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TitleAntecedents of Adolescents’ Loyalty toward the Merchandise of A Celebrity:Differences Between the Celebrity Worship and Non-Worship Groups
Creator邱志聖
ContributorAcademy of Marketing Science.
Date2003
Date Issued6-Oct-2010 11:16:32 (UTC+8)
Relationthe 11th Biennial World Marketing Congress
Typeconference
dc.contributor Academy of Marketing Science.en_US
dc.creator (作者) 邱志聖zh_TW
dc.date (日期) 2003en_US
dc.date.accessioned 6-Oct-2010 11:16:32 (UTC+8)-
dc.date.available 6-Oct-2010 11:16:32 (UTC+8)-
dc.date.issued (上傳時間) 6-Oct-2010 11:16:32 (UTC+8)-
dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/45893-
dc.language.iso en_US-
dc.relation (關聯) the 11th Biennial World Marketing Congressen_US
dc.title (題名) Antecedents of Adolescents’ Loyalty toward the Merchandise of A Celebrity:Differences Between the Celebrity Worship and Non-Worship Groupsen_US
dc.type (資料類型) conferenceen