| dc.contributor.advisor | 金成隆 | zh_TW |
| dc.contributor.author (Authors) | 張淑慧 | zh_TW |
| dc.contributor.author (Authors) | Chang, Shu Hui | en_US |
| dc.creator (作者) | 張淑慧 | zh_TW |
| dc.creator (作者) | Chang, Shu Hui | en_US |
| dc.date (日期) | 2009 | en_US |
| dc.date.accessioned | 8-Dec-2010 01:52:55 (UTC+8) | - |
| dc.date.available | 8-Dec-2010 01:52:55 (UTC+8) | - |
| dc.date.issued (上傳時間) | 8-Dec-2010 01:52:55 (UTC+8) | - |
| dc.identifier (Other Identifiers) | G0097353016 | en_US |
| dc.identifier.uri (URI) | http://nccur.lib.nccu.edu.tw/handle/140.119/48901 | - |
| dc.description (描述) | 碩士 | zh_TW |
| dc.description (描述) | 國立政治大學 | zh_TW |
| dc.description (描述) | 會計研究所 | zh_TW |
| dc.description (描述) | 97353016 | zh_TW |
| dc.description (描述) | 98 | zh_TW |
| dc.description.abstract (摘要) | 本研究旨在探討投資人情緒是否影響到分析師的報導決策，以及分析師發佈預測和推薦時是否會注意到投資人情緒，亦即當投資人情緒較樂觀時，分析師是否會發佈較長期的預測以及較有利的股票推薦。本文以中央大學台灣經濟研究中心所編制之消費者信心指數作為投資人情緒的替代變數。研究結果與本文預期相符，當投資人情緒較高昂時，分析師會發佈較長期之盈餘預測以及較有利之推薦評等；同時也發現當投資人情緒上升，分析師之推薦評等亦向上修正。顯示分析師雖為專精且較為理性之投資人，然其行為仍受到消費者信心所影響。 | zh_TW |
| dc.description.abstract (摘要) | This study investigates the relation between investor sentiment and analysts` coverage decisions. Secondly, we also examine whether analysts who pay attention to investor sentiment issue longer-horizon earnings forecasts and more favorable stock recommendations during high-sentiment periods. We use the Consumer Confidence Index (CCI) survey from the National Central University to measure sentiment. We find that analysts tend to issue longer-horizon earnings forecasts and favorable stock recommendations when investor sentiment is more optimistic. Moreover, analysts tend to revise upward their stock recommendations during investor sentiment raise period. Taken together, these findings suggest that analysts are affected by investor sentiment even though they are more rational investors. | en_US |
| dc.description.tableofcontents | 第壹章 緒論 1第一節 研究動機與目的 1第二節 研究問題 4第三節 研究架構 5第貳章 文獻探討 6第一節 投資人情緒 6第二節 分析師行為 10第三節 投資人情緒與分析師報導間之關係 12第參章 研究設計 13第一節 研究假說 13第二節 研究方法 15第三節 資料來源與選樣標準 24第肆章 實證結果與分析 26第一節 樣本特性 26第二節 多變量分析結果 36第伍章 進一步檢測與敏感性分析 42第一節 進一步檢測 42第二節 敏感性分析 53第陸章 結論 63第一節 結論 63第二節 研究貢獻 65第三節 研究限制與建議 66參考文獻 67 | zh_TW |
| dc.language.iso | en_US | - |
| dc.source.uri (資料來源) | http://thesis.lib.nccu.edu.tw/record/#G0097353016 | en_US |
| dc.subject (關鍵詞) | 投資人情緒 | zh_TW |
| dc.subject (關鍵詞) | 分析師行為 | zh_TW |
| dc.subject (關鍵詞) | 預測期間指標 | zh_TW |
| dc.subject (關鍵詞) | Investor sentiment | en_US |
| dc.subject (關鍵詞) | Analyst Behavior | en_US |
| dc.subject (關鍵詞) | Forecast Period Indicators | en_US |
| dc.title (題名) | 投資人情緒與分析師行為關聯性之研究 | zh_TW |
| dc.title (題名) | Investor Sentiment and Analyst Behavior | en_US |
| dc.type (資料類型) | thesis | en |
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