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題名 在日臺灣人對移居日本的想像與建構—以Threads上的對話為例
Cultural Constructions of Migration to Japan among Taiwanese in Japan: An Analysis Based on the Conversation of Social Media Threads
作者 陳薇琪
Chen, Wei-Chi
貢獻者 劉慧雯
Liu, Hui-Wen
陳薇琪
Chen, Wei-Chi
關鍵詞 Threads
文化想像
能供性
擬社會互動
網路素人
移居日本
Threads
cultural imagination
affordances
parasocial interaction
online users
migration to Japan
日期 2025
上傳時間 3-Nov-2025 14:38:06 (UTC+8)
摘要 本研究探討在日台灣人如何利用社群媒體Threads建構對日本文化與移居生活的想像。過去關於文化想像的研究多集中於影視或傳統文學，然而在Web 2.0的背景下，使用者已不僅是被動接收者，而是透過日常分享、互動與再製，成為文化敘事的重要參與者。Threads自2023 年推出以來，因其低門檻的文字互動與高即時性，逐漸成為台灣年輕族群討論「留學、就業與移居日本」的重要平台。 本研究以文化的想像共同體、能供性（affordances）與擬社會互動（parasocial interaction）為理論基礎，並利用質性研究方法透過立意抽樣對15位受訪者進行半結構式訪談，分析Threads上台灣使用者針對日本相關主題的互動與敘事。研究發現在日本相關主題的討論中，在日台灣人多以貼文分享實際經驗，透過問答互動將個人經驗轉化為可供公共近用的集體知識；未移居台灣人則常帶著影視作品或社群濾鏡形塑對於日本的想像，並在與在日台灣人的交流中修正認知。而在日台灣人社群的資訊可信度判斷依據為生活細節、不同貼文間的一致性、同儕背書與象徵資本。相較於新聞或專家背書，網路素人的分享因更具真實性與操作性，所以成為移居日本的重要參考依據。此外，演算法也會無形中加強台灣人對日本的刻板印象。 Threads不僅是一個資訊交換的平台，更是一個去中心化以網路素人參與為基礎的文化建構場域。本研究的貢獻在於補足過去學界對社群媒體中文化想像、網路素人敘事，及演算法與文化建構交互作用的不足，並為未來探討數位平台如何影響跨文化想像與移居敘事提供參考。
This study examines how Taiwanese residents in Japan use the social platform Threads to construct imaginaries of Japanese culture and migration life. Since its launch in 2023, Threads has become an important platform for young Taiwanese users to discuss topics related to relocating to Japan for study or work. Drawing on the theoretical frameworks of affordances and parasocial interaction, this study employed a qualitative method, using semi-structured interviews. The research data were collected from 15 interviewees through purposive sampling, analyzing Taiwanese users’ interactions and narratives concerning Japan on Threads. The findings indicate that Taiwanese residents in Japan share personal experiences through posts, transforming individual knowledge into accessible resources for the public via Q&A discussions. In contrast, Taiwanese without relocation experiences construct imaginaries through media and social platforms, revising their perceptions in dialogue with those already residing in Japan. Compared with news, experts, and official authorities, user-generated narratives are perceived as more authentic and practical, making them critical references for migration-related decisions. Moreover, platform algorithms subtly reinforce stereotypes of Japan among Taiwanese audiences. This study explains how cultural imagination, user-generated narratives, and algorithmic influence intersect in shaping migration discourses on social media, providing insights for future research on how digital platforms shape cross-cultural imaginaries and migration storytelling.
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Parasocial interaction in the digital age: An examination of relationship building and the role of YouTube influencers. Computers in Human Behavior, 115, 106597. https://doi.org/10.1016/j.chb.2020.106597 Bucher, T. (2012). Want to be on the top? Algorithmic power and the threat of invisibility on Facebook. New Media & Society, 14(7), 1164–1180. https://doi.org/10.1177/1461444812440159 Ellison, N. B., Steinfield, C., & Lampe, C. (2007). The benefits of Facebook “friends:” Social capital and college students’ use of online social network sites. Journal of Computer-Mediated Communication, 12(4), 1143–1168. https://doi.org/10.1111/j.1083-6101.2007.00367.x Giles, D. C. (2002). Parasocial interaction: A review of the literature and a model for future research. Media Psychology, 4(3), 279–305. Granovetter, M. S. (1973). The strength of weak ties. American Journal of Sociology, 78(6), 1360–1380. Hartmann, T. & Goldhoorn, C. (2011). Horton and Wohl revisited: Exploring viewers’ experience of parasocial interaction. Journal of Communication, 61(6), 1104–1121. https://doi.org/10.1111/j.1460-2466.2011.01595.x Horton, D. & Strauss, A. (1957). Interaction in audience-participation shows. American Journal of Sociology, 62, 579–587. https://doi.org/10.1086/222106 Horton, D. & Wohl, R. R. (1956). Mass communication and para-social interaction: Observations on intimacy at a distance. Psychiatry, 19(3), 215–229. https://doi.org/10.1080/00332747.1956.11023049 Jin, S. A. A. & Ryu, E. (2020). Parasocial relationships on social media: The role of followership and content engagement in Instagram. Journal of Social Media in Society, 9(1), 169–197. Kim, S., Ma, I., & Son, J. (2024). How does stress experienced on Instagram differ from Threads? Comparing social media fatigue based on platform types. Computers in Human Behavior, 157, 108249. https://doi.org/10.1016/j.chb.2024.108249 Lim, X. J., Radzol, A. M., Cheah, J. H., & Wong, M. W. (2017). The impact of social media influencers on purchase intention and the mediation effect of customer attitude. Asian Journal of Business Research, 7(2), 19–36. https://doi.org/10.14707/ajbr.170035 Lu, Y., Zhao, L., & Wang, B. (2010). From virtual community members to C2C e-commerce buyers: Trust in virtual communities and its effect on consumers’ purchase intention. Electronic Commerce Research and Applications, 9(4), 346–360. https://doi.org/10.1016/j.elerap.2009.07.003 Marwick, A. & boyd, d. (2011). To see and be seen: Celebrity practice on Twitter. Convergence, 17(2), 139–158. https://doi.org/10.1177/1354856510394539 Metzger, M. J., Flanagin, A. J., & Medders, R. B. (2010). Social and heuristic approaches to credibility evaluation online. Journal of Communication, 60(3), 413–439. https://doi.org/10.1111/j.1460-2466.2010.01488.x Rubin, A. M., Perse, E. M., & Powell, R. A. (1985). Loneliness, parasocial interaction, and local television news viewing. Human Communication Research, 12(2), 155–180. https://doi.org/10.1111/j.1468-2958.1985.tb00071.x Anderson, B. (1983). Imagined communities: Reflections on the origin and spread of nationalism. Verso. Appadurai, A. (1996). Modernity at large: Cultural dimensions of globalization. University of Minnesota Press. Baym, N. K. (2015). Personal connections in the digital age (2nd ed.). Polity Press. Borgmann, A. (1984). Technology and the character of contemporary life: A philosophical inquiry. University of Chicago Press. Bruns, A. (2008). Blogs, Wikipedia, Second Life, and beyond: From production to produsage. Feenberg, A. (1999). Questioning technology. Routledge. Gibson, J. J. (1979). The ecological approach to visual perception: Classic edition. Houghton Mifflin. Jenkins, H. (2006). Convergence culture: Where old and new media collide. New York University Press. Lincoln, Y. S., & Guba, E. G. (1985). Naturalistic inquiry. Sage. Maxwell, J. A. (2013). Qualitative research design: An interactive approach (3rd ed.）. Sage. McLuhan, M. (1964). Understanding media: The extensions of man. McGraw-Hill. Patton, M. Q. (2002). Qualitative research & evaluation methods (3rd ed.）. Sage. Smith, M. R. & Marx, L. (1994). Does technology drive history? The dilemma of technological determinism. MIT Press. Williams, R. (1974). Television: Technology and cultural form. Fontana. Winner, L. (1977). Autonomous technology: Technics-out-of-control as a theme in political thought. MIT Press. Winner, L. (1986). The whale and the reactor: A search for limits in an age of high technology. University of Chicago Press. Winston, B. (1998). Media technology and society: A history from the telegraph to the Internet. Routledge. boyd, d. (2010). Social network sites as networked publics: Affordances, dynamics and implications. In Z. Papacharissi (Ed.), A networked self (pp. 47–66). Routledge. Bourdieu, P. (1986). The forms of capital. In J. Richardson (Ed.), Handbook of theory and research for the sociology of education (pp. 241–258). Greenwood. Gillespie, T. (2014). The relevance of algorithms. In T. Gillespie, P. Boczkowski, & K. Foot (Eds.), Media technologies: Essays on communication, materiality, and society (pp. 167–194). MIT Press. Bradner, E., Kellogg, W. A., & Erickson, T. (1999). The adoption and use of ‘BABBLE’: A field study of chat in the workplace. In S. Bødker, M. Kyng, & K. Schmidt (Eds.), ECSCW ’99 (pp. 139–158). Springer. https://doi.org/10.1007/978-94-011-4441-4_8 Bruns, A. & Burgess, J. (2011). The use of Twitter hashtags in the formation of ad hoc publics. In 6th European Consortium for Political Research General Conference. Abidin, C. (2015). Communicative <3 intimacies: Influencers and perceived interconnectedness. Ada: A Journal of Gender, New Media, and Technology, 8. https://adanewmedia.org/2015/11/issue8-abidin/ Chandler, D. (1995). Technological or media determinism. http://visual-memory.co.uk/daniel/Documents/tecdet/ O’Reilly, T. (2007). What is Web 2.0: Design patterns and business models for the next generation of software. Communications & Strategies, 1, 17. https://ssrn.com/abstract=1008839 Papacharissi, Z. (2014). Affective publics: Sentiment, technology, and politics. Oxford University Press. https://doi.org/10.1093/acprof:oso/9780199999736.001.0001
描述 碩士
國立政治大學
傳播學院傳播碩士學位學程
112464029
資料來源 http://thesis.lib.nccu.edu.tw/record/#G0112464029
資料類型 thesis
dc.contributor.advisor 劉慧雯zh_TW
dc.contributor.advisor Liu, Hui-Wenen_US
dc.contributor.author (Authors) 陳薇琪zh_TW
dc.contributor.author (Authors) Chen, Wei-Chien_US
dc.creator (作者) 陳薇琪zh_TW
dc.creator (作者) Chen, Wei-Chien_US
dc.date (日期) 2025en_US
dc.date.accessioned 3-Nov-2025 14:38:06 (UTC+8)-
dc.date.available 3-Nov-2025 14:38:06 (UTC+8)-
dc.date.issued (上傳時間) 3-Nov-2025 14:38:06 (UTC+8)-
dc.identifier (Other Identifiers) G0112464029en_US
dc.identifier.uri (URI) https://nccur.lib.nccu.edu.tw/handle/140.119/160065-
dc.description (描述) 碩士zh_TW
dc.description (描述) 國立政治大學zh_TW
dc.description (描述) 傳播學院傳播碩士學位學程zh_TW
dc.description (描述) 112464029zh_TW
dc.description.abstract (摘要) 本研究探討在日台灣人如何利用社群媒體Threads建構對日本文化與移居生活的想像。過去關於文化想像的研究多集中於影視或傳統文學，然而在Web 2.0的背景下，使用者已不僅是被動接收者，而是透過日常分享、互動與再製，成為文化敘事的重要參與者。Threads自2023 年推出以來，因其低門檻的文字互動與高即時性，逐漸成為台灣年輕族群討論「留學、就業與移居日本」的重要平台。 本研究以文化的想像共同體、能供性（affordances）與擬社會互動（parasocial interaction）為理論基礎，並利用質性研究方法透過立意抽樣對15位受訪者進行半結構式訪談，分析Threads上台灣使用者針對日本相關主題的互動與敘事。研究發現在日本相關主題的討論中，在日台灣人多以貼文分享實際經驗，透過問答互動將個人經驗轉化為可供公共近用的集體知識；未移居台灣人則常帶著影視作品或社群濾鏡形塑對於日本的想像，並在與在日台灣人的交流中修正認知。而在日台灣人社群的資訊可信度判斷依據為生活細節、不同貼文間的一致性、同儕背書與象徵資本。相較於新聞或專家背書，網路素人的分享因更具真實性與操作性，所以成為移居日本的重要參考依據。此外，演算法也會無形中加強台灣人對日本的刻板印象。 Threads不僅是一個資訊交換的平台，更是一個去中心化以網路素人參與為基礎的文化建構場域。本研究的貢獻在於補足過去學界對社群媒體中文化想像、網路素人敘事，及演算法與文化建構交互作用的不足，並為未來探討數位平台如何影響跨文化想像與移居敘事提供參考。zh_TW
dc.description.abstract (摘要) This study examines how Taiwanese residents in Japan use the social platform Threads to construct imaginaries of Japanese culture and migration life. Since its launch in 2023, Threads has become an important platform for young Taiwanese users to discuss topics related to relocating to Japan for study or work. Drawing on the theoretical frameworks of affordances and parasocial interaction, this study employed a qualitative method, using semi-structured interviews. The research data were collected from 15 interviewees through purposive sampling, analyzing Taiwanese users’ interactions and narratives concerning Japan on Threads. The findings indicate that Taiwanese residents in Japan share personal experiences through posts, transforming individual knowledge into accessible resources for the public via Q&A discussions. In contrast, Taiwanese without relocation experiences construct imaginaries through media and social platforms, revising their perceptions in dialogue with those already residing in Japan. Compared with news, experts, and official authorities, user-generated narratives are perceived as more authentic and practical, making them critical references for migration-related decisions. Moreover, platform algorithms subtly reinforce stereotypes of Japan among Taiwanese audiences. This study explains how cultural imagination, user-generated narratives, and algorithmic influence intersect in shaping migration discourses on social media, providing insights for future research on how digital platforms shape cross-cultural imaginaries and migration storytelling.en_US
dc.description.tableofcontents 第一章、 緒論 11 第一節、研究背景 11 一、台灣年輕世代對日本文化的想像 11 二、台灣年輕世代新的社群媒體選擇：Threads 12 第二節、研究動機 17 一、社群媒體上的文化想像建構 17 二、Threads上的故事真實性 19 三、Threads作為新興的資訊來源 22 四、演算法與文化想像之間的關係 24 第三節、研究問題 25 第貳章、文獻回顧 27 第一節、能供性 27 一、科技決定論與人文主義科技論 28 二、能供性 29 三、社群媒體的能供性 30 四、Threads的能供性 32 五、演算法感知與文化內容調整 39 六、Threads的文化建構模式 39 七、小結 42 第二節、擬社會互動 43 一、擬社會互動理論 43 二、Threads上的擬社會互動與其文化實踐 45 三、小結 47 第參章、研究方法 48 第一節、研究流程 48 第二節、訪談設計 49 一、訪談對象選擇 49 二、訪談內容設計 53 三、研究倫理 57 第三節、訪談分析 58 一、文本分析 58 二、研究信效度處理 58 第肆章、研究結果 60 第一節、Threads成為社群平台新寵兒 60 一、非匿名平台中的匿名感 60 二、任何資訊都找得到的新興社群平台 63 三、弱連結式的龐大社交網絡 66 第二節、在日台灣人在Threads上的社群 69 一、在日台灣人的資訊獨特性 69 二、被演算法中介的日本主題討論 72 三、台灣人對日本文化的想像建構 74 四、移居者與非移居者認知上的矛盾 83 五、對日本文化的理解是一種象徵資本 85 第三節 小結 88 一、以文字為主體半匿名性的隨機資訊互動 90 二、弱連結網絡下的同溫層與社會資本運作 91 三、Threads作為台灣人對日本生活想像的場域 91 四、在日台灣人的移居動機與社群互動模式 92 五、在日台灣人作為Threads創作者的經營模式 92 六、在日台灣人對日本相關貼文可信度的判斷依據 93 七、Threads演算法推薦與使用者回應 93 第伍章、研究結論 94 第一節 結論與研究發現 95 一、跨身分交流與經驗交換：Threads作為台灣人建構日本想像的場域 95 二、生活細節到象徵資本作為判斷可信度的依據 96 三、演算法與使用者的互動關係 97 四、假帳號、釣魚文、AI文章 98 第二節 研究貢獻與未來研究建議 99 一、理論的再詮釋 99 二、實務應用 100 三、研究限制與未來研究建議 101 參考文獻 103 一、中文部分 103 二、英文部分 104zh_TW
dc.format.extent 1893326 bytes-
dc.format.mimetype application/pdf-
dc.source.uri (資料來源) http://thesis.lib.nccu.edu.tw/record/#G0112464029en_US
dc.subject (關鍵詞) Threadszh_TW
dc.subject (關鍵詞) 文化想像zh_TW
dc.subject (關鍵詞) 能供性zh_TW
dc.subject (關鍵詞) 擬社會互動zh_TW
dc.subject (關鍵詞) 網路素人zh_TW
dc.subject (關鍵詞) 移居日本zh_TW
dc.subject (關鍵詞) Threadsen_US
dc.subject (關鍵詞) cultural imaginationen_US
dc.subject (關鍵詞) affordancesen_US
dc.subject (關鍵詞) parasocial interactionen_US
dc.subject (關鍵詞) online usersen_US
dc.subject (關鍵詞) migration to Japanen_US
dc.title (題名) 在日臺灣人對移居日本的想像與建構—以Threads上的對話為例zh_TW
dc.title (題名) Cultural Constructions of Migration to Japan among Taiwanese in Japan: An Analysis Based on the Conversation of Social Media Threadsen_US
dc.type (資料類型) thesisen_US
dc.relation.reference (參考文獻) 一、中文部分 王楨瑩（2022）。《泰劇的跨國流動：台灣閱聽人的觀看脈絡、文化想像和參與》。政治大學傳播學院傳播碩士學位學程碩士論文。 林佑澤（2022）。《商山四皓：宋金元文學的歷史記憶與文化想像》。政治大學中國文學系博士論文。 童育園（2022）。《文化想像與時代共感：台灣當代散文的民族誌功能（2010-2020）》。政治大學台灣文學研究所碩士論文 劉安晏（2020）。《《六人行》將會在那裡陪你：台灣美劇迷們的重複觀看／收聽與跨國文化想像》。台灣師範大學大眾傳播研究所碩士論文。 方正璽、蘇子瑜、林孟彥（2022）。〈從社群網絡圖譜探討後設知覺對推薦獎勵計畫之影響〉。《管理評論》41.4: 21-42。https://www.airitilibrary.com/Article/Detail/10219447-202210-202210030004-202210030004-21-42 吳叡人譯（1991）。《想像的共同體：民族主義的起源與散布的省思》。時報文化。原書Anderson, B. [1983]. Imagined Communities: Reflections on the Origin and Spread of Nationalism. London: Verso. 二、英文部分 Audrezet, A., de Kerviler, G., & Guidry Moulard, J. (2020). Authenticity under threat: When social media influencers need to go beyond self-presentation. Journal of Business Research, 117, 557–569. https://doi.org/10.1016/j.jbusres.2018.07.008 Bishop, S. (2019). Managing visibility on YouTube through algorithmic gossip. 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