| dc.contributor.advisor | 吳文傑 | zh_TW |
| dc.contributor.advisor | Wu, Jack | en_US |
| dc.contributor.author (Authors) | 陳思頌 | zh_TW |
| dc.contributor.author (Authors) | Chan, Celia J. | en_US |
| dc.creator (作者) | 陳思頌 | zh_TW |
| dc.creator (作者) | Chan, Celia J. | en_US |
| dc.date (日期) | 2008 | en_US |
| dc.date.accessioned | 14-Sep-2009 09:46:09 (UTC+8) | - |
| dc.date.available | 14-Sep-2009 09:46:09 (UTC+8) | - |
| dc.date.issued (上傳時間) | 14-Sep-2009 09:46:09 (UTC+8) | - |
| dc.identifier (Other Identifiers) | G0091933022 | en_US |
| dc.identifier.uri (URI) | https://ah.lib.nccu.edu.tw/item?item_id=32564 | - |
| dc.description (描述) | 碩士 | zh_TW |
| dc.description (描述) | 國立政治大學 | zh_TW |
| dc.description (描述) | 國際經營管理碩士班(IMBA) | zh_TW |
| dc.description (描述) | 91933022 | zh_TW |
| dc.description (描述) | 97 | zh_TW |
| dc.description.abstract (摘要) | 網路學習：TaiwanStudent.com.tw 營運企劃 | zh_TW |
| dc.description.abstract (摘要) | None | en_US |
| dc.description.abstract (摘要) | 1.0 Executive Summary 1\r\nChart: Highlights 2\r\n1.1 Objectives 2\r\n1.2 Mission 2\r\n1.3 Keys to Success 3\r\n2.0 Company Summary 3\r\n2.1 Company Ownership 3\r\n2.2 Start-up Summary 4\r\nTable: Start-up 4\r\nChart: Start-up 4\r\n3.0 Services 4\r\n4.0 Market Analysis Summary 5\r\n4.1 Market Segmentation 5\r\nTable: Market Analysis 6\r\nChart: Market Analysis (Pie) 6\r\n4.2 Target Market Segment Strategy 7\r\n4.3 Service Business Analysis 7\r\n4.3.1 Competition and Buying Patterns 7\r\n4.3.2 Learn from Failure 7\r\n5.0 Web Plan Summary 8\r\n5.1 Website Marketing Strategy 8\r\n5.2 Development Requirements 9\r\n6.0 Strategy and Implementation Summary 9\r\n6.1 Competitive Edge 9\r\n6.2 Marketing Strategy 10\r\n6.3 Sales Strategy 10\r\n6.3.1 Sales Forecast 10\r\nTable: Sales Forecast 10\r\nChart: Sales Monthly 11\r\nChart: Sales by Year 11\r\n6.4 Milestones 11\r\nTable: Milestones 11\r\n7.0 Management Summary 12\r\n7.1 Personnel Plan 13\r\nTable: Personnel 14\r\n8.0 Financial Plan 14\r\n8.1 Start-up Funding 15\r\nTable: Start-up Funding 15\r\n8.2 Important Assumptions 15\r\n8.3 Break-even Analysis 16 \r\n8.4 Projected Profit and Loss 16\r\nTable: Profit and Loss 16\r\nChart: Profit Monthly 17\r\nChart: Profit Yearly 17\r\nChart: Gross Margin Monthly 18\r\nChart: Gross Margin Yearly 18\r\n8.5 Projected Cash Flow 18\r\nTable: Cash Flow 19\r\nChart: Cash 20 \r\nTable: Balance Sheet 20\r\n8.6 Projected Balance Sheet 21\r\n8.7 Business Ratios 21\r\n8.7 Business Ratios 22\r\nTable: Ratios 22\r\nTable: Sales Forecast 22\r\nTable: Personnel 23\r\nTable: Profit and Loss 24\r\nTable: Cash Flow 25\r\nTable: Balance Sheet 26 | - |
| dc.description.tableofcontents | 1.0 Executive Summary 1\r\nChart: Highlights 2\r\n1.1 Objectives 2\r\n1.2 Mission 2\r\n1.3 Keys to Success 3\r\n2.0 Company Summary 3\r\n2.1 Company Ownership 3\r\n2.2 Start-up Summary 4\r\nTable: Start-up 4\r\nChart: Start-up 4\r\n3.0 Services 4\r\n4.0 Market Analysis Summary 5\r\n4.1 Market Segmentation 5\r\nTable: Market Analysis 6\r\nChart: Market Analysis (Pie) 6\r\n4.2 Target Market Segment Strategy 7\r\n4.3 Service Business Analysis 7\r\n4.3.1 Competition and Buying Patterns 7\r\n 4.3.2 Learn from Failure 7\r\n5.0 Web Plan Summary 8\r\n5.1 Website Marketing Strategy 8\r\n5.2 Development Requirements 9\r\n6.0 Strategy and Implementation Summary 9\r\n6.1 Competitive Edge 9\r\n6.2 Marketing Strategy 10\r\n6.3 Sales Strategy 10\r\n6.3.1 Sales Forecast 10\r\nTable: Sales Forecast 10\r\nChart: Sales Monthly 11\r\nChart: Sales by Year 11\r\n6.4 Milestones 11\r\nTable: Milestones 11\r\n7.0 Management Summary 12\r\n7.1 Personnel Plan 13\r\nTable: Personnel 14\r\n8.0 Financial Plan 14\r\n8.1 Start-up Funding 15\r\nTable: Start-up Funding 15\r\n8.2 Important Assumptions 15\r\n8.3 Break-even Analysis 16 \r\n8.4 Projected Profit and Loss 16\r\nTable: Profit and Loss 16\r\nChart: Profit Monthly 17\r\nChart: Profit Yearly 17\r\nChart: Gross Margin Monthly 18\r\nChart: Gross Margin Yearly 18\r\n8.5 Projected Cash Flow 18\r\nTable: Cash Flow 19\r\nChart: Cash 20 \r\nTable: Balance Sheet 20\r\n 8.6 Projected Balance Sheet 21\r\n8.7 Business Ratios 21\r\n8.7 Business Ratios 22\r\nTable: Ratios 22\r\nTable: Sales Forecast 22\r\nTable: Personnel 23\r\nTable: Profit and Loss 24\r\nTable: Cash Flow 25\r\nTable: Balance Sheet 26 | zh_TW |
| dc.language.iso | en_US | - |
| dc.source.uri (資料來源) | http://thesis.lib.nccu.edu.tw/record/#G0091933022 | en_US |
| dc.subject (關鍵詞) | 網路學習 | zh_TW |
| dc.title (題名) | 網路學習：TaiwanStudent.com.tw 營運企劃 | zh_TW |
| dc.title (題名) | E-learning Business: TaiwanStudent.com.tw Business Plan | en_US |
| dc.type (資料類型) | thesis | en |
| dc.relation.reference (參考文獻) | None | zh_TW |
