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題名 企業風險管理之研究——以M貿易公司為例
A Study on Risk Management of the M Trading Company 指導教授 : 譚丹琪 博士 研究生 : 蔡承佑 撰 中華作者 蔡承佑
Tsai, Cheng-Yu貢獻者 譚丹琪
Tan, Dan-Chi
蔡承佑
Tsai, Cheng-Yu關鍵詞 公司營運的不確定性
國際貿易風險
公司競爭優勢
Uncertainty in company operations
International trade risks
Company competitive advantages日期 2024 上傳時間 1-Jul-2024 12:44:34 (UTC+8) 摘要 本研究是一份關於企業風險管理、國際貿易風險，以及巴拉圭市場的綜合分析，特別聚焦於一家名為M公司的巴拉圭貿易商。首先探討了風險的定義、分類，以及在企業管理中的重要性，特別強調了風險與不確定性的差異。接著，報告詳細分析了國際貿易風險的三個主要類別：整體環境的不確定性、產業的不確定性，以及公司特定變數的不確定性。這些不確定性包括政治、經濟、社會、自然災害等外部因素，以及供應鏈、技術創新、競爭對手行為等產業內部因素。 研究中提到財務風險管理和策略風險管理的概念，以及企業可能採取的風險管理策略，如迴避、控制、合作、模仿和靈活性，其中包括M公司所使用的產業多角化、培訓多技能人才及轉換銷售品項等。新冠疫情對全球經濟和企業營運的影響也被納入討論，特別是對跨國公司的衝擊。後半部分專注於巴拉圭的市場分析，包括其地理位置、人口結構、經濟概況、政治環境、以及與主要貿易夥伴的關係。 本研究的發現提供了一個風險管理框架，並透過M公司的個案研究，展示如何在巴拉圭市場高度不確定的國際貿易環境中，透過不同的策略來應對和管理風險。
This study comprehensively analyzes enterprise risk management, international trade risks, and the Paraguayan market, focusing on M Company, a Paraguayan trading company. It discusses the definition, classification, and importance of business risks, distinguishing between risk and uncertainty. The report then details three categories of international trade risks: environmental, industry-specific, and company-specific uncertainties encompassing political, economic, social, and natural factors, alongside industry dynamics like supply chains, technology, and competition. Financial and strategic risk management concepts are explored, along with risk management strategies like avoidance, control, cooperation, imitation, and flexibility. M Company's practices such as industry diversification, multi-skilled talent training, and product line transformations are highlighted. The study also examines the global economic and operational impacts of the COVID-19 pandemic, particularly on multinational corporations. The latter part focuses on Paraguay's market analysis including geography, demographics, economy, politics, and trade relations. Through the case of M Company, the study offers a risk management framework and illustrates strategies for navigating uncertainties in Paraguay's dynamic international trade landscape.參考文獻 一、 英文文獻 Albino-Pimentel, J., Anand, J., & Ott, T. E. (2018). Parent firm corporate social responsibility and the subsidiary stakeholder management strategy. Journal of International Business Studies, 49(7), 858-879. Alon, I., Apriliyanti, I. D., & Henríquez Parodi, M. C. (2021). A systematic review of international franchising. Multinational Business Review, 29(1), 43-69. Baker, S. R., Bloom, N., Buckman, S. R., & Davis, S. J. (2023). Measuring uncertainty. American Economic Review, 113(1), 1-36. Barman, S., & Mahakud, J. (2024). 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Retrieved April 28, 2024, from https://data.worldbank.org/country/paraguay World Bank Blogs. (2023, May 10). Latin America isn't at risk of a 1980s-style crisis, but an era of missed opportunities looms. Retrieved May 14, 2024, from https://blogs.worldbank.org/en/voices/latin-america-isnt-risk-1980s-style-crisis-era-missed-opportunities-looms World Trade Organization. (n.d.). Global trade data. Retrieved March 18, 2024, from https://globaltradedata.wto.org/resource-library 描述 碩士
國立政治大學
國際經營與貿易學系
111351053資料來源 http://thesis.lib.nccu.edu.tw/record/#G0111351053 資料類型 thesis dc.contributor.advisor 譚丹琪 zh_TW dc.contributor.advisor Tan, Dan-Chi en_US dc.contributor.author (Authors) 蔡承佑 zh_TW dc.contributor.author (Authors) Tsai, Cheng-Yu en_US dc.creator (作者) 蔡承佑 zh_TW dc.creator (作者) Tsai, Cheng-Yu en_US dc.date (日期) 2024 en_US dc.date.accessioned 1-Jul-2024 12:44:34 (UTC+8) - dc.date.available 1-Jul-2024 12:44:34 (UTC+8) - dc.date.issued (上傳時間) 1-Jul-2024 12:44:34 (UTC+8) - dc.identifier (Other Identifiers) G0111351053 en_US dc.identifier.uri (URI) https://nccur.lib.nccu.edu.tw/handle/140.119/152089 - dc.description (描述) 碩士 zh_TW dc.description (描述) 國立政治大學 zh_TW dc.description (描述) 國際經營與貿易學系 zh_TW dc.description (描述) 111351053 zh_TW dc.description.abstract (摘要) 本研究是一份關於企業風險管理、國際貿易風險，以及巴拉圭市場的綜合分析，特別聚焦於一家名為M公司的巴拉圭貿易商。首先探討了風險的定義、分類，以及在企業管理中的重要性，特別強調了風險與不確定性的差異。接著，報告詳細分析了國際貿易風險的三個主要類別：整體環境的不確定性、產業的不確定性，以及公司特定變數的不確定性。這些不確定性包括政治、經濟、社會、自然災害等外部因素，以及供應鏈、技術創新、競爭對手行為等產業內部因素。 研究中提到財務風險管理和策略風險管理的概念，以及企業可能採取的風險管理策略，如迴避、控制、合作、模仿和靈活性，其中包括M公司所使用的產業多角化、培訓多技能人才及轉換銷售品項等。新冠疫情對全球經濟和企業營運的影響也被納入討論，特別是對跨國公司的衝擊。後半部分專注於巴拉圭的市場分析，包括其地理位置、人口結構、經濟概況、政治環境、以及與主要貿易夥伴的關係。 本研究的發現提供了一個風險管理框架，並透過M公司的個案研究，展示如何在巴拉圭市場高度不確定的國際貿易環境中，透過不同的策略來應對和管理風險。 zh_TW dc.description.abstract (摘要) This study comprehensively analyzes enterprise risk management, international trade risks, and the Paraguayan market, focusing on M Company, a Paraguayan trading company. It discusses the definition, classification, and importance of business risks, distinguishing between risk and uncertainty. The report then details three categories of international trade risks: environmental, industry-specific, and company-specific uncertainties encompassing political, economic, social, and natural factors, alongside industry dynamics like supply chains, technology, and competition. Financial and strategic risk management concepts are explored, along with risk management strategies like avoidance, control, cooperation, imitation, and flexibility. M Company's practices such as industry diversification, multi-skilled talent training, and product line transformations are highlighted. The study also examines the global economic and operational impacts of the COVID-19 pandemic, particularly on multinational corporations. The latter part focuses on Paraguay's market analysis including geography, demographics, economy, politics, and trade relations. Through the case of M Company, the study offers a risk management framework and illustrates strategies for navigating uncertainties in Paraguay's dynamic international trade landscape. en_US dc.description.tableofcontents 摘要 I Abstract II 圖次及表次 VI 第一章 緒論 1 第一節 研究背景與動機 1 第二節 研究目的 2 第二章 文獻探討 3 第一節 風險的定義及分類 3 一、 整體環境的不確定性 3 二、 產業的不確定性 6 三、 公司特定變數的不確定性 7 第二節 如何進行風險管理 8 一、 財務風險管理 8 二、 策略風險管理 9 第三節 新冠肺炎疫情對企業營運的影響 13 第四節 各國信用評等與風險的關聯 16 第三章 巴拉圭環境 18 第一節 巴拉圭國家概況 18 第二節 巴拉圭歷史 19 第三節 巴拉圭政治 21 第四節 巴拉圭經濟 21 一、 巴拉圭經濟概況 21 二、 巴拉圭與巴西的經貿關係 25 三、 巴拉圭與阿根廷的經貿關係 27 第五節 巴拉圭市場機會 30 第六節 巴拉圭市場風險 32 一、 經濟風險 32 二、 新冠疫情風險 34 三、 政治風險 35 四、 匯率風險 37 第四章 研究方法 40 第一節 個案訪談法 40 第五章 公司介紹 42 第一節 M公司簡介 42 第二節 M公司的沿革 43 一、 M公司的誕生 43 二、 拉丁美洲的經濟成長與危機 44 三、 M公司的再生與轉型 45 四、 M公司在近十年的營運狀況 46 第六章 個案分析 51 第一節 總體經濟不確定性的應對策略 51 一、 利用統一貨幣計價以規避匯率風險 51 二、 發展數位化與電子商務 52 第二節 政治與政策不確定性的應對策略 54 一、 建立人際關係網絡 55 二、 建立穩定的供應鏈 56 第三節 產業不確定性的應對策略 58 一、 發展預測消費者喜好的能力 58 二、 公司組織扁平化 60 第七章 結論 61 第一節 研究結論 61 第二節 管理意涵 63 第三節 研究限制與未來研究方向 65 一、 研究限制 65 二、 未來研究方向 66 參考文獻 68 一、 英文文獻 68 二、 外文網頁文獻 76 zh_TW dc.source.uri (資料來源) http://thesis.lib.nccu.edu.tw/record/#G0111351053 en_US dc.subject (關鍵詞) 公司營運的不確定性 zh_TW dc.subject (關鍵詞) 國際貿易風險 zh_TW dc.subject (關鍵詞) 公司競爭優勢 zh_TW dc.subject (關鍵詞) Uncertainty in company operations en_US dc.subject (關鍵詞) International trade risks en_US dc.subject (關鍵詞) Company competitive advantages en_US dc.title (題名) 企業風險管理之研究——以M貿易公司為例 zh_TW dc.title (題名) A Study on Risk Management of the M Trading Company 指導教授 : 譚丹琪 博士 研究生 : 蔡承佑 撰 中華 en_US dc.type (資料類型) thesis en_US dc.relation.reference (參考文獻) 一、 英文文獻 Albino-Pimentel, J., Anand, J., & Ott, T. 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