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題名 創業導向與寬裕資源對於中小企業經營績效之影響
Influences of entrepreneurial orientation and slack resource on the performance of small and medium-size businesses
作者 郭于鼎
Kuo, Yu Ting
貢獻者 賴士葆<br>林宏遠
郭于鼎
Kuo, Yu Ting
關鍵詞 創業導向
寬裕資源
策略性規劃
經營績效
中小企業
日期 2007
上傳時間 11-Sep-2009 17:01:38 (UTC+8)
摘要 本研究採用「策略-結構-績效典範」的觀點作為研究架構的基礎。在這樣的觀點下,組織的經營策略需與結構配合才能創造出最好的營運績效(Miller and Friesen,1982;Miles and Snow,1978 ; Mintzberg,1973)。本研究以台灣的中小企業為主,探討創業導向透過對組織寬裕資源及策略性規劃的影響,是否會進一步為中小企業事業績效帶來成長。
     本研究採用問卷調查的方式,針對台灣1353個中小企業發放問卷,共計回收182份,回收率13.46%。
     本研究結果發現:
     1.創業導向策略會影響組織寬裕資源
     2.創業導向策略會影響策略性規劃活動
     3.組織寬裕資源不一定會影響組織經營績效
     4.策略性規劃活動會影響組織經營績效
     企業的創業導向策略對於組織寬裕資源及策略性規劃活動產生正向關係,組織寬裕資源不一定會與組織經營績效產生正向關係,策略性規劃活動對於組織經營績效產生正向關係。
參考文獻 一、中文部份
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賴進芎(民國93年),「傳銷業創業導向、競爭策略、組織文化與產業環境對組織績效的影響之研究-以台灣多層次傳銷業為例」,南華大學管理科學研究所未出版碩士論文
張在今(民國94年),「組織寬裕資源、創新與組織經營績效之關聯性研究-以台灣電子產業為例」,國立政治大學企業管理學系未出版碩士論文
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林震岩(民國95年),多變量分析-SPSS的操作與應用,智勝出版社
經濟部(2006),2006年中小企業白皮書
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描述 碩士
國立政治大學
企業管理研究所
95355014
96
資料來源 http://thesis.lib.nccu.edu.tw/record/#G0953550141
資料類型 thesis
dc.contributor.advisor 賴士葆<br>林宏遠zh_TW
dc.contributor.author (Authors) 郭于鼎zh_TW
dc.contributor.author (Authors) Kuo, Yu Tingen_US
dc.creator (作者) 郭于鼎zh_TW
dc.creator (作者) Kuo, Yu Tingen_US
dc.date (日期) 2007en_US
dc.date.accessioned 11-Sep-2009 17:01:38 (UTC+8)-
dc.date.available 11-Sep-2009 17:01:38 (UTC+8)-
dc.date.issued (上傳時間) 11-Sep-2009 17:01:38 (UTC+8)-
dc.identifier (Other Identifiers) G0953550141en_US
dc.identifier.uri (URI) https://nccur.lib.nccu.edu.tw/handle/140.119/30000-
dc.description (描述) 碩士zh_TW
dc.description (描述) 國立政治大學zh_TW
dc.description (描述) 企業管理研究所zh_TW
dc.description (描述) 95355014zh_TW
dc.description (描述) 96zh_TW
dc.description.abstract (摘要) 本研究採用「策略-結構-績效典範」的觀點作為研究架構的基礎。在這樣的觀點下,組織的經營策略需與結構配合才能創造出最好的營運績效(Miller and Friesen,1982;Miles and Snow,1978 ; Mintzberg,1973)。本研究以台灣的中小企業為主,探討創業導向透過對組織寬裕資源及策略性規劃的影響,是否會進一步為中小企業事業績效帶來成長。
     本研究採用問卷調查的方式,針對台灣1353個中小企業發放問卷,共計回收182份,回收率13.46%。
     本研究結果發現:
     1.創業導向策略會影響組織寬裕資源
     2.創業導向策略會影響策略性規劃活動
     3.組織寬裕資源不一定會影響組織經營績效
     4.策略性規劃活動會影響組織經營績效
     企業的創業導向策略對於組織寬裕資源及策略性規劃活動產生正向關係,組織寬裕資源不一定會與組織經營績效產生正向關係,策略性規劃活動對於組織經營績效產生正向關係。
zh_TW
dc.description.tableofcontents 摘要…………………………………………………………I
     目錄…………………………………………………………II
     表目錄………………………………………………………IV
     圖目錄………………………………………………………V
     第一章 緒論…………………………………………………1
     第一節 研究動機…………………………………………………1
     第二節 研究目的…………………………………………………3
     第三節 研究範圍…………………………………………………4
     第四節 研究流程…………………………………………………5
     第二章 文獻探討……………………………………………6
     第一節 創業導向…………………………………………………6
     第二節 寬裕資源…………………………………………………16
     第三節 策略性規劃………………………………………………25
     第四節 企業經營績效……………………………………………27
     第三章 研究方法……………………………………………33
     第一節 研究架構…………………………………………………33
     第二節 研究假說…………………………………………………36
     第三節 衡量變數定義及問卷設計………………………………39
     第四節 資料來源與樣本…………………………………………45
     第五節 分析方法…………………………………………………46
     第六節 問卷之效度與信度分析…………………………………47
     第四章 資料分析與研究發現………………………………52
     第一節 基本資料分析……………………………………………52
     第二節 整體概念模型……………………………………………59
     第三節 實證結果…………………………………………………68
     第四節 實證結果討論……………………………………………69
     第五章 結論與建議…………………………………………72
     第一節 研究結論…………………………………………………72
     第二節 理論與管理意涵…………………………………………74
     第三節 研究限制…………………………………………………80
     第四節 後續研究建議……………………………………………81
     參考文獻……………………………………………………82
     
     表目錄
     表2-1 創業導向的定義………………………………………………8
     表2-2 組織寬裕資源定義彙整表……………………………………17
     表2-3 組織寬裕資源構面彙整………………………………………23
     表2-4 績效衡量項目理論整理………………………………………29
     表2-5 本研究重要文獻研究主題彙整………………………………32
     表3-1 組織寬裕資源因素分析結果…………………………………42
     表3-2 收斂效度結果…………………………………………………49
     表3-3 問卷各構面之信度表…………………………………………51
     表4-1 中小企業認定標準……………………………………………53
     表4-2 受訪企業之產業別……………………………………………55
     表4-3 受訪廠商之創立年數…………………………………………56
     表4-4 受訪者服務年資………………………………………………57
     表4-5 問卷題項敘述統計整理………………………………………57
     表4-6 創業導向構面模型配適度統計結果…………………………60
     表4-7 寬裕資源構面模型配適度統計結果…………………………62
     表4-8 策略性規劃與經營績效構面模型配適度統計結果…………64
     表4-9 修正後各構面題項整理………………………………………65
     表4-10 整體模型路徑分析配適度統計結果…………………………66
     表4-11模型配適結果…………………………………………………67
     
     圖目錄
     圖1-1 本研究流程架構圖……………………………………………5
     圖2-1 組織層次之創業導向觀念性模式……………………………10
     圖2-2 創業導向之觀念性架構………………………………………11
     圖2-3 組織寬裕資源與資源特性分類圖……………………………21
     圖2-4 策略性規劃觀念架構…………………………………………26
     圖3-1 本研究之理論架構圖…………………………………………35
     圖4-1 調查企業之資本額……………………………………………53
     圖4-2 受訪企業之營業額……………………………………………54
     圖4-3 受訪企業之員工人數分配……………………………………56
     圖4-4 創業導向構面二階模型CFA結果……………………………59
     圖4-5 寬裕資源構面二階模型CFA結果……………………………61
     圖4-6 策略性規劃與經營績效構面一階模型CFA結果……………63
     圖4-7 整體模式配適結果……………………………………………66
zh_TW
dc.language.iso en_US-
dc.source.uri (資料來源) http://thesis.lib.nccu.edu.tw/record/#G0953550141en_US
dc.subject (關鍵詞) 創業導向zh_TW
dc.subject (關鍵詞) 寬裕資源zh_TW
dc.subject (關鍵詞) 策略性規劃zh_TW
dc.subject (關鍵詞) 經營績效zh_TW
dc.subject (關鍵詞) 中小企業zh_TW
dc.title (題名) 創業導向與寬裕資源對於中小企業經營績效之影響zh_TW
dc.title (題名) Influences of entrepreneurial orientation and slack resource on the performance of small and medium-size businessesen_US
dc.type (資料類型) thesisen
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