| dc.contributor.advisor | 翁永和博士 | zh_TW |
| dc.contributor.author (Authors) | 阮國銓 | zh_TW |
| dc.creator (作者) | 阮國銓 | zh_TW |
| dc.date (日期) | 2010 | en_US |
| dc.date.accessioned | 29-Sep-2011 18:33:41 (UTC+8) | - |
| dc.date.available | 29-Sep-2011 18:33:41 (UTC+8) | - |
| dc.date.issued (上傳時間) | 29-Sep-2011 18:33:41 (UTC+8) | - |
| dc.identifier (Other Identifiers) | G0098921049 | en_US |
| dc.identifier.uri (URI) | http://nccur.lib.nccu.edu.tw/handle/140.119/51071 | - |
| dc.description (描述) | 碩士 | zh_TW |
| dc.description (描述) | 國立政治大學 | zh_TW |
| dc.description (描述) | 行政管理碩士學程 | zh_TW |
| dc.description (描述) | 98921049 | zh_TW |
| dc.description (描述) | 99 | zh_TW |
| dc.description.abstract (摘要) | 廠商對外投資之最終目的是欲獲得最佳之經營績效，在跨入國際市場所考量決定之因素眾多，如對外投資動機、外部網絡、投資地區、投資時機、投資型態、國際化深度、海外研發密集度、技術來源、廠商規模及分工型態等。本研究係利用2006年經濟部統計處「製造業對外投資實況調查」之問卷資料內容，以「最主要海外事業獲利情形」為衡量標準，包括盈餘、虧損、收支平衡三種情況，將其區分盈餘與非盈餘（包含虧損和收支平衡），以Probit模型進行實證分析。經本研究實證發現，就對外投資動機而言，「市場導向」、「勞動力導向」與「外部網絡」皆為影響海外事業經營績效之重要因素。在企業經營資源方面，「投資時機」、「廠商規模」及「國際化深度」為重要影響因素。若以產業環境、技術與分工型態來看，「技術來源」以及「分工型態」等因素亦為重要影響因素。 | zh_TW |
| dc.description.tableofcontents | 第一章 緒論 1 第一節 研究動機與目的 1 第二節 研究方法 2 第三節 研究架構 2 第二章 文獻回顧 3 第一節 對外投資 3 第二節 經營績效 5 第三節 對外投資後影響海外事業經營績效決定因素之實證文獻 6 第三章 台灣製造業對外投資統計分析 18 第一節 資料來源 18 第二節 對外投資後影響最主要海外事業盈餘之決定因素 18 第四章 實證模型設定 27 第一節 變數說明及預期影響方向 27 第二節 實證模型的建立 32 第五章 實證模型分析 33 第一節 各解釋變數之相關係數分析 34 第二節 實證結果分析 34 第三節 邊際效果分析 40 第六章 結論與建議 43 第一節 結論 43 第二節 建議 44 參考文獻 45 表次 表2-1 影響海外事業經營績效因素之相關文獻彙整表 13 表3-1 投資動機與海外事業盈餘之關係 19 表3-2 外部網絡因素與海外事業盈餘之關係 19 表3-3 投資地區與海外事業盈餘之關係 20 表3-4 投資時機與海外事業盈餘之關係 21 表3-5 投資型態與海外事業盈餘之關係 21 表3-6 廠商規模與海外事業盈餘之關係 22 表3-7 國際化深度與海外事業盈餘之關係 23 表3-8 海外研發密集度與海外事業盈餘之關係 24 表3-9 技術來源與海外事業盈餘之關係 24 表3-10 最主要海外事業產品與台灣母公司間之關係 25 表3-11 分工型態與海外事業盈餘之關係 26 表4-1 實證模型相關變數說明表 31 表5-1 影響海外事業經營績效之決定因素敘述統計表 33 表5-2 各解釋變數之相關係數分析表 34 表5-3 影響海外事業經營績效決定因素-國際化深度與海外研發密集度 37 表5-4 影響海外事業經營績效決定因素-技術來源與分工型態 39 表5-5 影響海外事業經營績效決定因素-模型1至4之邊際效果 41 表5-6 影響海外事業經營績效決定因素-模型1及5至7之邊際效果 42 | zh_TW |
| dc.language.iso | en_US | - |
| dc.source.uri (資料來源) | http://thesis.lib.nccu.edu.tw/record/#G0098921049 | en_US |
| dc.subject (關鍵詞) | 對外投資 | zh_TW |
| dc.subject (關鍵詞) | 經營績效 | zh_TW |
| dc.subject (關鍵詞) | Probit模型 | zh_TW |
| dc.title (題名) | 影響對外投資廠商海外事業經營績效之決定因素 | zh_TW |
| dc.title (題名) | The determinants of overseas performance in Taiwan FDI manufacturing industry | en_US |
| dc.type (資料類型) | thesis | en |
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