| dc.contributor.advisor | 吳豐祥 | zh_TW |
| dc.contributor.advisor | Wu, Feng-Shang | en_US |
| dc.contributor.author (Authors) | 陳啟斌 | zh_TW |
| dc.contributor.author (Authors) | Chen, Chibin | en_US |
| dc.creator (作者) | 陳啟斌 | zh_TW |
| dc.creator (作者) | Chen, Chibin | en_US |
| dc.date (日期) | 2004 | en_US |
| dc.date.accessioned | 18-Sep-2009 15:07:07 (UTC+8) | - |
| dc.date.available | 18-Sep-2009 15:07:07 (UTC+8) | - |
| dc.date.issued (上傳時間) | 18-Sep-2009 15:07:07 (UTC+8) | - |
| dc.identifier (Other Identifiers) | G0899321961 | en_US |
| dc.identifier.uri (URI) | https://nccur.lib.nccu.edu.tw/handle/140.119/35478 | - |
| dc.description (描述) | 碩士 | zh_TW |
| dc.description (描述) | 國立政治大學 | zh_TW |
| dc.description (描述) | 經營管理碩士學程(EMBA) | zh_TW |
| dc.description (描述) | 89932196 | zh_TW |
| dc.description (描述) | 93 | zh_TW |
| dc.description.abstract (摘要) | 長期以來，台灣營建產業處於低度發展劣勢，廠商規模、技術、管理能力嚴重落後於國際廠商，尤其自台灣加入世界貿易組織後，更面臨國內市場對外開放競爭的挑戰。本研究意在探討台灣營建產業領導廠商（個案公司）因應變局挑戰的策略思維，變革的內容、過程與績效。 個案公司面臨產業變局，於2000年由企業領導人發動企業文化重塑，標舉企業經營新價值，重行定位企業走向。經由策略再思維，採用選擇與集中策略，選定系統整合工程、一般建築市場、高科技廠房，為三大核心目標事業領域，並以系統整合、風險管理、fast-track為其未來發展之策略性能耐。 為達成經營變革策略目標，個案公司推動以績效管理模式為主軸之企業流程再造，涵蓋目標管理、組織重整、引進企業資源規劃（ERP）以利工程規劃管理、預算管制、重建人力資訊系統等。致力於管理控制面之營運效率改善。其變革管理作為，確實已取得近程財務績效優勢，領先業界。 個案研究之主要發現為：缺乏變革管理經驗的企業，初期嘗試推動組織變革，傾向於採用「基本策略」變革為主要取向；在習於服從權威的組織環境中，領導者的視野與意志貫徹，為企業進行組織變革的關鍵成功因素；成功的組織變革需要涵蓋全面，藉由系統化的策略思維，將各項變革作為加以互相連結；客觀、全面、正確而深入地檢視與診斷組織既有問題，是有效達成組織變革的必要手段；企業面對惡質化的市場競爭，需透過策略再思維重新定義經營領域，以提升經營效能；封閉產業廠商面臨產業環境國際化變局，需進行涵蓋較多層面的組織變革，以因應變局挑戰；對於採取「基本策略」變革而言，推動既深且廣、符合策略目標的企業流程再造，為達成變革目標的關鍵；明確、與變革策略相結合的績效管理，是推動「基本策略」變革的有效工具。 | zh_TW |
| dc.description.abstract (摘要) | For decades, the construction industry of Taiwan has undergone its underdevelopment, with its scale, technologies and managerial capabilities backward to the average of worldwide competitors. Such competition posture has turned severer as the local construction market opened to global competition since Taiwan entered WTO. This research studies the strategic thinking, contents, the process and performances of organizational changes initiated by a leading company (“The Company”) of Taiwan construction industry while facing the harsh impact on business environmental changes. Reacting to industrial changes, in year 2000, CEO of The Company initiated to re-mold its corporate culture, to advocate new corporate values and to re-define business approaches. To execute rethinking approach of change management, The Company adopted the strategy of “selection & focus” to target on system integration of infrastructures, buildings and hi-tech factories as core business, with strategic competences of SI, risk management and fast-track skills to be cultivated. To achieve strategic objectives, The Company facilitated business process reengineering, which centered on performance management mode and process reengineering, including management by objectives, organizational restructuring, adopting ERP for engineering planning & management, budget control and reestablishment of information system of human resource management, for the enhancing of operational efficiency. Such managerial effort has led The Company to financially outperform local competitors for the latest three years. What this research reveals can be an inspiration to business execution. The overall commitment of the corporate is essential to the success of an organizational change since the change requires the comprehensive coverage. The leader’s vision and perseverance are critical to the fulfillment of organizational changes. It is pivotal to facilitate such changes with systematic strategic thinking. The subjective, comprehensive, extensive and precise survey and diagnosis on the existing problems of an organization is necessary to effectively reach the objectives of organizational changes. To set out suitable competition strategies in accordance with environmental factors and organizational conditions is indispensable to enhance business effectiveness. The performance management which aligns with strategic objectives is the important means to execute the organizational change. | en_US |
| dc.description.tableofcontents | 謝辭……………………………………………………………………………………..二摘要……………………………………………………………….……….…………….三目錄……………………………………………………………………………………………四表目錄…………………………………………………………………………………………七圖目錄…………………………………………………………………………………………八第壹章 緒論…………………………………………………………………………………1第一節 研究動機………………………………………………………………………1第二節 研究目的與問題………………………………………………………………2第三節 研究流程………………………………………………………………………3第四節 論文章節架構…………………………………………………………………4第貳章 文獻探討……………………………………………………………………………5第一節 組織變革的定義與策略觀……………………………………………………5第二節 變革策略擬定…………………………………………………………………17第三節 企業文化………………………………………………………………………20第四節 企業流程再造…………………………………………………………………23第五節 核心能耐之建立………………………………………………………………27第六節 變革成功評核…………………………………………………………………31第七節 文獻探討小結…………………………………………………………………33第參章 台灣營建產業………………………………………………………………………35第一節 營建產業概況…………………………………………………………………35第二節 台灣營建產業基本問題………………………………………………………41第三節 營建產業競爭策略……………………………………………………………44第四節 台灣營建產業探討小結………………………………………………………53第肆章 研究架構與方法……………………………………………………………………54第一節 研究架構………………………………………………………………………54第二節 研究方法與設計………………………………………………………………55第伍章 個案研究……………………………………………………………………………56第一節 個案公司發展沿革……………………………………………………………56第二節 個案公司變革驅動因素………………………………………………………59第三節 重塑企業文化…………………………………………………………………63第四節 策略再思維……………………………………………………………………70第五節 企業流程再造…………………………………………………………………75第六節 變革績效………………………………………………………………………87第七節 研究發現與討論………………………………………………………………92第陸章 結論與建議…………………………………………………………………………97第一節 研究結論………………………………………………………………………97第二節 實務上的建議…………………………………………………………………99第三節 後續研究建議…………………………………………………………………100參考文獻………………………………………………………………………………………101壹、中文部分……………………………………………………………………………101貳、中文翻譯部分………………………………………………………………………102參、英文部分……………………………………………………………………………103 | zh_TW |
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| dc.language.iso | en_US | - |
| dc.source.uri (資料來源) | http://thesis.lib.nccu.edu.tw/record/#G0899321961 | en_US |
| dc.subject (關鍵詞) | 組織變革 | zh_TW |
| dc.subject (關鍵詞) | 企業文化重塑 | zh_TW |
| dc.subject (關鍵詞) | 策略再思維 | zh_TW |
| dc.subject (關鍵詞) | 企業流程再造 | zh_TW |
| dc.subject (關鍵詞) | 變革績效 | zh_TW |
| dc.subject (關鍵詞) | Organizational Changes | en_US |
| dc.subject (關鍵詞) | Re-molding of Corporate Cultures | en_US |
| dc.subject (關鍵詞) | Strategic Re-thinking | en_US |
| dc.subject (關鍵詞) | Business Process Reengineering | en_US |
| dc.subject (關鍵詞) | Performances of Changes | en_US |
| dc.title (題名) | 營建廠商組織變革個案研究 | zh_TW |
| dc.type (資料類型) | thesis | en |
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