| dc.contributor.advisor | 王文英 | zh_TW |
| dc.contributor.author (Authors) | 林冠亨 | zh_TW |
| dc.creator (作者) | 林冠亨 | zh_TW |
| dc.date (日期) | 2010 | en_US |
| dc.date.accessioned | 29-Sep-2011 16:38:50 (UTC+8) | - |
| dc.date.available | 29-Sep-2011 16:38:50 (UTC+8) | - |
| dc.date.issued (上傳時間) | 29-Sep-2011 16:38:50 (UTC+8) | - |
| dc.identifier (Other Identifiers) | G0097353001 | en_US |
| dc.identifier.uri (URI) | http://nccur.lib.nccu.edu.tw/handle/140.119/50766 | - |
| dc.description (描述) | 碩士 | zh_TW |
| dc.description (描述) | 國立政治大學 | zh_TW |
| dc.description (描述) | 會計研究所 | zh_TW |
| dc.description (描述) | 97353001 | zh_TW |
| dc.description (描述) | 99 | zh_TW |
| dc.description.abstract (摘要) | 本研究探討新產品開發關鍵成功因素與其管理方式，以及產品專案創新類型如何影響新產品開發關鍵成功因素之重要性，並辨別在不同產品專案創新類型下可提升新產品開發專案績效之關鍵成功因素。本研究以國內某汽車製造公司為個案研究對象，並透過問卷調查與統計分析之結果提出以下四項結論：一、新產品開發關鍵成功因素構面包含供應商、技術母廠、經銷商、高階主管與跨功能團隊、新產品開發管理、績效評估與獎酬等六大構面。於新產品開發過程中，企業針對各構面設有相關的管理作法。二、新產品開發關鍵成功因素之重要性會受產品專案創新類型不同而有所差異。三、在大改專案下，高階主管與跨功能團隊構面、新產品開發管理構面、績效評估與獎酬構面對新產品開發專案績效構面有顯著正向影響。四、在小改專案下，供應商構面、高階主管與跨功能團隊構面、績效評估與獎酬構面對新產品開發專案績效構面有顯著正向影響。 | zh_TW |
| dc.description.abstract (摘要) | The study focuses on several topics: critical success factors of new product development, product project innovative type’s influence on relative importance of critical success factors, identification of critical success factors which improve project performance in different product project innovative types. The study applies case study based on one motor manufacturing company, questionnaire, and statistical analysis. The results are as follows:1. Critical success factors of new product development include supplier dimension, technical parent company dimension, distributor dimension, upper management and cross functional team dimension, new product development management dimension, performance appraisal and reward dimension. During the project time, the company establishes proper management regarding various dimensions.2. The importance level of critical success factors is influenced by product project innovative types.3. Under big projects, three dimensions which include upper management and cross functional team dimension, new product development management dimension, performance appraisal and reward dimension, have positive impact on project performance dimension.4. Under small projects, three dimensions which include supplier dimension, upper management and cross functional team dimension, performance appraisal and reward dimension, have positive impact on project performance dimension. | en_US |
| dc.description.tableofcontents | 第一章 緒論 1第一節 研究動機與背景 1第二節 研究目的與問題 3第三節 論文架構與研究流程 4第二章 文獻探討 6第一節 目標成本制之相關文獻 6第二節 新產品開發績效影響因素之相關文獻 21第三節 新產品開發專案績效指標之相關文獻 27第四節 產品專案創新類型之相關文獻 29第三章 研究設計 32第一節 觀念性架構 32第二節 研究方法 33第三節 研究對象之選擇 36第四節 資料蒐集與分析方法 37第四章 個案公司概況及問卷定稿 41第一節 汽車業概況 41第二節 個案公司簡介 43第三節 問卷定稿 45第五章 問卷回收與結果分析 49第一節 問卷發放及回收情況 49第二節 結果分析 50第六章 結論與建議 83第一節 研究結論 83第二節 研究建議 86第三節 研究限制 88參考文獻 89附錄 研究問卷 95 | zh_TW |
| dc.language.iso | en_US | - |
| dc.source.uri (資料來源) | http://thesis.lib.nccu.edu.tw/record/#G0097353001 | en_US |
| dc.subject (關鍵詞) | 新產品開發 | zh_TW |
| dc.subject (關鍵詞) | 目標成本制 | zh_TW |
| dc.subject (關鍵詞) | 產品專案創新類型 | zh_TW |
| dc.subject (關鍵詞) | 專案績效 | zh_TW |
| dc.subject (關鍵詞) | New product development | en_US |
| dc.subject (關鍵詞) | Target costing | en_US |
| dc.subject (關鍵詞) | Product project innovative type | en_US |
| dc.subject (關鍵詞) | Project performance | en_US |
| dc.title (題名) | 產品專案創新類型與新產品開發關鍵成功因素及其管理之個案研究 | zh_TW |
| dc.title (題名) | Product project innovative types and critical success factors of new product development case study | en_US |
| dc.type (資料類型) | thesis | en |
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