| dc.contributor.advisor | 黃思明博士 | zh_TW |
| dc.contributor.author (作者) | 王韻婷 | zh_TW |
| dc.creator (作者) | 王韻婷 | zh_TW |
| dc.date (日期) | 2010 | en_US |
| dc.date.accessioned | 5-十月-2011 14:29:01 (UTC+8) | - |
| dc.date.available | 5-十月-2011 14:29:01 (UTC+8) | - |
| dc.date.issued (上傳時間) | 5-十月-2011 14:29:01 (UTC+8) | - |
| dc.identifier (其他 識別碼) | G0097355029 | en_US |
| dc.identifier.uri (URI) | http://nccur.lib.nccu.edu.tw/handle/140.119/51185 | - |
| dc.description (描述) | 碩士 | zh_TW |
| dc.description (描述) | 國立政治大學 | zh_TW |
| dc.description (描述) | 企業管理研究所 | zh_TW |
| dc.description (描述) | 97355029 | zh_TW |
| dc.description (描述) | 99 | zh_TW |
| dc.description.abstract (摘要) | 從1990年代個人電腦普及以來，電子垃圾產生了嚴重的環境問題，其中尤以廢電腦的影響為鉅。2001年美國發動The Computer Take Back Campaign (CTBC)來推動製造商處理其生產的有毒性電腦廢棄物。其後歐洲提出「生產者責任延伸(extended producer responsibility, EPR)」法規，並在2003年歐盟宣布施行「廢電子電器回收指(Directive on Waste Electric and Electronics Equipment, WEEE)」。再加上我國國內亦繼此世界趨勢陸續頒布廢容器、廢汽機車、廢家電產品及廢電腦強制回收再生的法規，也因此舊廢產品的回收逆物流處理能力對我國電子電器及資訊產品廠商就顯得益發重要。但現行電子產業中絕大部分的廠商都是採「出售商品」的事業模式，製造商難以掌握產品售後流向、進而回收其舊廢產品。且關於此類電子資訊產業如何佈建一個具獲利基礎的封閉式供應鏈、以及實施的狀況與程序之相關研究甚少。於此，本論文欲探討：對電子產業來說，在哪些條件之下才能達成封閉式供應鏈？其中的關鍵因素又為何？盼能透過個案研究的方式，從實務上的運作狀況探討其中的原因。本研究選擇重視全球環保及永續發展的華碩電腦，以及在逆物流回收實施領域施行多年且成效顯著的Dell電腦做為個案研究的對象。本研究架構乃依據文獻分析結果，從驅動個案公司進行產品回收的力量開始分析，進一步檢視個案公司的回收再生策略，並從訪談及其他文獻資料內容中分析有哪些重要因素會影響個案公司達成封閉式供應鏈，這些要因會根據第二章歸納出的四大面向為基礎進行比較。最後，根據分析結果評估個案公司在封閉式供應鏈的完成度與績效表現。 | zh_TW |
| dc.description.abstract (摘要) | Since 1990s, the electronic wastes (e-wastes), especially PCs and laptops, have caused serious environmental problems. In 2001, the Computer Take Back Campaign (CTBC) initiated and asked the PC manufacturers to be in charge of toxic e-wastes that they produced in the U.S; in 2003, the European Union declared the Directive on Waste Electric and Electronics Equipment (WEEE); besides, Taiwanese government also put the recycling laws into practice, requiring that the wasted containers, cars and motorcycles, electronic products and PCs should be recycled. Therefore, the capability of managing e-wastes has become more and more crucial for Taiwanese PC manufacturers. For those manufacturers who sell out electronic products, it’s difficult to track and recycle their wasted products. Furthermore, there are few researches discussing about how to build up a profitable closed-loop supply chain. Therefore, this study will focus on exploring the key success factors for building up a profitable closed-loop supply chain in the electronic industry. In the case study, ASUS Tek Inc. and Dell Inc., both are dedicating great efforts on recycling issues, were chosen to be the case companies. The framework of this study will start from analyzing the drivers of recycling, the recycling strategies, and then generalizing the key successful factors, which are discussed in Chapter 2, for building up a profitable closed-loop supply chains for the case companies. Finally, the study will evaluate the completeness and performance of the case companies. | en_US |
| dc.description.tableofcontents | 謝詞 II摘要 IIIABSTRACT IV目 次 V表 次 IX圖 次 X第一章 緒論 1第一節 研究問題 1第二節 研究目的 2第三節 研究流程 4第二章 文獻分析 6第一節 回收逆物流中管理名詞之定義 6第二節 綠色供應鏈、逆物流與封閉式供應鏈 10一、 綠色供應鏈 10二、 逆物流 11三、 封閉式供應鏈 12第三節 舊廢產品回收之相關議題 15一、 驅動舊廢產品回收的力量 15二、 舊廢產品回收再生策略 19三、 影響封閉式供應鏈之因素 23四、 績效評估 27第三章 研究方法 29第一節 研究方法 29第二節 研究對象 30一、 產業概況 30二、 研究個案介紹 33第三節 研究設計 36一、 個案分析設計 36二、 研究模型建構 40第四章 個案公司之逆物流回收計畫 42第一節 華碩之逆物流回收計畫 42一、 計畫緣起 42二、 計畫內容 42三、 實際執行狀況 46第二節 DELL之逆物流回收計畫 51一、 計畫緣起 51二、 計畫內容 52三、 實際執行狀況 58第三節 個案分析及探討 59一、 驅動產品回收力量分析 60二、 回收再生策略分析 61三、 影響封閉式供應鏈之四大面向要因分析 63四、 封閉式供應鏈之完成度與績效表現 73第四節 小結 76第五章 結論與建議 78第一節 結論 78一、 回應國家與法規限制之能力 78二、 產品設計階段 81三、 與回收參與者的合作 81四、 封閉式供應鏈的完成度與績效表現 82第二節 建議 84一、 訂立新法以利追蹤舊廢產品 84二、 提升回收考量在產品設計階段的重要性 84三、 透過顧客關係管理系統提升一般消費者的回收量 84第三節 研究限制與未來研究建議 85REFERENCE 86參考文獻 90附件I 92附件II 100附件III 101 | zh_TW |
| dc.language.iso | en_US | - |
| dc.source.uri (資料來源) | http://thesis.lib.nccu.edu.tw/record/#G0097355029 | en_US |
| dc.subject (關鍵詞) | 逆物流回收 | zh_TW |
| dc.subject (關鍵詞) | 封閉式供應鏈 | zh_TW |
| dc.subject (關鍵詞) | 關鍵成功因素 | zh_TW |
| dc.subject (關鍵詞) | 綠色行銷 | zh_TW |
| dc.subject (關鍵詞) | Tackback program | zh_TW |
| dc.subject (關鍵詞) | Reverse logistics | en_US |
| dc.subject (關鍵詞) | Closed-loop supply chain | en_US |
| dc.subject (關鍵詞) | Key successful factors | en_US |
| dc.subject (關鍵詞) | Green marketing | en_US |
| dc.subject (關鍵詞) | Tackback program | en_US |
| dc.title (題名) | 電子產業達成封閉式供應鏈之關鍵因素—以華碩與Dell電腦公司為例 | zh_TW |
| dc.title (題名) | Key success factors for the electronic industry to complete closed-loop supply chain- a case study of ASUS tek inc. & Dell inc. | en_US |
| dc.type (資料類型) | thesis | en |
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