dc.contributor.advisor | 方念萱 | zh_TW |
dc.contributor.advisor | Fang,Nien-husan | en_US |
dc.contributor.author (Authors) | 陳雅琪 | zh_TW |
dc.contributor.author (Authors) | Chen, Ya-chi | en_US |
dc.creator (作者) | 陳雅琪 | zh_TW |
dc.creator (作者) | Chen, Ya-chi | en_US |
dc.date (日期) | 2004 | en_US |
dc.date.accessioned | 17-Sep-2009 15:57:40 (UTC+8) | - |
dc.date.available | 17-Sep-2009 15:57:40 (UTC+8) | - |
dc.date.issued (上傳時間) | 17-Sep-2009 15:57:40 (UTC+8) | - |
dc.identifier (Other Identifiers) | GQ22275018500 | en_US |
dc.identifier.uri (URI) | https://nccur.lib.nccu.edu.tw/handle/140.119/33280 | - |
dc.description (描述) | 碩士 | zh_TW |
dc.description (描述) | 國立政治大學 | zh_TW |
dc.description (描述) | 新聞研究所 | zh_TW |
dc.description (描述) | 90451012 | zh_TW |
dc.description (描述) | 93 | zh_TW |
dc.description.abstract (摘要) | 2003年傳染病SARS流行期間,媒體在指稱此疾病時,出現許多不同的名稱,本研究認為名稱不只是用來指稱事物、也反映社會文化的想法,更可能遮蔽了真實,帶來了想像,這本論文即是嘗試描繪這個過程的痕跡。研究者在文本中採用Norman Fairclough的批判論述分析方法,從中發展出語言、媒體論述及社會文化三個分析層次,觀察在SARS發展的過程中,媒體上出現的疾病名稱如何形成及轉變、媒體論述和整體社會氣氛如何因應隨之改變的動態過程;再輔以深度訪談法,瞭解報社編輯在處理SARS新聞時面對的情形和自身想法,而這些因素又如何影響了他/她們對疾病名稱的選擇。 研究分析發現,SARS名稱的變化可略分為三個時期:在官方尚未確定疾病名稱前,名稱強調的多是疾病的不明、外來和可怕,報導內容中有相當部分用來描述一般民眾的恐慌情緒,編輯則著重在新聞報導中找出新奇吸引讀者的觀點來形容此一新興傳染病,略為誇張也在可接受範圍;第二個時期官方名稱出現,媒體漸漸出現統一的名稱,不過在其中個別媒體組織的立場仍然可能影響名稱變化的速度,但代表專業共識和官方力量的名稱則是影響名稱最有力的因素,報導內容也以醫療專業觀點為多數;第三個時期傳染範圍擴大,媒體紛紛改以讖諱風格鮮明的「煞」字來指稱疾病,編輯除了提及諧音運用,也有將自身對疾病感知到的負面形象轉移到文字上的作用,連帶在圖片的選擇上也以除煞驅魔為主。研究者嘗試指出,疾病名稱不是理所當然,而是新聞室內編輯在諸多考量下所做出的選擇,包括消息來源的不同、市場利潤的追求、組織意識形態的影響、社會文化概念以及個人主觀的感受等,這些都會進而影響到閱聽眾對疾病的認知。研究者試圖以此提醒新聞從業人員對事物的命名保持反思,閱聽眾在接收訊息時則必須時時保有批判性的覺察。 | zh_TW |
dc.description.tableofcontents | 圖表目錄 2第一章 緒論 4第一節 研究動機 4第二節 研究背景與問題 9第三節 研究目的與架構 13第二章 文獻探討 17第一節 符號意義對應 命名大有文章 17壹、名實之間—名稱與內涵意義的討論 17貳、疾病與命名 21第二節 媒體效果展現 守門動見觀瞻 33第三節 恐懼文化勃興 SARS躬逢其盛 41第三章 研究方法 48第一節 文本 批判論述分析 48壹、N. Fairclough 的批判論述分析概念 49貳、互文性分析 52第二節 新聞室 深度訪談 55壹、深度訪談作為研究方法 55貳、訪談執行 57第三節 分析架構和樣本選取說明 60壹、 文本分析架構 60貳、 文本分析樣本選取說明 62第一節 你得了「奪命肺炎」 64第二節 你得了「嚴重急性呼吸道症候群」(SARS) 81第三節 你「中煞」了 101第五章 資料分析(二):深度訪談 124第一節 編輯的決策:標題和新事物名稱 124第二節 SARS新聞中的決策 130壹、 第一階段:廣東/非典型肺炎 與 不明/恐怖/怪肺炎 130貳、 第二階段:SARS 134參、 第三階段:煞 136肆、 SARS與煞之間 141第三節 編輯命名與社會真實之間 146第六章 結論 149第一節 疾病名稱分析 149第二節 討論 155第三節 研究限制與未來研究建議 160參考文獻 161 | zh_TW |
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dc.language.iso | en_US | - |
dc.source.uri (資料來源) | http://thesis.lib.nccu.edu.tw/record/#GQ22275018500 | en_US |
dc.subject (關鍵詞) | 嚴重急性呼吸道症候群(SARS) | zh_TW |
dc.subject (關鍵詞) | 批判論述分析 | zh_TW |
dc.subject (關鍵詞) | 守門人 | zh_TW |
dc.subject (關鍵詞) | 市場導向新聞學 | zh_TW |
dc.subject (關鍵詞) | 恐懼文化 | zh_TW |
dc.title (題名) | SARS風暴中的媒體與命名 | zh_TW |
dc.type (資料類型) | thesis | en |
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