dc.creator (作者) | 楊亨利;劉季綸 | zh_TW |
dc.date (日期) | 2005-09 | en_US |
dc.date.accessioned | 16-Jan-2009 11:05:30 (UTC+8) | - |
dc.date.available | 16-Jan-2009 11:05:30 (UTC+8) | - |
dc.date.issued (上傳時間) | 16-Jan-2009 11:05:30 (UTC+8) | - |
dc.identifier.uri (URI) | https://nccur.lib.nccu.edu.tw/handle/140.119/26199 | - |
dc.description.abstract (摘要) | 良好的客戶服務,不僅是客戶服務部門的責任,更需要各部門的協同合作。該研究試圖以目前流行于個人使用的部落格為溝通工具,并從語言行動觀點來強化部落格在協同工作上的功能,希望能改善企業的客戶服務,進而提升關系行銷。 | - |
dc.description.abstract (摘要) | Blog, as a communication tool among customers, customer service and other company departments, is researched. From the language-action perspective, blog has been applied to enhance the cooperation functions to improve customer services and relationship marketing. | - |
dc.format | application/ | en_US |
dc.language | zh-TW | en_US |
dc.language | en-US | en_US |
dc.language.iso | en_US | - |
dc.relation (關聯) | (中國)管理學報, 2005(S2), 227-229 | en_US |
dc.title (題名) | 應用部落格來改善客戶服務 | zh_TW |
dc.type (資料類型) | article | en |