| dc.contributor.advisor | 劉助 | zh_TW |
| dc.contributor.advisor | Liu, James | en_US |
| dc.contributor.author (Authors) | 廖建智 | zh_TW |
| dc.contributor.author (Authors) | Liao, Ethan | en_US |
| dc.creator (作者) | 廖建智 | zh_TW |
| dc.creator (作者) | Liao, Ethan | en_US |
| dc.date (日期) | 2009 | en_US |
| dc.date.accessioned | 8-Dec-2010 01:59:04 (UTC+8) | - |
| dc.date.available | 8-Dec-2010 01:59:04 (UTC+8) | - |
| dc.date.issued (上傳時間) | 8-Dec-2010 01:59:04 (UTC+8) | - |
| dc.identifier (Other Identifiers) | G0095933011 | en_US |
| dc.identifier.uri (URI) | http://nccur.lib.nccu.edu.tw/handle/140.119/49122 | - |
| dc.description (描述) | 碩士 | zh_TW |
| dc.description (描述) | 國立政治大學 | zh_TW |
| dc.description (描述) | 國際經營管理英語碩士學位學程(IMBA) | zh_TW |
| dc.description (描述) | 95933011 | zh_TW |
| dc.description (描述) | 98 | zh_TW |
| dc.description.abstract (摘要) | 顧問服務公司創業計畫 | zh_TW |
| dc.description.abstract (摘要) | TABLE OF CONTENTS I. Executive Summary 6 Introduction 6 Opportunities 7 Business Concept 8 Market 8 Management and Organization 9 Financial Highlight 9 II. Market Overview 11 Overall Market 11 Targeted Customer 16 Competition 18 III. Company Overview 23 Company Brief 23 Company Ownership 24 Vision 26 Mission 26 Services 26 Key factor of success 27 Goals 27 IV. Product/ Service 29 Product/ Service 29 Customer Value 31 V. Marketing Plan 32 Target Market 32 Product/Service 33 Price 34 Place/ Promotion 36 Promotion 37 VI. Management and Organization 41 Key Personnel Resource 41 Human Resource Management Strategy 41 Founders Equity Split 42 VII. Financial Plan 43 Source of Funds 43 Revenue Forecast 43 Project Cash Flow Statement 44 Project Income Statement 45 Breakeven Analysis 47 Project Balance Sheet 47 LIST OF TABLES Table 1 Cross-Function Management Team 9 Table 2 Five-year profit 10 Table 3 Enterprise Performance in 2007 – by Size 12 Table 4 Total Available Market in terms of Company numbers 17 Table 5 Total Available Market in terms of Revenue 17 Table 6 Main service that consultation service companies offers in terms of % 19 Table 7 SWOT analysis on consultant service 21 Table 8 SWOT analysis on funding raising 22 Table 9 Master Co. Ltd service prices and scope. 35 Table 10 Master Co. Ltd service prices and expected Net Income 36 Table 11 Master Co. Ltd promotion plan in the year one 38 Table 12 Master Co. Ltd promotion plan in the year two 39 Table 13 Master Co. Ltd promotion plan in the year three 39 Table 14 Five-year sales forecast 40 Table 15 Founders equity spilt 42 LIST OF FIGURES Figure 1 The share of key performance Indicators held by SMEs and Larger Enterprise. 12 Figure 2 Newly-established SMEs’ Shares of All Newly - established Enterprises and of All SMEs in 2007 16 Figure 3 The SME market segmentation with the share % 17 Figure 4 Revenue forecast 44 | - |
| dc.description.tableofcontents | TABLE OF CONTENTS I. Executive Summary 6 Introduction 6 Opportunities 7 Business Concept 8 Market 8 Management and Organization 9 Financial Highlight 9 II. Market Overview 11 Overall Market 11 Targeted Customer 16 Competition 18 III. Company Overview 23 Company Brief 23 Company Ownership 24 Vision 26 Mission 26 Services 26 Key factor of success 27 Goals 27 IV. Product/ Service 29 Product/ Service 29 Customer Value 31 V. Marketing Plan 32 Target Market 32 Product/Service 33 Price 34 Place/ Promotion 36 Promotion 37 VI. Management and Organization 41 Key Personnel Resource 41 Human Resource Management Strategy 41 Founders Equity Split 42 VII. Financial Plan 43 Source of Funds 43 Revenue Forecast 43 Project Cash Flow Statement 44 Project Income Statement 45 Breakeven Analysis 47 Project Balance Sheet 47 LIST OF TABLES Table 1 Cross-Function Management Team 9 Table 2 Five-year profit 10 Table 3 Enterprise Performance in 2007 – by Size 12 Table 4 Total Available Market in terms of Company numbers 17 Table 5 Total Available Market in terms of Revenue 17 Table 6 Main service that consultation service companies offers in terms of % 19 Table 7 SWOT analysis on consultant service 21 Table 8 SWOT analysis on funding raising 22 Table 9 Master Co. Ltd service prices and scope. 35 Table 10 Master Co. Ltd service prices and expected Net Income 36 Table 11 Master Co. Ltd promotion plan in the year one 38 Table 12 Master Co. Ltd promotion plan in the year two 39 Table 13 Master Co. Ltd promotion plan in the year three 39 Table 14 Five-year sales forecast 40 Table 15 Founders equity spilt 42 LIST OF FIGURES Figure 1 The share of key performance Indicators held by SMEs and Larger Enterprise. 12 Figure 2 Newly-established SMEs’ Shares of All Newly - established Enterprises and of All SMEs in 2007 16 Figure 3 The SME market segmentation with the share % 17 Figure 4 Revenue forecast 44 | zh_TW |
| dc.language.iso | en_US | - |
| dc.source.uri (資料來源) | http://thesis.lib.nccu.edu.tw/record/#G0095933011 | en_US |
| dc.subject (關鍵詞) | 創業計畫 | zh_TW |
| dc.title (題名) | 顧問服務公司創業計畫 | zh_TW |
| dc.title (題名) | Business plan for business service consultant firm | en_US |
| dc.type (資料類型) | thesis | en |
