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題名 果匠創意行銷有限公司創業企劃書
Business plan of fruit master company
作者 陳冠宏
Chen, Kuan Hong
貢獻者 何小台
Ho, Chester
陳冠宏
Chen, Kuan Hong
關鍵詞 果匠創意行銷
Fruit Master
日期 2010
上傳時間 29-Sep-2011 18:20:18 (UTC+8)
摘要 1. EXECUTIVE SUMMARY 2
     1.1 OBJECTIVES 4
     1.2 MISSIONS 4
     1.3 KEYS TO SUCCESS 4
     2. COMPANY SUMMARY 5
     2.1 COMPANY OWNERSHIP 5
     2.2 START-UP SUMMARY 6
     3. PRODUCTS AND SERVICES 8
     4. MARKET ANALYSIS SUMMARY 9
     4.1 MARKET SEGMENTATION 9
     4.2 TARGET MARKET SEGMENT STRATEGY 12
     5. MARKETING BY INTERNET 13
     5.1 DEVELOPMENT REQUIREMENTS 15
     6. STRATEGY AND IMPLEMENTATION SUMMARY 16
     6.1 SWOT ANALYSIS 16
     6.2 MARKETING STRATEGY 21
     6.3 SALES STRATEGY 23
     6.4 SALES FORECAST 25
     7. FINANCIAL PLAN 26
     7.1 START-UP FUNDING 27
     7.2 BREAK-EVEN ANALYSIS 28
描述 碩士
國立政治大學
國際經營管理英語碩士學位學程(IMBA)
97933017
99
資料來源 http://thesis.lib.nccu.edu.tw/record/#G0097933017
資料類型 thesis
dc.contributor.advisor 何小台zh_TW
dc.contributor.advisor Ho, Chesteren_US
dc.contributor.author (Authors) 陳冠宏zh_TW
dc.contributor.author (Authors) Chen, Kuan Hongen_US
dc.creator (作者) 陳冠宏zh_TW
dc.creator (作者) Chen, Kuan Hongen_US
dc.date (日期) 2010en_US
dc.date.accessioned 29-Sep-2011 18:20:18 (UTC+8)-
dc.date.available 29-Sep-2011 18:20:18 (UTC+8)-
dc.date.issued (上傳時間) 29-Sep-2011 18:20:18 (UTC+8)-
dc.identifier (Other Identifiers) G0097933017en_US
dc.identifier.uri (URI) http://nccur.lib.nccu.edu.tw/handle/140.119/50962-
dc.description (描述) 碩士zh_TW
dc.description (描述) 國立政治大學zh_TW
dc.description (描述) 國際經營管理英語碩士學位學程(IMBA)zh_TW
dc.description (描述) 97933017zh_TW
dc.description (描述) 99zh_TW
dc.description.abstract (摘要) 1. EXECUTIVE SUMMARY 2
     1.1 OBJECTIVES 4
     1.2 MISSIONS 4
     1.3 KEYS TO SUCCESS 4
     2. COMPANY SUMMARY 5
     2.1 COMPANY OWNERSHIP 5
     2.2 START-UP SUMMARY 6
     3. PRODUCTS AND SERVICES 8
     4. MARKET ANALYSIS SUMMARY 9
     4.1 MARKET SEGMENTATION 9
     4.2 TARGET MARKET SEGMENT STRATEGY 12
     5. MARKETING BY INTERNET 13
     5.1 DEVELOPMENT REQUIREMENTS 15
     6. STRATEGY AND IMPLEMENTATION SUMMARY 16
     6.1 SWOT ANALYSIS 16
     6.2 MARKETING STRATEGY 21
     6.3 SALES STRATEGY 23
     6.4 SALES FORECAST 25
     7. FINANCIAL PLAN 26
     7.1 START-UP FUNDING 27
     7.2 BREAK-EVEN ANALYSIS 28		-
dc.description.tableofcontents 1. EXECUTIVE SUMMARY 2
     1.1 OBJECTIVES 4
     1.2 MISSIONS 4
     1.3 KEYS TO SUCCESS 4
     2. COMPANY SUMMARY 5
     2.1 COMPANY OWNERSHIP 5
     2.2 START-UP SUMMARY 6
     3. PRODUCTS AND SERVICES 8
     4. MARKET ANALYSIS SUMMARY 9
     4.1 MARKET SEGMENTATION 9
     4.2 TARGET MARKET SEGMENT STRATEGY 12
     5. MARKETING BY INTERNET 13
     5.1 DEVELOPMENT REQUIREMENTS 15
     6. STRATEGY AND IMPLEMENTATION SUMMARY 16
     6.1 SWOT ANALYSIS 16
     6.2 MARKETING STRATEGY 21
     6.3 SALES STRATEGY 23
     6.4 SALES FORECAST 25
     7. FINANCIAL PLAN 26
     7.1 START-UP FUNDING 27
     7.2 BREAK-EVEN ANALYSIS 28		zh_TW
dc.language.iso en_US-
dc.source.uri (資料來源) http://thesis.lib.nccu.edu.tw/record/#G0097933017en_US
dc.subject (關鍵詞) 果匠創意行銷zh_TW
dc.subject (關鍵詞) Fruit Masteren_US
dc.title (題名) 果匠創意行銷有限公司創業企劃書zh_TW
dc.title (題名) Business plan of fruit master companyen_US
dc.type (資料類型) thesisen