| dc.contributor.advisor | 溫肇東 | zh_TW |
| dc.contributor.author (Authors) | 楊慶昌 | zh_TW |
| dc.contributor.author (Authors) | Yang,Chiang-Chang | en_US |
| dc.creator (作者) | 楊慶昌 | zh_TW |
| dc.creator (作者) | Yang,Chiang-Chang | en_US |
| dc.date (日期) | 2004 | en_US |
| dc.date.accessioned | 18-Sep-2009 14:49:48 (UTC+8) | - |
| dc.date.available | 18-Sep-2009 14:49:48 (UTC+8) | - |
| dc.date.issued (上傳時間) | 18-Sep-2009 14:49:48 (UTC+8) | - |
| dc.identifier (Other Identifiers) | G0090932921 | en_US |
| dc.identifier.uri (URI) | https://nccur.lib.nccu.edu.tw/handle/140.119/35361 | - |
| dc.description (描述) | 碩士 | zh_TW |
| dc.description (描述) | 國立政治大學 | zh_TW |
| dc.description (描述) | 經營管理碩士學程(EMBA) | zh_TW |
| dc.description (描述) | 90932921 | zh_TW |
| dc.description (描述) | 93 | zh_TW |
| dc.description.abstract (摘要) | 『要如何將科技研發技術商品化』是國際間運用科技成果帶動經濟發展最重要的議題，本研究目的即在透過文獻探討及個案研究從對下列三議題的研究：一、『研發技術商品化』的推動行之有年，然而，聯結『技術價值』與『經濟價值』間的環節為何？二、智慧資本管理如何有效協助『研發技術商品化』？三、透過個案研究實証，值得借鏡的做法為何？探討技術成果商品化的機制。 從文獻的探討，本研究獲得許多學者專家曾提出精闢的看法，並從這些看法中歸納出對『技術商品化組織內機制』的評論與建議，後續並透過對British Technology Group(BTG)的案例研究，驗證實施的可行性。本研究重要結論如下：一、利用科技成果帶動經濟發展，近年來成為先進國家重要經濟發展策，『研發技術商品化』仍然有很大的調整空間。二、技術商品化是一連串複雜的加值過程，透過商品化模式可將技術價值與經濟價值聯結聯結。三、智慧資本為企業帶來價值，同時為達成技術商品化模式提供競爭策略決策分析。四、目前大學與研究機構在流程上缺乏以『商品化模式』聯結『技術價值』與『經濟價值』。從文獻回顧，大學與研究機構除擁有技術和專利外，已逐步開始建立社群網脈，從經營觀點來看，專業人力仍是最大的弱點。關鍵辭：技術商品化、商品化模式、智慧資本管理 | zh_TW |
| dc.description.abstract (摘要) | In order to have a competitive economic growth, “how to turn the value from R&D technology to knowledge-based economy” becomes one of the most important issue of multi-nations. Hence, the purpose of this study is to explore the mechanism of how to commercialize the R&D technologies. There are three following topics will be studied by the methods of articles review and case study to explore the mechanism :1.What is the gap from transferring the technology value to economic value?2.How intellectual capital management help technology commercialization?3.What we learned from the benchmark case after studied? Many profound articles of technology commercialization from those named scholars has been reviewed and summarized into this study as references. The British Technology Group (BTG) was choused as the benchmark of feasibility case, based on its pioneered and experienced performance.The conclusions of this study are:1.There are still have many space available for increasing competitive economic value by building up the mechanism of commercialization of R&D technology.2.”Technology commercialization” is a series of complex value-added process. “Business Model” plays the bridging role linking the “technology value” and “economic value” during the processing.3.”Intellectual capital management system” provide strategic analysis for competitive business model decision on technology commercialization process.4.Currently, business model still not play the bridging role between technology value and economic value for most University and R&D institute during the technology commercialization processing. However, from the articles review, some universities and R&D institutes are starting to build up the technology commercialization network will be good for the business promotion, and the most week point for those organization still lock on the shortage of experienced manpower.Key Word: Technology Commercialization, Business Model, Intellectual Capital Management | en_US |
| dc.description.tableofcontents | 目錄 頁碼第一章 緒論 01 第一節 研究背景與動機 01 第二節 研究目的 02第二章 文獻探討 03 引 言 03 第一節 研究背景回顧 04 第二節 大學與研究機構技術商品化 08 第三節 技術商品化的理論 12 第四節 商品化模式與競爭策略在技術商品化的角色 25 第五節 智慧資本管理與技術商品化 32 第六節 文獻小結 42第三章 研究方法 46 第一節 個案研究方法與資料收集方式 46 第二節 研究流程 48 第三節 研究架構 49第四章 企業經營技術商品化案例 50 第一節 案例背景 50 第二節 British Technology Group(BTG)公司 55 第三節 研究發現與討論 87第五章 結論與建議 91 第一節 研究結論 91 第二節 研究限制 94 第三節 研究建議 95參考文獻 97圖目錄 頁碼圖1、1984-2004年美國專利申請數統計 05圖2、1984-2004年美國專利獲得數統計 05圖3、台灣R&D支出占GDP比重1980年-2003年 07圖4、技術到市場的商業化過程 15圖5、新技術推廣策略的主要部分 18圖6、技術商業化的一般方法 19圖7、商品開發過程-決策階段模式 23圖8、典型步驟/閘門(審核)程序 24圖9、商品化模式在技術商業化過程扮演的角色 26圖10、Skandia 市場價值架構圖 33圖11、智慧資本的概念圖 34圖12、智慧資本及其主要內含 37圖13、企業的願景、策略與智慧資本的關聯 38圖14、企業智慧資產管理系統 40圖15、研究流程 48圖16、研究架構 49圖17、BTG組織架構 55圖18、BTG重點領域調整 57圖19、BTG的整體業務 58圖20、策略營運單位營運模式 59圖21、BTG技術商品化流程 60圖22、技術發掘/購併流程 61圖23、技術商品化機會評估流程 62圖24、市場潛力與機會強度分析 64圖25、技術開發機制 67圖26：投資、風險/報酬與技術商品化 68圖27：BTG核心能力 69圖28：Primaxis公司運作機制 72圖29：BTG上市後股價走勢 83圖30：BTG上市後股價走勢(續) 83圖31：BTG上市後股價走勢(續) 84圖32、BTG的商品化模式結合智慧資產決策系統概念圖 88圖33、BTG的商品化模式結合智慧資產決策系統 88表目錄 頁碼表1 研發經費佔國民生產毛額百分比 04表2、1994-2003年美國大學及研究機構研發經費與授權收入統計 06表3、1991-2004年台灣在美國之專利申請與獲證統計 07表4、技術應用於商品的展示步驟 17表5、Goldsmith技術商品化流程 22表6、各學者對智慧資本之觀點彙整 32表7、Dzinkowski智慧資本的要素表 35表8、企業從智慧資本獲得的價值 37表9、企業智慧資本的角色 39表10、BTG重要發展里程碑 54表11、機會篩選工具(OST)-分類 63表12、初步機會強度指標 63表13、機會初評產出範例 64表14、商品化機會分析 65表15、BTG個案加值計畫重點 65表16、個案細部評估範例 66表17、BTG主要技術來源機構 73表18、BTG技術商品化主導案例扮演的角色 80表19、BTG股權與市值 81表20、1995至2004總營收表 85表21、1995年上市後新增營收 85表22、1995年至2004年營運損益 86表22、1999年至2004年BTG累計投資Provensis案金額 86 | zh_TW |
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| dc.language.iso | en_US | - |
| dc.source.uri (資料來源) | http://thesis.lib.nccu.edu.tw/record/#G0090932921 | en_US |
| dc.subject (關鍵詞) | 技術商品化 | zh_TW |
| dc.subject (關鍵詞) | 商品化模式 | zh_TW |
| dc.subject (關鍵詞) | 智慧資本管理 | zh_TW |
| dc.title (題名) | 技術商品化組織內機制探討 | zh_TW |
| dc.type (資料類型) | thesis | en |
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