，並考慮新興技術對檢索行為的影響。這將有助於提高資訊檢索效能和資訊服務的品質，同時豐富對檢索行為的理解。		zh_TW
dc.description.abstract (摘要) This study investigates the behavior of researchers using bibliographic databases in information searching. Because information searching plays an important role in academic research, understanding researchers` searching behaviors is essential for improving the effectiveness of information searching and the quality of information services. Using the Theory of Planned Behavior as a conceptual framework, this study examines the effects of attitude, subjective norm, and perceived behavioral control on researchers on their intentions and behaviors of using bibliographic databases.
A questionnaire survey was used to collect data on researchers` behavior of using bibliographic databases. The relations between variables were analyzed using correlation analysis and hierarchical regression modeling. The results of the correlation analysis indicated that there was a significant correlation between retrieval intention and behavior, and attitude, subjective norms and perceived behavioral control had different degrees of influence on the researchers` retrieval intention, confirming that the Theory of Planned Behavior can be used to explain the researchers` searching behavior.
Because independent variables overlap with each other in explaining the dependent variable, the explanatory power of the Pearson coefficient is often exaggerated. Therefore, this study further analyzed the data using hierarchical regression modeling. The results indicated that attitude and perceived behavioral control had a significant influence on behavior, but subjective norm did not. In addition, under the condition that attitudes and perceived behavioral control had a direct effect on behavior, behavior was not significantly determined by intention. This finding supplements the application of planned behavior theory to the study of human behavior.
This study suggests that future research should combine multiple research methods, including quantitative and qualitative methods, in the study of information searching behavior in order to obtain more comprehensive, specific, and reliable results. In addition, future studies should explore the differences in searching behavior across ethnic, cultural, and linguistic backgrounds, and also consider the impact of emerging technologies on searching behavior. This will help improve the effectiveness of information searching and the quality of information services, as well as enrich the understanding of information searching behavior.		en_US
dc.description.tableofcontents 目次 i
圖次 iii
表次 v
第一章 緒論 1
第一節 研究動機 1
第二節 研究目的 2
第三節 研究問題 3
第四節 研究範圍與限制 3
第五節 名詞解釋 5
第二章 文獻回顧 7
第一節 書目資料庫的發展及對學術的影響 7
第二節 書目資料庫的資訊尋求行為 11
第三節 計劃行為理論及應用 14
第三章 研究設計與實施 21
第一節 研究架構 21
第二節 研究方法 22
第三節 研究對象 22
第四節 研究工具 25
第五節 資料處理與分析 27
第六節 研究實施步驟 28
第四章 研究結果分析 31
第一節 臺灣研究人員使用書目資料庫背景分析 31
第二節 書目資料庫使用行為與背景特徵差異 42
第三節 應用計劃行為理論分析使用書目資料庫的因素 81
第四節 綜合分析與討論 91
第五章 結論與建議 95
第一節 結論 95
第二節 建議 97
第三節 後續研究建議 99
參考書目 101
附錄一 臺灣研究人員對學術書目資料庫的使用行為與意圖調查問卷 109		zh_TW
dc.format.extent 6038672 bytes-
dc.format.mimetype application/pdf-
dc.source.uri (資料來源) http://thesis.lib.nccu.edu.tw/record/#G0110155025en_US
dc.subject (關鍵詞) 計畫行為理論zh_TW
dc.subject (關鍵詞) 書目資料庫zh_TW
dc.subject (關鍵詞) 資訊檢索zh_TW
dc.subject (關鍵詞) 檢索行為zh_TW
dc.subject (關鍵詞) 研究人員zh_TW
dc.subject (關鍵詞) Theory of Planned Behavior,en_US
dc.subject (關鍵詞) Bibliographic databasesen_US
dc.subject (關鍵詞) Information searchingen_US
dc.subject (關鍵詞) Searching behavioren_US
dc.subject (關鍵詞) Researchersen_US
dc.title (題名) 應用計畫行為理論探討臺灣公立大學研究人員搜尋學術文獻之意圖與行為zh_TW
dc.title (題名) Application of the Theory of Planned Behavior (TPB) to Analyze the Intention and Behavior of Searching Scholarly Literature among Taiwan Academicsen_US
dc.type (資料類型) thesisen_US
dc.relation.reference (參考文獻) 中文文獻
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