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題名 台灣青年男性的消費韓流與陽剛氣質表演：聚焦於觀展/表演典範的詮釋現象學方法
Consuming Korean Popular Culture and Masculinity Performance by Young Taiwanese Men: A Hermeneutic Phenomenological Approach Focused on the Spectacle/Performance Paradigm作者 李律空
Lee, Yulgong貢獻者 康庭瑜
Kang, Tingyu
李律空
Lee, Yulgong關鍵詞 陽剛氣質表演
台灣青年
韓國流行文化
觀展/表演典範
雜衝性陽剛氣質
performance of masculinity
Taiwanese
Korean pop culture
spectacle/performance paradigm
hybrid masculinity日期 2024 上傳時間 1-Mar-2024 14:06:11 (UTC+8) 摘要 本研究探討當代台灣青年男性如何在日常生活中透過韓國流行文化的消費來表演他們的陽剛氣質，採用詮釋現象學方法論並在觀展/表演典範（SPP）框架內進行。透過半結構式深度訪談收集的參與者經驗敘事，此研究辨識出七大主題與十九個子主題，揭示以韓國流行文化作為媒介，並結合了由韓國流行文化所媒介，傳統上被視為陰柔氣質的雜衝性與包容性陽剛氣質的轉變。研究結果豐富了現有以陽剛氣質為文化構造的研究視角，顯示由韓國流行文化媒介的陽剛氣質表現不僅僅是陰柔化，而是雜衝性的。研究描述參與者對韓國流行文化的喜好與其陽剛氣質表演之間的雙向動態關係，指出這些青年男性自然而然地被韓國流行文化吸引，同時，他們的消費行為也在塑造他們日常生活中的陽剛氣質表演。 此研究強調媒體在這些台灣青年男性不斷協商的陽剛氣質中的關鍵作用。作為一種觀展現象，以韓國流行文化為媒介的陽剛形象影響了他們的想像力和替代陽剛氣質的自戀性自我意識表演。觀眾活動與陽剛氣質表演之間的互動展示了參與者與媒介陽剛氣質複雜的參與，既是觀眾也是表演者。研究結論指出，在媒體飽和且消費主義的社會中，雜衝性陽剛氣質表演的持續協商將在觀展/表演典範框架下繼續，為理解韓國流行文化媒介的陽剛表現、擴散閱聽人體驗及其在當代台灣社會中的陽剛氣質表演之間的互動提供了全面的理解。
This study explores how young Taiwanese men who consume Korean pop culture today perform their masculinity in their everyday lives, approaching from a hermeneutic phenomenological methodology and within the Spectacle/Performance Paradigm (SPP) framework. The participants’ experiential narratives collected from in-depth semi-structured interviews identify seven themes and 19 sub-themes, revealing a shift towards a hybrid and inclusive masculinity that incorporates qualities traditionally thought of as feminine, mediated by Korean pop culture. The findings enrich the perspectives of existing studies that view masculinity as a cultural construct and that the representations of masculinity mediated by Korean pop culture are not simply feminized but hybrid. The study describes a bidirectional dynamic between the participants’ affinity for Korean pop culture and their masculine performances, indicating that while these young men are naturally attracted to Korean pop culture, their consumption simultaneously shapes their masculine performances in their daily lives. The research highlights how media is crucial in continually negotiating masculinity among these young Taiwanese men. The masculine images mediated by Korean pop culture serve as a spectacle, influencing their imagination and narcissistic self-conscious performance of alternative masculinities. This interaction between audience activity and masculine performance demonstrates the participants’ complex engagement with mediated masculinity, as both audiences and performers. 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國立政治大學
國際傳播英語碩士學位學程(IMICS)
110461016資料來源 http://thesis.lib.nccu.edu.tw/record/#G0110461016 資料類型 thesis dc.contributor.advisor 康庭瑜 zh_TW dc.contributor.advisor Kang, Tingyu en_US dc.contributor.author (Authors) 李律空 zh_TW dc.contributor.author (Authors) Lee, Yulgong en_US dc.creator (作者) 李律空 zh_TW dc.creator (作者) Lee, Yulgong en_US dc.date (日期) 2024 en_US dc.date.accessioned 1-Mar-2024 14:06:11 (UTC+8) - dc.date.available 1-Mar-2024 14:06:11 (UTC+8) - dc.date.issued (上傳時間) 1-Mar-2024 14:06:11 (UTC+8) - dc.identifier (Other Identifiers) G0110461016 en_US dc.identifier.uri (URI) https://nccur.lib.nccu.edu.tw/handle/140.119/150242 - dc.description (描述) 碩士 zh_TW dc.description (描述) 國立政治大學 zh_TW dc.description (描述) 國際傳播英語碩士學位學程(IMICS) zh_TW dc.description (描述) 110461016 zh_TW dc.description.abstract (摘要) 本研究探討當代台灣青年男性如何在日常生活中透過韓國流行文化的消費來表演他們的陽剛氣質，採用詮釋現象學方法論並在觀展/表演典範（SPP）框架內進行。透過半結構式深度訪談收集的參與者經驗敘事，此研究辨識出七大主題與十九個子主題，揭示以韓國流行文化作為媒介，並結合了由韓國流行文化所媒介，傳統上被視為陰柔氣質的雜衝性與包容性陽剛氣質的轉變。研究結果豐富了現有以陽剛氣質為文化構造的研究視角，顯示由韓國流行文化媒介的陽剛氣質表現不僅僅是陰柔化，而是雜衝性的。研究描述參與者對韓國流行文化的喜好與其陽剛氣質表演之間的雙向動態關係，指出這些青年男性自然而然地被韓國流行文化吸引，同時，他們的消費行為也在塑造他們日常生活中的陽剛氣質表演。 此研究強調媒體在這些台灣青年男性不斷協商的陽剛氣質中的關鍵作用。作為一種觀展現象，以韓國流行文化為媒介的陽剛形象影響了他們的想像力和替代陽剛氣質的自戀性自我意識表演。觀眾活動與陽剛氣質表演之間的互動展示了參與者與媒介陽剛氣質複雜的參與，既是觀眾也是表演者。研究結論指出，在媒體飽和且消費主義的社會中，雜衝性陽剛氣質表演的持續協商將在觀展/表演典範框架下繼續，為理解韓國流行文化媒介的陽剛表現、擴散閱聽人體驗及其在當代台灣社會中的陽剛氣質表演之間的互動提供了全面的理解。 zh_TW dc.description.abstract (摘要) This study explores how young Taiwanese men who consume Korean pop culture today perform their masculinity in their everyday lives, approaching from a hermeneutic phenomenological methodology and within the Spectacle/Performance Paradigm (SPP) framework. The participants’ experiential narratives collected from in-depth semi-structured interviews identify seven themes and 19 sub-themes, revealing a shift towards a hybrid and inclusive masculinity that incorporates qualities traditionally thought of as feminine, mediated by Korean pop culture. The findings enrich the perspectives of existing studies that view masculinity as a cultural construct and that the representations of masculinity mediated by Korean pop culture are not simply feminized but hybrid. The study describes a bidirectional dynamic between the participants’ affinity for Korean pop culture and their masculine performances, indicating that while these young men are naturally attracted to Korean pop culture, their consumption simultaneously shapes their masculine performances in their daily lives. The research highlights how media is crucial in continually negotiating masculinity among these young Taiwanese men. The masculine images mediated by Korean pop culture serve as a spectacle, influencing their imagination and narcissistic self-conscious performance of alternative masculinities. This interaction between audience activity and masculine performance demonstrates the participants’ complex engagement with mediated masculinity, as both audiences and performers. The study concludes that in a media-saturated and consumerist society, the ongoing negotiation of hybridized performances of masculinity would continue with the SPP framework, providing a comprehensive understanding of the interplay between mediated masculine images by Korean pop culture, diffused audiences’ experiences and their masculine performance in contemporary Taiwanese society. en_US dc.description.tableofcontents 1. Introduction 1 1.1. Research Gap 1 1.2. Research Purpose and Approach 4 1.3. Case for the Research 5 1.4. Research Questions 6 2. Literature Review 8 2.1. Perspectives on Culture and Popular Culture: Potential for Change 8 2.1.1. Culture 8 2.1.2. Popular Culture 9 2.2. Korean Popular Culture in Digital Age 11 2.2.1. Korean Wave Known as “Hallyu” 11 2.2.2. Digitalization and Platformization on Hallyu 13 2.2.3. Review of Studies on the Korean Wave 16 2.3. Performance of Masculinity 18 2.3.1. Gender 18 2.3.2. Contextual Performance of Masculinity 19 2.4. Mediated Masculinity and New Masculinity 22 2.4.1. Mediation of Masculinity, Masculinity as Media 22 2.4.2. Emergence of New Masculinity with Consumerism 24 2.4.3. Soft Masculinity: Mediatized New Masculinity in Korean Pop Culture 26 2.5. Korean Culture in Taiwan 28 2.5.1. From the Beginning to the Current Trend 28 2.5.2. Studies of Korean Culture in Taiwan 32 2.6. New Masculinity in Taiwan and Its Relation with Korean Pop Culture 36 2.6.1. Taiwanese Masculinity: Ambiguous, Androgynous, and Flexibility 36 2.6.2. Mediated Soft Masculinity of Korean Pop Culture in Taiwan 39 2.7. Spectacle/Performance Paradigm (SPP) 41 3. Methodology 44 3.1. Hermeneutic Phenomenological Approach as a Methodology 45 3.2. Semi-Structured Interview (SSI) to Collect Data 50 3.3. Considerations and Ethical Concerns 53 3.4. Interview Questions 56 3.5. Selecting Interviewees 58 3.6. Selected Interviewees 60 3.7. Data Analysis 62 4. Findings 64 4.1. Hybridity: Diversely Perceived Soft Masculinity 66 4.1.1. Being Feminine 66 4.1.2. Being Kind, Gentle, and Making Others Feel Comfortable 67 4.1.3. Caring About Appearance 68 4.2. What is Soft Masculinity in Korean Pop Culture? 70 4.2.1. Caring for Others Delicately 70 4.2.2. Crying Naturally and Expressing Emotions 73 4.2.3. Androgynous Image: Makeup and Cuteness 74 4.2.4. Female-Oriented Boyfriends Image Building 76 4.3. Perception of Korean Pop Culture as Feminine in Taiwan 78 4.3.1. Being Rejected by Men Who Are Conscious of Other Men 79 4.3.2. On the Between Feminine, Gay and Fashion 80 4.4. Innate Traits Leading to Engagement with Korean Pop Culture 83 4.4.1. “I Am Naturally Attracted to Korean Pop Culture” 83 4.4.2. “I Intentionally Want to Avoid Straight Male Behaviors” 84 4.5. Re-thinking Masculinity While Being Exposed to Korean Pop Culture 86 4.5.1. “The Boundaries of What I Thought Was Gender Attributes Have Blurred” 86 4.5.2. “The Beauty Standard I Had for Men Was Blurred” 89 4.6. Korean Pop Culture as References for Performance of Masculinity 90 4.6.1. “It’s My References” 90 4.6.2. “I Use It to Evaluate Myself and Others” 95 4.6.3. Situational Compromise Toward a Hybrid Masculine Performance 99 4.7. Attracting Others, Being Conscious of Others 104 4.7.1. “It Makes a Sense of Belonging to the Community with Other Gay Friends” 104 4.7.2. “I Want to Make a Good Impression on Others” 105 4.7.3. “I Can Imitate It to Fascinate Others” 106 5. Conclusion 109 5.1. Contribution 115 5.2. Limitations and Future Research 117 6. References 121 7. Appendix 145 zh_TW dc.format.extent 1499779 bytes - dc.format.mimetype application/pdf - dc.source.uri (資料來源) http://thesis.lib.nccu.edu.tw/record/#G0110461016 en_US dc.subject (關鍵詞) 陽剛氣質表演 zh_TW dc.subject (關鍵詞) 台灣青年 zh_TW dc.subject (關鍵詞) 韓國流行文化 zh_TW dc.subject (關鍵詞) 觀展/表演典範 zh_TW dc.subject (關鍵詞) 雜衝性陽剛氣質 zh_TW dc.subject (關鍵詞) performance of masculinity en_US dc.subject (關鍵詞) Taiwanese en_US dc.subject (關鍵詞) Korean pop culture en_US dc.subject (關鍵詞) spectacle/performance paradigm en_US dc.subject (關鍵詞) hybrid masculinity en_US dc.title (題名) 台灣青年男性的消費韓流與陽剛氣質表演：聚焦於觀展/表演典範的詮釋現象學方法 zh_TW dc.title (題名) Consuming Korean Popular Culture and Masculinity Performance by Young Taiwanese Men: A Hermeneutic Phenomenological Approach Focused on the Spectacle/Performance Paradigm en_US dc.type (資料類型) thesis en_US dc.relation.reference (參考文獻) Abercrombie, N., & Longhurst, B. J. (1998). Audiences: A Sociological Theory of Performance and Imagination. 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