| dc.contributor.advisor | 苑守慈 | zh_TW |
| dc.contributor.author (Authors) | 林柏丞 | zh_TW |
| dc.creator (作者) | 林柏丞 | zh_TW |
| dc.date (日期) | 2007 | en_US |
| dc.date.accessioned | 17-Sep-2009 18:51:58 (UTC+8) | - |
| dc.date.available | 17-Sep-2009 18:51:58 (UTC+8) | - |
| dc.date.issued (上傳時間) | 17-Sep-2009 18:51:58 (UTC+8) | - |
| dc.identifier (Other Identifiers) | G0093933022 | en_US |
| dc.identifier.uri (URI) | https://nccur.lib.nccu.edu.tw/handle/140.119/33938 | - |
| dc.description (描述) | 碩士 | zh_TW |
| dc.description (描述) | 國立政治大學 | zh_TW |
| dc.description (描述) | 國際經營管理碩士班(IMBA) | zh_TW |
| dc.description (描述) | 93933022 | zh_TW |
| dc.description (描述) | 96 | zh_TW |
| dc.description.abstract (摘要) | 應用TRIZ分析台灣空運業延長路上服務時間之研究 | zh_TW |
| dc.description.abstract (摘要) | Innovation is the core for service industry. There are different phases for service innovation; it is an evolving to the end user; service extension is one kind of the innovation. However, the service innovation is difficult to be evaluated, which is intangible; it’s about the perception form the end users. Finding a practical way to scientifically describe or compare “perception”, “feeling”…etc becomes an interesting topic for studying.The case we have is about the Service extension of Air cargo business. The issues for the service extension include: (1) how can the information technology support the service extension? (2) how is the cost effectiveness (3) how is the limitation and impact for the service extension? (4) how does the market feedback for the service extension? The methodology we used is TRIZ, which is applied well in the hardware innovation. First, TRIZ is a systematical way to clarify the status quo of the operation system; the possible solution can be come out from TRIZ’s systematically analysis! In the last, TRIZ is also applied for the solution evaluating. In this study, TRIZ’s Contradiction analysis is used for constructing and identifying the issues for the service extension; the 40 TRIZ principles is used for working out and evaluating the possible solutions. Key word: Service innovation, Service Extension, Air cargo, Express, TRIZ Contradiction Analysis, TRIZ principles. | en_US |
| dc.description.tableofcontents | Chapter 1 Introduction 1Chapter 2 Literature Review: Innovation theory in Service industry 42-1 Management innovation in Services 42-2 TRIZ related literature 6Chapter 3 Industry Back ground and Company Information 93.1 Air cargo Industry Background 93.1.1 Air cargo industry and status quo - Worldwide 103.1.2 Air cargo status quo - Taiwan 143.1.3 Air Cargo Operation flow 173.1.4 Air cargo Information flow 183.2 The company’s information 193.2.1 the Challenges for the case company – China’s rising 203.2.2 Operation service extend 213.3 The issues for extending services for Case Company 223.3.1 Information flow issues 233.3.2 Physical flow issues 233.3.3 Cost issues 243.3.4 Competitors’ reaction 253.3.5 Customer ‘s habitual domain 25Chapter 4 Using TRIZ to analysis the service extend in Air cargo Express industry 274.1 Introduction TRIZ method – What is TRIZ 274.2 TRIZ’s application in Service industry 294.3 Using TRIZ for Operation service extend 304.4 Problem Definition, resolution, & solution evaluation 334.4.1 Problem Definition 334.4.2 Problem Resolution by applying principles 344.4.3 Solution evaluation & generation: 38Chapter 5 Managerial Implications 43Chapter 6 Conclusions 46References 49Appendix TRIZ 40 Inventive Principles with Examples 50Web sites 64List of GraphicsGraphic 3-1 Air cargo industry framework…….. 11Graphic 3-2 Air cargo industry statistics 12Graphic 3-3 Overall Taiwan’s Air cargo industry statistics 15 Graphic 3-4 Taiwan’s Air cargo industry statistics by trading types………………16Graphic 3-5 Taiwan’s Express operation flow 17Graphic 3-6 Taiwan’s Air cargo industry statistics by trading types 19Graphic 3-7 Cases Company’s Order counts statistics 26Graphic 4-1 The TRIZ problem solving method. 28Graphic 4-2 The operation structure for the case company. 32Graphic 4-3 Contradiction Analysis 34Graphic 4-4 Problem Solving Logics. By using TRIZ 35Graphic 4-5 TRIZ principles applying with issues 39 | zh_TW |
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| dc.language.iso | en_US | - |
| dc.source.uri (資料來源) | http://thesis.lib.nccu.edu.tw/record/#G0093933022 | en_US |
| dc.subject (關鍵詞) | 應用TRIZ分析台灣空運業 | zh_TW |
| dc.title (題名) | 應用TRIZ分析台灣空運業延長路上服務時間之研究 | zh_TW |
| dc.title (題名) | Applying TRIZ in analyzing On-Road Service Extension for Air cargo in Taiwan | en_US |
| dc.type (資料類型) | thesis | en |
| dc.relation.reference (參考文獻) | References | zh_TW |
| dc.relation.reference (參考文獻) | 1. Atsuko Ishida, Hitachi,Ltd. Kawasaki, JapaUsing TRIZ to Create Innovative Business Models and Products, TRIZ Future 2003, November 12-14, 2003, Aachen, Germany. | zh_TW |
| dc.relation.reference (參考文獻) | 2. Batras, R., 1990, `Interactive Innovation in Financial and Business Services: the Vanguard of the Service Revolution`, Research Policy, Vol.19, No.3, pp.215-37. | zh_TW |
| dc.relation.reference (參考文獻) | 3. Czepiel, J., M.Solomon and C.Surprenant (eds.), 1985, The Service Encounter, Lexington. | zh_TW |
| dc.relation.reference (參考文獻) | 4. Fincham, R., J.Fleck, R.Procter, M.Tiemey, R.Williams and H.Scarbrough, 1995, Expertise and Innovation. Information Technology Strategies in the Financial Services Sector, Oxford. | zh_TW |
| dc.relation.reference (參考文獻) | 5. Huete, L.M. and A.Roth, 1988, `The Industrialization and Span of Retail Banking Units` Service`, in R. Johnston (ed.). The Management of Service Operations, Kempstone (UK). | zh_TW |
| dc.relation.reference (參考文獻) | 6. Kah-Hin Chai; Jun Zhang; Kay-Chuan Tan. A TRIZ-Based Method for New Service Design Journal of Service Research: JSR; Aug 2005; 8, 1; ABI/INFORM Global pg. 48 | zh_TW |
| dc.relation.reference (參考文獻) | 7. Naslund, B., 1986, Financial Innovations. A Comparison with R&D in Physical Products, EFI Research Paper/Report, Stockholm. | zh_TW |
| dc.relation.reference (參考文獻) | 8. Reidenbach, R. and D.Moak, 1986, `Exploring Retail Batik Performance and New Product Development: A Profile of Industry Practice`, Journal of Product Innovation Management, VQI.3, No.3, pp. 187-94. | zh_TW |
| dc.relation.reference (參考文獻) | 9. Scarbrough, H. and R.Lannon, 1989, `The Management of Innovation in the Financial Services Sector: a Case Study`, Joumal of Marketing Management, Vol.5, No.l, pp.51-62. | zh_TW |
| dc.relation.reference (參考文獻) | 10. Voss, C, R Johnston, R.Silvestro, L.Fitzgerald and T.Brignall, 1992, `Measurement of Innovation and Design performance in Services`, Design Management Journal, Winter, pp.40-6. | zh_TW |
| dc.relation.reference (參考文獻) | 11. Sydney, Austral, CargoWide edi Payload ASIA September, 2007 | zh_TW |
