| dc.contributor.advisor | 張瑜倩 | zh_TW |
| dc.contributor.author (Authors) | 吳昭明 | zh_TW |
| dc.contributor.author (Authors) | Wu Chao-Ming | en_US |
| dc.creator (作者) | 吳昭明 | zh_TW |
| dc.creator (作者) | Wu, Chao-Ming | en_US |
| dc.date (日期) | 2025 | en_US |
| dc.date.accessioned | 1-Jul-2025 14:23:50 (UTC+8) | - |
| dc.date.available | 1-Jul-2025 14:23:50 (UTC+8) | - |
| dc.date.issued (上傳時間) | 1-Jul-2025 14:23:50 (UTC+8) | - |
| dc.identifier (Other Identifiers) | G0112932080 | en_US |
| dc.identifier.uri (URI) | https://nccur.lib.nccu.edu.tw/handle/140.119/157701 | - |
| dc.description (描述) | 碩士 | zh_TW |
| dc.description (描述) | 國立政治大學 | zh_TW |
| dc.description (描述) | 經營管理碩士學程(EMBA) | zh_TW |
| dc.description (描述) | 112932080 | zh_TW |
| dc.description.abstract (摘要) | 隨著人工智能技術的快速發展，資訊安全產品的設計和功能正在經歷深刻變革。本論文研究是透過次級資料分析與案例研究，探討人工智能技術對資訊安全產品性能的影響以及市場結構的變化。研究發現，人工智能驅動的資訊安全解決方案有效提升了威脅檢測與應變能力，但同時面臨資料隱私、法規遵循與技術透明性等挑戰。本研究以資訊安全廠商Palo Alto Networks為研究案例，研究在人工智能技術導入中的策略選擇提供實務建議，並分析未來市場的發展趨勢。
Palo Alto Networks作為資訊安全領域的領先者，積極投入人工智能的研究與應用，旨在加強其產品的防護能力，提升安全事件的偵測和響應效率。Palo Alto Networks 的人工智能發展致力於通過自動化和智能化來改善安全防護，從行為分析、自動化威脅檢測到整合的安全平台，無不展現出其對於利用前沿技術來應對未來挑戰的決心與策略。本論文對 Palo Alto Networks 在人工智能領域的發展軌跡進行探討，分析其如何通過創新技術來應對不斷演變的資訊安全威脅。人工智能系統還具備強大的威脅情報整合能力，能夠即時收集與分析全球安全情資，為用戶提供最新的防禦策略。人工智能的引入不僅可以提升防護的效率，還能大幅度增強系統的反應能力和自主學習能力人工智能技術發展還將集中在如何提升安全產品的協同工作能力，從而實現整體網絡安全架構的智能化。隨著不同安全領域產品之間協作需求的增強，如何讓不同的安全系統協同工作，進行信息共享和威脅聯動，成為未來的重要發展方向 | zh_TW |
| dc.description.abstract (摘要) | With the rapid development of artificial intelligence technology, the design and functions of information security products are undergoing profound changes. This paper explores the impact of artificial intelligence technology on the performance of information security products and the changes in market structure through secondary data analysis and case studies. The study found that AI-driven information security solutions effectively improved threat detection and response capabilities, but at the same time faced challenges such as data privacy, regulatory compliance and technical transparency. This study uses the information security vendor Palo Alto Networks as a case study to provide practical suggestions for strategic choices in the introduction of artificial intelligence technology and analyze future market development trends.
As a leader in information security, Palo Alto Networks is actively engaged in the research and application of artificial intelligence, aiming to enhance the protection capabilities of its products and improve the efficiency of detecting and responding to security incidents. Palo Alto Networks' artificial intelligence development is committed to improving security protection through automation and intelligence. From behavioral analysis, automated threat detection to integrated security platforms, it demonstrates its determination and strategy to use cutting-edge technologies to meet future challenges. This article will explore Palo Alto Networks' development trajectory in the field of artificial intelligence and analyze how it uses innovative technologies to respond to evolving information security threats. | en_US |
| dc.description.tableofcontents | 第一章 緒論 1
第一節 研究背景與動機 1
第二節 研究目的 2
第三節 研究方法 3
第二章 文獻探討 4
第一節 資訊安全市場概述 4
第二節 人工智能在資訊安全中的應用 13
第三節 人工智能產品與市場導入 16
第三章 研究方法 20
第一節 研究設計 20
第二節 研究問題與目的 20
第三節 研究方法 21
第四章 個案分析 25
第一節 Palo Alto Networks 公司概述 25
第二節 競爭同業背景分析 31
第三節 競爭同業與Palo Alto Networks的比較 39
第四節 Palo Alto Networks SWOT分析 45
第五節 Palo Alto Networks SWOT策略 49
第五章 研究發現 56
第一節 Palo Alto Networks在人工智能技術於資訊安全中的應用現狀及其對企業安全策略的影響 56
第二節 Palo Alto Networks人工智能技術的優缺點，及其在資訊安全產品應用中的挑戰 62
第三節 Palo Alto Networks在安全市場中人工智能技術的發展方向，以及潛在市場機會 64
第六章 結論與建議 66
第一節 結論 66
第二節 建議 72
參考文獻 75 | zh_TW |
| dc.format.extent | 2846899 bytes | - |
| dc.format.mimetype | application/pdf | - |
| dc.source.uri (資料來源) | http://thesis.lib.nccu.edu.tw/record/#G0112932080 | en_US |
| dc.subject (關鍵詞) | 人工智能 | zh_TW |
| dc.subject (關鍵詞) | 資訊安全 | zh_TW |
| dc.subject (關鍵詞) | 資安自動化 | zh_TW |
| dc.subject (關鍵詞) | 資安威脅 | zh_TW |
| dc.subject (關鍵詞) | artificial intelligence | en_US |
| dc.subject (關鍵詞) | information security | en_US |
| dc.subject (關鍵詞) | information security automation | en_US |
| dc.subject (關鍵詞) | information security threats | en_US |
| dc.title (題名) | 導入人工智能技術對於資訊安全產品及市場之影響：以 Palo Alto Networks 轉型為例 | zh_TW |
| dc.title (題名) | The impact of artificial intelligence technology adoption on cyber security products and markets: The case study of Palo Alto Networks | en_US |
| dc.type (資料類型) | thesis | en_US |
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