| dc.contributor.advisor | 郭更生 | zh_TW |
| dc.contributor.author (作者) | 李書賢 | zh_TW |
| dc.creator (作者) | 李書賢 | zh_TW |
| dc.date (日期) | 2007 | en_US |
| dc.date.accessioned | 18-九月-2009 19:55:27 (UTC+8) | - |
| dc.date.available | 18-九月-2009 19:55:27 (UTC+8) | - |
| dc.date.issued (上傳時間) | 18-九月-2009 19:55:27 (UTC+8) | - |
| dc.identifier (其他 識別碼) | G0095355058 | en_US |
| dc.identifier.uri (URI) | https://nccur.lib.nccu.edu.tw/handle/140.119/36845 | - |
| dc.description (描述) | 碩士 | zh_TW |
| dc.description (描述) | 國立政治大學 | zh_TW |
| dc.description (描述) | 企業管理研究所 | zh_TW |
| dc.description (描述) | 95355058 | zh_TW |
| dc.description (描述) | 96 | zh_TW |
| dc.description.abstract (摘要) | Christensen提出「破壞性創新」，解釋為什麼許多過去成功的企業，在遭遇到新市場或新科技的衝擊時，常常失去他們在業界的領導地位。然而，相當可惜的是，Christensen只提出的「破壞性創新」的概念，卻沒有清楚地定義什麼才算是「破壞性創新」。本研究將建立一個具有「價值創新程度」、「市場創新程度」、「市場成長速度」，三個構面的模型，用來決定是否為「破壞性創新」的要件。在每個構面下，分別發展出更細微的判斷指標，使模型更趨於完善。本研究更深入訪談三間具創新能力、其產品在市面上都有一定知名度的公司創辦、負責人，就本研究的三個構面，分別以其公司的創新產品做出對應的回應。最後統整出這些創新產品在這些構面的相似性。 | zh_TW |
| dc.description.abstract (摘要) | Christensen proposed the concept of "disruptive innovation" to explain why the established firm always failed when facing new market of new technology. However, Christensen just proposed the idea of "disruptive innovation", but he didn`t clearly define what "disruptive innovation" is. This research established a model including three dimensions: value innovative ability, market acceptability, and market innovative ability, to determine if it is disruptive innovation. There are some criteria under the three dimensions. This research also interviewed the persons in charge innovative products, which is very popular in the market, in three innovative companies. They reposed according to the three dimensions. Some similarities of the three innovative products are concluded. | en_US |
| dc.description.tableofcontents | 中英文摘要 IAbstract I目錄 II圖目錄 IV表目錄 V第一章 緒論 1第一節 研究動機 1第二節 過去研究不足之處 3破壞性創新界定不清 3片面地界定破壞性創新 4第三節 研究範圍 5第四節 研究流程 6第二章 文獻探討 8第一節 破壞性創新的定義 8第二節 破壞性創新的種類 10第三節 頂尖企業在面對科技與市場結構的變遷時會喪失了既有的領導地位?! 12第三章 研究架構 14第一節 研究方法 14第二節 破壞性創新模型 16第三節 價值創新程度 19技術接受者獲得價值提昇的程度 19互補品商品化程度 19技術接受者的轉換成本 20售價策略 20科技的創新程度 21商業模式的創新程度 22第四節 市場創新程度 23剛開始市場的顧客群不是相同的一群 23創造出新的市場 24第五節 市場成長速度 25相似品進入市場的速度 25市場擴散因素 26是短暫的流行商品或是長久的破壞性創新？ 26第六節 命題說明 28第四章 個案探討 30第一節 地圖日記 30創新背景 32價值創新程度 32市場創新程度 33市場成長速度 34第二節 EeePC 36創新背景 37價值創新程度 38市場創新程度 39市場成長速度 40第三節 輪圈馬達 41創新背景 42價值創新程度 43市場創新程度 44市場成長速度 45第四節 綜合討論 46價值創新程度 47市場創新的程度 48市場成長速度 48第五章 結論與建議 51第一節 結論 51第二節 貢獻與建議 51第三節 研究限制與後續研究建議 52參考文獻 53一、 中文部分 53二、 英文部分 53三、 網頁部分 54附錄 55附錄一：參訪地圖日記創辦人─郭書齊先生 (2008. 05. 16) 55附錄二：參訪EeePC易電腦事業處的總經理─許先越先生 (2008. 05. 23) 61附錄三：參訪中廣電動車董事長─李宜和先生 (2008. 05. 31) 65 | zh_TW |
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| dc.language.iso | en_US | - |
| dc.source.uri (資料來源) | http://thesis.lib.nccu.edu.tw/record/#G0095355058 | en_US |
| dc.subject (關鍵詞) | 創新 | zh_TW |
| dc.subject (關鍵詞) | 破壞性創新 | zh_TW |
| dc.subject (關鍵詞) | 地圖日記 | zh_TW |
| dc.subject (關鍵詞) | 中廣電動車 | zh_TW |
| dc.subject (關鍵詞) | innovation | en_US |
| dc.subject (關鍵詞) | disruptive innovation | en_US |
| dc.subject (關鍵詞) | Atlaspost.com | en_US |
| dc.subject (關鍵詞) | Elebike | en_US |
| dc.subject (關鍵詞) | EeePC | en_US |
| dc.title (題名) | 破壞性創新模式之研究 | zh_TW |
| dc.title (題名) | The Research of Disruptive Innovation Model | en_US |
| dc.type (資料類型) | thesis | en |
| dc.relation.reference (參考文獻) | 一、 中文部分 | zh_TW |
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| dc.relation.reference (參考文獻) | 二、 英文部分 | zh_TW |
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| dc.relation.reference (參考文獻) | 三、 網頁部分 | zh_TW |
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