| dc.contributor.advisor | 劉助 | zh_TW |
| dc.contributor.advisor | Liu, James | en_US |
| dc.contributor.author (Authors) | 廖建智 | zh_TW |
| dc.contributor.author (Authors) | Liao, Ethan | en_US |
| dc.creator (作者) | 廖建智 | zh_TW |
| dc.creator (作者) | Liao, Ethan | en_US |
| dc.date (日期) | 2009 | en_US |
| dc.date.accessioned | 8-Dec-2010 01:59:04 (UTC+8) | - |
| dc.date.available | 8-Dec-2010 01:59:04 (UTC+8) | - |
| dc.date.issued (上傳時間) | 8-Dec-2010 01:59:04 (UTC+8) | - |
| dc.identifier (Other Identifiers) | G0095933011 | en_US |
| dc.identifier.uri (URI) | https://ah.lib.nccu.edu.tw/item?item_id=56360 | - |
| dc.description (描述) | 碩士 | zh_TW |
| dc.description (描述) | 國立政治大學 | zh_TW |
| dc.description (描述) | 國際經營管理英語碩士學位學程(IMBA) | zh_TW |
| dc.description (描述) | 95933011 | zh_TW |
| dc.description (描述) | 98 | zh_TW |
| dc.description.abstract (摘要) | 顧問服務公司創業計畫 | zh_TW |
| dc.description.abstract (摘要) | TABLE OF CONTENTS\r\nI. Executive Summary 6\r\nIntroduction 6\r\nOpportunities 7\r\nBusiness Concept 8\r\nMarket 8\r\nManagement and Organization 9\r\nFinancial Highlight 9\r\nII. Market Overview 11\r\nOverall Market 11\r\nTargeted Customer 16\r\nCompetition 18\r\nIII. Company Overview 23\r\nCompany Brief 23\r\nCompany Ownership 24\r\nVision 26\r\nMission 26\r\nServices 26\r\nKey factor of success 27\r\nGoals 27\r\nIV. Product/ Service 29\r\nProduct/ Service 29\r\nCustomer Value 31\r\nV. Marketing Plan 32\r\nTarget Market 32\r\nProduct/Service 33\r\nPrice 34\r\nPlace/ Promotion 36\r\nPromotion 37\r\nVI. Management and Organization 41\r\nKey Personnel Resource 41\r\nHuman Resource Management Strategy 41\r\nFounders Equity Split 42\r\nVII. Financial Plan 43\r\nSource of Funds 43\r\nRevenue Forecast 43\r\nProject Cash Flow Statement 44\r\nProject Income Statement 45\r\nBreakeven Analysis 47\r\nProject Balance Sheet 47\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\nLIST OF TABLES\r\nTable 1 Cross-Function Management Team 9\r\nTable 2 Five-year profit 10\r\nTable 3 Enterprise Performance in 2007 – by Size 12\r\nTable 4 Total Available Market in terms of Company numbers 17\r\nTable 5 Total Available Market in terms of Revenue 17\r\nTable 6 Main service that consultation service companies offers in terms of % 19\r\nTable 7 SWOT analysis on consultant service 21\r\nTable 8 SWOT analysis on funding raising 22\r\nTable 9 Master Co. Ltd service prices and scope. 35\r\nTable 10 Master Co. Ltd service prices and expected Net Income 36\r\nTable 11 Master Co. Ltd promotion plan in the year one 38\r\nTable 12 Master Co. Ltd promotion plan in the year two 39\r\nTable 13 Master Co. Ltd promotion plan in the year three 39\r\nTable 14 Five-year sales forecast 40\r\nTable 15 Founders equity spilt 42\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\nLIST OF FIGURES\r\nFigure 1 The share of key performance Indicators held by SMEs and Larger Enterprise. 12\r\nFigure 2 Newly-established SMEs’ Shares of All Newly - established Enterprises and of All SMEs in 2007 16\r\nFigure 3 The SME market segmentation with the share % 17\r\nFigure 4 Revenue forecast 44 | - |
| dc.description.tableofcontents | TABLE OF CONTENTS\r\nI. Executive Summary 6\r\n Introduction 6\r\n Opportunities 7\r\n Business Concept 8\r\n Market 8\r\n Management and Organization 9\r\n Financial Highlight 9\r\nII. Market Overview 11\r\n Overall Market 11\r\n Targeted Customer 16\r\n Competition 18\r\nIII. Company Overview 23\r\n Company Brief 23\r\n Company Ownership 24\r\n Vision 26\r\n Mission 26\r\n Services 26\r\n Key factor of success 27\r\n Goals 27\r\nIV. Product/ Service 29\r\n Product/ Service 29\r\n Customer Value 31\r\nV. Marketing Plan 32\r\n Target Market 32\r\n Product/Service 33\r\n Price 34\r\n Place/ Promotion 36\r\n Promotion 37\r\nVI. Management and Organization 41\r\n Key Personnel Resource 41\r\n Human Resource Management Strategy 41\r\n Founders Equity Split 42\r\nVII. Financial Plan 43\r\n Source of Funds 43\r\n Revenue Forecast 43\r\n Project Cash Flow Statement 44\r\n Project Income Statement 45\r\n Breakeven Analysis 47\r\n Project Balance Sheet 47\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\nLIST OF TABLES\r\nTable 1 Cross-Function Management Team 9\r\nTable 2 Five-year profit 10\r\nTable 3 Enterprise Performance in 2007 – by Size 12\r\nTable 4 Total Available Market in terms of Company numbers 17\r\nTable 5 Total Available Market in terms of Revenue 17\r\nTable 6 Main service that consultation service companies offers in terms of % 19\r\nTable 7 SWOT analysis on consultant service 21\r\nTable 8 SWOT analysis on funding raising 22\r\nTable 9 Master Co. Ltd service prices and scope. 35\r\nTable 10 Master Co. Ltd service prices and expected Net Income 36\r\nTable 11 Master Co. Ltd promotion plan in the year one 38\r\nTable 12 Master Co. Ltd promotion plan in the year two 39\r\nTable 13 Master Co. Ltd promotion plan in the year three 39\r\nTable 14 Five-year sales forecast 40\r\nTable 15 Founders equity spilt 42\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n LIST OF FIGURES\r\nFigure 1 The share of key performance Indicators held by SMEs and Larger Enterprise. 12\r\nFigure 2 Newly-established SMEs’ Shares of All Newly - established Enterprises and of All SMEs in 2007 16\r\nFigure 3 The SME market segmentation with the share % 17\r\nFigure 4 Revenue forecast 44 | zh_TW |
| dc.language.iso | en_US | - |
| dc.source.uri (資料來源) | http://thesis.lib.nccu.edu.tw/record/#G0095933011 | en_US |
| dc.subject (關鍵詞) | 創業計畫 | zh_TW |
| dc.title (題名) | 顧問服務公司創業計畫 | zh_TW |
| dc.title (題名) | Business plan for business service consultant firm | en_US |
| dc.type (資料類型) | thesis | en |
