| dc.contributor.advisor | 何小台 | zh_TW |
| dc.contributor.advisor | Ho, Chester | en_US |
| dc.contributor.author (Authors) | 黃建昌 | zh_TW |
| dc.contributor.author (Authors) | Huang, James | en_US |
| dc.creator (作者) | 黃建昌 | zh_TW |
| dc.creator (作者) | Huang, James | en_US |
| dc.date (日期) | 2009 | en_US |
| dc.date.accessioned | 15-Jun-2010 16:24:57 (UTC+8) | - |
| dc.date.available | 15-Jun-2010 16:24:57 (UTC+8) | - |
| dc.date.issued (上傳時間) | 15-Jun-2010 16:24:57 (UTC+8) | - |
| dc.identifier (Other Identifiers) | G0096933017 | en_US |
| dc.identifier.uri (URI) | http://nccur.lib.nccu.edu.tw/handle/140.119/38436 | - |
| dc.description (描述) | 碩士 | zh_TW |
| dc.description (描述) | 國立政治大學 | zh_TW |
| dc.description (描述) | 國際經營管理碩士班(IMBA) | zh_TW |
| dc.description (描述) | 96933017 | zh_TW |
| dc.description (描述) | 98 | zh_TW |
| dc.description.abstract (摘要) | 頭髮再生之生技事業創業企劃書 | zh_TW |
| dc.description.abstract (摘要) | 1 Executive Summary……………………………………………………….…….6 2 Business Description……………………...………………………………..…....7 2.1 Industry Overview…………………………………..……………………...7 2.2 Company Description……………………...……………………………….8 2.3 Current Status……………………………………………………………..11 2.4 Mission and Objectives...…………………………………………………12 2.5 Critical Success Factors…………....……………………………………...13 2.6 Exit Strategy………………………………………………………………14 3 Product and Service……...………………………………….…………………16 3.1 Technology………………………………………………………………..16 3.2 Product Description.……………………………………………………....17 3.3 Uniqueness of Product………………………………...…………………..25 3.4 Production……………………..…………………………………………..27 3.5 Service and Operation……………………………………………………..28 4 Market….……………………………………………………………………….29 4.1 Market Analysis…………………………………………...………………29 4.2 Competitors Analysis…………………………………………...…………35 4.3 SWAT Analysis…………………………………………………………...37 4.4 Five Force Analysis……………………………………………………….39 5 Marketing Strategies………………………………………………………..…41 5.1 Market Segmentation Strategy……….…………………………………...41 5.2 Targeting, Positioning and Pricing Strategy……………………...……….41 5.3 Product and Service Strategy…………………………………..…….……42 5.4 Distribution Channels……………………………………………………..43 5.5 Promotion and Sale Strategy………………………………………………43 6 Management…..………………………………………………..………………45 6.1 Company Organization………………………………….………………...45 6.2 Management Team………………………………….…………………….45 6.3 Professional and Advisory Support……………………………………….46 6.4 Board of Directors………………………………………………………...47 7 Development and Operation…….………………………….…………………49 7.1 Development Strategy……………………..……………………………...49 7.2 Development Timeline………………………...………………………….49 7.3 Operation Strategy………………………………………………………...51 7.4 Scope of Service…….………………………………………………….…52 7.5 Location for Operation……..……………………………………………...53 7.6 Future Product……………………………………………………………..53 8 Financial Analysis……….……………...……………………………………...55 8.1 Start-up Funding Request ………………………………………………...55 8.2 Cost of Operation………………………………………………………….56 8.3 Break-even Analysis………………………………………………………58 8.4 Revenue Forecast………………………………………………………….60 8.5 Cash Flow Projection………………………………………………….…..70 9 Conclusion…………………………………………………………………...….73 10 Reference………………………………………………………………………..74 | - |
| dc.description.tableofcontents | 1 Executive Summary……………………………………………………….…….6 2 Business Description……………………...………………………………..…....7 2.1 Industry Overview…………………………………..……………………...7 2.2 Company Description……………………...……………………………….8 2.3 Current Status……………………………………………………………..11 2.4 Mission and Objectives...…………………………………………………12 2.5 Critical Success Factors…………....……………………………………...13 2.6 Exit Strategy………………………………………………………………14 3 Product and Service……...………………………………….…………………16 3.1 Technology………………………………………………………………..16 3.2 Product Description.……………………………………………………....17 3.3 Uniqueness of Product………………………………...…………………..25 3.4 Production……………………..…………………………………………..27 3.5 Service and Operation……………………………………………………..28 4 Market….……………………………………………………………………….29 4.1 Market Analysis…………………………………………...………………29 4.2 Competitors Analysis…………………………………………...…………35 4.3 SWAT Analysis…………………………………………………………...37 4.4 Five Force Analysis……………………………………………………….39 5 Marketing Strategies………………………………………………………..…41 5.1 Market Segmentation Strategy……….…………………………………...41 5.2 Targeting, Positioning and Pricing Strategy……………………...……….41 5.3 Product and Service Strategy…………………………………..…….……42 5.4 Distribution Channels……………………………………………………..43 5.5 Promotion and Sale Strategy………………………………………………43 6 Management…..………………………………………………..………………45 6.1 Company Organization………………………………….………………...45 6.2 Management Team………………………………….…………………….45 6.3 Professional and Advisory Support……………………………………….46 6.4 Board of Directors………………………………………………………...47 7 Development and Operation…….………………………….…………………49 7.1 Development Strategy……………………..……………………………...49 7.2 Development Timeline………………………...………………………….49 7.3 Operation Strategy………………………………………………………...51 7.4 Scope of Service…….………………………………………………….…52 7.5 Location for Operation……..……………………………………………...53 7.6 Future Product……………………………………………………………..53 8 Financial Analysis……….……………...……………………………………...55 8.1 Start-up Funding Request ………………………………………………...55 8.2 Cost of Operation………………………………………………………….56 8.3 Break-even Analysis………………………………………………………58 8.4 Revenue Forecast………………………………………………………….60 8.5 Cash Flow Projection………………………………………………….…..70 9 Conclusion…………………………………………………………………...….73 10 Reference………………………………………………………………………..74 | zh_TW |
| dc.language.iso | en_US | - |
| dc.source.uri (資料來源) | http://thesis.lib.nccu.edu.tw/record/#G0096933017 | en_US |
| dc.subject (關鍵詞) | 頭髮再生 | zh_TW |
| dc.title (題名) | 頭髮再生之生技事業創業企劃書 | zh_TW |
| dc.title (題名) | Business plan for startup of an innovative hair regeneration biotech business | en_US |
| dc.type (資料類型) | thesis | en |
| dc.relation.reference (參考文獻) | Tai-Horng Young, Chiao-Yun Lee, Hsien-Ching Chiu, Chih-Jung Hsu, Sung-Jan Lin: Self-assembly of dermal papilla cells into inductive spheroidal microtissues on poly(ethylene-co-vinyl alcohol) membranes for hair follicle regeneration. Biomaterials 29, 2008 | zh_TW |
| dc.relation.reference (參考文獻) | Robert M. Lavker, Stanley Miller, Caroline Wilson, George Cotsarelis, Zhi-Gang Wei, Jing-Shan Yang, and Tung-Tien Sun: Hair Follicle Stem Cells: Their location, role in hair cycle, and involvement in skin tumor formation. The Journal of Investigative Dermatology 1993 | zh_TW |
| dc.relation.reference (參考文獻) | Jie Zhao, Liang-Qi Liu, Ying-Juan Wang, Wei Yang, Wen-Xin Geng, Jing Wei, Li-Wen Li *, Fu-Lin Chen: Treatment of alopecia by transplantation of hair follicle stem cells and dermal papilla cells encapsulated in alginate gels. Medical Hypotheses 70, 2008 | zh_TW |
| dc.relation.reference (參考文獻) | Kurt S Stenn1 and George Cotsarelis: Bioengineering the hair follicle: fringe benefits of stem cell technology. Current Opinion in Biotechnology 2005, 16:493–497 | zh_TW |
| dc.relation.reference (參考文獻) | International Society of Hair Restoration Surgery: 2005 Practice Census Results, 2007 Practice Census Results and 2009 Practice Census Results | zh_TW |
| dc.relation.reference (參考文獻) | Wikipedia, the free encyclopedia: Stem cell, Adult stem cell, Embryonic stem cell, Mesenchymal stem cell, Melanocyte, Induced pluripotent stem cell and Skin | zh_TW |
| dc.relation.reference (參考文獻) | Ren-Yeu Tsai: Current Alopecia Treatment in Taiwan. Taiwan Medical Journal 2008 Vol. 51, No. 8 | zh_TW |
| dc.relation.reference (參考文獻) | Sung-Jan Lin: Hair Follicle Development and Biology. Hair Forum 2009 | zh_TW |
| dc.relation.reference (參考文獻) | Zhi-Jie Zhan: Cell Isolation, Culture and Hair Regeneration. Hair Forum 2009 | zh_TW |
| dc.relation.reference (參考文獻) | Yu-Hung Wu: Pathology of Hair Disorders. Hair Forum 2009 | zh_TW |
| dc.relation.reference (參考文獻) | Jian-Xun Chen: Methods of Evaluating Hair Loss and How to Approach Patients with Hair Loss. Hair Forum 2009 | zh_TW |
| dc.relation.reference (參考文獻) | Chang-You Tsai: Experiences in Running Hair Loss Clinic for 1 year – Approach and Follow-Up Male AGA Patients. Hair Forum 2009 | zh_TW |
| dc.relation.reference (參考文獻) | Ren-Yeu Tsai: Medical and Surgical Treatment of Male Patten Hair Loss. Hair Forum 2009 | zh_TW |
| dc.relation.reference (參考文獻) | Yao-Li Huang: Complementary and Alternative Treatment of Hair Loss. Hair Forum 2009 | zh_TW |
| dc.relation.reference (參考文獻) | Wen-Hong Zhong: Genetics in AGA. Hair Forum 2009 | zh_TW |
| dc.relation.reference (參考文獻) | Tung-Tien Sun, George Cotsarelis, and Robert M. Lavker: Hair Follicular Stem Cells: The bulge-activation hypothesis. The Journal of Investigative Dermatology 1991 | zh_TW |
| dc.relation.reference (參考文獻) | R.J. Morris: Stem Cells in the Hair Follicle and Interfollicular Epidermis of Mice following Topical Application of Fluocinolone Acetonide. The Journal of Investigative Dermatology 2007 | zh_TW |
| dc.relation.reference (參考文獻) | George Cotsarelis: Gene expression profiling gets to the root of human hair follicle stem cells. The Journal of Clinical Investigation 2006 | zh_TW |
| dc.relation.reference (參考文獻) | Kateri A. Moore and Ihor R. Lemischka: Stem Cells and Their Niches. Science 2006 Vol. 311 | zh_TW |
| dc.relation.reference (參考文獻) | George Cotsarelis: The Hair Follicle: Dying for Attention. American Journal of Pathology, Vol. 151, No. 6, December 1997 | zh_TW |
| dc.relation.reference (參考文獻) | Robert M. Hoffman: The Pluripotency of Hair Follicle Stem Cells. Landes Bioscience 2006 | zh_TW |
| dc.relation.reference (參考文獻) | Gina Taylor, Michael S. Lehrer, Pamela J. Jensen, Tung-Tien Sun, and Robert M. Lavker: Involvement of Follicular Stem Cells in Forming Not Only the Follicle but Also the Epidermis. Cell Press 2000 | zh_TW |
| dc.relation.reference (參考文獻) | Dean Thomas Scow, M.D., Robert S. Nolte, D.O., And Allen F. Shaughnessy, Pharm.D.: Medical Treatments For Balding Men. Doctors` Hairloss Network | zh_TW |
