| dc.contributor | 企管系 | - |
| dc.creator (作者) | 玎公明; 朴星俊 | - |
| dc.creator (作者) | Dinh, Cong-Minh;Park, Sungjun (Steven) | - |
| dc.date (日期) | 2024-08 | - |
| dc.date.accessioned | 4-Oct-2024 09:20:59 (UTC+8) | - |
| dc.date.available | 4-Oct-2024 09:20:59 (UTC+8) | - |
| dc.date.issued (上傳時間) | 4-Oct-2024 09:20:59 (UTC+8) | - |
| dc.identifier.uri (URI) | https://nccur.lib.nccu.edu.tw/handle/140.119/153862 | - |
| dc.description.abstract (摘要) | This research investigates the role of tangible design in shaping consumers’ intention to adopt healthcare service robots by analyzing survey responses from 258 participants in South Korea using a structural equation model. | - |
| dc.format.extent | 19799594 bytes | - |
| dc.format.mimetype | application/pdf | - |
| dc.relation (關聯) | 2024 AMA Summer Academic Conference, American Marketing Association | - |
| dc.subject (關鍵詞) | Healthcare Service robots; Hospital; Tangible Design; Novelty-Seeking Tendency; Ease of Use | - |
| dc.title (題名) | Shaping Consumer Perception of Healthcare Service Robots: The Role of Tangible Design | - |
| dc.type (資料類型) | conference | - |
