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題名 一對一行銷≠世紀末行銷[評Don Peppers and Martha Rogers, The One to One Future: Building Relationships One Customer at a Time]
一對一行銷≠世紀末行銷
作者 陳文玲
關鍵詞 Don Peppers
Martha Rogers
The One to One Future: Building Relationships One Customer at a Time
日期 1997-07
上傳時間 18-Dec-2008 17:30:39 (UTC+8)
關聯 廣告學研究, 9, 193-196
資料類型 article
dc.creator (作者) 陳文玲zh_TW
dc.date (日期) 1997-07en_US
dc.date.accessioned 18-Dec-2008 17:30:39 (UTC+8)-
dc.date.available 18-Dec-2008 17:30:39 (UTC+8)-
dc.date.issued (上傳時間) 18-Dec-2008 17:30:39 (UTC+8)-
dc.identifier.uri (URI) https://nccur.lib.nccu.edu.tw/handle/140.119/17759-
dc.format application/en_US
dc.language zh-TWen_US
dc.language en-USen_US
dc.language.iso en_US-
dc.relation (關聯) 廣告學研究, 9, 193-196en_US
dc.subject (關鍵詞) Don Peppersen-US
dc.subject (關鍵詞) Martha Rogersen-US
dc.subject (關鍵詞) The One to One Future: Building Relationships One Customer at a Timeen-US
dc.title (題名) 一對一行銷≠世紀末行銷[評Don Peppers and Martha Rogers, The One to One Future: Building Relationships One Customer at a Time]zh_TW
dc.title (題名) 一對一行銷≠世紀末行銷zh-TW
dc.type (資料類型) articleen