| dc.contributor.advisor | 張欣綠 | zh_TW |
| dc.contributor.advisor | Chang, Hsin Lu | en_US |
| dc.contributor.author (Authors) | 曾淑玲 | zh_TW |
| dc.contributor.author (Authors) | Tseng, Shu Ling | en_US |
| dc.creator (作者) | 曾淑玲 | zh_TW |
| dc.creator (作者) | Tseng, Shu Ling | en_US |
| dc.date (日期) | 2009 | en_US |
| dc.date.accessioned | 11-Oct-2011 16:50:27 (UTC+8) | - |
| dc.date.available | 11-Oct-2011 16:50:27 (UTC+8) | - |
| dc.date.issued (上傳時間) | 11-Oct-2011 16:50:27 (UTC+8) | - |
| dc.identifier (Other Identifiers) | G0097356010 | en_US |
| dc.identifier.uri (URI) | http://nccur.lib.nccu.edu.tw/handle/140.119/51558 | - |
| dc.description (描述) | 碩士 | zh_TW |
| dc.description (描述) | 國立政治大學 | zh_TW |
| dc.description (描述) | 資訊管理研究所 | zh_TW |
| dc.description (描述) | 97356010 | zh_TW |
| dc.description (描述) | 98 | zh_TW |
| dc.description.abstract (摘要) | The development of mobile services in the exhibition industry has become a popular issue in a mature internet environment. To successfully implement mobile services in the exhibition industry, exhibitors must be adequately involved in the unprecedented innovation activities. However, for exhibitors to buy into the service, it is essential for them to perceive the value of the service and actually achieve that level of value. With this in mind, this research aims to explore the value of mobile service investment and related value barriers from the perspective of exhibitors. We use the limit-to-value framework to examine the valuation process for mobile services in the context of the exhibition industry and focus on exhibitors in particular. This study can help us to understand the critical value-discounting factors and the valuation process for exhibitors as they consider adopting and using innovative mobile services in the exhibition industry. | en_US |
| dc.description.tableofcontents | CONTENT iTABLES & FIGURES iiiCHAPTER 1: INTRODUCTION 1CHAPTER 2: LITERATURE REVIEW 42.1 Valuation Process 42.2 Conversion Process 62.2.1 Resource barriers 62.2.2 Knowledge barriers 92.2.3 Usage barriers 10CHAPTER 3: RESEARCH MODEL AND HYPOTHESES 163.1 Value of Mobile Services 173.2 Valuation Barriers with Mobile Services 183.2.1 Industry barriers 183.2.2 Organizational barriers 203.3 Conversion Barriers with Mobile Service 213.3.1 Resource barriers 223.3.2 Knowledge barriers 233.3.3 Usage barriers 24CHAPTER 4: RESEARCH METHODOLOGY 254.1 Research Method 254.2 Industry and Case Background: Orbi Service 264.2.1 The MICE Industry 264.2.2 Orbi service 264.3 Measurement 274.4 Data Collection 294.5 Measurement Model Analysis and Results 31CHAPTER 5: RESULTS AND DISCUSSION 355.1 Structure Model Analysis 355.2 Findings 38CHAPTER 6: CONCLUSION 436.1 Summary 436.2 Contribution 436.3 Limitations and Implications of Future Research 44REFERENCE 45Appendix A: Complete Questionnaire for the mobile service “Orbi” before the exhibition (English Version) 54Appendix B: Complete Questionnaire for the mobile service “Orbi” in the exhibition (English Version) 55 | zh_TW |
| dc.language.iso | en_US | - |
| dc.source.uri (資料來源) | http://thesis.lib.nccu.edu.tw/record/#G0097356010 | en_US |
| dc.subject (關鍵詞) | 行動服務 | zh_TW |
| dc.subject (關鍵詞) | 潛在價值 | zh_TW |
| dc.subject (關鍵詞) | 實際價值 | zh_TW |
| dc.subject (關鍵詞) | 評價障礙 | zh_TW |
| dc.subject (關鍵詞) | 轉換障礙 | zh_TW |
| dc.subject (關鍵詞) | Mobile Service | en_US |
| dc.subject (關鍵詞) | Potential Value | en_US |
| dc.subject (關鍵詞) | Realized Value | en_US |
| dc.subject (關鍵詞) | Valuation Barriers | en_US |
| dc.subject (關鍵詞) | Conversion Barriers | en_US |
| dc.title (題名) | 行動服務價值之研究--"價值限制"架構之驗證 | zh_TW |
| dc.title (題名) | Realizing the value of mobile services —the verification of “limit-to-value” framework | en_US |
| dc.type (資料類型) | thesis | en |
| dc.relation.reference (參考文獻) | Åkesson M. “Value Proposition in M-commerce: Exploring Service Provider and User Perceptions”, Proceedings of the L.A. Global Mobility Round Table Conference, 2007. | zh_TW |
| dc.relation.reference (參考文獻) | Allen B. R. and Boynton A. C. “Information Architecture: In Search of Efficient Flexibility”, MIS Quarterly, 1991, Vol. 15, No. 4, pp. 435-445. | zh_TW |
| dc.relation.reference (參考文獻) | Anckar B. and D`Incau D. "Value Creation in Mobile Commerce: Findings from a Consumer Survey", Journal of Information Technology Theory and Application, 2002, Vol. 4, No.1, pp. 43-64. | zh_TW |
| dc.relation.reference (參考文獻) | Armstrong C. P. and Sambamurthy V. “Information Technology Assimilation in Firms: The Influence of Senior Leadership and IT Infrastructures”, Information Systems Research, 1999, Vol. 10, No. 4, pp. 304-327. | zh_TW |
| dc.relation.reference (參考文獻) | Attewell P. “Technology Diffusion and Organizational Learning: The case of business computing”, Organization Science, 1992, Vol. 3, No. 1, pp. 1-19. | zh_TW |
| dc.relation.reference (參考文獻) | Barney J. “Firm Resources and Sustained Competitive Advantage”, Journal of Management, 1991, Vol. 17, No. 1, pp. 99-120. | zh_TW |
| dc.relation.reference (參考文獻) | Bharadwaj A. S. “A Resource-Based Perspective on Information Technology Capability and Firm Performance: An Empirical Investigation”, MIS Quarterly, 2000, Vol. 24, No. 1, pp. 169-196. | zh_TW |
| dc.relation.reference (參考文獻) | Bhatt G. D. and Grover V. “Types of Information Technology Capabilities and Their Role in Competitive Advantage: An Empirical Study”, Journal of Management Information Systems, 2005, Vol. 22, No. 2, pp. 253-277. | zh_TW |
| dc.relation.reference (參考文獻) | Blery E., Batistatos N., Papastratou E., Perifanos I., Remoundaki G., and Retsina M. “Service Quality and Customer Retention in Mobile Telephony”, Journal of Targeting, Measurement and Analysis for Marketing, 2009, Vol. 17, No. 1, pp. 27-37. | zh_TW |
| dc.relation.reference (參考文獻) | Bollen K. and Leenox R. “Conventional wisdom on measurement: A structural equation perspective”, Psychological Bulletin, 1991, Vol. 110, No. 2, pp. 305–314. | zh_TW |
| dc.relation.reference (參考文獻) | Bouwman H., Carlsson C., Molina-Castillo F. J., and Walden P. “Barriers and Drivers in the Adoption of Current and Future Mobile Services in Finland”, Telematics and Informatics, 2007, Vol. 24, pp. 145-160. | zh_TW |
| dc.relation.reference (參考文獻) | Capon N. and Glazer R. “Marketing and Technology: a Strategic Coalignment”, Journal of Marketing, 1987, Vol. 51, pp. 1-14. | zh_TW |
| dc.relation.reference (參考文獻) | Carlsson C., Carlsson J., Hyvönen K., Puhakainen J., and Walden P. “Adoption of Mobile Devices/Services – Searching for Answers with the UTAUT”, Proceedings of the 39th Hawaii International Conference on System Sciences, IEEE Computer Society Press, 2006. | zh_TW |
| dc.relation.reference (參考文獻) | Chae M., Kim J., Kim H., and Ryu H. “Information Quality for Mobile Internet Services: A Theoretical Model with Empirical Validation”, Electronic Markets, 2002, Vol. 12, No. 1, pp. 38-46. | zh_TW |
| dc.relation.reference (參考文獻) | Chin, W.W. “Issues and opinion on structural equation modeling”, MIS Quarterly, 1998, Vol.22, No. 1, pp. 7-16. | zh_TW |
| dc.relation.reference (參考文獻) | Chin W.W., Marcolin B.L., and Newstead P.R. “A partial least squares latent variable modeling approach for measuring interaction effects: Results from a Monte Carlo simulation study and an electronic-mail emotion/adoption study”, Information Systems Research, 2003, Vol.14, No. 2, pp. 189-217. | zh_TW |
| dc.relation.reference (參考文獻) | Chin, W.W. “The partial least squares approach to structural equation modeling”, In G.A. Marcoulieds (ed.), Modern Methods for Business Research. Mahwah: Lawrence Erlbaum, 1998, pp. 295-336. | zh_TW |
| dc.relation.reference (參考文獻) | Chircu A. M. and Kauffman R. J. “Limits to Value in Electronic Commerce-Related IT Investments”, Journal of Management Information Systems, 2000, Vol. 17, No. 2, pp. 59-80. | zh_TW |
| dc.relation.reference (參考文獻) | Chircu A. M., Kauffman R. J., and Keskey Doug “Maximizing the Value of Internet-based Corporate Travel Reservation Systems”, Communications of the ACM, 2001, Vol. 44, No. 11, pp.57-63. | zh_TW |
| dc.relation.reference (參考文獻) | Chwelos P., Benbasat I., and Dexter A. S. “Research Report: Empirical Test of an EDI Adoption Model”, Information Systems Research, Vol. 12, No. 3, 2001, pp. 304-321. | zh_TW |
| dc.relation.reference (參考文獻) | Clark C. E., Cavanaugh N. C., Brown C. V., and Sambamurthy V. “Building Change-readiness Capabilities in the IS Organization: Insights from the Bell Atlantic Experience”, MIS Quarterly, 1997, Vol. 21, No. 4, pp. 425-455. | zh_TW |
| dc.relation.reference (參考文獻) | Clemons E. K. and Row M. C. “Sustaining IT Advantage: The Role of Structural Differences”, MIS Quarterly, 1991, Vol. 15, No. 3, pp. 275-292. | zh_TW |
| dc.relation.reference (參考文獻) | Cohen W. M. and Levinthal D. A. “Absorptive Capacity: A New Perspective on Learning and Innovation”, Administrative Science Quarterly, 1990, Vol. 35, No. 1, pp. 128-152. | zh_TW |
| dc.relation.reference (參考文獻) | Constantinou I. D., Damsgaard J. and Knutsen L. A. “Beware of Danegeld: Even if Paid, M-Service Adoption Can be Slow”, Proceedings of European Conference on Information Systems, 2005. | zh_TW |
| dc.relation.reference (參考文獻) | Damanpour F. “Organizational Innovation: a Meta-analysis of Effects of Determinants and Moderators”, Academy of Management journal, 1991, Vol. 34, No. 3, pp. 555-590. | zh_TW |
| dc.relation.reference (參考文獻) | Damanpour F. “Organizational Size and Innovation”, Organization Studies, 1992, Vol. 13, No. 3, pp.375-402. | zh_TW |
| dc.relation.reference (參考文獻) | Datamonitor “Global Mobile Phones: Industry Profile”, 2009. | zh_TW |
| dc.relation.reference (參考文獻) | Davern M. J. and Kauffman R. J. "Discovering Potential and Realizing Value from Information Technology Investments", Journal of Management Information Systems, 2000, Vol. 16, No.4, pp. 121-143. | zh_TW |
| dc.relation.reference (參考文獻) | Davis F. D. “Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology”, MIS Quarterly, 1989, Vol. 3, No. 3, pp. 319-340. | zh_TW |
| dc.relation.reference (參考文獻) | Devaraj S. and Kohli R. “Performance Impacts of Information Technology: Is Actual Usage the Missing Link?”, Management Science, 2003, Vol. 49, No. 3, pp. 273-289. | zh_TW |
| dc.relation.reference (參考文獻) | Dos S. B. L. and Peffers K. “Rewards to Investors in Innovative Information Technology Applications: First Movers and Early Followers in ATMs”, Organization science, 1995, Vol. 6, No. 3, pp. 241-259. | zh_TW |
| dc.relation.reference (參考文獻) | Duncan N. B. “Capturing Flexibility of Information Technology Infrastructure: A Study of Resource Characteristics and Their Measure", Journal of Management Information Systems, 1995, Vol. 12, No. 2, pp. 37-57. | zh_TW |
| dc.relation.reference (參考文獻) | Feeny D. F. and Ives B. “In Search of Sustainability: Reaping Long-term Advantage from Investments in Information Technology”, Journal of Management Information Systems, 1990, Vol. 7, No. 1, pp. 27-46. | zh_TW |
| dc.relation.reference (參考文獻) | Feeny D. F., Edwards B. R., and Simpson K. M. “Understanding the CEO/CIO relationship”, MIS Quarterly, 1992, Vol. 16, No. 4, pp. 435-448. | zh_TW |
| dc.relation.reference (參考文獻) | Flanagin A. J. “Social Pressures on Organizational Website Adoption”, Human Communication Research, 2000, Vol.26, No.4, pp. 618-646. | zh_TW |
| dc.relation.reference (參考文獻) | Fornell C. and Larcker D. F. “Evaluating Structural Equation Models with Unobservable Variables and Measurement Error”, Journal of Marketing Research, 1981, Vol. 18, No.1, pp. 39-50. | zh_TW |
| dc.relation.reference (參考文獻) | George G. and Mallery P. “SPSS for windows step by step: A simple guide and reference, 11.0 update”, Boston, MA: Allyn and Bacon, 2003. | zh_TW |
| dc.relation.reference (參考文獻) | Glazer R. “Marketing in an Information-intensive Environment: Strategic Implications of Knowledge as an Asset”, Journal of Marketing, 1991, Vol. 55, No. 4, pp. 1-19. | zh_TW |
| dc.relation.reference (參考文獻) | Grant R. M. “The Resource-Based Theory of Competitive Advantage: Implications for Strategy Formulation”, California Management Review, 1991, Vol. 33, No. 3, pp. 114-135. | zh_TW |
| dc.relation.reference (參考文獻) | Hanseth O., Monteiro E., and Hatling M. “Developing Information Infrastructure: The Tension between Standardization and Flexibility”, Science, Technology & Human Values, 1996, Vol. 21, No. 4, pp. 407-426. | zh_TW |
| dc.relation.reference (參考文獻) | Huang C. D. and Hu Q. “Achieving IT-Business Strategic Alignment via Enterprise-wide Implementation of Balanced Scorecards”, Information Systems Management, 2007, Vol. 24, No. 2, pp. 173-184. | zh_TW |
| dc.relation.reference (參考文獻) | Hulland, J. “Use of partial least squares in strategic management research: A review of four recent studies”, Strategic Management Journal, 1999, Vol.20, No. 2, pp. 195-204. | zh_TW |
| dc.relation.reference (參考文獻) | Irvine C. III “Emerging Value Propositions for M-commerce”, Journal of Business Strategies, 2001, Vol. 25, No. 2, pp. 41-57. | zh_TW |
| dc.relation.reference (參考文獻) | Jessup L. M. and Robey D. "The Relevance of Social Issues in Ubiquitous Computing Environments", Communications of the ACM, 2002, Vol. 45, No.12, pp. 88-91. | zh_TW |
| dc.relation.reference (參考文獻) | Katz M. L. and Shapiro C. “Product Compatibility Choice in a Market with Technological Progress”, Oxford Economic Papers, Oxford University Press. 1986, Vol. 38, pp. 146-165. | zh_TW |
| dc.relation.reference (參考文獻) | Kedia B. L. and Bhagat R. S. “Cultural Constraints on Transfer of Technology Across Nations: Implications for Research in International and Comparative Management”, Academy of Management Review, 1988, Vol. 13, No. 4, pp. 559-571. | zh_TW |
| dc.relation.reference (參考文獻) | Kleijnen M., Ruyter K., and Wetzels M. "Consumer Adoption of Wireless Services: Discovering the Rules, while Playing the Game", Journal of interactive marketing, 2004, Vol. 18, No. 2, pp. 51-61. | zh_TW |
| dc.relation.reference (參考文獻) | Lane P. J. and Lubatkin M. “Relative Absorptive Capacity and Interorganizational Learning”, Strategic Management Journal, 1998, Vol. 19, pp. 461-477. | zh_TW |
| dc.relation.reference (參考文獻) | Lee C. S. and Lee C. H. “Effects of HRM Practices on IT Usage”, Journal of Computer Information Systems, 2009, pp.83-94. | zh_TW |
| dc.relation.reference (參考文獻) | Leonard-Barton D. “Wellsprings of knowledge: Building and Sustaining the Sources of Innovation”, Harvard Business School Press: Boston, MA, 1995. | zh_TW |
| dc.relation.reference (參考文獻) | Levinson N. S. and Asahi M. “Cross-national Alliances and Interorganizational learning”, Organizational Dynamics, 1995, Vol. 24, pp.50-63. | zh_TW |
| dc.relation.reference (參考文獻) | Lu J., Liu C., Yu C. S., and Wang K. “Determinants of Accepting Wireless Mobile Data Services in China”, Information and Management, 2008, Vol. 45, pp. 52-64. | zh_TW |
| dc.relation.reference (參考文獻) | Lucas H. C. “Information Technology and the Productivity Paradox”, Oxford University Press: New York, 1999. | zh_TW |
| dc.relation.reference (參考文獻) | Lyytinen K. and Yoo Y. "Research Commentary: The Next Wave of Nomadic Computing", Information Systems Research, 2002, Vol. 13, No. 4, pp. 377-388 | zh_TW |
| dc.relation.reference (參考文獻) | Mallat N., Rossi M., Tuunainen V. K., Oorni A. “An Empirical Investigation of Mobile Ticketing Service Adoption in Public Transportation”, Personal and Ubiquitous Computing, 2008, Vol. 12, No. 1, pp. 57-65. | zh_TW |
| dc.relation.reference (參考文獻) | Mata F. J., Fuerst W. L., and Barney J. B. “Information Technology and Sustained Competitive Advantage: A Resource-Based Analysis”, MIS Quarterly, 1995, Vol. 19, No. 4, pp. 487-505. | zh_TW |
| dc.relation.reference (參考文獻) | Matusik S. F. and Hill C. W. L. “The Utilization of Contingent Work, Knowledge Creation, and Competitive Advantage”, the Academy of Management Review, 1998, Vol. 23, No. 4, pp. 680-697. | zh_TW |
| dc.relation.reference (參考文獻) | Massetti B. and Zmud R. W. “Measuring the Extent of EDI Usage in Complex Organizations: Strategies and illustrative Examples”, MIS Quarterly, 1996, Vol. 20, No. 3, pp. 331-345. | zh_TW |
| dc.relation.reference (參考文獻) | McKenney J. L., Copeland D. C., and Mason Richard O. “Waves of Change: Business Evolution through Information Technology”, Harvard Business School Press, Cambridge, MA, 1995. | zh_TW |
| dc.relation.reference (參考文獻) | Menor L. J. and Roth A. V. “New Service Development Competence in Retail Banking: Construct development and measurement validation”, Journal of Operations Management, 2007, Vol. 25, pp. 825-846. | zh_TW |
| dc.relation.reference (參考文獻) | Mirchandani D. A. and Motwani J. “Understanding Small Business Electronic Commerce Adoption: An Empirical Analysis”, Journal of Computer Information Systems, 2001, Vol. 41, No. 3, pp. 70-74. | zh_TW |
| dc.relation.reference (參考文獻) | Mohamed, A. “Choosing the Right Software Infrastructure to Support Your Operation`s Mobile Needs”, Technology Computer Weekly, 2005, pp. 24-26. | zh_TW |
| dc.relation.reference (參考文獻) | Molla A. and Licker P. S. “Perceived E-Readiness Factors in E-Commerce Adoption: An Empirical Investigation in a Developing Country”, International Journal of Electronic Commerce, 2005, Vol. 10, No. 1, pp. 83-110. | zh_TW |
| dc.relation.reference (參考文獻) | Moore G. C. and Benbasat I. “Development of an Instrument to Measure the Perceptions of Adopting an Information Technology Innovation”, Information Systems Research, 1991, Vol. 2, No. 3, pp. 192-222. | zh_TW |
| dc.relation.reference (參考文獻) | Nah, F., Siau, K., and Sheng, H. “The Value of Mobile Applications: a Study on a Public Utility Company”, Communications of the ACM, 2005, Vol. 48, No. 2, pp. 85-90. | zh_TW |
| dc.relation.reference (參考文獻) | Nunnally, J.C. “Psychometric Theory”, New York: McGraw-Hill, 1978. | zh_TW |
| dc.relation.reference (參考文獻) | Nysveen H., Pedersen P. E., and Thorbjørnsen H. “Intentions to Use Mobile Services: Antecedents and Cross-Service Comparisons”, Journal of the Academy of Marketing Science, 2005, Vol. 33, No. 3, pp. 330-346. | zh_TW |
| dc.relation.reference (參考文獻) | Pae J. H. and Hyun J. S. “The Impact of Technology Advancement Strategies on Consumers’ Patronage Decisions”, The Journal of Product Innovation Management, Vol.19, 2002, pp.375-383. | zh_TW |
| dc.relation.reference (參考文獻) | Parasuraman A., ZelthamI V. A., and Berry L. L. “A Conceptual Model of Service Quality and Its Implications for Future Research” Journal of Marketing, 1985, Vol. 49, pp. 41-50. | zh_TW |
| dc.relation.reference (參考文獻) | Parasuraman A., ZelthamI V. A., and Berry L. L. “SERVQUAL: A Multiple-Item Scale for Measuring Consumer Perceptions of Service Quality”, Journal of Retailing, 1988, Vol. 64, No. 1, pp. 12-37. | zh_TW |
| dc.relation.reference (參考文獻) | Patterson K. A., Grimm C. M., and Corsi T. M. “Adopting New Technologies for Supply Chain Management”, Transportation Research Part E, 2003, Vol. 39, pp.95-121. | zh_TW |
| dc.relation.reference (參考文獻) | Pecotich A., Biljana C. K., and Nataša R. “The Effects of Executive Marketing Orientation, Organizational Structure, Size and Age on Performance”, Proceedings of the 7th International Conference on Enterprise in Transition, 2007. | zh_TW |
| dc.relation.reference (參考文獻) | Pedersen P. E. and Ling R. "Modifying Adoption Research for Mobile Internet Service Adoption: Cross-disciplinary Interactions", Proceedings of the 36th Hawaii International Conference on System Sciences, 2002. | zh_TW |
| dc.relation.reference (參考文獻) | Pedersen P. E., Methlie L. B., Thorbjørnsen H. “Understanding Mobile Commerce End-user Adoption: a Triangulation Perspective and Suggestions for an Exploratory Service Evaluation Framework”, Proceedings of the 35th Hawaii International Conference on System Sciences, 2002. | zh_TW |
| dc.relation.reference (參考文獻) | Perry M., O’hara K., Sellen A., Brown B., and Harper R. “Dealing with Mobility: Understanding Access Anytime, Anywhere”, ACM Transaction on Computer-Human Interaction, 2001, Vol. 8, No. 4, pp. 323-347. | zh_TW |
| dc.relation.reference (參考文獻) | Porter M. E. “The Contributions of Industrial Organization to Strategic Management”, Academy of Management Review, 1981, Vol. 6, pp. 609-620. | zh_TW |
| dc.relation.reference (參考文獻) | Rogers E. M. “Diffusions of Innovations”, 4th ed, New York: Free Press, 1995. | zh_TW |
| dc.relation.reference (參考文獻) | Ross J. W., Beath C. M., and Goodhue D. L. “Develop Long-term Competitiveness through IT Assets”, Sloan Management Review, 1996, Vol. 38, No. 1, pp. 31-45. | zh_TW |
| dc.relation.reference (參考文獻) | Sabherwal R. and King William R. “Towards a Theory of Strategic Use of Information Resources”, Information & Management, 1991, Vol. 20, No. 3, pp. 191-212. | zh_TW |
| dc.relation.reference (參考文獻) | Schein E. H. “The Role of the CEO in the Management of Change: The Case of Information Technology”, Transforming Organizations, Oxford University Press: Oxford, 1992. | zh_TW |
| dc.relation.reference (參考文獻) | Schilling M. A. “Technological Lockout: An Integrative Model of the Economic and Strategic Factors Driving Technology”, the Academy of Management Review, 1998, Vol. 23, No. 2, pp. 267-284. | zh_TW |
| dc.relation.reference (參考文獻) | Sheng H., Nah F. F. H., and Siau K. “An Experimental Study on Ubiquitous Commerce Adoption: Impact of Personalization and Privacy Concerns”, Journal of the Association for Information Systems, 2008, Vol. 9, No. 6, pp. 344-376. | zh_TW |
| dc.relation.reference (參考文獻) | Siau K., Lim E. P., and Shen Z. “Mobile Commerce: Promises, Challenges, and Research Agenda”, Journal of Database Management, 2001, Vol. 12, No. 3, pp. 4-13. | zh_TW |
| dc.relation.reference (參考文獻) | Silva C. and Gray B. “Mobile, operations: A critical consideration for IT”, Network World, 2008, Vol. 25 No. 21, pp. 32-34. | zh_TW |
| dc.relation.reference (參考文獻) | Sinisalo J. and Karjaluoto H. “The Impact of Mobile Phone Capabilities on Mobile Service Usage: Empirical Evidence from Finland”, International Journal of Mobile Marketing, 2009, Vol. 4, No. 1, pp.4-11. | zh_TW |
| dc.relation.reference (參考文獻) | Sohn C. and Tadisina S. K. “Development of E-service Quality Measure for Internet-based Financial Institutions”, Total Quality Management, 2008, Vol. 19, No. 9, pp. 903-918. | zh_TW |
| dc.relation.reference (參考文獻) | Spanos Y. E. and Lioukas S. “An Examination into the Causal Logic of Rent Generation: Contrasting Porter’s Competitive Strategy Framework and the Resource-based Perspective”, Strategic Management Journal, 2001, Vol. 22, No. 10, pp. 907-934. | zh_TW |
| dc.relation.reference (參考文獻) | Taylor J. C. “Technology and Planned Organizational Change”, Braun-Brumfield: Ann Arbor, Ml, 1971. | zh_TW |
| dc.relation.reference (參考文獻) | Teece D. J., Pisano G., and Shuen A. “Dynamic Capabilities and Strategic Management”, Strategic Management Journal, 1997, Vol. 18, No. 7, pp. 509-533. | zh_TW |
| dc.relation.reference (參考文獻) | Thong J. Y. L. and Yap C. S. “CEO Characteristics, Organizational Characteristics and Information Technology Adoption in Small Businesses”, Omega, 1995, Vol.23, No.4, pp. 429-442. | zh_TW |
| dc.relation.reference (參考文獻) | Tilson D., Lyytinen K., and Baxter R. “A Framework for Selecting a Location Based Service Strategy and Service Portfolio”, Proceedings of the 37th Hawaii International Conference on System Sciences, 2004. | zh_TW |
| dc.relation.reference (參考文獻) | Tippins M. J. and Sohi R. S. “It Competency and Firm Performance: Is Organizational Learning a Missing Link?”, Strategic Management Journal, 2003, Vol. 24, No. 8, pp. 745-761. | zh_TW |
| dc.relation.reference (參考文獻) | Tsai W. “Knowledge Transfer in Intraorganizational Networks: Effects of Network Position and Absorptive Capacity on Business Unit Innovation and Performance”, Academy of Management Journal, 2001, Vol. 44, pp. 996-1004. | zh_TW |
| dc.relation.reference (參考文獻) | Ulrich L. “Absorptive Capacity, Environmental Turbulence, and the Complementarity of Organizational Learning Processes”, Academy of Management Journal, 2009, Vol. 52, No. 4, pp. 822–846. | zh_TW |
| dc.relation.reference (參考文獻) | Varshney U. and Vetter R. “A Framework for the Emerging Mobile Commerce Applications”, Proceedings of the 34th Hawaii International Conference on System Sciences, 2001. | zh_TW |
| dc.relation.reference (參考文獻) | Vlachos P., Vrechopoulos A. P., and Doukidis G. “Exploring Consumer Attitudes towards Mobile Music Services”, the International Journal on Media Management, 2003, Vol. 5, No. 2, pp. 138-148. | zh_TW |
| dc.relation.reference (參考文獻) | Vrechoupoulos A., Constantiou I., Sideris I., Doukidis G., and Mylonopoulos N. “The Critical Role of Consumer Behaviour Research in Mobile Commerce”, International Journal of Mobile Communications, 2003, Vol. 1, No. 3, pp. 329-340. | zh_TW |
| dc.relation.reference (參考文獻) | Wang C. C., Lo S. K., and Fang W. “Extending the Technology Acceptance Model to Mobile Telecommunication Innovation: The Existence of Network Externalities”, Journal of Consumer Behaviour, 2008, Vol. 7, pp. 101-110. | zh_TW |
| dc.relation.reference (參考文獻) | Wang S. and Cheung W. “E-Business Adoption by Travel Agencies: Prime Candidates for Mobile e-Business”, International Journal of Electronic Commerce, 2004, Vol. 8, No. 3, pp. 43-63. | zh_TW |
| dc.relation.reference (參考文獻) | Wang Y. S., Lin H. H., Luarn P. "Predicting Consumer Intention to Use Mobile Service", Information Systems Journal, 2006, Vol. 16, pp. 157-179. | zh_TW |
| dc.relation.reference (參考文獻) | Weill P. and Broadbent M. “Leveraging the New Infrastructure: How Market Leaders Capitalize on Information Technology”, Harvard Business School Press: Cambridge, MA, 1998. | zh_TW |
| dc.relation.reference (參考文獻) | Weill P., Subramani M., and Broadbent M. “Building IT Infrastructure for Strategic Agility”, Sloan Management Review, 2002, Vol. 44, No. 1, pp. 57-65. | zh_TW |
| dc.relation.reference (參考文獻) | Wolfinbarger M. and Gilly M. C. “eTailQ: Dimensionalizing, Measuring and Predicting etail Quality”, Journal of Retailing, 2003, Vol. 79, pp. 183-198. | zh_TW |
| dc.relation.reference (參考文獻) | Yao J. E., Xu X., Liu C., and Lu J. “Organizational size: A Significant Predictor of IT Innovation Adoption”, Journal of Computer Information Systems, 2003, Vol. 1, No. 2, pp. 76-82. | zh_TW |
| dc.relation.reference (參考文獻) | Zahra S. A. and Gerard G. “Absorptive Capacity: A Review, Reconceptualization, and Extension”, Academy of Management Review, 2002, Vol. 27, No. 2, pp.185-203. | zh_TW |
| dc.relation.reference (參考文獻) | Zeithaml V. A., Parasuraman A., and Malhorta A. “Service Quality Delivery through Web Sites: A Critical Review of Extant Knowledge”, Journal of the Academy of Marketing Science, 2002, Vol. 30, No. 4, pp. 362-375. | zh_TW |
| dc.relation.reference (參考文獻) | Zhang Z. J. and Jasimuddin Sajjad M. “Toward a Strategic Framework of Mobile Knowledge Management”, Knowledge and Process Management, 2008, Vol. 15, No. 2, pp. 87-96. | zh_TW |
| dc.relation.reference (參考文獻) | Zhu K., Kraemer K. L., Gurbaxani V., and Xu S. X. “Migration to Open-Standard Interorganizational Systems: Network Effects, Switching Costs, and Path Dependency”, MIS Quarterly, 2006, Vol. 30, pp. 515-539. | zh_TW |
| dc.relation.reference (參考文獻) | Zhu K. and Kraemer K. L. “Post-Adoption Variations in Usage and Value of E-Business by Organizations: Cross-Country Evidence from the Retail Industry”, Information Systems Research, 2005, Vol. 16, No. 1, pp. 61-84. | zh_TW |
| dc.relation.reference (參考文獻) | Zhu K., Kraemer K. L., and Xu S. “Electronic Business Adoption by European Firms: a Cross-country Assessment of the Facilitators and Inhibitors”, European Journal of Information Systems, 2003, Vol. 12, pp. 251–268. | zh_TW |
